Dale Gibbons

Escape the rat race by turning your experience and skills into a 7-figure consulting income.

You’ve spent years building expertise.

Now it’s time to finally own your calendar.

I’m Dale Gibbons, and I help seasoned professionals turn their experience into high-ticket consulting businesses. 

I work with corporate escapees, exited founders and military veterans who know they’re capable of more than another 5 years in the corporate grind. 

You don’t have to be:

- At the mercy of an employer’s decisions
- Drowning in conflicting advice and tactics
- Chasing referrals that aren’t worth your expertise

You already have 90% of what it takes. My role is helping you reach that last 10%. 

Anyone who has a genius zone can build a consulting business that funds freedom and legacy.

Over the past 18 years, I’ve coached hundreds of consultants and coaches to: 

✅ Build premium consulting offers based on transformation, not time

✅ Fill workshops that generate qualified leads on autopilot

✅ Convert without pressure using my Benevolent Servant Leader™ sales framework

✅ Systematize delivery and scale through proprietary frameworks and group programs

The result: Businesses that create freedom.

I’ve built a solid, repeatable system that attracts qualified leads, clearly shows your value, and converts trust into premium, long-term engagements.  

Here’s what clients say:

- “Dale helped me replace my corporate income in 90 days.”
- “This system gave me my confidence, and pipeline, back.”
- “I finally feel like I’m running a business, not just doing client work.”

If you’re considering consulting as your next chapter and are:

❌ Unsure how to get consistent, high-value clients
❌ Struggling to explain to leads your premium pricing
❌ Drowning in tools but not seeing traction

I’d be glad to show you a better way. 

DM me if you’d like to hear more.

Or, if you’d prefer to see the system in action first, watch this quick video: 
https://bit.ly/businessbreakthroughadvisors_Video

Let’s build the consulting business that funds your freedom and gives you your life back.

CEO and Owner

We help business advisors (and those who want to be) use AI to create a reliable 6-figure+ income and leave the rat race forever.

Most consulting problems don't come from a lack of experience.

They come from a lack of practice.

You can memorize all of frameworks that are available out there.
But what matters is how you apply them in a real situation.

Sometimes you walk into a meeting feeling fully prepared, and when a client is in front of you, all that knowledge goes out the window.

A new problem might come up, or they don't react to a proposal like you thought they would.

It'll often catch you off guard and trying to solve it in real time.
It happens to every consultant, no matter how long you've been in the game.

At the end of the day, we're human. It's natural that situations are unpredictable.

You can't expect things to go the way you want all the time. And you can't memorize one script for every situation.

What separates effective consultants from those who freeze is that they can stay steady throughout any curveball.

That's why practice matters just as much as preparation.

When I'm coaching other consultants, we walk through plenty of potential scenarios they might face with a client.

We go over everything from leadership conflicts to organizational drama, and use what we've learned to practice our responses in real situations.

The most important part is learning to stay grounded when something unexpected comes up.
That way, no matter what the client might say, people are ready to respond.

The more we get involved with problem-solving, the easier it gets to apply in real life.

That's a skill any consultant can count on.

On Thursday, January 8, I'm hosting a live webinar to talk through what's changing in consulting and how experienced professionals can build a successful practice.

If you're serious about doing this work at a high level, this is where to start.

📅 Thursday, January 8
⏰ 1:00–2:00 PM ET
🎥 Live Webinar + Q&A

Save your seat here:
👉 https://lnkd.in/g-jEGn6S

📨 If you're ready to book a call, send me a DM with the word "ready."
♻️ Repost this to help out your network.
➕ Follow Dale Gibbons to turn your genius into a 7-figure consulting business.

Consultants don't stall because of inexperience.

They stall because of underdeveloped skills.

Many consultants reach a point where the business is steady, but trapped under a glass ceiling.

Even though they're trying to grow, something keeps holding them back.

Sometimes, it can be solved by investing in learning or a new tool.

But what a lot of consultants don't realize is that their skills are crucial to their growth.

If you want to grow your consulting business to the next level,
there are a few key skills that are worth paying attention to:

C - Clarify
↳ Help clients get clear on the real problem underneath the symptoms.

O - Observe
↳ Slow down and notice patterns, constraints, and tensions that others miss. Then you can act.

N - Navigate
↳ Guide conversations and decisions calmly. That's how you build a strong rapport with your client.

S - Systemize
↳ Document the parts of your process that work. Iterate what doesn't. 

U - Uncover
↳ Reveal what clients are avoiding, missing, or underestimating, then help them address it directly.

L - Lead
↳ Always show up prepared. Do your research before client calls to come up with the best steps forward.

T - Transform
↳ Change how your client's business operates for the better. 

A - Align
↳ Bring key players onto the same page so everyone knows how impact is being created.

N - Negotiate
↳ Make agreements that protect value and create mutual commitment between you and the client.

T - Trust
↳ Earn it by doing what you say you will consistently and to a high standard.

You don't need to be flashy to do your best work.

Being reliable, straightforward, and helpful is what builds for clients to trust you.

When you're known for these traits, you become indispensable.

If you're not sure what part of your consulting practice you need to work on,
I've built a quiz to help you uncover the blind spot.

It'll give you a personalized roadmap of your next steps.

You can take it here: https://lnkd.in/gve8CjUu

Which one of these skills do you think is most important?

📨 If you're ready to book a call, send me a DM with the word "ready."
♻️ Repost this to help out your network.
➕ Follow Dale Gibbons to turn your genius into a 7-figure consulting business.

The work you want starts with one decision.

Be bold enough to make it.

I've done my time in large corporate settings. I swapped family time for work, reached the top of the ladder, and checked all the boxes I needed and more.

There were parts of the work I loved doing, but it wasn't always as fulfilling as I thought it should be.

I'll be honest, I stayed in corporate for years longer than I should have. It wasn't until I got fired that I finally got an important wakeup call:

You don't need a corporate title to make a meaningful difference in people's lives.

What I loved most was helping people see their problems clearly, give them helpful suggestions, and improving their businesses.

What I didn't love was trading autonomy for approval, or time with my family for endless meetings.

That realization didn't make building a consulting business easy, but it did make clear what was important to me.

Many others are drawn to consulting for similar reasons.

It's not an escape from hard work. If anything, it asks more of you.
But it's the kind of work that you're satisfied with when your head hits your pillow at the end of the day.

You choose the problems you work on. You work directly with people you want to help. You get to see the impact of your work happen in real time.

For a lot of folks, that's the difference between stress and fulfillment.

If you've ever wondered if there's something more meaningful for you out there,
consulting might just be the next step in your career journey.

I've built a quick quiz that'll help you determine if you're ready for that leap.

You'll know exactly what stage you're at now, and what it'll take to move forward.
You can take it for free here: bit.ly/ConsultingQuiz

📨 If you're ready to book a call, send me a DM with the word "ready."
♻️ Repost this to help out your network.
➕ Follow Dale Gibbons to turn your genius into a 7-figure consulting business.

Image credits to Felix Bertram.

Consultants who grow to 7 figures know what to avoid.

These mistakes are what trip up talented people.

Many consultants hit a point where things feel steady, but they know their business isn’t where they want it to be.

What they don’t realize is that some of the habits that helped them grow are now the same ones holding them back.

Those habits will keep them stuck at that plateau until something changes.

Over the years, I’ve narrowed it down to six main personas:

1. The Free Giver
↳ You spend hours giving free advice in the hopes it turns into paid work.

2. The Generalist
↳ You try to solve all sorts of different problems, so no one sees you as the expert.

3. The Over-Deliverer
↳ You cram too much into every engagement, which trains clients to undervalue you.

4. The Discount Dealer
↳ You drop your price at the first sign of pushback, which hurts your margins and authority.

5. The Lone Wolf
↳ You try to do everything yourself, which stalls your growth.

6. The Tactic Chaser
↳ You chase every new marketing trick, never building a consistent growth engine.

Recognizing the most common pitfalls is the first step.

