PurpleFire

Helping 7-8 figure ecom brands scale profitably through data-driven full-funnel growth marketing.

I've seen firsthand how a cohesive message across ads, landing pages, and emails can transform a brand's performance. 

When everything works in tandem—same messaging, same benefits, same risk reversals. The results are undeniable.

But most brands don't get there. They've got five different agencies pulling them in different directions. 

One team handles ads, another does email, a third manages CRO. And none of them talk to each other.

That’s where we come in.

We own the entire funnel—CRO, email, ads—so every touchpoint moves customers toward conversion. 

We’ve done this across industries: pet products, wellness, gifting, CBD, etc.

The numbers speak for themselves:

- Neurogum (neuro products): $1,545,549.51 extra revenue, 13.93x ROI
- Vital Sleep (health and wellness): $1,437,130 extra revenue, 35.93x ROI
- Soul of Adventure (outdoor/adventure clothing): $1,891,132 extra revenue, 34.23x ROI

We've also had the privilege of working with top brands like Trueclassic, Vaio, Unisport, CbdMD, Neuro, Woodupp, Saysky.

Interested? Book a call from my featured section or DM me "growth".

CEO & Founder

Rockay

Sold in September 2022.

The concept behind Rockay is the never-ending pursuit for improvement & perfection in the running gear we make. 

Rockay for all intents & purposes is naive & bold.

The following are the goals we constantly strive towards at Rockay
* To eventually produce running gear made from 100% recycled materials without a compromising on word-class quality. 
* Produce running gear from what others consider "waste". Such as plastic polluting our oceans.            
* Encourage and drive innovation in our industry by always improving our product line.
* We aim to cultivate a better relationship with our customers & never take them for granted
* Create a win-win relationship with every athlete we work with. Change the way sponsorships work.
* We aim to establish ourselves as one of the worldwide brands known for accelerating the adoption of sustainable production & cleaning our planet.

Gringo Media ApS

Sold in February 2021

Media Publishing Company - Specializing in making big online content-based brands.
Runnerclick.com, Gearweare.net, Thatsweetgift.com, and many others! 

We employed over 140 people from all over the world on a permanent or freelance basis.
The portfolio of websites included 9 brands with a peak of 4 million visitors on a monthly recurring basis.

SpotON Marketing

Daily management of the online marketing department

Online Marketing Manager

Selvstændig

Sold in 2014

Everything you need for your next party.
Selling everything from Bar equipment to high quality glasses.  
We also sell Chai tea, Coffee and other hot beverage products.

Drinkworld.dk

Forsvaret

Mandatory Military duty in Denmark for the regiment called "Gardehusar". 
I volunteered for this duty after completion of my Business School

Værnepligten Gardehusarregimentet

Alm. Brand

Responsible for increasing revenues of telecommunications sales
Arranged meetings for professionals

Telemarketing

Between 2010 and 2020, I ran 3 ecom brands. Scaled them solo using CRO, ads, email. The whole nine.

But in 2020. I hit a wall. Burnout crept in. And I needed a reset.

So I sold my brand and took a step back. As I reflected on my journey, one thing stood out: finding good agencies to scale my ecom brand was a nightmare.

That realization sparked PurpleFire—my full-funnel growth marketing agency.

I knew what didn't work. Years of bad experiences, both in-house and with agencies, had taught me plenty. I understood how I wanted to be treated as a client and the common pitfalls of agency work.

We started small. Just me and a few trusted colleagues from my ecom days.

Now? We're a team of 70+, having helped 100+ ecom brands boost their CLTV, AOV, and LTV.

Our approach is full growth: CRO, Google Ads, Meta ads, email, landing pages etc. We've got data analysts for tracking and everything in between. We even handle development and design.

Plus, we're bullish on 3-month sprints. We audit your entire account, factor in your quarterly revenue goals and historical data, then create a detailed sprint plan.

Say you want to grow revenue by 25%. We break that down. How many creatives do we need to test? What does our ATC rate need to be? What should our CVR be on cold traffic, warm etc.

We work out the math and what each department needs to deliver to grow you and hit your revenue goals.

All this put together helps us come up with a comprehensive Gantt chart showing week-by-week deliverables.

We're always a step ahead. Before each quarter starts, the next sprint is presented. So we enter the quarter with a locked-in plan.

And we don't just set it and forget it. We report data back to you daily.

Don't take my word for it. Here's what Kent, co-founder of NeuroGum, had to say: "It's very rare that you find a team that is this amazing and someone you genuinely want to work with. 13x ROI as of now."

So if you're hitting at least $50k/mo in revenue and want similar results, send me a DM with "growth" or book a call from my featured section.

Daniel Chabert

SlideModel

Content Manager

With over 10 years of experience in the architectural visualization industry, I feel passionate about engaging in new projects where I can put my knowledge to the service of others. My background as an architect has contributed me to work on both small and large-scale projects, as well as successful collaborations with fellow architecture studios. 

I am proficient in Building Information Modeling (BIM), as well as 2D and 3D modeling, which allows me to create detailed and accurate representations of architectural projects in both interiors, exteriors and landscape design. My workflow includes using Revit, Autocad, Sketchup, Blender, and Lumion for 2D/3D modelling, plus Adobe Illustrator, Photoshop, Skylum Luminar and Adobe Lightroom for post-production.

My goal is always to provide clients with visualizations that not only meet but exceed their expectations, ultimately bringing their architectural visions to life.

3D Artist

Sleeklens

My experience with Sleeklens goes back to its very beginnings, where I was a contributor to its sister-project InfoParrot as a freelance writer on Lightroom tutorials. Through hard work and constant improvement, I managed to reach the Editor in Chief role by November 2015, managing and mentoring our team of writers. 

By 2021 I transitioned to a Content Director role, managing our outsourced teams for SEO, Marketing and Web Development. Other responsibilities of my role involve product development, helping with tech support, UI testing (in WordPress custom-built website), and content creation.

Content Director

Studio 4D

Working as assistant for game development in UE4 with Blueprints and C++. Other tasks related to my position are IT support, and PixelStreaming launch instances with IVS through AWS.

Technical Artist

Lightroom Brasil

Lightroom Brasil was born as a sister-company to Sleeklens targeted to the Brazilian and Portuguese-speaking market. At this current moment, my role involves developing the product creation strategy, content creation for its blog (with writers' mentoring and management), and marketing duties.

Editor In Chief

Researcher and Tech Support

Lumimer Iluminación

Part-time at lighting fixtures shop in Montevideo, Uruguay. During my tenure, I redesigned their marketing strategy via Instagram ads, plus also a complete website redesign with e-shop integration in Wix.

Marketing and Sales

Gringo Group Aps

Blogging, Product development research, translations to Spanish.

Writer and Researcher

Upwork

Content writing for blogs with strategic keyword/link placement for organic SEO growth.

Freelance Writer

Saint Patrick's College

I contributed for a year at St Patrick's College in Montevideo, Uruguay, teaching children how to model 3D objects with the purpose of 3D printing using Sketchup.

Teacher Assistant

I'm an architect and 3D artist passionate about technology and design. My academic and professional history has helped me to become a truly adaptable person who values knowledge above all things, and during these past 10 years, I transitioned from being an Architect to a Frontend Developer with broad knowledge in Graphic Design, 3D graphics (both modelling and rendering), photography, digital marketing and content writing.

B2C working experience gave me the opportunity to assist different kinds of customers worldwide, always aiming to deliver quality results and referrals for the companies I worked for. 

Objective-driven, I consider myself a lifelong learner, and I'm always ready to embrace new challenges.

taplio

The Battle

Daniel Chabert

Pía López Copetti

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