Dan Go

Body transformation coach to entrepreneurs. On a mission to help 1 million people transform their bodies by 2027. Follow me for posts on high performance & health optimization.

Over the past 18 years, at High Performance Founder we have been helping some of the sharpest Entrepreneurs on the Planet lose weight, build muscle & increase energy.

Just imagine yourself with more confidence, energy & focus watching your revenue skyrocket as a result of feeling like yourself again.

That’s what most DREAM about, but cease to ever accomplish...

After servicing over 10,000+ Clients,

I've noticed a pattern of why most Entrepreneurs can't lose weight in a sustainable way and I've distilled it down to 3 forces:

Force #1. Cookie cutter plans - You follow someone else's plan or diet and hope to expect the same result.

What you actually need is a plan customized to your body and personal lifestyle.

Force #2. Systems — No systems in place to make getting in shape easier.

A good business runs on systems. The same goes for your body.

Without systems you're gambling on success worse than a drunken bet at a Vegas craps table. 

The process of getting your body back into shape is very much about automating the habits needed to get your body lean & energetic.

No systems = having to think about your diet and workouts all the time.

This results in your spinning your wheels getting frustrated with the process and eventually giving up.

Force #3. Too much focus on losing weight. Not enough on sustainability

What's the point of losing 20 lbs in 6 weeks if you just put it back on?

The goal is to never worry or think about having an unhealthy body for the rest of your life.

But you can't be doing that if you're just thinking about doing things only to lose weight and not enough on your lifestyle.

Most entrepreneurs do unsustainable things to lose a couple pounds on the scale only to be disappointed when they're back where they started.

This results in a yo yo cycle of weight loss and weight gain until they give up.

Now, if you're facing any of these forces, I have a good news! These are completely avoidable and reversible if you just follow the right process.

At High Performance Founder, we are client-obsessed helping entrepreneurs succeed by filling in these gaps. 

Our "North Star" is our clients, focused on this axis; Fastest, most predictable and cost-efficient way possible to help you grow. Our hygiene standard is to help our client getting in shape without stressing out.

We've spent the last 18+ years dialling in a process that just works!

Don't take my word for it — check out our Case Studies below from our successful Clients.

Want to learn more?
→ https://highperformancefounder.com/testimonials/

Chief Executive Officer

We specialize in helping entrepreneurs lose the excess weight, build muscle & increase energy with ease and minimal stress.

At High Performance Founder, we are client-obsessed helping entrepreneurs become the healthiest versions of themselves.

Our "North Star" is our clients results with a big focus on sustainability. Our standard is helping clients reach their fitness goals within 12 weeks.

We've spent the last 18 years dialling in a process that just works!

Don't take my word for it — check out our Case Studies below from our successful Clients.

Want to learn more? Watch free training:
→ https://highperformancefounder.com/testimonials/

It's my birthday today, and let me share with you something that has taken me a decade to learn:

Body:
Hit the gym 3x/week. That's it.

Relationships:
Find someone whom you wouldn't mind doing absolutely nothing with. Lock that person down.

Work:
Pick something you'd do for free. Then charge for it.

Daily execution:
Show up. Do the work. Ignore everyone else's scoreboard.

The happiest people I know are not the ones with the most money. They're the ones who figured this out.

We overcomplicate success:
- 47-step morning routines
- Optimization frameworks
- Life hacks and shortcuts
- Comparison games

The truth is boring:

Lift heavy things. Love good people. Build something meaningful. Have more fun than everyone else.

That's the whole playbook.

The person having the most fun always wins. Because they're the only one who knows what game they're actually playing.

Stop collecting tactics. Start living.

Period.

♻️ Share with someone making life harder than it needs to be.

- Dan

Ps. Want the simple system to keep your body in shape? Join 460,000+ upgrading their lives and bodies👇

https://lnkd.in/gzyviRFf

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I Asked 100 Entrepreneurs: 'What Would You Trade For 10 More Healthy Years?'

Every Answer Was The Same.

"Everything."

Their cars. Stock portfolios. Beach houses. Business empires.

All of it.

One founder showed me his dad's death certificate. Died at 58. Heart attack. Built a $50M company but never saw his grandkids.

Another pulled up photos. Him at 35: Running 5ks. Him at 45: Can't climb stairs without stopping.

Here's what hit me hardest:

These aren't lazy people. They work 80-hour weeks. Close million-dollar deals. Build empires.

But they treat their bodies like rental cars.

Skip workouts for meetings.
Replace meals with protein bars.
Sleep 4 hours because "hustle."
Pop pills instead of fixing problems.

Then, at 50, they'd trade their entire net worth for what they destroyed.

The math doesn't work.

You're grinding for a future you won't live to see. Building wealth while bankrupting your health.

I tell my clients: Your body is your only non-negotiable asset.

Money? You can make more.
Business? You can start another.
Health? Once it's gone, it's gone.

The entrepreneurs who get this? They schedule workouts like board meetings. Track sleep like KPIs. Treat nutrition like an investment strategy.