The next step is making the necessary changes.

I've explained how to fix each of these problems in the image below.

If you're still not sure where you might be stalling in your business,
I built a quiz to help.

My consulting archetype quiz identifies your current growth phase,
and gives you a roadmap to fixing your biggest blind spot.

It takes a few minutes and is available for free here: https://lnkd.in/gve8CjUu

📨 If you're ready to book a call, send me a DM with the word "ready."
♻️ Repost this to help out your network.
➕ Follow Dale Gibbons to turn your genius into a 7-figure consulting business.

I didn't wake up one day and decide to become a consultant.

But looking back, the signs were already there.

There was a point, though, when I realized the work I was doing no longer fit the role I was in.

But still, I stayed longer than I should've, until one day my manager pulled me aside and said, "You don't belong here."

I had a tendency to push for the best outcome, get involved in key decisions, and think of solutions beyond what corporate wanted.

He saw in me what I didn't realize at the time and let me go.

Turns out, that firing was a blessing in disguise.

I had to pull up my bootstraps and build something that worked for my season of life.

Today, I've helped hundreds of consultants who've had similar stories (minus the firing).

They outgrow their roles and want to make a bigger impact for small businesses.
Consulting is just the avenue to do it.

If any of this feels familiar, you may already be closer than you think:

1. You're pulled into decisions
↳ You're asked to weigh in before key decisions are made, not only after work is assigned.

2. You've challenged leadership
↳ You've disagreed with senior leaders and can do it without damaging relationships.

3. You're given undefined problems
↳ You're handed situations without clear scope or answers and expected to bring structure.

4. You think in business terms
↳ You naturally consider revenue, cost, risk, and trade-offs.

5. You've outgrown your role
↳ Your role no longer reflects the level of responsibility or judgment you already carry.

6. You're limited by the system
↳ Politics, slow decisions, and rigid processes frustrate you more than the actual work.

7. You want to be paid for judgment
↳ You care less about title progression and more about being valued for your perspective.

Consulting isn't always a leap into the unknown.

For experienced professionals, it's often an honest way for them to do work they're already passionate about, but without the red tape.

If you're still unsure about whether this path fits where you are right now, 
I'm running a live session covering:

→ Why 20+ years of experience is a strong foundation for a consulting career.
→ How to make the switch from charging hourly to monthly retainers.
→ How to stop being overlooked and command the fees your experience deserves.

If you're clear on how you work, but unsure what comes next, this will help.

📅 Thursday, February 5, 2026
⏰ 1:00–2:00 PM ET

Save your seat here: https://lnkd.in/gkrG4fUb

📨 If you're ready to book a call, send me a DM with the word "ready."
♻️ Repost this to help out your network.
➕ Follow Dale Gibbons to turn your genius into a 7-figure consulting business.

Most consultants want to make a real impact.

Very few understand what actually creates it.

After enough time inside organizations and coaching other consultants, you start to notice something.

The consultants who make the biggest impact aren't the ones who talk the most or have the flashiest ideas.

They've developed the behaviors that create trust and clarity between them and their clients.

There are 10 key practices that lead to that kind of result.
Take a look and see which ones you've already mastered:

1. They don't jump in with answers
↳ They take time to listen properly, understand the situation, and make sure they've earned the right to speak.

2. They catch what others miss
↳ They notice the awkward pauses and the things everyone has quietly learned to live with.

3. They stay calm when things get messy
↳ They help people slow down, take stock, and find a way forward that fits.

4. They keep it simple
↳ They strip things back where it matters and give people something they can act on.

5. They work with what’s real
↳ They deal with what's on the ground — pressure, politics, budget and all.

6. They lead without needing credit
↳ They'll do the work and won't care who gets the credit as long as the right thing happens.

7. They earn trust the slow way
↳ They show up on time, keep their word, and prove constantly they can be counted on.

8. They adapt without lowering the bar
↳ They adjust to the situation without compromising on what good work looks like.

9. They look after the relationship
↳ They know that how people feel matters just as much as the work.

10. They leave a mark
↳ They leave teams and leaders better off than when they arrived.

If you have one or two of these, you're already on solid ground.

Master all of them, and you'll grow to a 7-figure consulting practice.

If you want clarity on where you are right now and where you need to focus,
I built a short quiz to help.

It'll reveal your consulting archetype, your biggest blindspot, and what to work on next.

You can take it here: https://lnkd.in/gve8CjUu

📨 If you're ready to book a call, send me a DM with the word "ready."
♻️ Repost this to help out your network.
➕ Follow Dale Gibbons to turn your genius into a 7-figure consulting business.

Tools only take your consulting business so far.

The rest of your impact comes from your skills.

I've seen consultants who, on paper, have their business entirely figured out.

They've got great funnels, messaging, and the perfect positioning,
but they still get tripped up when working with clients.

What a lot of them don't realize is that you can have all the tools in the world,
but if you don't overcome some crucial skill gaps,
you're clipping your business’s wings.

I've spent a lot of years coaching other consultants through these problems.

These are the ones that come up the most:

1. Leading a Decision
↳ You explain problems clearly to clients, but don't know how to guide them to a clear yes or no.

2. How They Come Across
↳ Failing to realize your tone, pace, or when you hesitate can work against you.

3. Quiet Authority
↳ You either undersell yourself or talk too much instead of trusting your experience.

4. Clear Thinking
↳ Jumping to solutions before slowing down and really thinking the problem through.

5. Follow-Through
↳ You know what works, but you don't do it consistently enough to see results.

6. Pricing From Impact
↳ Pricing based on comfort or history instead of the result you create.

7. Emotional Control
↳ You struggle to stay steady when outcomes are uncertain or slow.

All of these skills are important.

You don't need to work on all of them at once.

Identify the biggest obstacle and start there.

Look over your previous client calls.
Note the parts of your business where you struggle most.

That's how you can start working on what's holding you back.

If you're not sure which skill you should focus on first,
I built a quiz to help you focus.

It shows your consulting archetype, your biggest blind spot, and how to fix it fast.

You can take it for free here: https://lnkd.in/gve8CjUu

📨 If you're ready to book a call, send me a DM with the word "ready."
♻️ Repost this to help out your network.
➕ Follow Dale Gibbons to turn your genius into a 7-figure consulting business.

You didn't leave corporate to work 12-hour days.

Yet for a lot of consultants, that's the reality.

Building a business can give you control over your daily life.
But client work, admin and managing systems can eat up your hours.

Many folks have swapped out one daily grind for another. Only this time, it's one of their own making.

I've been there. My early days were filled with never-ending tasks. And I knew I couldn't keep it up if I wanted to spend quality time with my family.

If you're in the later season of life like I am, you can't outwork Father Time.
And you won't get your younger years back.

What you can do is take ownership of the time ahead.

You can use a simple system for this: 

The 8+8+8 rule:

8 hours of hard work.
8 hours of good sleep.
8 hours for everything else that makes life worth living.

That last 8 hours break down into:

3Fs: Family, friends, and faith.
3Hs: Health, hygiene, and hobbies.
3Ss: Soul, service, and smiles.

Of course, there'll be some days when work demands more time from you. 

Life can't always follow a strict schedule.

But if you're consistently working more than 8 hours, 
now's the time to take a good hard look at your clients and systems and see where you can clean things up.

Because sacrificing the other 16 hours of your life means that you're building another job you can't escape.

You've already done your time. 

You've earned the right to build a business that works for you.

If you need help clarifying where you're stuck and what to work on,
my quiz gives you your consulting archetype and a personalized roadmap of next steps.

You can take it for free here: https://lnkd.in/gve8CjUu

What's one thing you'd like to do if you had another hour of free time in your day?

