Daniel Murray

Founder @ The Marketing Millennials | Head of Media Strategy @ Workweek | Angel Investor Focused on Marketing/Sales Software | Former D1 Athlete

Hi! I’m Daniel. I’m the creator of The Marketing Millennials and the founder of Authority, a B2B LinkedIn growth agency that creates and distributes content to turn attention into authority for your business.

 
I’m a former D1 athlete. GO BEARCATS. I live in the Miami, FL with my badass wife, Ari, who is arguably a way better marketer than I am. You can say we are a marketing power couple. 

I’ve spent most of my marketing career focused on Marketing Operations (at companies like SnackNation, Oracle, ChowNow, ServiceTitan, and Clearbit). BUT, I have a love for all types of marketing because to be great at Marketing Ops - you need to be well versed in all of marketing. I started The Marketing Millennials as a way to meet other marketers - and I can officially say mission accomplished.

Content Creator

Just launched my marketing newsletter with workweek. Subscribe here: https://bit.ly/3OvHkWs

“So what does a marketer actually DO?”

Everything. The answer is everything.

I’ve seen marketing job descriptions that list 47 different responsibilities.

Social media, email, ads, SEO, content, design, events, analytics, copywriting, video editing, community management, partnerships, and oh yeah can you also help with sales enablement?

It’s gotten RIDICULOUS.

Companies hire 1 marketer and expect them to be a full agency.

New marketers don’t know any better. They think this is normal. They say yes to everything. They burn out in 18 months.

If you’re hiring a marketer, get specific about what you actually need.

If you’re a new marketer, ask in the interview: “Which of these 47 things are you REALLY prioritizing in the first 90 days?”

Marketing is not 1 job. It’s 15 jobs wearing a trench coat.

And if you’re currently that one person doing it all? You’re not failing. The job description is just broken.

Founder - The Marketing Millennials | Founder @ Authority - Turn attention into authority on LinkedIn | Former D1 Athlete

This is why every detail and touchpoint matters in marketing.

H/t: Don McMillan

This is TOO accurate.

“Should we run paid ads?”

IT DEPENDS.

“How many emails should I send?”

IT DEPENDS.

“Is LinkedIn or Instagram better?”

IT DEPENDS.

“Should we use video or static creative?”

IT DEPENDS.

Marketers LOVE saying “it depends” because… it actually DOES depend.

On your audience.

On your budget.

On your goals.

On your industry.

On your product.

On your competition.

But here’s the thing:

“It depends” is the RIGHT answer.

Anyone giving you a one-size-fits-all marketing strategy is either lying or selling you something.

Marketing isn’t about copying what worked for someone else.

It’s about figuring out what works for YOUR business.

And yeah… that depends.

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You can’t automate what you don’t understand.

I’ve always believed this: You need to do something MANUALLY before you use automation or AI.

Because if you don’t know how it works…

You can’t tell when it’s broken.

You’re just blindly trusting the output.

This is why humans aren’t going anywhere.

If you’re GOOD at your job…

You have TASTE.

You know what good looks like.

You can spot when the AI missed the mark.

You can fix what’s broken.

You can make it BETTER.

AI is a tool.

Not a replacement for expertise.
Learn the fundamentals FIRST.

THEN let AI make you faster.

Being TOO good at your job will backfire on you.

I learned this the hard way.

Early in my career, I was CRUSHING deadlines.

Week-long projects done in 3 days.

Revisions requested at 4pm in their inbox by 6pm.

I thought I was being impressive.

Turns out, I was just training everyone around me that “Daniel delivers in 48 hours” was the new normal.

Fast became the expectation.

And when I couldn’t maintain that pace (because I’m human), people got frustrated. With ME.

That’s when my boss pulled me aside:
“You teach people how to treat you.”

OUCH.

But he was right.

By always saying yes and delivering at lightning speed, I’d set an unsustainable standard. I built my own trap.

- Underpromise and overdeliver isn’t just something people say. It’s actually how you survive long-term without burning out.
- Boundaries aren’t rude. They’re necessary.
- Your emergency isn’t always my emergency.

And a sustainable pace will ALWAYS beat heroic sprints.

The best performers don’t just do great work. 

They do great work at a pace they can maintain for years, not weeks.

Stop training people to expect miracles.

Start training them to expect excellence within reasonable timelines.

Your future self will thank you.

Having employees with strong personal brands in your company is an opportunity. 

Not a threat.

But most companies treat it like a threat.

They panic when employees start posting on LinkedIn. They worry about them getting poached. They think they’ll take clients with them when they leave.

So they discourage it. Or worse, they create “approval processes” for social media that kill any momentum.

Here’s the thing:

If you’re worried about an employee with a strong personal brand, you hired the wrong person.

Good employees with personal brands make your company better.

They attract talent. People want to work at companies where they can grow their reputation.

They bring inbound leads. Someone follows your employee, sees where they work, reaches out.

