Captains Club

Helping founders & CEOs get back to driving vision, innovation and culture through finding and aligning Captains to orchestrate and empower their teams. When the time comes to step away from day-to-day department operations and focus your attention on big-picture decisions, you need someone in place that you can trust to be as invested in your business’ success as you are. 

Currently Searching for:
CRO | $300MM | Confidential 
VP of Sales | Real Estate Developer
COO / Integrator - 20MM Business | Boise ID
CFO / COO | Phoenix | Nonprofit
CEO | 20MM / AI/ML Consulting business

Recently completed searches - 
Senior Vice President - | 18mm | Aggregates Business
President | 50MM | DTC Nutraceuticals business
Chief Operating Officer - MedTech / Professional Services
President - 20MM Custom Home Builder
Chief Product/Innovation Officer - Leader in the Musical Instrument industry.
Chief Marketing Officer - Industry-leading design/build firm. 
SVP of Technology - High-growth Dental Partnership organization
Chief Talent Officer - Industry leading design/build firm
Deputy Dir of External Affairs - leading non-profit in Southern California
Division President - Industry leading Design/Build firm
SVP/GM - 15MM Interior Design Firm
Head of Field Operations | Ultra-high-end Custom Home Builder
COO | Physical Security / MSP | 18MM (company acquired before completing search)




Let’s get this right, the first time.

Founder / Executive Search

Vistage Worldwide, Inc.

A confidential peer advisory program designed for top leaders in professional services. The program provides me with the opportunity to develop relationships with other trusted advisors, receive expert guidance, and access resources to better serve our clients.

Trusted Advisor

Y Scouts

I had the honor of providing our search team with the strategy, tactics, tools, autonomy, and accountability to deliver high-value, world-class leadership search experiences for both candidates and clients.

Head of Executive Recruiting

As a tactician and leader, I have the honor of directing our SaaS / Product Innovation practice, as well as our growing Health and Wellness Practice. This includes leadership in General Management/CEO/President, Product Management, Product Development, Customer Success, Human Resources, Operations, Cannabis, DTC, and Retail Operations.

Practice Director

Y Scouts is transforming how people and companies connect to work that matters. We are a purpose-based leadership search firm. We believe that people are the only real competitive advantage in business and the best employer/employee connections start by connecting through a shared sense of purpose. It’s in the spirit of this philosophy that we engage with our clients to understand their business purpose, their values, their culture, their competitive landscape, their challenges, and most importantly, their people. 

As a Search Director for our Product, Technology and Innovation practice, I am ultimately accountable for the success of the search, client relationships, and candidate qualification.

Search Director / Executive Recruiter

Infusionsoft

While at Infusionsoft, I:

...was lucky enough to work on a small but scrappy Talent Acquisition team, where my responsibilities aligned to Technical roles within the Product Development and Operations organizations.

...was responsible for 50+ highly skilled Infusionites joining the team, specifically in – but not limited to - Senior leadership, Product Management, UI/UX Design, Software Engineering, DevOps, IT, Business Intelligence, and Data Science.  

...partnered with hiring leaders to build robust and efficient interview processes and feedback loops. This included the selection and implementation of a new and efficient platform for interviewing Software Engineers, saving ~8 hours of engineering time per hire.

...was the first in-house, dedicated Technical Recruiter hired at Infusionsoft and had the responsibility of shifting the culture from dependence on staffing agencies to one of self-reliance and talent attraction, reducing spend on agencies from >$10k/m to zero over the first 4 months.

...mentored and trained new members of the Talent Recruitment team.

...had the privilege of representing Infusionsoft as a brand advocate in the community at career fairs, tech meetups and local coding schools.

Our technical environment included Greenhouse ATS, Google Docs, HackerRank, Linkedin Recruiter, Indeed, etc.

Culture is at the heart of everything we do at Infusionsoft—how we live, how we work and how we serve the small business community. It isn't about perks, and it doesn't exist solely to make our employees happy (although it does that, too). Infusionsoft culture is about providing a foundation to achieve our purpose: to help small businesses succeed.

Senior Product Recruiter 

Insight

While at Insight...

Through close partnership with business managers, grew our professional services delivery teams by identifying and attracting high impact hires. Along with technical positions, I also recruited for “special projects” and internal/operational team members.

Managed 10-20 open reqs at any given time, leveraging traditional recruiting methods as well as social media, local tech groups, career fairs, and referrals to be as efficient as possible.