📨 If you're ready to book a call, send me a DM with the word "ready."
♻️ Repost this to help out your network.
➕ Follow Dale Gibbons to turn your genius into a 7-figure consulting business.

Being highly skilled doesn’t always translate into being influential with clients.

I've heard plenty of stories where clients hire talented consultants but resist every proposal put forward.

And honestly, I've been through my fair share of battles in that area too.

Getting past that hurdle comes down to building real rapport with the client.

Here are six key principles to build that skill:

• Reciprocity
People become more open after you give them something of value first. Use your expertise to point out the gaps they've overlooked.

• Consistency
↳ Clients prefer decisions that align with what they already said yes to. Stay steady in your emotions and how you work.

• Social Proof
↳ Folks will turn to other people to help with decisions. Explaining specific outcomes they can expect will reduce that uncertainty.

• Likability
↳ People listen more closely to those they enjoy working with. Build a strong rapport, and reinforce it with results.  

• Authority
↳ If you can explain problems clearly and calmly, you'll reduce client's need for justification. 

• Scarcity
↳ People take decisions seriously when timing and access have limits. Set clear boundaries to prevent momentum from stalling.

Together, these components position you as the first person a client goes to for a solution.

Your previous roadblocks start to come down, and you shift from "just another consultant" to a key asset in their business.

📨 If you're ready to book a call, send me a DM with the word "ready."
♻️ Repost this to help out your network.
➕ Follow Dale Gibbons to turn your genius into a 7-figure consulting business.

I stayed in corporate for years longer than I should have.

Even though the cage door was wide open.

Visual credit to Lise Kuecker

We're all given this blueprint for how we're meant to live our lives.

Get a good education, put in your 40 hours a week for decades, clmbed up the ladder, and then you'll be successful.

I followed that path for 15 years. I felt exhausted and trapped.

But at the same time, I had a wonderful wife and two young boys to provide for.
If building my own business failed, how would I be able to look them in the eye?

It felt safer to push my own feelings aside, stay in my job, and stay the course.

But fate had other ideas.

One day, my manager pulled me into his office, leaned against the door and said,
"You don't belong here, and we both know it."

The company was changing, and he saw that my skills and potential wouldn't benefit from me staying there.

That forced me to face my fears and work on my consulting business.

It was a struggle in the beginning.

But when you're confronted with no other option, 
you truly see what you're capable of.

I didn't realize it at the time, but getting fired was the best thing that could have happened to me.

I began doing more work that felt fulfilling and impactful.

My expertise was helping real businesses make changes for the better.

And honestly, that's what all good work should be about.
Using your knowledge to serve people who need it most.

Not wasting time dealing with meetings about meetings and political maneuvering.

If you've been feeling the same way, don't wait until corporate America shows you the door.

You already have enough expertise to build your own way out.

I've made a short video explaining how three converging forces are creating the biggest consulting opportunity in modern history.

You can watch it here: https://lnkd.in/gq8WMWNt

📨 If you're ready to book a call, send me a DM with the word "ready."
♻️ Repost this to help out your network.
➕ Follow Dale Gibbons to turn your genius into a 7-figure consulting business.

Controlling your calendar is what draws many folks to consulting.

But freedom without structure creates chaos.

Needless to say, I appreciate being able to take a day off without going through the red tape.

That doesn't make the rest of my work something I can just breeze through.

On your own, you don't have a boss making sure you're finishing your tasks on time.
If you're not careful, a "quick" bit of admin can swallow your whole day.

Here are some of the time frameworks that keep you on track:

Eisenhower Matrix
↳ Sort your tasks by urgency and importance.
↳ If it's urgent, do it now. If it's neither, drop it entirely.

Eat the frog
↳ Do the task that carries the biggest risk or impact for your client first.
↳ Block 60-90 minutes first thing to knock out a solid version.

Pickle Jar Theory
↳ Put your biggest deliverables in first, then fill gaps with smaller tasks.
↳ Protect deep-work time for what matters most. Admin and email can fill the cracks.

1-3-5 Method
↳ Plan each day around one big outcome, three medium tasks, and five small wins.
↳ This keeps you realistic about capacity instead of overcommitting out of ambition.

Pareto Principle (80/20)
↳ Identify the 20% of activities that drive 80% of your results, then double down on those.
↳ Review weekly to make sure your effort matches your impact.

Everyone will have a framework or two that works best for them.

Give a few of them a try and see what helps you get work done.

If you've been growing your consulting business or getting off the ground this year,
I'm running a live session that could change your trajectory.

On Thursday, February 5, I'll be covering:

→ Why 20+ years of experience is a strong foundation for a consulting career.
→ How to make the switch from charging hourly to monthly retainers.
→ How to stop being overlooked and command the fees your experience deserves.

If you're clear on how you work, but unsure what comes next, this will help.

📅 Thursday, February 5, 2026
⏰ 1:00–2:00 PM ET

Save your seat here: https://lnkd.in/gkrG4fUb

📨 If you're ready to book a call, send me a DM with the word "ready."
♻️ Repost this to help out your network.
➕ Follow Dale Gibbons to turn your genius into a 7-figure consulting business.

"Whatever the mind can conceive and believe, it can achieve."

- Napoleon Hill

I'll always advocate for seeking knowledge from books.

And "Think and Grow Rich" by Napoleon Hill is one of those books every consultant should have in arm's reach.

Here's an overview of the biggest lessons:

Results = Clarity x Belief x Persistence x Action

All four components are necessary to building a strong independent consulting practice.

The 5 Core Principles Hill covers:

1. Define chief aim
↳ Vague goals produce vague outcomes.

2. Belief shapes behavior
↳ What you believe determines what you attempt.

3. Persistence
↳ Most people fail because they stop too soon.

4. The subconscious mind
↳ Repeated thoughts determine your level of success.

5. Mastermind principle
↳ Growth accelerates around higher standards.

I agree with Hill heavily about the subconscious mind.
Our thoughts impact our behavior, and those determine what outcomes we can achieve.
It's a cycle that looks like this:

Thoughts: What you tell yourself daily
↓
Habits: What you repeat without thinking
↓
Actions: What others can see
↓
Results: What you end up with

If you want to stop the head trash and build more mental resilience,
you have to watch out for certain traps:

❌ Making vague goals
❌ Waiting for luck
❌ Quitting early
❌ Fear of criticism
❌ Changing direction constantly

Instead, build a system that lets you move forward and grow:

✅ Define one clear aim
✅ Act before feeling confident
✅ Let effort compound
✅ Expect resistance
✅ Stay the course

Books like this don't become classics by accident.

It's a reminder that your results come from your mindset.

Consulting exposes your thinking fast.

There isn't a boss to hide behind or a structure handed to you.
Building up that mental resilience can make all the difference in how much you succeed.

📨 If you're ready to book a call, send me a DM with the word "ready."
♻️ Repost this to help out your network.
➕ Follow Dale Gibbons to turn your genius into a 7-figure consulting business.

McKinsey's CEO says the firm now has 60,000 employees...

25,000 of them are AI agents.

When I first read the news, my reaction wasn't excitement or concern.

It was a simple question:

Who's accountable when the advice doesn't work?

Clients don't hire consultants for reports or recommendations.

They hire them because they want someone who delivers transformation.

And they expect the person guiding them toward a decision can understand the context, apply their judgment, and stand behind their reasoning.

AI can generate options quickly. That part is impressive.

What it can't do is own the outcome.

It can't sense when a CEO is hesitant but won't say why.
It can't navigate the internal politics that determine which decisions get made.
It can't take the heat when things go sideways.

That only happens when a human is accountable.

I'm not anti-AI. I use it every day.

But I use it as a tool, not a replacement for the thinking and accountability clients are paying for.

Ironically, McKinsey's choices might be the best thing that's ever happened for independent consultants.

You understand the distinction between using tools and being replaced by them.