Because 10 extra healthy years isn't about living longer.

It's about being there when your daughter gets married. Playing with grandkids. Actually enjoying what you built.

You can't buy that back.

♻️ Share with someone drowning in complexity.

- Dan

PS. I help entrepreneurs get their health back without sacrificing their business.

Every week 460,000+ subscribers get my best tips on getting lean, boosting energy, and living longer.

Join us here 👇

https://lnkd.in/gzyviRFf

80% of desk workers do these for 60 seconds. The other 20% will live longer.

Watch the video. These two moves will save your spine, keep your shoulders healthy, improve posture, and also help improve your chances at longevity.

The Bar Hang:
• Decompresses your spine after 8 hours of sitting
• Opens up shoulders hunched over keyboards
• Strengthens grip (predicts longevity better than blood pressure)
• Hold for 1-2 minutes

The Asian Squat:
• Reverses hip tightness from chair prison
• Mobilizes ankles destroyed by dress shoes
• Strengthens knees most people can't bend past 90°
• Hold for 1-2 minutes

My CEO clients laughed when I showed them this.

"That's your secret weapon?"

6 weeks later:
• Back pain gone
• Can touch their toes again
• Energy through the roof
• Feel 10 years younger

Your body wasn't designed for 8 hours in a chair.

These 4 minutes undo 8 hours of damage.

One opens what sitting closes. The other strengthens what sitting weakens.

Do them daily. Your spine will thank you at 70.

✍️ How long can you hold each one?

♻️ Share with someone living at their desk.

- Dan

Ps. Join 450,000+ desk workers reclaiming their bodies and operating at their fullest potential:

https://lnkd.in/gzyviRFf

Something I've realized in my 20 years of coaching is that your physical health equals your mental health.

When I was sedentary, eating a horrible diet, not getting enough sleep, and drinking alcohol regularly, it would often come with anxiety, negative thoughts, and ruminations. 

The first thing I did to clean up my act was start an exercise routine.

As I went to the gym, I found that my brain felt lighter, and I was starting to feel motivated. 

One thing led to another, and here I am writing this to you on LinkedIn. 

You can build a better brain by building a better body. 

If you don't believe me, try it out for yourself. You may be surprised at what you find. 

♻️ Share with someone who needs this wake-up call.

- Dan

Ps. Want the exact blueprint Jason used to transform?

Join 450,000+ choosing better every day 👇

https://lnkd.in/gzyviRFf

My client lost 30 lbs and made an extra $1.2M last year. Not a coincidence.

"I can't focus after lunch," he told me 18 months ago. Running a $2 million company while falling asleep in meetings.

His day: 
- Skip breakfast
- 4 coffees by noon
- Crash at 2pm
- Work until midnight (poorly)
- Repeat

We fixed his body first. Business followed.

Started simple:
- Protein breakfast daily
- Gym 3x/week
- 8 hours sleep
- Walk during calls

Month 3: Down 15 lbs. Stopped the 2pm crashes.
Month 6: Down 30 lbs. Working 2 fewer hours, getting 2x more done.
Month 12: Best revenue year ever.

Here's what nobody tells you about fitness and money:

Energy = Better decisions
Confidence = Bigger deals close easier
Discipline = Systems that scale
Health = People trust you with their business

My highest-earning clients aren't the smartest. They're the ones with the most energy.

You can't negotiate million-dollar deals when you're fighting to stay awake.

The math:
Gym membership: $100/month
Healthy food: Extra $300/month
Energy to close one more deal: Priceless

Your body is your #1 business asset. Everything else is secondary.

Period.

♻️ Share with an entrepreneur choosing between gym time and "grinding."

- Dan

Ps. Ready to 10x your energy AND income? Join 460,000+ subscribers who are getting fit and making more money 👇

https://lnkd.in/gzyviRFf

Everyone wants the shortcut. The pill. The hack. Here's what 20 years of coaching taught me:

The basics work. They've always worked.

But people hate them because they're boring.

You know what's not boring?

• Having energy to play with your kids at 45
• Thinking clearly in every meeting
• Never worrying about your blood work
• Feeling stronger at 50 than you did at 30
• Actually enjoying how you look in photos

I've watched hundreds of entrepreneurs transform their lives with these 5 simple habits.

Not supplements. Not biohacks. 

Just the unsexy stuff that actually moves the needle.

The hard truth: Your problems aren't that complicated.

Your solutions aren't either.

You just don't want to do the work.

Start with one. Then add another. In 6 months, you'll be unrecognizable.

Or keep searching for magic. Your choice.

♻️ Share with someone looking for the secret (it's not a secret).

- Dan

Ps. Getting in shape is simple and fun. Join 460,000+ learning how 👇

https://lnkd.in/gzyviRFf

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A broom handle just fixed my CEO client's 10-year back pain in 47 seconds.

Not kidding.

After spending $10,000 on chiropractors, and massage therapy, a $5 broom handle did what nothing else could.