Recruited 20+ salaried employees for difficult positions (high travel & highly skilled), serving as the single point of contact for my candidates throughout the process – this includes scheduling, offer negotiation, closing, onboarding, documentation, and compliance.

The technical environment included Sharepoint, SAP SuccessFactors, Linkedin Recruiter, CareerBuilder, Dice, Indeed, Monster, etc

Insight Enterprises, Inc. is a leading technology provider of hardware, software and service solutions to business and government clients in North America, Europe, the Middle East, Africa and Asia-Pacific. Insight is focused on helping organizations move technology goals forward in the areas of Cloud, Virtualization, Data Center, Unified Communication & Collaboration, Networking & Security, Data Protection, Mobility & Point of Sale, and Office Productivity. With approximately 5,400 teammates worldwide, operating in 21 countries, and serving clients internationally with more than 2,300 product and industry certifications. Insight is ranked number 483 on Fortune magazine’s 2014 Fortune 500 list and generated sales of $5.5 billion at 2014 year end.

Technical Recruiter / Talent Acquisition

Valore Partners

While at Valore Partners...

Ensure our talent pipeline is as robust as possible in order to meet business needs and staffing requirements in a predictable and time efficient manner. This is achieved by the constant expansion of my network, representing Statera at many networking events, executing 25+ emails/cold-calls per day and gaining referrals from both business partners and candidates alike.

Adherence to a consultative selling/recruiting process where I am the single point of contact for each candidate throughout the entire recruiting process. This includes sourcing, opening, screening, interviewing, extending & negotiating offers.

Our technical environment included Sharepoint, Taleo ATS/CRM, Linkedin Recruiter, CareerBuilder, Dice, as well as managing all forms of social media.

Who We Are:
 A family-oriented, generous, community based company which offers sustainable, profitable, challenging, and fun employment opportunities for our people AND fosters deep long term partnerships with our clients. To be viewed by our customers as a trusted advisor and the leading provider of high-caliber Microsoft solutions.
 
What We Do:
 Business Meets Technology. Statera is a business and technology services and solutions provider that helps companies large and small optimize organizational performance by mapping strategic goals and objectives to IT initiatives
 
Our expertise is solving today’s unique business challenges with innovative technology solutions which include: enterprise .NET application development, SharePoint customization and implementation, CRM solutions, Advanced Infrastructure Services, SQL Database Development and Business Intelligence (BI), and Enterprise Project Management as well as Business Process Solutions. Every solution we develop begins with taking the time to discover and define the needs, challenges and goals of each of our customers.

Talent Acquisition Partner

Business & Decision North America

Business & Decision is an international Consulting and Systems Integration (CSI) company. We are a leader in Business Intelligence (BI), Enterprise Performance Management (EPM), Data Warehousing, Master Data Management (MDM), Customer Relationship Management (CRM), Enterprise Resource Planning (ERP), and are a major player in Life Sciences Computer Systems Validation (CSV).

Founded in 1992 and listed on the Euronext, the group has gained its leadership by leveraging its functional and technological expertise to successfully address your organization's most critical challenges. Located in 19 countries, Business & Decision currently employs more than 2600 people worldwide.

Recruitment Consultant

Arizona State University

Masters of Science in Design; Healthcare and Healing Environments |

- Research based design degree focused on evidence-based design. This includes research design, critical appraisal of evidence and the translation of findings into design decisions to create quality healthcare delivery environments.
 
- Program is structured around interdisciplinary teamwork to explore patient care, facility/system processes and healing environments. 

- Working closely with the Masters of Health Innovation program, my thesis focus explores the parallels between evidence-based design and evidence-based practice, including integration strategies and the measurement there of.

Graduate Student

As a research assistant, I have created powerful grant proposal presentations which have proven successful on numerous occasions, securing funds for further research. I have also collaborated with other disciplines to help orchestrate an international study abroad program called Sankofa. Sankofa is a innovative approach to increase the quality of healthcare delivery in Africa. The program will send a variety students to design health-clinics based on ethnographic research. 
As a program coordinator, my duties included organizing meetings and receptions, staying in constant communication with board members, and fielding any outside questions about the program.

Research Assistant / Program Coordinator

The Search for Your Future COO / Integrator / CEO Ends Here.

Every company has its captain. As a founder or owner, you've steered the ship with unwavering resolve. But what happens when you’re ready to pass the helm? Traditional headhunters may flood you with resumes, but can they truly grasp the essence of your vision and know how to get it done?

Welcome to Captains Club, where elite founders and owners unlock their legacy.