Consulting without human ownership is just information delivery. And information on its own has never been worth premium fees.

If you're building a consulting practice, you're not competing against AI.

The goal is to use it wisely, while you remain the person who thinks, decides, and takes responsibility for the result.

I built a short quiz to help you spot any blind spots and what to focus on next:

https://lnkd.in/gdpuK7XC

📨 If you're ready to book a call, send me a DM with the word "ready."
♻️ Repost this to help your network.
➕ Follow Dale Gibbons to build a category-of-one consulting practice.

"Anyone can be a consultant if they work hard enough."

I learned firsthand that's not true.

I'll admit, before I went down this path, I believed the same thing.

I was fired from my old corporate role for being "too entrepreneurial."

So I thought if I kept doing what worked before, clients would come flooding to my consulting business.

Instead, I got crickets.

I learned very quickly that being good at your job and running a business aren't the same thing.

Hard work alone won't get you the premium clients you want in your business.

It also takes:

Clear positioning
↳ If you sound like everyone else, prospects compare you by price, not by value.

The right timing
↳ Entering a market when demand is rising makes positioning yourself easier.

Systems & leverage
↳ The right system stops you from trading hours for dollars.

Focused offers
↳ Trying to help everyone with every problem means you help no one.

Emotional discipline
↳ There'll be rejection, slow months, and doubt. Having mental resilience is crucial.

Consistent lead flow
↳ You can't wait until the pipeline dries up. Have a system that encourages outreach every day.

When all these components work together, you're on your way to building a 7-figure+ business. 

But none of this works if you believe any head trash you tell yourself.

"I'm too old to start."
"The market's too crowded."
"I don't have enough credentials."

Without belief and mental resilience, you won't do any of the things that actually create results.

I've made a short video that explains some of the biggest myths about consulting,
and the three converging forces that are creating the largest consulting opportunity in modern history.

You can watch it right here: https://lnkd.in/gq8WMWNt

📨 If you're ready to book a call, send me a DM with the word "ready."
♻️ Repost this to help out your network.
➕ Follow Dale Gibbons to turn your genius into a 7-figure consulting business.

AI won't replace your human expertise.

But staying curious can grow your business.

Thanks to Paul Evans for pulling this together.

I've been learning about AI for a few years now.

When you've been in business as long as I have,
you learn very quickly how important it is to keep up with new tech. 

A lot of consultants are scared about what AI might mean for their business,
but once you start exploring, you realize it's not as complicated (or smart) as people make it out to be.

AI can never replace your human expertise. 

And the right tools can help you make parts of your business run much smoother.

If you're curious (and you should be), 
here are 6 free resources that can help you learn the basics:

1️⃣ OpenAI Academy
→ https://lnkd.in/eery3kCQ
→ These are short, practical lessons from the folks who built ChatGPT.

2️⃣ Perplexity Labs
→ https://lnkd.in/eTCxgvug
→ Perplexity is like ChatGPT, but it'll cite its sources and give deeper context.

3️⃣ Claude from A to Z
→ https://lnkd.in/ekQaWccX
→ An overall guide on how to use Claude effectively.

4️⃣ Gemini Prompting
→ https://lnkd.in/eJK6gdgF
→ Google breaks down how to give Gemini (and other LLMs) the best prompts.

5️⃣ Guide to AI Agents
→ https://lnkd.in/eE7bVh5n
→ This teaches you how to use AI for specific, repetitive tasks.

6️⃣ Deep Dive into LLMs
→ https://lnkd.in/e2pP3JJh
→ This video fully explains how AI actually "thinks" and how to use it to your advantage.

You don't have to become an expert and master every tool out there.

Take a moment to think about what's taking up the most time in your business,
and see if there's a tool or process that could make things easier.

To make the process easier, I've built a quiz that assesses your stage of growth,
your biggest roadblock, and how you can move forward.

You can take it for free here: https://lnkd.in/gve8CjUu

📨 If you're ready to book a call, send me a DM with the word "ready."
♻️ Repost this to help out your network.
➕ Follow Dale Gibbons to turn your genius into a 7-figure consulting business.

There's one signal every consultant should watch for.

It protects your revenue and your best work.

If any single client represents more than 20% of your income, that's not a problem to solve by turning down good work.

It's a sign that your pipeline needs attention.

When one client becomes too large a share of your revenue, your behavior changes, whether you notice it or not.

It feels tougher to challenge a bad decision.
You soften your language to avoid friction.
If they push boundaries, you might let things slide because the relationship feels too important to risk.

Your advice gets filtered through income protection instead of professional judgment.

The answer isn't to say no to good clients or cap your growth.
The fix is to build so you're never dependent on any single relationship.

A healthy consulting practice:

→ Spreads revenue across multiple clients.
→ Keeps an active pipeline even when things feel full.
→ Grows through addition, not restriction.

That structure gives you the freedom to give every client your honest best, without fearing the consequences.

I'd love to hear what you folks think about this.

And if there's something else you think might be holding your business back, I've built a quiz to help you uncover it.
It'll show you your current growth phase, what your biggest roadblock is, and what are the next steps forward.

You can take it here: https://lnkd.in/gve8CjUu

📨 If you're ready to book a call, send me a DM with the word "ready."
♻️ Repost this to help out your network.
➕ Follow Dale Gibbons to turn your genius into a 7-figure consulting business.

How Client Concentration Quietly Destroys Leverage

Most consultants get pricing backwards.

They focus on experience, not impact.

One of the biggest pricing mistake I see consultants make is waiting to "earn" the right to charge premium fees.

I've heard all the reasons over the years:

"I need more consulting experience."
"I need to start low and work my way up."

That's the fastest way for prospects to choose someone else.

This thinking is everywhere in the consulting world,
and it keeps talented people stuck in the "apprentice trap."

Most likely, you've already got plenty of experience under your belt as an employee.

And clients don't care about how long you've been consulting.
They care about the profit you can make for them.

While you're undervaluing yourself, consultants with half of your experience get double your paycheck.

It's the Premium Pricing Paradox.

When you price yourself like a discount consultant, clients assume that's what you are.

When you price yourself like someone who unlocks serious outcomes, they assume you're worth listening to:

• Business owners take you more seriously.
• You attract serious clients who want their problems solved.
• You skip the credibility-building phase.

When you lead with profit impact instead of credentials, clients are able to see the contrast.

Show a business owner they've got $300K in trapped profit,
and your $3K monthly fee looks like the bargain of the century.

Highlighting that potential with your tools and expertise is the key to justifying your prices.

You'll know you're getting things right when:

• Clients ask you about timelines and execution, not your fees.
• They take implementation seriously.
• They refer you to other business owners at the same level.
• You feel confident in your value proposition.

If you're not sure where your pricing matches the problems you're solving,
that's usually a clarity issue, not a confidence one.

I've made a short video about how to build a predictable $30-$50k monthly revenue as a consultant to help get you started.

You can watch it here: https://lnkd.in/e8eXXRjq

📨 If you're ready to book a call, send me a DM with the word "ready."
♻️ Repost this to help out your network.
➕ Follow Dale Gibbons to turn your genius into a 7-figure consulting business.

Very few people make it through life without regrets.
The real question is: 
How many are you willing to carry?

Nearly every consultant reaches a point where they feel stuck. 

Not because they lack the skills to reach their next goal, 
but because they don't have the confidence to just go for it.

The head trash they carry ends up being stronger than their potential.

Often it sounds something like this:

"I'll wait until I feel ready."
"It's not the right time yet."
"I don't have enough experience."

I've been there before. That head trash affects everyone.

What I've learned the hard way is that waiting always leads to one of two outcomes:

You eventually make the move and realize you spent years worrying for no reason.

Or you never make the move, and you're left with the quiet regret of knowing you stayed smaller than you needed to.

