PDF.ai

Founder

Testimonial

Cisco Systems

Senior Software Engineer

Bootstrapping

📚 PDF.ai: Chat with PDFs using AI
💜 Testimonial.to: Grow your business with social proof 

Also, making Docsium.com and Supportman.io for fun

Damon Chen

Contensify

From an engineering background to a decade-long journey as the founder of Contensify, I’ve built a practice around helping the best of tech products shine through strategic storytelling.

With 13 years in B2B SaaS and 10+ years growing Contensify, I’ve combined a technical mindset with marketing expertise to create GTM strategies that don’t just inform, but inspire action. 
My work helps brands dominate not only on Google, but also in the evolving search landscape powered by AI Overviews, LLMs, and Google’s Search Generative Experience (GEO).

I partner with SaaS founders, GTM leaders, and marketing teams to craft narratives that connect, content systems that scale, and SEO strategies that stand the test of shifting algorithms.

💡 Key Focus Areas:

GTM Strategy Support - Aligning content with ICP pain points, sales cycles, and positioning to drive faster, more efficient market entry.

Positioning & Messaging - Transforming technical capabilities into compelling market stories.

SEO & LLM Visibility - Creating content that performs across Google Search, AI Overviews, and LLM-based summarization tools.

Thought Leadership at Scale - Building founder and SME-led authority through strategic ghostwriting and POV development.

AI-Ready Content Systems - Designing content workflows optimized for both human readers and AI-powered engines.

Over the years, we’ve partnered with 100+ B2B SaaS companies across martech, AI, HRtech, CRM, fintech, and devtools - consistently driving rankings, revenue, and visibility in the age of intelligent search.

If you’re building a tech product with big potential, I can help you make the world see it.

I train, mentor and help small-scale teams and individual marketers understand the nuances of digital marketing strategies. 

My work includes providing marketers with frameworks, industry insights, guidelines, handbooks, custom training workshops and courses to help them upskill and drive higher results for the companies they're aligned with.

Marketing Consultant and Trainer

Content Kettle | eCommerce Marketing Agency

After years of learning first-hand from seasoned D2C Founders on three seasons of our eCommerce marketing podcast, introducing The Content Kettle.

We're an all-in-one marketing agency for eCommerce businesses, specializing in helping build your brand and grow your customer base with data-driven tactics like content marketing, SEO, PPC advertising, influencer marketing, content writing, copywriting and more. Reach out to us to know more!

She Can Hustle

She Can Hustle is an exclusive online community and apparel brand for women entrepreneurs, freelancers and hustlers. 

Our goal is to keep you company as you step away from distractions to chase your dreams and build a life that you're truly proud of.

Wizly

My collaboration with Wizly is to help startups and scale-ups with their go-to-market strategies. 

The role as a consultant includes guiding them with my experience and expertise in product marketing, content marketing, social media marketing and search engine optimization. If you're someone who is unsure about the different marketing strategies you can use to reach your target audience and achieve business scale, feel free to reach out to me here or schedule a call with me on the platform.

Marketing Consultant

Forbes Agency Council

Member of the Forbes Agency Council where I contribute posts on Content Marketing, SEO, Social Media Marketing and Organic Growth to Forbes. 

As a Forbes Council Member, I also actively participate in networking with industry peers and specialists to deep dive into marketing trends and strategies, and consulting on growth projects for startups/ scale-ups.

Contributing Writer

Shopify

Shopify is the best E-Commerce Platform that helps you to Sell Online, on Facebook, or in-person in a local or a global market. Making it as easy as taking 5 minutes to go online, the platform is known to have enabled retailers across the world and different industries, take their products online.  

As a content marketer at Shopify, my role includes the following: 

- Continually understanding and optimizing documented target market and ideal customer persona 
- Competitor analysis on content marketing efforts 
- Aligning with the Growth and SEO teams to understand business goals and objectives 
- Creating monthly content marketing calendars (TOFU, MOFU and BOFU) 
- Coordinating with Shopify and Shopify Plus merchants for success stories/ case studies 
- Creating SEO-optimized content for the blog 
- Refreshing and optimizing content pieces regularly 
- Monitoring the performance of content and optimizing strategy to meet changing demands 
- Building out content for user onboarding on channels like email, WhatsApp and others 
- Coordinating with partners for collaborative content efforts

Content Marketer

StoryChief - Content Marketing Platform

XgenTech Shopify Agency

Established in 2013, we are a digital agency with our roots in New York. We specialize in design, development and marketing services for Shopify stores. With an innovative and goal-driven approach, our team of eCommerce experts help online businesses launch beautiful websites and optimize them for higher conversions, sales, and revenue. XgenTech is one of the oldest and most trusted Shopify partners, having built over 320 websites across the world, helping merchants take their products to a global market. 

As a Head of Content Marketing, I am responsible for the following: 

- Establishing clear brand, marketing and content guidelines 
- Setting up the HubSpot pillar strategy for content marketing 
- SEO optimization of the website and content 
- Creating and executing monthly content marketing calendars 
- Creating and executing monthly social media marketing calendars 
- Refreshing and optimizing content for organic performance 
- Tracking content performance and optimizing efforts 
- Creating online and web content 
- In-depth competitor analysis

Head of Content Marketing

TxtCart

Turn more abandoned carts into sales with personalized text messages by real people. We text your customers in real-time and convert them into sales. TxtCart adds an automated, human-powered process to merchant's stores that engage customers, provides powerful insights, and drives more sales for Shopify and Shopify Plus stores through SMS text messages.