They build trust faster than your company account ever will. People buy from people, not logos.

They make your brand feel more human. Real faces and voices beat corporate speak every time.

Smart companies don’t just allow personal brands. They encourage them.

They give their team content to share. They celebrate when they post. They understand that rising tides lift all boats.

Stop being scared of your employees building in public.

Start building a company culture where personal brands make everyone stronger.

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BusyB Solutions

LINKEDIN MENTOR/COACH

I help give people confidence in using LinkedIn. Often people are unsure how to use the platform I make this simple and easy to use.
My target are solopreneurs who often are starting out in business or people who do not like social media and just need a helping hand.
My reward is to get them to feel better using it to become visible without feeling nervous about it
I also help with finding those ideal opportunities
For young people looking for a career
For businesses whom need a presence and solopreneurs 

MY MARKETING VA SERVICES:
Are for businesses/solopreneurs who are inundated with work
Need all their connections transferred over to a safer place so we can work on them for business development
People need help with their campaigns on email 
People who need to grow on LinkedIn 

SPECIALITIES:
If you are looking for some colour to your posts, try Midjouney AI art I provide training 
Canva training
 Talks at network events and colleges

Training, Coach/Mentor , Virtual Marketing Assistant

Berwin Leighton Paisner

My work was in marketing for their CRM Interaction database, direct marketing and training
Sending out campaigns from the reaction server
Updating contact details on Interaction latest version
Training on Web and database version of Interaction
Searching and building criteria on Interaction
Day to day interaction with the online services and support as applicable around key issues including password management, setting up users with access to the services, trouble shooting and managing escalation procedures

CRM Trainer

O2 (Telefónica UK)

I was contracting for O2 organising their training courses for telecoms and helping organisie there events at the O2 centre.

Training Coordinator

Hays IMS/Iron Mountain (Iron Mountain acquired Hays)

Helping to organise and attending events and exhibitions to promote the company's services and products
To help implement a CRM system Sales Logix and set up processes for the Sales people.  Entering leads into the CRM database for the sales people this requires attention to detail when adding the information into the system
Creating monthly reports showing various stats such as a total number of new leads, no of employees for each company, sales net for each company
Training sales people on the database; involving how to make use of the system in a business sales role.

Marketing Executive

💡Are you generating business from LinkedIn®️? Are you inundated with marketing and need help with growing your business? I've helped 100's businesses generate opportunities on LinkedIn! Call me if you'd like to discuss on: 07901820781 or email info@busy-bsolutions.com 

MEET BETTINA 

I started my business in 2014 for work-life balance, where I could support my young children at the time. With many years of experience in Sales and Marketing as a CRM Trainer, I later decided to set up my own business. By leveraging LinkedIn and a proven online networking strategy, I successfully grew my client base and generated a steady stream of leads. Now, I share this knowledge through workshops and talks, helping sole traders harness the power of LinkedIn to grow their businesses and build meaningful connections.

💥MY PASSION IS IN SALES AND MARKETING:

My passion and drive are to help businesses succeed through growing and finding opportunities through my marketing and sales techniques.  

💡WORKING WITH ME AS A MENTOR FOR LINKEDIN®️:

I help give you confidence in using LinkedIn®️
I advise that if your profile is working for you, it's optimised properly

💡HELPING WITH POSTING CONTENT ON THE BUSINESS PAGE ON LINKEDIN:

Often, people do not have time to post
I am the admin for many pages on LinkedIn
I help to create that spark in content which gets engagement in the long term

💡WORKING WITH ME AS A VIRTUAL SALES/MARKETING ASSISTANT:  

CRM support - how to help your sales leads grow, entering data in the system, which you can never lose. 
Data Management - extracting data from LinkedIn®️and entering it into another platform, we can work together
 
HERE IS WHAT A RECENT BUSINESS OWNER SAID ABOUT ME: 

I am using Bettina's LinkedIn®️ support services to help grow my business network, and it is working well. Bettina has great insight into how LinkedIn is best utilized (and what not to do!), and the results she is generating are impressive. Stephen Holmes

If you get stuck with any aspect of LinkedIn, she's your go-to fountain of knowledge. Ask her anything, and she'll explain it all in an easy-to-understand way; she's a real gem of expert knowledge with all things LinkedIn 

I now have a business that comes directly from my network on LinkedIn®️ , and I have learned so much from the people I’ve met. 

LET'S TALK:✔ Book some training with me. Call 07901820781 or email me at info@busy-bsolutions.com link in profile

My interests: ✔National Trusts, walking with beautiful countryside views and coastal areas.

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The Battle

Daniel Murray

Bettina Siddiqi

Followers

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Performance ScoreDaniel Murray's LinkedIn Performance

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taplio

The Battle

Daniel Murray

Bettina Siddiqi

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Daniel Murray's LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance ScoreDaniel Murray's LinkedIn Performance