The only outcome that's proven to help you reach your goals is to take the next step,
even when you don't feel ready.

Consultants don't regret:

→ Charging for outcomes over hourly rates.
→ Trusting experience over credentials.
→ Saying "no" early on.

But they do regret the slow compromises:

→ Underpricing their expertise.
→ Taking on misaligned clients.
→ Saying "yes" to everything.

You can avoid that regret by working through the head trash.

It's not easy, but it's how you build a business that you're proud of.

If you're at that crossroads right now, 
pay attention to what feels intimidating.

Make a plan to move forward and stick with it.

It'll pay off in the long run.

If you want help seeing what's holding you back, and how to move forward,
I've built a short quiz.

It'll give you a personalized roadmap of the next steps you need to take.

You can take it here: https://lnkd.in/gve8CjUu

📨 If you're ready to book a call, send me a DM with the word "ready."
♻️ Repost this to help out your network.
➕ Follow Dale Gibbons to turn your genius into a 7-figure consulting business.

Dr. Mike wasn't a rookie when he came to me.

He still chose to level up.

He runs an excellent coaching practice for executives, teaches at the graduate level, and consults when it fits him.

There was a tough, but fair system in place, which held his clients accountable to do the work they promised.

Yet, even with all his experience, he chose to work with me because he wanted to sharpen his edge with AI.

AI is changing how consultants operate.

It won't replace us, but it can multiply our impact if we leverage it properly.

I've helped a lot of consultants like Dr. Mike use AI to:

→ Streamline the unscalable parts of their work.
→ Sharpen their positioning and delivery.
→ Stay ahead of the curve in a rapidly shifting market.

All while retaining the unique human experience that your clients come to you for in the first place.

AI won't replace you. It makes your expertise run faster.

The consultants who succeed over the next decade are the ones who adapt now.

If you want to see which growth path fits your style and what might be holding you back,
take my quiz here: https://lnkd.in/gve8CjUu

📨 If you're ready to book a call, send me a DM and let's chat.
♻️ Repost this to help out your network.
➕ Follow Dale Gibbons to turn your genius into a 7-figure consulting business.

Corporate doesn't always value decades of experience.

In consulting, that's what sets you apart.

If you've spent 20+ years building real experience, it can be frustrating to feel like the world has stopped seeing it.

You know how to lead.
You know how to make key beneficial decisions.
You know how businesses actually work.

And yet, corporate America has a strange relationship with people in your position.

You're invited to the table later than you used to be.
You're still relied on, but less often trusted to drive the direction.

Nothing is said outright, but the message becomes harder to ignore.

Your experience is seen as expensive or out of step.

To small and medium-sized businesses, it's exactly what they're looking for.

They want judgment, perspective, and someone who's been through enough cycles to know what matters and what doesn't.

That's what I call the Gray Hair Premium.

And it's becoming more valuable by the day.

On Thursday, February 5, I'm hosting a free live training session where I'll walk through how experienced professionals can turn decades of hard-earned knowledge into premium consulting fees.

During the session, we'll cover:

• Why companies spending billions on AI are still struggling
↳ And why they're actively seeking seasoned consultants to guide transformation.

• Why most consultants stay stuck at hourly rates
↳ And the 4-word shift that changes everything.

• What never to say in a discovery call
↳ This phrase makes prospects see you as a vendor instead of an advisor.

• Real transformations with previous clients
↳ Who started with zero consulting experience.

• The "Category of One" positioning technique
↳ That makes price comparisons irrelevant.

This isn't a session where I'll tell you to reinvent yourself to succeed. 

I'll be teaching you how to position your unique experience so the right clients recognize your value.

Event details:
📅 Thursday, February 5, 2026
⏰ 1:00–2:00 PM ET

You can save your seat here: https://lnkd.in/gkrG4fUb

📨 If you're ready to book a call, send me a DM with the word "ready."
♻️ Repost this to help out your network.
➕ Follow Dale Gibbons to turn your genius into a 7-figure consulting business.

Sara Simmonds

CEO Impact Innovator | Helping Purpose Driven Entrepreneurs Scale to $1 Million, $50 Million and Beyond | Follow Me For Systems On Sustainable Growth 🌎

With 100K+ followers, 14 years controlling $ Billion buying budgets generating $200M+ for corporates

Plus $10M+ growth for purpose led founder results and $50M+ in positioned expansion - I built the organic growth system for entrepreneurs I wished existed when I needed it most.

My $150K Lesson:

2007: Co-founded Sharkah Chakra, world's first award-winning impact jeans brand. Featured in Vogue, GQ. Winner/ 30 team members.

The insight: As a $Billion Dollar buyer, I saw what made offers succeed at scale. When I built my own brand, I realized most entrepreneurs don't think like buyers - they think like sellers.

The breakthrough: I stopped asking "What expert should I hire?" and started asking "What would make ME approve this budget?"

The answer: ONE Category of One business - fully integrated, perfectly aligned, impossible to ignore.

That shift changed everything

Impact Innovator OS - The Integrated Growth System

I built ONE system that integrates everything a Purpose Led Entrepreneur needs to scale:

Strategy - Your custom path to scale
Offer - Your Category of One Offer
Sales - Your revenue engine
Mindset - Your breakthrough leadership

Everything in-house. Everything you own. Forever.

My System Results:

£0 to £300K in 12 months without agencies
100K+ organic following through owned systems
Multiple 6-figure months, 40-hour weeks
Zero debt, 100% profitable

Founding Member Results Using This System:

Eugenie & Luis: $1M+ additional revenue
Ami: 0- $300K launch
Carol: $200K Sell out launches and scaling to $30MN
Rachel: $500K funding round achieved 
Jo: $2MN -$4MN Sales Increase 
Marie & Jason: Eliminated $144K agency costs
Alexandra: Closed $75K funding deal 
Paula: Scaled and exited in 12 months
Elizabeth: Ideal to Launch and 18 International Awards, plus Amazon Prime Distribution
Simon: High Ticket Offer launched in 90 days and Best Selling Author of his niche


Founding Member Access (Limited):

▸ Foundation: $15K - Build Your Category of One (12 months)
▸ Scale: $30K - Scale Your Growth System (12 months)
▸ Empire: $60K - Full Integration & Implementation (12 months)

(All programs replace $150K+ in agency costs with ONE in-house system you own forever)
(Limited spots)

For purpose-led entrepreneurs ready to scale to $1M, $50M and beyond as a Category Of One:

▸ Next Masterclass: "5 Systems to Build Your Category of One Business"
▸ Newsletter: Weekly buyer intelligence insights
▸ Strategy Session: 45-min Category of One assessment

→ DM 'SYSTEM' for founding member details
→ DM 'MASTERCLASS' for registration link
→ DM 'NEWS' for newsletter

Business Mentor

I Just Got Back From 5 Incredible Weeks In Argentina and Uruguay 

I went from not knowing one single person in the country

To build a Dream 100 network In 30 days

Don't get me wrong, there were moments when I felt super lonely

One of them was arriving on an island at a tiny town 

where hardly anyone spoke English

It was right at that moment, my mum called me (her intuition working big time)

Are you ok? she asked. "Well, maybe I am a bit lonely, but we all get lonely, I said."

The difference is how we choose to handle it

I decided there and then to apply my Dream 100 network building principles

One of the key foundations I teach here at Impact Innovator OS

It's the idea of One to Many

Put yourself in the right environment (I was in Jose Ignacio, Uruguay fabulous place)

Next Step 

Be super focused on who you want to connect with and why

Then allow your own unique power and light to shine

And allow yourself to receive more ...