We don’t cater to the masses. As a boutique firm, we curate success for a select few, ensuring each engagement is driven to the best possible outcome. Our unique "Navigating Talent" process dives deep, combining behavioral insights (Predictive Index), values alignment, and validated skills/experiences to create a vivid portrait of potential – custom-fit for your organization.

Our specialized expertise spans homebuilding, engineering, B2B solutions, SaaS, and direct-to-consumer sectors. We excel in identifying and placing high-impact leaders who align with your culture and strategic goals, driving growth and innovation in businesses with revenues between $10MM and $50MM.

But don't just take our word for it:

“Daniel was tasked with finding a purple unicorn for my company, and he delivered. The best search experience I’ve ever had!” – CEO

“The search was successful, but Daniel's process was priceless. He’s the resource you’ve been looking for!” – CEO/Founder

Daniel Cheetham

KatherineFord.com

Creative content ideation with writing, editorial, illustration, costume/prop/production design, event management, retail, marketing, nonprofit and leadership experience.

Freelance Content Creation and Retail Consulting
Spearheaded Client Specific Projects: Based on client need create, plan, and implement projects including special events, prop, set and costume design, content writing, social media campaigns, visual merchandising, presentation creation, and retail consulting. Work with client’s in-house team and/or source independent contractors as project requires.

Clients include:
Plateau Magazine (Managing Editor, Writer) *additional info in experience
Cashiers Designer Showhouse (Co-Chair Volunteer) *additional info in experience
Cashiers Greenway Ramble (Illustrating)
The Bascom, Highlands NC (Social Media Marketing)
Chrome Hearts, Los Angeles CA (Visual Merchandising/Prop Fabrication)
Tiffany & Co., Las Vegas Stores NV (Visual Merchandising)
The Empty Vase, Los Angeles CA (Prop Fabrication)
Oakleaf Flower and Garden, Highlands NC (Social Media Marketing/Visual Merchandising)
Cashiers Historical Society, Cashiers NC (Children's Illustrating)
Beauty Barrage, Los Angeles CA (Prop Fabrication)
Eurohealth,  Asheville NC (Graphic Design and Web Creation)
J Bar Cane, Stanley NM (Proposal and Workflow Strategy)
Granada Mineral Holdings, Albuquerque NM (Proposal Creation)
K2Forma, Nashville TN (Social Media Marketing)

Content Creation

American Posterity

Create and secure patent for early childhood development device. Create and illustrate children’s book characters for licensing. Create all logos and web content. Maintain all copyrights.

American Posterity is based in Las Vegas, NV, and focuses on creating products and concepts based on current cognitive development and learning research. We created Zini and Friends, an edutainment character property, to complement our patented child stimulation device. These characters are designed as learning archetypes to grow with children through intentional stimuli and morph into three distinct stages, allowing children to mature with these friends from infancy to young adulthood. Books, worksheets and an animated series reinforce lessons, teach subjects through multiple learning styles, and create links to future vocational opportunities. We are seeking partners in education, behavioral sciences, animation, edutainment licensing, and app development to bring our dream of a curriculum-based edutainment property to life. If you would like to learn more, don't hesitate to contact us.

Co-Owner/Creator

DUE SOUTH PUBLISHING, INC.

Strategize and execute editorial content in collaboration with publisher and advertising department. Lead a team of over 30 freelance writers and photographers to determine the appropriate voice and eye for each unique storytelling opportunity. Oversee deadlines and budgets, create editorial calendar, and identify key persons of interest for editorial content. Network with business owners, creatives, and persons of interest. Edit all written content and execute social media marketing for branded Plateau Magazine outlets.

Managing Editor

24th Cashiers Designer Showhouse

Held annually in collaboration with Atlanta Homes & Lifestyles Magazine, due to a real estate boom in Highlands and Cashiers, NC, the team could not secure a showhouse. Thinking outside the box resulted in a glamping event on the Society's grounds with six designer wall tents. All content was themed around conservation, preservation, and stewardship. Served as co-chair and project manager, working with design teams, stewardship partners, sponsors, press, and volunteers. Created all graphic and written content, built website and virtual ticket, curated social media and e-blast content, illustrated themed children’s coloring/activity book, and acted as moderator for panel discussions during the two-week long event.

Co-chair Volunteer 

The Bascom

*Staff member during The DeVos Institute Of Arts Management Rural Strategic Planning Pro Bono Initiative, one of five rural art organizations awarded across the nation in 2019.