As the Head of Content Marketing at TxtCart, I'm responsible for the following: 

- Continually researching competitors 
- Defining and optimizing target markets and ideal customer personas 
- Creating monthly content marketing calendars 
- Creating monthly social media marketing calendars 
- Working with the SEO team and establishing the HubSpot pillar strategy 
- Creating, publishing, refreshing and optimizing content 
- Content distribution and syndication 
- Coordinating with partners for content collaboration 
- Creating online web content

Expert Village Media Technologies

Expert Village Media is an eCommerce web design and SaaS company. Creators of 12 powerful Shopify apps empowering 20,000 brands worldwide, the company is geared towards building solutions that enable online retailers to grow faster.  As a Content Marketing Manager, I worked with the team on: 

- Understanding and documenting the target audience and ideal customer persona 
- Establishing concrete branding guidelines based on competitor analysis 
- Creating an inbound marketing plan for Expert Village Media and WISER (their primary Shopify app) 
- Executing monthly content marketing calendars 
- Creating content targeted at organic influx through SEO, for sales and account based marketing 
- Creating ad copies for promotional and seasonal campaigns 
- Planning and creating email marketing campaigns for user engagement, retention and winback 
- Managing social media marketing calendars and audience engagement 
- Coordinating with end-users to create success stories/ case studies

Marketing Content Manager

Driving SaaS growth via Strategic SEO & Content in the AI, LLM era | 100+ brands | $70M+ in results | Founder @ Contensify

Having worked for a decade with B2B SaaS companies across different industries - eCommerce, HRTech, EdTech, Marketing and Sales Automation, MarTech and others, I'm a full-stack Content Marketer and B2B Content Writer with a knack of using my tech background to compliment my strategy and writing skills. 

Along with my team at Contensify, I have had the chance to work with early-stage and enterprise startups, helping them understand the importance of organic growth and establish a robust inbound marketing engine that fuels both marketing and sales funnels. 

Our approach has led us to becoming one of the most acknowledged B2B SaaS Content Marketers - featured on Semrush, Forbes Official Agency Council, Coschedule and many other internationally acclaimed industry expert platforms. 

My experience and work includes the following: 

- Setting up the HubSpot pillar content strategy
- B2B Content Marketing strategy 
- B2B Content Writing (blogs, articles, ebooks, white papers, reports, infographics, podcasts, webinars) 
- B2B Social Media Marketing and Management 
- Content Designing (infographics, ebooks and more) 
- Search Engine Optimisation (SEO) 
- Ability to align with B2B Sales and Account-Based Marketing Campaigns 

If you're looking for an inbound or content marketer for your startup, a B2B content writer or simply someone you'd like as a consultant to guide your team, reach out to me on DM. 

You can also reach out to my B2B SaaS Content Marketing Agency here: https://contensifyhq.com/

Vanhishikha Bhargava

Most teams say they’re “optimizing for AI search.”

But ask them which prompts they want to show up for…
and suddenly the room gets very, very quiet.

If you want LLM SEO to work, you need to know your target prompts the same way you know your target keywords.

And no, this isn’t guesswork.

This is research + pattern recognition + strategic mapping.

Here’s how to start (without drowning in screenshots or 200 tabs):

1. Identify the REAL prompts your buyers use

Not SEO queries.
Not broad topics.
Not internal assumptions.

Actual prompts.
The ones your ICP types into ChatGPT, Gemini, Perplexity, Claude when they want answers.

The rule?

Think conversational, not “keyword-y.”

Examples:

→ “Best CRM for agencies that integrates with Slack?”
→ “How do I fix churn for usage-based SaaS?”
→ “What should my first marketing hire be?”
→ “Explain GDPR compliance for B2B SaaS like I’m new.”

If your content doesn’t answer these conversational prompts directly, LLMs will never surface you.

2. Reverse-engineer prompt families

Each prompt has a cluster behind it:

→ Problem prompt (“how do I…”)
→ Comparison prompt (“best tools for…”)
→ Evaluation prompt (“is X worth it?”)
→ Instruction prompt (“create a plan for…”)

Map these to your ICP’s journey.
That’s where your angles come from.

3. Check who LLMs currently cite

This part?
A goldmine.

LLMs pull from:

→ Authoritative pages
→ Heavily cited domains
→ Structured, clear content
→ Entities they already “trust”

If your competitors dominate these prompts, it’s not because they’re smarter,  it’s because they’ve fed the LLMs better data.

4. Build content specifically answering the prompt

You’re no longer writing for keyword volume.
You’re writing for prompt relevance.

That means:

→ Direct answers
→ Clear steps
→ Strong entity alignment
→ Examples
→ Structured sections
→ Source credibility

LLMs love clarity more than anything.

5. Track your prompt visibility

Here’s where most teams get stuck - you can’t improve what you can’t see.

This is why I like Semrush's new AI search tracking:

You can literally see:

→ Which prompts you’re showing up for
→ Which competitor prompts you’re losing
→ What content themes LLMs associate with each brand
→ Which AI platforms (ChatGPT, Perplexity, Gemini) you’re winning or failing on

It’s basically the keyword gap analysis of the AI era, but for prompts.

And honestly?

It removes the guesswork we’ve all been suffering through.

If you want to win LLM SEO, stop chasing keywords.
Start identifying and owning the prompts your buyers trust AI with.  

Need help? Drop me a message ✉️  


#aiseo #llmseo #seostrategy #SemrushAmbassador

Well, like Leigha said. 

IYKYK. 


#founderlife #marketingagencies

marketing for today’s internet 💫 content strategist & creator 💭 former President 😏

reminder: you can be soft and kind and still show up without taking any BS

taplio

The Battle

Damon Chen

Vanhishikha Bhargava

Followers

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taplio

The Battle

Damon Chen

Vanhishikha Bhargava

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Vanhishikha Bhargava's LinkedIn Performance

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Performance ScoreVanhishikha Bhargava's LinkedIn Performance