Here is how this worked in ACTION 

I followed my intuition to a relaxed, beautiful beach bar

And most importantly, did not look myself away when I felt lonely and vulnerable

And wanted to just give up

I kept going, putting myself out there

I sat at the bar - alone and embraced the moment

Got into the vibe, relaxed, and let go

Then heard some fellow English speakers

Stood up, took action, went over, said Hey, I'm Sara great to meet you, I'm here on my own and would love to connect

The rest is history

Amazing people introduced me to amazing people, who invited me to incredible events

And I built not only a new dream 100 network in Uruguay, but also in Buenos Aires.

Connection is all you need, with yourself first and then with those around you

It's time to Shine Your Light

Together, we will transform our world

Love Sara

Founder Impact Innovator OS | The #1 Buyer Intelligence Growth System for Purpose Led Entrepreneurs to Scale to $1M-50M as a Category Of One Leader In Their Niche

Together We Will Transform Our World 

How I overcame My Fear Of Being Out Of Control 

Climbing this glacier I was truly terrified.

I got over it - by applying my 3 steps to let go of control

As a Purpose Led Founder 

I used to try and control everything  

But that just led to burnout and working 247 getting nowhere fast

5 years ago i started hiking seriously ( turning a once in 10 years to once every two weeks)

Business, Mindset and Energy are all intertwined

And success is systemizing Business, Mindset and Energy

Life is Circular

Winning Systems Are Holistic 

And that is EXACTLY How I overcame my fear of being out of control

Step 1 - Think of Your Energy as a system - only so much mental, physical and emotional energy

Step 2 - Thinking of yourself as Social - your not meant to do things alone 

Step 3 - Set Big Audacious Goal - Focus on the present take one step forward each day


Climbing this glacier i was totally scared - now Im laughing but it was not funny at the time

I had set the goal, and guess what had not worried about it at the time

I prepared

I showed up with the right mindset

And I let myself be social and ask for help

I did not try to do this alone

I did this with experts

I let them hold my hand when I walked up

I let them hold my hand when I walked down

I listened to their expertise - I did not try to take selfies whilst walking on ice that is razor sharp

The Result - I followed a system, managed my energy, allowed myself to be supported

Succeeded - Climbed to the peak of the glacier without falling down

Success happens - one relationship, one system and one step at a time.

linkedin.com

JSESSIONID

LinkedIn Login, Sign in | LinkedIn

li_at

Talks about #impact, #entrepreneurship, #productinnovation, #businessinnovation, and #businessmentorship

MY CFO Sophia, said to me on Saturday (when we met IRL)

Sara, I love your Simple System to Scale 

One roadmap

It works wherever the team is in the world

They can scale without you

We just proved it, after I was away on a remote trekking expedition 

The team was scaling without. me

And I could relax, and let go, feeling fully supported 

Sophia Shared this

These are the 3 elements we as a  team all understand clearly

1. What Our Category of One Positioning IS

( We help Purprose Led Founders Scale to $1-$50MN)

2. What our High Impact offer is

(One In house sustainable growth system that gives our founders category of one results in 30 days)

3. WHO our ICP IS

( Purpose led founders, conscious leaders, and innovators)

And HOW to sell without you

Using One Team Process, everybody understands: One Team Chat, One Team Meeting

The good and bad  problem today is that teams can be remote

At Impact Innovator, our team is from

London
Texas
Miami
Bangalore
Bali 

We are across continents, yet everyone understands that our positioning, offer, and system are simple

Today, I have one word for you

SIMPLIFY

Simplify All you do

To One Roadmap, One System, One Mentor

Simplicity =  Success

If you would like to unlock your One System To Scale

Join Me live next Tuesday in my masterclass, where I will lay out the simple 5 step roadmap to sustainable scale.

This is an intimate cameras on session, where I answer how you can get buyers to buy from you as the ONLY choice 247.

Join us, link below to sign up

https://lnkd.in/dqNVxTFy

Together, we will transform our world

Love Sara

No alternative text description for this image

How I Stopped Being Overlooked And Became A Category Of One 

One of my favourite words is "Cringey" or "to Cringe."

Do you use it in the US?

We use it here in London, to Cringe means to look fine on the outside

But to be feeling totally naked, exposed, and seen on the inside for who you really are, or are not, or think you are.

The problem today is trying to be like everything else - we all do it, even if we think we are being our REAL AUTHENTIC SELF, we are not

We are all trying to look and be like other people

But buyers don't want to buy from lookalikes

They want to buy from trailblazers, pioneers, buccaneers, innovators, stars

They want to buy from founders who have become so incredibly comfortable 

With their own quirks, own uniqueness, no matter how out of the box that is, and their own story

Buyers want to buy from founders who LOVE, and OBSESS over the GREATNESS of their own offer

I have a catch phrase I say to our members, "Your Real Power Is YOU."

That catchphrase comes from me having to face myself in the mirror and follow my own category of one roadmap

Because here is the thing

If you "cringe" at ANYTHING about your positioning, offer, story, or packaging, people feel it

If you're "trying too hard" to be the same, or to be different, or to be an innovator, or to be radical 

The game changer for me was following my own formula to strip away anything I was doing that was not authentic

To create my own language, to polish my offer, my packaging, and how I show up in the world

To be uniquely Sara AKA Stara

To let go of fitting in, and to embrace standing out

Your Real Power is YOU

The quicker you embrace being uniquely you, the faster you scale, the faster you make a real impact

To find out my 5 step roadmap to unlock how you can lead as a Category Of One Join me in my Live Masterclass Next Tuesday

Link is here to sign up: https://lnkd.in/dqNVxTFy

Together we will transform our world

Love Sara

BECOME CAT OF ONE IN 30 DAYS

So excited, I just heard one of our members signed a multi billion dollar partnership... 

(90 days ago, they were treading water)

Here is my Billion Dollar Buyers Guide

That empowered them to achieve this goal (after years of trying)

Growing a business with a purpose with a founder who has a heart

Isn't easy ... Let's be real

In my Live masterclass yesterday, someone shared this

"Sara, with so many competitors today, business is hard, but your systems make it easy to stand out and scale."

Being overlooked is a real problem today for founders

And here's the thing, it's no one's fault

Buyers will love you, they just got to understand these 7 things

Sara's Billion Dollar Buyers Guide

1. Your Unique Business Hook

2. How your Offer changed your world first

3. How your Offer changes others' worlds second.

4. Why you are a must have now and forever

5. How to sell you in one sentence 

6. Who your followers are

7. Why are you the number one in what you do

This list is the game changer for 2026, to stand out, get seen, get sell in, and get sell out

Give buyers instant clarity on your unique power and purpose

Let your brilliance shine

If you'd like to know more billion dollar buyer secrets, sign up for my newsletter here:

https://lnkd.in/dsVQABvv

Together we will transform our world

Love Sara

7 BILLION DOLLAR BUYER SECRETS

Yesterday I was talking About The Importance Of Trusting Yourself

You can have the best innovation, the best business, the best purpose

But if you don't trust yourself to cross the river

You never will 

You will stop just at the edge of certainty

How do I know that?