The move: Kneeling T-Spine Rotation.

Here's why 90% of desk workers have garbage posture:

Your thoracic spine (mid-back) is locked up from 8+ hours of hunching. When it can't rotate, your lower back and neck compensate. Hello, pain.

The 47-second fix:

1. Sit on a bench
2. Place broom handle across your upper back
3. Place a foam roller or pillow between your knees
4. Rotate your body (see video)
5. 10 reps each side

That's it. No gym required.

My client's results:
- Week 1: "Feels weird but good"
- Week 2: "Standing taller without trying"
- Week 3: "Haven't touched ibuprofen"
- Month 2: "Best I've felt in a decade"

The uncomfortable truth:

You're spending thousands on complex solutions when a broom handle and 47 seconds would fix it.

Your spine doesn't need another gadget. It needs to move the way it was designed to move.

Watch the full demo in the video above. Your future self will thank you.

♻️ Share with someone living on painkillers.

- Dan

Ps. Want more 1-minute health fixes that actually work? 👇

https://lnkd.in/gzyviRFf

The Deathbed Calculator: How Many Years Your Current Habits Are Stealing (With Proof)

My 52-year-old client just discovered he'd been trading 14 years of his life for convenience.

The math was brutal:
- Daily alcohol: -4.6 years
- Poor sleep habits: -2.8 years 
- Zero strength training: -3.2 years
- Processed food diet: -2.1 years
- 4000 steps a day: -2.5 years

He thought he was "just living life."

Turns out he was financing his early death on a payment plan.

Here's what most people miss: Your body keeps a running tab. Every skipped workout. Every late-night scroll. Every "just one more drink."

The compound interest on bad habits is death.

But here's the plot twist – the math works both ways:

Start lifting 3x weekly: +2.5 years
Fix your sleep: +2.1 years
Cut the booze: +3.8 years
Walk 8,000 steps: +1.9 years
Eat whole foods: +2.3 years

That's 12.6 years added back. In 90 days.

My client's now deadlifting his body weight and playing with his grandkids. At 55, he's younger than he was at 45.

The calculator doesn't lie. Your habits are either deposits or withdrawals.

Which account are you funding?

♻️ Share with someone who needs to see their numbers.

- Dan

PS. Ready to flip your health metrics before 2025 ends?

Join 460,000+ entrepreneurs getting my weekly optimization strategies:

https://lnkd.in/gzyviRFf

"I need to lose 20 lbs fast." Every January 2nd email ever.

Here's exactly what I'd do. No BS. No magic pills.

• Zero alcohol for 90 days
• 10,000 steps every single day
• Lift weights 4x/week (3 is maintenance, 5 is overkill)
• Sleep 7-8 hours (non-negotiable)
• Replace snacks with water
• Real food only. If it has a commercial, skip it.

That's it. That's the whole system.

My client Sarah followed this exact blueprint:

Week 1: "This is too simple to work."
Week 4: Down 6 lbs
Week 8: "My jeans are falling off."
Week 12: Down 22 lbs, deadlifting her bodyweight

The uncomfortable truth:

Everyone wants the complicated solution because simple feels too easy.

Keto? Intermittent fasting? Carnivore? 
Cool. But unnecessary.

You know what works. You've always known.

The gap isn't information. Its execution.

90 days. 6 rules. Zero excuses.

Most people will read this and look for something more complex.

The ones who just screenshot it and start tomorrow? They'll be shopping for new clothes by April.

Patience isn't sexy. But neither is yo-yo dieting for the next decade.

Pick simple. Stick to simple. Win with simplicity.

Period.

♻️ Share with someone overcomplicating weight loss.

- Dan

Ps. Want to get in your best shape in 2026? Join 460,000+ doing it right 👇

https://lnkd.in/gzyviRFf

People ask me how I stay lean year-round as a dad while running multiple businesses.

Here's the truth: I don't negotiate with myself.

My daily non-negotiables:

· Exercise
· No meals past 6pm
· Hydrate with water
· Give value to people
· Eat a nutrient dense diet
· Write at least 500 words
· Read at least one chapter
· Sleep at 10. Wake up by 6am.
· Always breathe through my nose

Most people think this list is extreme.

I think waking up tired, sick, and unmotivated is extreme.

The difference between successful people and everyone else isn't talent.

It's having standards you refuse to break.

Every item on this list serves a purpose:
- Exercise = Mental clarity
- 6pm cutoff = Better sleep
- Writing = Clear thinking
- Nose breathing = Calm nervous system

These aren't restrictions. They're my operating system.

When you make health non-negotiable, success becomes inevitable.

Your standards become your life.

What are yours?

♻️ Share with someone who needs higher standards.

- Dan

Ps. Building non-negotiables changed my life at 40. Learn how 460,000+ are doing it 👇

https://lnkd.in/gzyviRFf

My client dropped 18 pounds in 6 weeks drinking water at weird times.

