Crystal Nikosey

RISE: Research & Insight Based Strategic Enablement

Advisor

Sales v̴s̴  and Enablement, The Podcast

Co-Host

Sales Enablement Society

Member

The Sales Collective

Vice President, Sales Transformation

WiSE - Women in Sales Enablement

Phoenix Chapter Lead

UserZoom

Director, Global Revenue Enablement

Second Nature

Customer Enablement Lead

Trust Enablement

Contributor to one of the 20 Best Sales Podcasts for 2021 named by Vendor Neutral.

Focused on helping sales enablement and revenue enablement practitioners and leaders succeed for themselves, the businesses they work for, and the profession overall.

Trustee

Cloud Academy, Inc.

Sales Enablement Manager

Tribyl, Inc.

Tribyl (pronounced tribal) is the industry’s first Digital Value Selling™ Platform.

Enterprises are learning that qualifying and closing deals over Zoom is here to stay for the foreseeable future. And that ‘value selling’ is no longer an optional buzzword in this economy.

Tectonic shifts define winners and losers. Driving Digital Value Selling™ is a career-defining move for CROs. Learn more about the 5 capabilities required for Digital Value Selling in the linked article.

Director, Customer Enablement

Crystal has been driving measurable impact in revenue enablement since 2012, designing data-backed programs that optimize sales team performance. 

Certified in Objective Management Group’s (OMG) sales competency-driven assessments, she combines a rigorous approach to sales processes across BDR, SDR, and AE roles to deliver consistent, scalable growth. 

Her expertise in improving key sales metrics—focusing on behaviors, process efficiency, and skill development—has directly contributed to increased deal velocity, win rates, and overall team productivity.

**Crystal’s Certifications and Expertise:**

- MEDDPICC Certified: Driving predictable revenue growth through disciplined sales process management

- Cross-Functional Optimization: Aligning goals across departments for measurable impact on sales outcomes

- Sales Training: Programs designed with a direct tie to business KPIs

- OMG Certified: Expertise in competency-based assessments to pinpoint growth opportunities

- GTM Strategy Development: Building go-to-market plans that deliver quantifiable results

- Change Management Leadership: Leading organizational shifts with a focus on data and results

- Motivational Styles: Leveraging intrinsic, extrinsic, and altruistic motivators to improve team performance

- Coaching/Leadership: "Coach the Coaches" approach to ensure sustained improvement across sales teams.

- AI: Intermediate proficiency, with a focus on applying AI for process improvement and predictive analytics

Senior Director, Sales Transformation

Audrey Klepadlo

Sales Enablement Specialist

Sales Enablement Collective

Canto

Trustwell

Hotel Engine

Coyote Logistics

Carrier Sales Manager

Sales Training Program Manager

Senior National Account Manager

National Account Manager

Asset Living

Leasing & Marketing Manager at Campus Court at Knollwood

Community Assistant

Western Michigan University

Practicum Assistant

Teaching Assistant

Campus Apartments

Similar functions to Community Assistant mentioned above. Underwent management change.

Keystone

Village Green

Leasing Agent

Enablement is my passion, born from the challenges I faced early in my sales career. With minimal guidance or resources, I had to learn through sheer grit and determination, navigating the complexities through trial and error. This experience ignited a fire within me to create robust enablement programs that empower professionals with the tools they truly need to succeed.

Over a decade in sales and leadership roles, I've walked the talk - excelling as a top sales professional, building high-performing teams as a manager, and driving results through strategic onboarding and enablement initiatives. But it's about more than just numbers. It's about unlocking human potential and fostering an environment where continuous learning, collaboration, and growth thrive.

Today, as an Enablement Manager, I bring a unique blend of frontline sales wisdom, leadership skills, and an unwavering commitment to enablement best practices. My approach is rooted in a deep understanding of the enablement landscape, leveraging cutting-edge technologies and tailored curricula to deliver measurable impact.

At my core, I'm a passionate advocate for the transformative power of enablement. It's not just a job, but a calling to equip teams with the knowledge, skills, and confidence to excel in their roles and create exceptional customer experiences. With a solutions-oriented mindset and relentless pursuit of excellence, I'm driven to empower professionals to reach new heights.

taplio

The Battle

Crystal Nikosey

Audrey Klepadlo

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