Because that used to be me

I would put in motion a great innovation or a great system

But I would not give it time for the innovation or the great system

To cross the river to success

I would get scared, I would freak out with the uncertainty of it all 

Here is what I learnt 

What I do 

And a key system I teach our members

You want to go SLOW in the foundation you are building

Take your time building your High Impact Offer Foundation

Breathe,

Give yourself the grace to BELIEVE IN Yourself

And Honour Your Innovation that is uniquely yours, without abandoning this or copying others

From fear

And

You want to

Go FAST in Implementing without waiting to be perfect

Because you ONLY become perfect through repetition of your actions and your process

You only become perfect by doing

You don't become perfect by waiting on the sidelines

My message for today: Just Do IT

Whatever you dream of for yourself this year

Commit and Trust Yourself To Make It a Reality

Life IS Short, Make Each Day Count

Together we will transform our world

PS. If you would like more insights on how to lead an impactful life, sign up for my newsletter here:

https://lnkd.in/dsVQABvv

Founder Impact Innovator OS | The #1 Integrated Growth System for Purpose Led Entrepreneurs to Scale to $1M, $50M and Beyond as a Category Of One Business

Cross The River With Me

Last Night I Had Dinner With One Of My Mentors PETER SAGE And Our Awesome Friends

Peter helped me get out of my comfort zone and made me see WHY mentorship is the game changer

For every entrepreneur 

I met Peter 10 years ago

He helped me shift my mindset from being "Comfortable" playing small 

To be "Uncomfortable" with the status quo 

Here are the 5 shifts being uncomfortable changed in my life

1. I started to focus 10X more on the present - what changes I could make each moment

2. I let go of GOOP - One of Peter's favourite phrases, listening to "The Good Opinion Of Other People

3. I stopped listening to "the noise" of the media

4. I started listening to my own heart - and hearing the impact it wanted to make

5. I worked my a**s of to "DO the work" and realise my true path 

Being a top 1% mentor myself ( because I experienced the transformation in my life first)

Having a top 1% mentor changed my trajectory to live a life of meaning, impact and legacy

Because I stopped being afraid and started to show up in my unique brilliance

Imagine what having a top 1% mentor can do for yours?

Together we will transform our world

Love and Gratitude Sara

Hey, Sara Simmonds here. Welcome to the Impact Innovator Community.

Here is a story about Carol, one ofthe  members

Carol is an awesome ex-Harvard, Cartier Award winner, and brilliant innovator. 

Despite her credentials and working harder than anyone I know, her sales were inconsistent. 

Some months are great, others scaling felt impossible.

Sound familiar?

Using my $Billion Dollar Buyer System

In 30 days, we helped Carol close $200K in a sell-out launch. 

No massive following. 

No chasing attention.

No "Send me an email."

 Just a complete change in how we helped Carol package and optimise her offer.

How? 

I spent years as a billion-dollar buyer controlling $100M+ budgets. 

My success secret?

I chose less than 1% of what I saw. The other 99%? Filtered out. Invisible.

The formula the1% have? 

These Five things:

One: They were Category-of-One. Competition became irrelevant.

Two: One clear offer. Not five confusing ones.

Three: A movement, not just customers.

Four: Mindset mastery. Success is 90% psychology.

Five: They owned their system. No agency dependency.

Here's the truth: knowing these secrets is step one. 

Understanding HOW to implement them is step two.

That's what I break down in my free live masterclass. 

I keep it intimate, just 25 founders, so I can address your specific challenges.

If you're tired of being overlooked while others get all the attention, click below and reserve your spot.

https://lnkd.in/dqNVxTFy

See you there.

There IS A SECRET Formula To Sell Out

Today I'm sharing this formula with you LIVE

But this is not for everyone

It is ONLY for you if you're a purpose led founder

With a mission to make an IMPACT

And you are tired of waiting for a breakthrough

You are ready for a proven system to 

Get noticed by buyers

As the ONE 

Get instant buy in and instant sell out

We have had over 150 sign ups, and my team told me

We have just 3 spots left to join us LIVE today

The link is below to sign up:

https://lnkd.in/dqNVxTFy

Drop a READY below, and I will look forward to answering your questions live

How to transform your purpose, to sales, and to legacy

Together we will transform our world

Love Sara

TODAY UNLOCK THE 5 SECRETS TO BUILD YOUR LEGACY

My category of one purpose connects with people faster than AI ever will 

(If you want to scale faster in 2026 ready my 5 secrets below)

I realised in my temple last week with my community

People don't deeply connect with you through words

I mean deep like wanting to build a friendship, relationship, or sale with you

They don't connect with you through numbers

(Although great numbers are impressive)

And

They don't actually connect with you through status

(status sounds good, but it either attracts fake friendships or followers, or rubs people up the wrong way)

The Truth: In HOW people ACTUALLY connect with you

It's through the FEELING you give them when they meet you

That feeling is an inner feeling

They want to be part of your tribe

I always say to our members here at Impact Innovator OS

The fastest way to gain new business

Is to OBSESS over your Ideal Client

That's the first step

The Gold is the second step that builds the REAL connection is 

To become a Category Of One 

I have built and refined the Category Of One formula over the last decade 

The formula applies to you as a person, you as a founder, you as a brand ...

And your brand itself

People connect to people who are a Category Of One

They become drawn to you and your business and your brand

Like a magnet

So if you want to skyrocket your sustainable growth in EVERY area of your life this 2026

Across ALL your relationships, do this:-

Sara's  5 Step Category Of One Formula 

1. Unlock your unique power and embrace the real you

2. Stop burying your unique power, hiding it, or pretending it does not exist

3. Shine your unique light from your heart in all that you do

4. Show Up In Your Unique Power Consistently

5. Stop chasing and allow yourself the space and time to connect to people who truly value what you do

It's time to unleash your unique brand magnetism on the world

If you would like to find out HOW DM light below to join us

Or sign up for my live masterclass next Tuesday, where I will share the 5 secrets to stop chasing and start leading as a Category of One Founder, Brand, and Business.

https://lnkd.in/dqNVxTFy

Together, we will transform our world

Love Sara

5 STEPS TO BECOME A CAT OF ONE

So I'm about to jump on the Closers.IO podcast, and honestly? I'm a bit nervous.

Not because I don't know my zone of genius - how to scale your unique purpose!

But because I'm walking into a room of professional salespeople... and I didn't grow up in sales.

I grew up in buying - and learning $Billion Dollar Buying Intelligence

Which is precisely why Closers.IO invited me on as their expert today

Because here's what I DO know: 

If you want to sell and scale in the world of endless competitors today

You've got to know how to become a category of one.

Here's what most people miss: Category of one isn't ONE thing you do.

It's EVERYTHING you do -

SIMPLE. Systemised and aligned into one roadmap.

That's how I close $15K to $150K deals at a 40% conversion rate.

Not through tactics. Through absolute clarity.

When you own your category, you don't compete. You convert.

The moment you become a category of one, price becomes irrelevant 

If you want the inside track on what that roadmap is, join me in my live masterclass next Tuesday. 

Link below to sign up 👇

https://lnkd.in/dqNVxTFy

Together we will transform our world

Love Sara

Why I Never Talk About Business On Saturdays

One Reason:

We need space each day and each week to zoom out

Think about it

How much of your time do you spend zoomed in?

Hyper focused on the nitty gritty of your day?

Hyper focused on getting that result?

Here is what I learned

Results do not come from

Hyperfocusing on the goal
Obsessing over the goal
Worrying about the goal

Results come from

Hyperfocusing on your process
Obsessing over your system
Joyously expecting the realisation of your goal

Learning to Zoom out resets your mind

Taking time every day and each weekend to zoom out and get lost in nature

It's a great way to do this

Remember this

Balance is the way to win

Together we will transform our world

Love Sara

Most founders believe they need a louder brand, a better-looking website, or a “more unique” offer.

That’s exactly why they stay overlooked -
while less capable competitors get picked.

I’ve spent years inside billion-dollar buyer rooms, watching how real decisions actually get made.

Here’s the uncomfortable truth:

Buyers don’t choose the “best” offer.
They choose the one that aligns with five specific decision criteria most founders never see.

On January 20th at 1:00 PM EST,
I’m hosting a private masterclass where we break down all five.

No surface-level tactics.
No marketing tricks.

Just the real buyer levers that make decision-makers see you as the only obvious choice, and confidently say yes.

Here’s a preview:

Why “trying to be different” often works against you, and what top buyers actually use to decide who wins.

How purpose-led founders sell out $200K launches in 24 hours, without ads or agencies.

The two hidden mechanisms that turn unpredictable growth into sustainable momentum you own.

This is the same framework I used to approve and greenlight over $100M in buying decisions.

Founders have applied it to scale from $1M to $50M+:
→ Without bloated agencies
→ Without stacked systems, they don’t control
→ And without burning out

Seats are limited, and this won’t be made public.