She'd tried everything. Keto. Intermittent fasting. 10,000 steps. Nothing stuck.

Then we tested something stupidly simple: Strategic water timing.

The protocol in the image changed everything.

Here's the science most people miss:

Drinking water during meals forces you to eat faster which interferes with your digestive process.

But water BEFORE meals? Different story. Increases satiety hormones. You eat 22% less without trying.

Water between meals kills fake hunger. Most "hunger" is just dehydration wearing a disguise.

The morning water hydrates you better than coffee.

My client went from constantly snacking to forgetting food exists. Her energy doubled. Bloating vanished.

The Lean Body Water Method isn't sexy. But it works.

Because sometimes the answer isn't another $200 supplement or biohacking gadget.

It's the stuff that's been free all along.

♻️ Share with someone who needs to stop overcomplicating weight loss.

- Dan

PS. Want more simple protocols that actually work?

Join 460,000+ entrepreneurs getting lean without the BS:

https://lnkd.in/gzyviRFf

I just turned 46. Here’s what your 40s are trying to tell you:

Your metabolism didn’t slow down. You did.

Your back doesn’t hurt from age. It hurts from sitting.

You’re not too old to build muscle. You’re too inconsistent.

Your energy isn’t gone. It’s buried under poor sleep and stress.

At 46, I’m stronger than at 26. Better cardio than 36. More muscle, less medication, zero excuses.

The difference? I stopped negotiating with the basics: Lift heavy. Walk daily. Sleep 8 hours. Eat protein. Repeat forever.

Your 40s aren’t your decline. They’re your wake-up call.

Answer it.

If you’re tired of fitness programs that don’t work for busy entrepreneurs...

I've developed a system that fits into your demanding schedule.

Follow me and DM "SYSTEM" to learn more 👊

(For entrepreneurs, founders, and executives only)

JbMzBf1Rg

A CEO client just turned 52. His doctor gave him two options:

"Start medication for your heart, or start moving."

He chose both cardio AND weights. Smart move.

Everyone's arguing about cardio vs weights. They're missing the point.

Here's what actually happens:

Cardio only = You'll outlive your friends but need help opening jars
Weights only = You're strong until your heart says "nope" at 65
Both = You're the 90-year-old still crushing life

The math is simple:

3x week cardio = Heart that won't quit
3x week weights = Body that won't break
6 hours total = Decades of independence

My client who started this at 52:

Month 1: Could barely walk up stairs
Month 6: Deadlifting his bodyweight
Month 12: Off heart medication
Today: Planning to hike Machu Picchu at 55

The uncomfortable truth:

Every workout you skip is a vote for a weaker future.
Every workout you complete is compound interest for your body.

Stop picking sides in a war nobody wins.

Your heart needs cardio.
Your muscles need weights.
Your future needs both.

Period.

♻️ Share with someone still choosing teams.

- Dan

Ps. Your body is keeping score. Join 460,000+ subscribers winning the health game 👇

https://lnkd.in/gzyviRFf

Everyone else is coasting into 2025. I'm about to disappear.

Starting today through March 31st, I'm going full monk mode.

Here's my non-negotiable protocol:

• Zero alcohol 
• Social events: 
• No processed sugar
• 1000 words written before 8am daily
• 10 minutes meditation 
• No foods after 6pm
• Business meetings that matter only

My friends think I'm crazy when I tell them this:

"Dan, it's the holidays! Everyone's slowing down!"

Exactly.

While they're nursing hangovers, I'm in the gym at 5am.
While they're scrolling, I'm writing my next book.
While they're "starting fresh in January," I'm already 90 days ahead.

Last year during monk mode:
- Lost 12 pounds of pure fat
- Wrote 45,000 words
- Had record income months
- Actually enjoyed Christmas (present, not buzzed)

The best part? My family gets the real me. Not the stressed, distracted, half-present version.

This isn't about being antisocial. It's about being intentional.

I've done this for 5 years straight. Each time, I emerge sharper, leaner, and light years ahead of where I started.

2026 isn't built in 2026. It's built right now.

The question is: Will you coast or create?

✍️ What's one thing you'll sacrifice for the next 90 days to level up?

- Dan

Ps. Want the exact monk mode protocol I'm following?

Join 470,000+ high performers getting my proven strategies 👇

https://lnkd.in/gzyviRFf

Before finding the gym, I was a massive screw-up. 
 
My life consisted of working a job I hated, playing video games to pass the time, and drinking to the point of getting blackout drunk with my friends every week. 
 
When I found the gym and started to exercise, my world changed. 
 
I started to think more positively. I started to find my self-worth. 
 
Strength training gave me energy and confidence. 
 
Nutrition helped me focus and reduce my anxiety. 
 
The actions that get you in shape are the same ones that change your brain and improve mental health. 
 
If you're stuck in life, try focusing on your health and body. 
 
Good things happen when you get healthy. 
 
✍🏼 Agree or disagree? 
♻️ Reshare if this was helpful. 
 
