BDR Academy

Co-Founder

Gridin Consulting

Founder

I guide sales and marketing teams to win the biggest deals faster.

My approach is based on 5 pillars:

1) Assessment. Choose best opps and expansion scenarios within the target accounts based on a unique set of criteria backed by math modeling.

2) Research. Combine best practices from martech and OSINT to reveal the insights and build a slam-dunk business case.

3) Messaging. Craft highly-relevant value propositions, engaging content pieces, and outreach cadences with a 70% reply rate.

4) Mapping. Get the whole team around progress and challenges in the deal. Plan future steps based on relevant data.

5) Scaling. Сreate marketing and operations exoskeleton that allows top sales performers to increase their bandwidth by up to 50%.

Few fun facts:

 - Switched to full-time consulting during the 2008 recession  
 - Trained more than 200 enterprise sales and marketing teams.
 - Worked with 50+ b2b niches, ranging from Cybersecurity and IoT platforms to self-rescuers for the coal mining sites.
 - Conducted projects in the US, EU, UK, MENA, South Africa, and Mid-Asia.

Recent war stories:

 - Doubled the ARR from a strategic account with an elaborate multi-step expansion campaign
 - Engaged board members of the Biggest Gold Mining Conglomerate in Mongolia with a zero-tech ABM campaign
 - Darth Vader direct mail campaign targeting enterprise CISOs with an 80% conversion rate. 
 - Fresh AE does 84% of the yearly quota in Q1 with zero marketing support.
 - Simultaneous engagement with 18 stakeholders that led to a 10 million crane equipment deal
 - Engaged the “unreachable” exec of top EU Telecom in 24 hours.
 - 300-word email and one spreadsheet put the product on the shelves of Saudi Arabia's largest retailer
 - Revived the stalled deal with Dubai’s ministry of digital transformation

Want to learn more?

1) Check out The Big Deal Talks Podcast (Itunes, Spotify or, even better, youtube - we have really nice production)
2) Read some posts from the featured section
3) Follow me and "ring the bell" to get notified about the new tips (I try to post daily).

If you want to discuss a consulting project or training gig for your sales/marketing team, feel free to DM me or drop a line at dan@dangridin.com

Cheers!

Dan (Daniil) Gridin

Podman

Growfin.ai

Namora AI

(previously Cadence IQ )

• Conducted research and built prospect lists aligned with Ideal Customer Profile (ICP) using Apollo and ZoomInfo.
• Executed outreach strategies, reaching out to an average of 70 new leads via cold emails and LinkedIn.
• Successfully booked product research meetings by engaging potential clients effectively.
• Contributed to onboarding leads into the Alpha version, fostering strong client relationships.
• Created thought leadership content for LinkedIn, enhancing brand authority and driving inbound leads.
• Managed and updated HubSpot CRM to optimize lead prioritization and conversion rates.

CadenceIQ

Product Research Intern | CadenceIQ
•Initiated as a product research intern.
•Focused on email collection and labeling for AI product.

Shifted to SDR Position
•Transitioned to SDR role

SDR | CadenceIQ
•Utilized data enrichment tools like Apollo for targeted lead generation.
•Built lists of potential leads aligning with Ideal Customer Profile (ICP) criteria.
•Initiated outreach to approximately 70 leads weekly via cold emails and LinkedIn.
•Successfully booked product research meetings through proactive engagement.
•Led onboarding efforts for beta users of the product.
•Contributed to crafting LinkedIn thought leadership content and inbound lead magnets.
•Prioritized leads and maximized conversion rates by updating HubSpot CRM and other prospecting applications.

RevGenius

Member

TradCreation | Marketing Translator Agency | Web | Sports | Copywriting | Sports | Software 

Sales And Marketing Intern

Freelance

Podcast and social media agencies are broken.

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Interested? Shoot a DM let's have a chat!

taplio

The Battle

Dan (Daniil) Gridin

Kabeer Juneja

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