Register now to unlock the private pre-training before we go live.

🔗 Save your seat: https://lnkd.in/dqNVxTFy

Ten years ago, I made myself a promise.

One day, I would walk the trails of El Chaltén, Patagonia - not as an escape, but as a reminder of why I chose this path.

Last year, I did.

That hike wasn’t just about mountains.
It was about walking the path of innovators who refused to compromise what mattered.

The one who carried me through the hardest years was Yvon Chouinard - founder of Patagonia, the billion-dollar brand that was never meant to be one.

Yvon wasn’t a businessman chasing wealth.
He was a broke mountain climber who wanted better gear.

So he taught himself blacksmithing.
Made tools for his friends.
Sold them from his car for $1.50 each.

He didn’t set out to build a unicorn.
He just refused to betray his values.

When being a purpose-led founder nearly broke me 
when every part of me wanted to quit 

I remembered his words:

“Impossible is the lamest of excuses.”

And I realised something important:

Quitting doesn’t make life easier.
It just postpones the dream.

Because dreams don’t quit.
They wait.
And they come back louder.

What stopped me from walking away was understanding this:

Everything is figurable-outable including sustainable growth.

Just as Yvon built for climbers, I spent the last 10 years building for purpose-led founders.

When there was no roadmap, I created one.
And that work became Impact Innovator OS.

So here’s the question I keep coming back to:

What would change if you realised your purpose isn’t the obstacle, it’s the path?

Most founders think they need a louder brand, a prettier website, or a “more unique” offer.

That’s why they stay invisible...
While weaker competitors get chosen.

I spent years inside billion-dollar buyer rooms watching how real decisions are made.

And here’s the uncomfortable truth:

Buyers don’t choose the “best” offer.

They choose the offer that aligns with 5 specific buyer decision criteria almost no one understands.

On January 20th at 1:00 PM EST,
I’m running a private masterclass.

We’re revealing all 5.

Not surface-level tactics.
Not marketing tricks.

The real buyer levers that make someone see you as the only obvious choice and confidently say yes.

Here’s a taste:

1. Why “being different” actually backfires, and what top buyers use instead to decide who wins the deal.

2. How certain purpose-led founders sell out $200K launches in 24 hours with zero ads or agencies.

3. The 2 hidden mechanisms that turn random growth into sustainable momentum you actually own.

This is the same playbook I used to approve and greenlight over $100M in buying decisions.

Founders have used these frameworks to scale from $1M to $50M+:

→ Without hiring bloated agencies,
→ Without stacking systems they don’t control,
→ And without burning out.

Seats are limited.
This masterclass will not be public.

Register now to unlock the private pre-video series before we go live.

Save your seat: https://lnkd.in/dqNVxTFy

Krystal Lopez, Gabriela Longhi and 31 other attendees

5 Billion-Dollar Buyer Secrets Masterclass | Make Customers Choose YOU!

If you want to learn how to be the only choice in your niche

Join my Live Today in my $Billion Dollar Buyer Secrets Masterclass

If you are a founder with a burning mission inside you

To make a difference in the world, this is for YOU

Here is why

This year, we are sitting at an amazing crossroads

We are in the middle of the biggest wealth transfer in history

It is the generational wealth transfer to millennials and Gen Z 

$87 Trillion Wealth Transfer

And this generation cares about one thing more than anything

That is buying with purpose

They know that what you buy defines who you are, and your legacy

But here is the thing

Buyers are overwhelmed with choice right now

And they don't want more choice

What they want is The ONLY Choice

So if you are a Founder, Coach, or Consultant who

Is tired of being overlooked or undervalued

And want one simple roadmap to become The Only Choice

Join me today, this is not a recording, this is LIVE with me, Sara Simmonds

These secrets are making founders over $7 Figure increases to their business

So if you want this year to be the year you break through and scale

Join me today, click this link: https://lnkd.in/dqNVxTFy

Together we will transform our world

Love Sara

BECOME THE ONLY CHOICE TODAY

Have you started the New Year trying to fix your brand, your website, or your offer, thinking that’s why sales feel slow?

That’s exactly why most founders get overlooked while weaker competitors close faster.

After years inside billion-dollar buyer rooms, here’s the real truth:

Buyers don’t choose the best offer.

They choose the one that activates 5 specific psychological switches.

We’re going live TOMORROW

📅 January 6 at 12 PM CST

We’re excited to have you tomorrow for this private masterclass, where I’ll break down exactly what those switches are and how to use them to make buyers say yes, fast.

No fluff.

No theory.

Just real decision-making levers.

153 founders already registered

Only 7 spots left

Start your year with the skills that actually drive revenue.

Book your seat here: https://lnkd.in/dqNVxTFy

How I Sold A Billionaire a 50K Offer in 7 days (using my buyer intelligence framework) 

I was talking to one of my team members the other day, explaining my buyer intelligence framework

That I teach Founders

Sara's 5 steps in Sustainable scale

1. Transform to a Category Of One
2. Focus on what you deliver that is a High Impact Offer
3, Implement a Social Selling Game Plan
4. Build a "Real Power Is You" Mindset
5. Stemise everything

And we got talking about step 3 Implement a Social Selling Game Plan

The first time I used this method, I built a $300K launch from scratch

The second time, I sold a Billionaire a $50K High Impact Offer in 7 days

The secret sauce of HOW I did that - I will reveal in my LIVE Masterclass Next TUESDAY

If you want to lift the veil on digital marketing, that is so simple that anyone can do this

And on what buyers really want to buy today to close 5, 6, and 7 figure deals

Join me LIVE:

https://lnkd.in/dqNVxTFy

Link Below to Sign UP

If you want to transform your business in the next 24 hrs read this 

The problem today is this

No one needs more or wants more; they want less

They want:-

The Founder that is a category of one

The Coach who has a proven system

The Consultant who is a game changer

And they want to know 

How are you category of one

What your proven system delivers

And how you are a game changer

In less than 5 seconds

If you can't deliver, you're losing out to the founders who can

To find out how you can stop blending in and start leading as a category of one

Join me live tomorrow in my free masterclass. 

The link is here to sign up (Only 25 spots)

https://lnkd.in/dqNVxTFy

Trustpilot Reviews

⏳ Two days to go.

Most founders think they need a louder brand, a better-looking website, or a more “unique” offer.

That belief is why they stay invisible -
while objectively weaker competitors keep getting chosen.

After years inside billion-dollar buying rooms, I can tell you the real reason:

Buyers don’t choose the best offer.
They choose the offer that aligns with a small set of buyer decision criteria most founders never see.

This Sunday at 12:00 PM EST, I’m hosting a private masterclass where I break down all five.

No surface-level tactics.
No marketing hacks.

Just the real buyer levers that make someone see you as the obvious choice and confidently say yes.

What we’ll cover:

Why “being different” often backfires and what top buyers actually use to decide who wins

How purpose-led founders quietly sell out $200K launches in 24 hours without ads or agencies

The two hidden mechanisms that turn random growth into momentum you actually own

This is the same framework I used to approve $100M+ buying decisions.

Founders using it have scaled from $1M to $50M+
without bloated agencies, tool overload, or burnout.

⚠️ Limited to 25 business owners. Not public.

👉 Save your seat before doors close: https://lnkd.in/dqNVxTFy

taplio

The Battle

Dale Gibbons

Sara Simmonds

Followers

Posts

Engagements

Likes

Performance ScoreDale Gibbons's LinkedIn Performance

Performance ScoreSara Simmonds's LinkedIn Performance

Ready to grow your LinkedIn presence?

taplio

The Battle

Dale Gibbons

Sara Simmonds

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Dale Gibbons's LinkedIn Performance

Performance ScoreSara Simmonds's LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance ScoreDale Gibbons's LinkedIn Performance