- Dan 
 
Ps. If you liked this post you'll enjoy my newsletter. 
 
Every week I share tips on how to get lean, boost energy, and live longer. 
 
Join 460,000+ subscribers here 👇🏼

https://lnkd.in/gSFC9CMU

I spent 20 years as a meathead who thought cardio was for quitters.

Could bench 1.5x and deadlift 2.5x my bodyweight. But walking up one flight of stairs? Winded.

That wake-up call hit at 42. I was strong but would struggle running a 5k.

So I swallowed my pride and started walking. Then sprinting. Then Zone 2 cardio.

The changes shocked me:
• Energy through the roof
• Mood more stable than ever
• Can outlast guys half my age
• Feel better at 45 than I did at 25

I still lift heavy 3x a week. But now I do cardio 3x.

Turns out I was only training half my body. The weights gave me better years. But the cardio? That's giving me more years.

Doing both is giving me the best years.

Your muscles might impress at the beach. Your heart determines if you'll make it there.

♻️ Share with anyone who needs to do more cardio

- Dan

Ps. Want to improve your healthspan and lifespan?

Join 450,000+ subscribers who are living longer and improving the quality of their lives.

https://lnkd.in/gzyviRFf

December 5th. While everyone is waiting for January to make changes you could show up 10 pounds lighter and ahead of the pack.

December is "separation season". While everyone is getting lazy and enjoying the holidays, you are creating an unbreakable foundation. 

My client Marcus did this last December. Lost 15 pounds, doubled his energy, and closed his biggest deal of the year on December 28th.

The December Domination Protocol:

Every. Single. Day:

- No alcohol
- Lift 3x a week
- Walk 10k steps
- Limit social media
- Read a chapter a day
- Reach out to 5 people
- Set a goal and do one thing every day to achieve it

Do these non-negotiables until the end of December.

No days off. No excuses. No "I'll start tomorrow."

The math:
31 days × 45 minutes = 23.25 hours total
23.25 hours = Complete physical transformation
January 1st = You're already 27 days ahead

Most people will screenshot this and wait until Monday.

Some will try it for 3 days and quit.

Winners started their plan before finishing this sentence.

By New Year's Eve, you'll either be transformed or full of excuses.

Your competition is planning their resolutions. You'll already be living yours.

💪 Who's in? Comment "DAY 1" and let's dominate December together.

- Dan

PS. Want the advanced version with my exact meal plans?

Join 460,000+ high performers:

https://lnkd.in/gSFC9CMU

My client Marcus lost 30 pounds in 90 days.

But the real transformation? He discovered why he'd been fat for 20 years.

Week 1: "I'm too busy to meal prep."
Reality: He spent 3 hours daily scrolling social media.

Week 3: "I don't have time for the gym."
Reality: He had time for 2 Netflix episodes every night.

Week 5: "My genetics are against me."
Reality: His diet resembled that of. a7 year old adult.

Week 7: "I can't give up beer with the boys."
Reality: He was drinking alone most nights.

Here's what hit him hardest:

Every excuse was a lie he'd been telling himself.

The weight wasn't his enemy. His stories were.

Once he saw the truth, everything changed:

• Social scrolling → Walking
• Netflix binges → Cardio
• Solo beers → Sparkling water

The fat melted off. Not because of some magic diet.

But because he finally stopped lying to himself.

Getting in shape is a psychological process disguised as a physical one.

Your biggest weakness isn't your body.

It's the stories you tell yourself about why you can't change.

Drop the stories. Drop the weight.

♻️ Share with someone who needs to hear the truth.

- Dan

Ps. Join 460k high performers crushing their excuses and fitness goals 👇

https://lnkd.in/gzyviRFf

This one exercise should be mandatory for every desk worker.

I do it every single day. Takes 90 seconds. Fixes 8 hours of damage.

The Cat-Cow stretch.

Here's why it works:

Sitting compresses your spine by 40%. Your discs get squeezed like toothpaste tubes. Blood flow drops. Nerves get pinched.

Cat-Cow reverses all of it:
- Decompresses each vertebra
- Pumps fresh fluid into discs
- Mobilizes your entire spine
- Activates deep core muscles
- Resets your nervous system

The benefits compound:
• Back pain disappears
• Posture improves naturally
• Energy increases (better oxygen flow)
• Focus sharpens (spine-brain connection)
• Stress melts away

How to do it:
1. Get on all fours
2. Arch your back up like a scared cat (exhale)
3. Drop your belly down like a cow (inhale)
4. Flow between them for 10-15 reps

That's it. No equipment. No gym. Just movement.

My 38-year-old client was hobbling around his office due to his bad back. Three weeks of Cat-Cow every morning, and he's feeling pain free.

His chiropractor asked what changed. He laughed and showed him this simple stretch.

The best solutions aren't complicated. Your spine just wants to move how it was designed to move.

Not locked in a chair for a third of your life.

♻️ Share with someone whose back is killing them.

- Dan

PS. Want my complete desk worker recovery protocol?