Marketing: Brainstorm, create, and execute all marketing efforts for The Bascom: A Center for the Visual Arts in a multi-platform manner that reaches diverse segments, markets, and regions with a unified message. Work with department heads and leadership to craft mission-branded narratives in all marketing and sales content. Build and maintain relationships with members of the press and community partners. Create and implement unique marketing experiences for both current and future members, patrons, and guests of The Bascom.

Content Creation: Create and manage graphic design and other narrative efforts including social media, websites, e-blasts, advertising, sales tools, signage, radio ads, invitations, exhibition wall text and gallery guides.

Retail: Oversee the curation of all retail efforts within The Bascom Shop. Create dynamic retail opportunities for artists and manage artists relations. Manage all retail operations.

Manage and oversee all external venue rentals.

Director of Community Engagement

*First major project was to redesign store layout, fixtures, and flow, resulting in a 50% increase in sales within the first year.

Manage and curate all retail functions in The Bascom’s Gallery Shop and Atrium area, assist guests in all special event rentals.

Sales: Source and curate a merchandising mix of both luxury and gift-type handmade goods from local and regional artisans.  Inventory, price, merchandise, market, and sell product within The Bascom’s retail areas in a manner that properly reflects a high-end visual art center and museum.  Create a dynamic sales structure to capture multi-tiered customers including clientele based sales and artist commissions. Meet financial standards of performance as outlined by The Bascom board of directors.  Coordinate efforts and logistics for as many as 250 artists selling work within The Bascom Shops’s retail avenues.

Training and Support: Offer POS, sales, and customer service training to staff. Create visual guides and flow for retail areas to best showcase artists and capture sales. Explore and implement creative solutions for retail to align with The Bascom’s core mission of Education, Outreach, and Exhibitions. Plan, create, and implement retail tools to be used for normal shop operations and functions.

Content Creation: Create social marketing techniques to highlight The Bascom Shop and the artists it represents, including the Facebook Live “Artist Talk” series.

Retail and Guest Services Manager

Chrome Hearts

Plan, create, and coordinate the visual aspects of merchandising campaigns, in store and key account special events, photo shoots, and ad campaigns internationally.

Branding: Collaborate with owners and other departments to maintain visual excellence. Work directly with company owners to maintain overall branding in campaigns used in retail stores, eyewear boutiques, and ad campaigns worldwide. Plan, design, and develop merchandising campaigns worldwide. Work with other departments under Director of Visual Merchandising to co-manage special events.
 
Training and Support: Offer training and support to stores. Create visual guides and offer merchandising training and support to employees at the retail store level, including learning to study patterns in customer behavior to help increase visual merchandising and sales potential.

Content Creation: Contribute to Chrome Hearts Magazine. Work on photo shoots, style product shoots, and create props and costumes for editorial shoots. Contribute content and creative input for Chrome Hearts lifestyle magazine.

Assistant Director of Visual Merchandising

As luxury sales associate, create and nurture a clientele base with excellence in personal selling techniques. Work directly with store manager to develop a visual merchandising strategy to increase store sales. Work to train sales staff in looking for patterns in customer behavior to help increase visual merchandising and sales potential.

Sales / Visual Merchandising

The Beach

Attend ASR trade shows with buying partner to place orders for Junior’s merchandising mix. Create local print and radio ad campaigns.  Visually merchandise store and assist customers in sales.

Juniors Co-Buyer

New Mexico State University

Work with theatre shop Costume Designer to pattern, cut, and construct costumes to accomplish desired look.  Costume Designer for “Ice Wolf,” a children’s play during the Spring 2006 semester.

Costume Work Study Student

Zumiez

Manage as many as 15 employees and two key holders. Visually merchandise store according to VM guide, assist customers, complete inventories and opening/closing procedures. Meet sales goals and maintain knowledge of products and trends.

Assistant Manager

Journeys

Manage a team of sales associates. Visually merchandise store according to VM guide, assist customers, complete inventories and opening/closing procedures. Follow trends over the preceding year to successfully plan and run store. Call merchandisers in home office to meet customer’s needs and relate qualitative information about buying habits.

Need authentic ideation? I have the creative vision for that (plus the artistic and communication skills to bring it to life)!
Edutainment entrepreneur, author, illustrator, designer, creative strategist, and project leader with experience in:
•design
•editorial writing, storytelling, and publication editing
•content creation (illustration, graphic design, copy, video and photoshoot production)
•retail management, high-end sales, and visual merchandising
•print and social media marketing
•special events
•nonprofits

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Daniel Cheetham

Katherine Ford Richardson

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