Join 460,000+ subscribers getting it this week:

https://lnkd.in/gzyviRFf

I analyzed the habits of my highest-earning clients. 2 things stood out immediately: 

Exercising and movement are non-negotiables.

Coincidence? I don't think so.

Here's what the data shows:

CEOs who exercise regularly are 12% more productive than sedentary ones.

Walking 8,000+ steps decreases cognitive decline by 51%.

Just 20 minutes of exercise improves decision-making for the next 8 hours.

Richard Branson wakes up at 5 AM to kitesurf.
Tim Cook hits the gym at 4:30 AM.
Mark Cuban does an hour of cardio daily.

They're not doing this because they have time. They're doing it because it CREATES time.

Every hour you invest in movement gives you back two in mental clarity.

Your body is the hardware. Your mind is the software. When the hardware fails, the software crashes.

The average desk worker sits for 6 hours and gets less than 4,000 steps a day. 

The average Fortune 500 CEO? 10,000+ steps and 5 workouts per week.

Success leaves clues. This is one of them.

You can suffer the pain of discipline or suffer the pain of regret.

Choose wisely.

✍🏼 What time is your workout scheduled for tomorrow?
♻️ Reshare if you needed this reminder.

Dan

Ps. Ready to optimize your body like you optimize your business?

Each week I share evidence-based strategies for busy entrepreneurs to get lean, boost energy, and perform at their peak.

Join 460,000+ high performers here 👇

https://lnkd.in/gSFC9CMU

Shivang Sharma

Most growing businesses don’t just need more hands. They need smarter support, that lightens the load without adding to it.

That’s where we come in.

At Behind Wellness, we’re redefining how founder-led businesses and service-based teams scale - calmly and sustainably.

We go beyond great marketing and operational execution. We’re a full-stack support system built to help you grow, without burnout, bloated retainers, or the usual chaos.

From strategists and creatives to ops pros and systems builders, we plug in where you need us most. We blend expert human execution with AI-enhanced tools to drive value and efficiency, while keeping the human element at the heart of everything we do.

You’ll feel the difference we make - behind the scenes, behind the business, and behind your growth.

✨ What we do:

- End-to-end marketing: design, social, funnels, content, copy, media buying & so much more

- Operations + systems building: automation, PM, and strategic oversight

- Flexible, full-service delivery without bloated retainers or long-term contracts

✨ Why we’re different:

- Built for founders and lean teams who’ve outgrown freelancers but don’t want the overhead of hiring full-time

- Everything is custom - no cookie-cutter tactics or bloated playbooks

- We stay future-focused by integrating AI-powered solutions that drive real value while keeping the human element at the heart of everything we do.

- We lead with wellness, sustainability and strategic clarity, because scaling shouldn’t cost your peace

If you're ready to ditch the daily overwhelm and scale with strategy, we’re the team behind your next season of growth.

📩 DM me or visit behindwellness.com to explore how we can support you.

Samara Al Badri

“You’re so lucky.”

I’ve heard this line many times over the years, and it has never really matched what was happening behind the scenes.

People say it casually, but it doesn’t reflect the whole story. I’ve never felt like a naturally lucky person.

Even as a kid, I never won games, raffles, or anything that relied on chance. If luck was a person handing out gifts, it definitely skipped my house.

I was the kid watching someone else win the bike while I tried to act grateful for a packet of biscuits.

So I never waited around for something good to just appear. I learned early on that if I wanted something, I would have to move toward it myself.

When I started taking my health seriously, people said I was “lucky” to have discipline or energy. They didn’t see the mornings where I lay there debating whether I really had to move yet.

They didn’t see the internal pep talks, the failed routines, the “I’ll start tomorrow” promises that never aged well, or the quiet decision to try again anyway.

None of that felt lucky. It felt like choosing myself in small ways that no one else noticed.

And when my life started feeling more stable and grounded, I heard the same sentence again: “You’re lucky things always work out.”

As if things just casually strolled into place while I sipped a smoothie and manifested my way through life 😅

Nothing about that process felt like luck. It came from setting boundaries I absolutely did not want to set, letting go of situations I deeply wanted to hold onto, outgrowing old versions of myself that were comfortable, and sitting with uncomfortable feelings I would have happily skipped if the universe allowed shortcuts.

Most of that happened quietly and it wasn’t pretty. But it moved my life forward in a way people only recognised much later.

What people don’t usually see are the small, private moments that shape everything.

They don’t see the nights you lie awake replaying your entire life like a badly edited movie.

They don’t see the days you show up even though you feel completely unsure of yourself.

They don’t see the internal conversations, the self-doubt, the tiny restarts you never announce.

It’s easy to look at someone’s current situation and assume it came together effortlessly, but life is rarely that simple.

People are carrying more than they talk about, and it’s impossible to know how many times someone has had to start from scratch or how long they’ve been working on themselves quietly before anything looked successful.

Luck might appear here and there, sure, but it’s never the whole picture.

Most of what actually changes a person’s life happens long before anyone else sees it, and those moments rarely look impressive from the outside.

They’re usually just small choices, made consistently, that eventually add up to something people call luck.

People notice the part where things finally make sense. They almost never see the part where you kept going when absolutely nothing made sense at all.

Full-stack marketing & ops agency | Expert human execution + smart AI solutions | Scale sustainably, save costs, & skip burnout | 8+ yrs | 40+ brands

Recently I’ve had a few people ask me how to build a personal brand.

First of all, thank you. That honestly means a lot 🧡 I’m still figuring it out and I’m definitely not pretending I’ve cracked the code. 

I just talk about the things I care about and somehow that turned into a brand.

The biggest thing I’ve learned is this: you don’t need to squeeze yourself into one tiny corner of the internet. 

And honestly, half the rules people tell you to follow online never made sense to me. 

Pick one niche, stick to one topic, and post the same style forever. I’ve ignored most of that. 

I like breaking the rules a bit because they don’t fit how my brain works or how my life looks.

Especially if you’re like me and you’ve got a mix of interests. I love talking about marketing, another week it’s health or wellness, then mental health, career, AI, and sometimes it’s just something I think might help someone that day.

For a long time I was also worried it made me look scattered, until I realised that people follow people, not categories.

And honestly, LinkedIn has become my portfolio. It’s where potential clients see how I think and what I can do, so boxing myself into one topic feels pointless. I’d rather show the full picture than pretend I’m one thing.

A lot of us get stuck because we think we need this perfect angle before we start. But you only find your angle by starting.

The beginning is supposed to be messy. Your posts jump around, and your voice changes. 

Some days you feel proud of what you wrote, and some days you want to hide under the covers.

Everyone goes through that phase, they just don’t post about it.

But after a while, you start noticing that all your topics actually have a common thread.

Not because you planned it, but because it’s just who you are. 

For me, everything I talk about ends up circling back to the same place: trying to grow without losing myself in the process. 

I care about ambition, but I care about mental health too.

I want to build things, but not at the expense of my peace. I want to get better, but I don’t want to burn out. That mindset somehow ties all my posts together.

And once people follow you for that: your voice, your honesty, the way you see things, you get to talk about pretty much anything. The niche becomes you, not the topics.

So if you're trying to build a personal brand with a bunch of different interests, stop shrinking yourself to fit the rules. 

Most of the rules don’t matter anyway. Just show up like a real human and let people get to know you.

Beginnings always feel messy and confusing, but clarity shows up after you do.

Start there. The rest figures itself out 🧡

The part that surprises me most about Woebot Health’s shutdown is that the product actually worked exactly as intended.

Woebot Health started with a simple idea. It was built for people who could not access therapy when they needed it, especially late at night or during long waitlists. 

It became a place people could turn to when everything else felt out of reach.

Over time, it proved that out. It helped people through difficult moments, it showed real clinical improvements, and it earned trust in a space where trust is hard to build.

On paper, it looked steady and well-positioned.

The need for it was obvious and the science behind it was strong, but the hurdles around it kept stacking up and eventually outweighed the progress it was making.

Here is what I cover in the full write-up:

- how regulatory pressure slowly restricted their ability to ship and grow

- how the funding landscape shifted and changed investor behaviour

- how ethical and safety concerns shaped public perception

- why the B2B pivot could not replace consumer traction fast enough

- what founders can learn when building products inside regulated industries

- how to structure teams and budgets for long approval cycles

- why community creates stability when user numbers alone do not

The full story is linked below 👇

Source You may have noticed that digital mental health platforms like Talkspace witnessed something of a renaissance. This was especially true during 

Open article: #54 - Why Woebot Health Folded and What AI Founders Can Learn from $100M+ in Grit by Samara Al Badri • 10 min read

#54 - Why Woebot Health Folded and What AI Founders Can Learn from $100M+ in Grit

Do you ever use AI for your mental health?

I’ve been seeing this conversation pop up more and honestly, it doesn’t surprise me.

I’ve also been thinking a lot about how people are using AI for mental health lately. Not in the big future of healthcare way, but in the real-life it’s midnight and my brain won’t shut up way.

When you talk to people, they’re not using AI because they think it’s wiser than a therapist. They’re using it because they can’t get the support they need when they actually need it. 

Some people treat it like a journal that talks back. Some use it because ADHD makes organising their thoughts impossible. Others use it because they don’t want to burn out their friends by dumping everything on them.

And honestly, after reading enough of these stories, I get it. A lot of people can’t access therapy. Some don’t trust the systems they’re in. 

Some have had awful experiences with professionals. Some are just lonely and need a place to talk without feeling judged.

There are real concerns, of course. Privacy, and over-validating responses. The risk of relying on something that can’t really understand you. But it’s also true that people are filling the gap between “I’m not okay” and “I finally got help,” and sometimes that gap is huge.

I’m not saying AI should replace therapy. It shouldn’t. But I do think we’re overdue for an honest conversation about how people are actually using it right now.

So do you ever use AI to talk through things or make sense of your thoughts? 

Not as a therapist, just as a place to go when your mind feels loud and the people in your life are exhausted or asleep.

We're back after a month off, and thank you for all the birthday wishes! 🤗

Today's newsletter is about something that's been bugging me. How healthcare is supposedly drowning in data but somehow doctors can't access it when they need it.

Patient histories, lab results, and genetic test: it's all there, except when doctors actually need it, half of it's missing, stuck in some incompatible system, or buried in a format nobody can use.

So you've got all this information and somehow none of it at the same time.

This is the mess the founder of Tempus AI saw when his wife was diagnosed with breast cancer in 2015.

Doctors had her genetic sequencing results but couldn't answer basic questions like "Has she already tried this drug?" or "Is she eligible for that clinical trial?”

That frustration led him to build Tempus AI.

Here's what I dig into:

- How they convinced 65% of US academic medical centres to partner with them

- Why they avoided selling directly to patients even though it's tempting

- What happened when Google dropped $330 million on them

- How they turned fragmented hospital data into something pharma actually wants

- Why they focus on educating doctors instead of hard-selling features

- The COVID lesson that proved why their platform matters

They positioned the whole thing as a mission to turn healthcare's most mishandled asset into its greatest strength.

Now they work with 95% of top pharma companies and just IPO'd at over $6 billion.

Check it out and let me know what you think. 🤓

Source In theory, healthcare is data-rich, and providers can access patient histories and lab results with relative ease. However, in practice, the pi

Open article: #53 - Scaling Precision Medicine - Tempus's Partnership Strategy in a $15B AI Healthcare Revolution
 by Samara Al Badri • 10 min read

#53 - Scaling Precision Medicine - Tempus's Partnership Strategy in a $15B AI Healthcare Revolution

My second Tony Robbins UPW event since 2018, this one was in Anaheim a few weeks ago and it was so awesome. 🔥

I’ve been a fan of Tony’s for more than a decade. His books, his courses, his leadership, his energy, and the way he helps people reconnect with what’s already inside them.

Personal growth has always been a big part of my life, but this event always hit differently.

It was 4 days of everything; energy, laughter, tears, dancing, all of it. You go through every emotion. One minute you’re screaming, the next you’re crying, and somehow you end up feeling lighter, happier, and full of energy again.

It’s hard to explain unless you’ve been there, but imagine a self-development event mixed with a rock concert. 

You’re on your feet, jumping, high-fiving strangers, laughing one minute, crying the next, and somehow feeling completely alive through it all.

And I did the firewalk again, barefoot, across burning coals.

It sounds a bit mad, but you realise how much of what holds you back is just in your head. Once you take that first step, the fear disappears and you just keep going.

I actually booked my ticket last minute, something in me just said “go.” And I’m so glad I did.

It was exactly what I needed: a reset, a reminder of what I’m capable of, and a chance to reconnect with the parts of myself that sometimes get buried under everyday life.

And the people, wow. I met some of the most kind, open, genuine people, all on their own paths. We laughed, cried, danced, and cheered each other on like we’d known each other for years.

I came home with so much gratitude, energy, and clarity. And a big reminder that, as Tony says, “it’s not the lack of resources, it’s the lack of resourcefulness that stops us.”

Here are a few snippets from this awesome experience, moments I’ll never forget. 🧡

Has anyone else been to UPW or another Tony Robbins event? Would love to hear what stood out most for you.

The WPP-Google partnership didn’t make much sense to me until I understood the one bottleneck shaping almost every skincare sale.

Most teams deal with long sales cycles, generic outreach, and buyers who all want different information. 

Formulators ask for stability data. Procurement needs cost and lead times. Marketing wants claims they can actually use. One message has never worked for all of them, and the back-and-forth slows everything down.

This partnership is meant to make that easier. It gives brands a way to send people the information they actually need without adding more work. 

A formulator sees technical data. Procurement sees cost scenarios. Both are relevant, accurate, and handled in the background.

The value is straightforward. Faster workflows, clearer targeting, and less time spent rewriting the same information for different teams.

Here is what I cover in the full write-up:

- how the $400M WPP-Google deal supports more personalised skincare campaigns

- how agentic AI updates creative and targeting in real time

- what brands need to sort out in their data and workflow first

- why creative operations matter more than simply adding new tools

- how this shift shortens the long loops between R&D, procurement, and retail

The full story is linked below 👇

What this really shows is that creative ideas and data don’t need to compete. When they work side by side, brands move faster and make fewer mistakes.

Source If you’re a beauty or skincare brand owner, you know the old marketing playbook for high-value B2B sales is slow and costly. Impersonalisation 

Open article: #55 - WPP and Google Forge a $400M AI Alliance to Revolutionize Skincare Marketing by Samara Al Badri • 10 min read

#55 - WPP and Google Forge a $400M AI Alliance to Revolutionize Skincare Marketing

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