Iya, I’m Daniel (Not Dan and defo not Danny)

A 30-year-old, Manchester-born design agency founder. 

I started Noramble because I was frustrated seeing so many brands looking, talking, and feeling the same. Decision-making when shopping for a product becomes impossible and a chore, resulting in chasing the lowest price or the best deal.

At Noramble, we refuse to add more noise to the sea of sameness. Over the years, we have crafted a process to help brands rebel against their category and grow through proper differentiation that gives consumers a reason to give a crap.

Daniel Poll

On a shelf full of bottles. Be a big f***ing tube.

The haircare shelves are stacked with the same old, same old:
- Generic bottles
- Bold colours
- Scent-focused claims

Yawn. A shelf like this tends to become a price war because everything looks and sounds the same.

Unless you're brand loyal. Which newsflash, most shoppers aren't these days.

The answer? Throw them category cliches out the window and put your product in a HUGE tube.

being haircare stopped me RIGHT in my tracks with this exact strategy.
- Different packaging format
- Typographic creative direction
- Functional-focused claims

It spoke to me. It excited me. I took it to the till.
And I wasn't even shopping for haircare.

Bravo being!

Founder @ Noramble | Brand + Packaging design that rebels against category cliches

No alternative text description for this image

Packaging design fail? 🫠

Now, I love M&S.

But I saw this in their store the other day, and it bamboozled me.

There are three fundamental goals of packaging design:
- What is it?
- Who is it for?
- Why should they care?

This answers NONE of the above.

I had zero idea what it was. Who it was for. Or why I should care.
Is it skincare? Is it make-up? Is it some new protein product?!

It also lacked context because it was outside the fitting rooms.

I ended up doing a Google search to actually find out what it was.

Like I said, I LOVE M&S.
They're smashing it at the moment.

Feels like everything they touch turns to gold.

Not this, though. Soz.

Any guesses as to what it is?

Here's a 101 on how to create DISTINCT packaging from Esplosivo.

Most chilli sauce brands come in:
- Glass jars
- Bold labels
- Chilli graphics

Which is farmilair right? That's what consumers would look for on the shelf.

So, how would a brand ditch the cliches to stand out?

Simple. By reframing it.

Esplosivo still use a glass jar and chilli graphics, but they've framed it within a paper wrapper to look like a bomb.

Why does it work?
- It's still familiar
- It distinctive
- It looks more premium compared to its competitors
- It's memorable
- It looks fu*king mega

I sadly didn't buy it becuase it looked like it would burn through my jugular.

But it stopped a consumer in my tracks, and that's 80% of the battle in stores these days.

🔥 NEW WORK 🔥

A clean look for a new edible gummy range

10X ATHLETIC X Noramble

With a new product range of edible gummies, 10X Athletic reached out to us to help create packaging that set it apart from their current brand and helped create a more premium position in the category.

We created a clean visual with crisp typography and bold colours. We featured the brand's big 'X' icon in the background to lean into the brand's equity. Whilst also utilising bold colours to signal the flavour profile of the gummy products.

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⚡️ We design branding and packaging that goes big when everyone goes home | Founder @ Noramble

I started Noramble on the frustration of seeing so many brands and looking, talking and feeling the same. Decision-making when shopping for a product becomes impossible and a chore.

The team and I refuse to make more noise in the sea of sameness. Over the years, we have crafted a process to help brands find their zag and amplify, defend and grow their business.

We've worked with numerous brands from around the globe of all shapes and sizes to do just that.

We refuse to add more noise to the world without reason. So, we take brands through our Zag framework. It's that one element within your business that genuinely sets you apart. It's ownable. It's intangible. It's defendable. It's radical. It's laser-focused. And it's the thing that once we find it, we amplify it within your brand to make your brand magnetic.

What We Do - Noramble

We're Noramble, a brand and packaging design studio helping brands find their zag when everyone zigs. Since 2020, we've worked with clients of all sizes from all corners of the globe who stand for something bigger and refuse to blend into the sea of sameness.

Who We Are - Noramble

Noramble is a brand and packaging design agency in Manchester that helps brands zag when everyone zigs.

Noramble Website

10X ATHLETIC

Noramble

D2C packaging should be a brand experience. Not a sales tool.

One thing that brands seem to get wrong is treating D2C packaging like a sales tool:

Artwork full of benefits
Features
Marketing messages

But, newsflash. The end user has already bought, the job now is to keep them coming back and get excited to open what they've bought.

Something that Purdy & Figg do really well.

On-brand and clean artwork
Organised internal structure
Consise 'How to' graphics
User-friendly product placements

They just get it!

Easy. Simple. Enhancing my experience.

Not trying to ram marketing down my throat.

Lovely.

People love to say the market is “oversaturated.”

It’s a handy excuse.

But markets only feel crowded when you play by the same rules as everyone else.

They all follow the same category cues.
They all look the same.
They all feel and sound the same.
They all offer the same thing.
They get locked into price wars.

The boldest brands in even the most crowded sectors don’t chase the category clichés.
They pick a fight.
They plant their flag.
And they make people choose sides.

Think Graza. Think Surreal Cereal. Think Oatly.

Brave brands stand out because strategy beats “sameness” every time.

You’d be amazed at how much room there is at the top for anyone willing to stick their neck out.

One of our favourite projects of last year tbf

PickandMix.com X Noramble

Pick&Mix approached us to help with their next phase of growth by creating a new bag design for their brand to establish them as the market leader in this category.

We created a completely unique bag for the brand, featuring a split colour block in their brand colours to create a bold and impactful visual that looked good both on screen, on social media, and in the hands of their customers.
We gave their back of pack the same treatment by creating a nice hierarchy that was not only easy to read and consume, but also visually appealing to help grow the brand's customer retention rate.

My goal is to build a business so good that when people leave said business, 


they put "Ex-[brand name]" in their headline 🤝

We launched our new website about 3-months ago. Here's how it's going 👇

We started working on the new Noramble website with MadeByShape about 6-months ago for various reasons:

- To position us better as a studio
- To attract the right sort of clients to us
- To communicate our value better

It finally launched at the start of October 2024, and it's been mega.

Feedback from current and past clients, and even from people within our industry, has been mint.

On average, since the new website launched, we've had;

- Had a 9% increase in enquiries
- We converted 60% more of the enquiries we had
- 7% increase in revenue YTD

They're not HUGE numbers, but it's pushing us forward, and it's very exciting to see after only a short amount of time.

I think it's important to talk about the honest numbers behind a business; people are so quick to sugarcoat things on social media.

'Appeh Friday. One from the archives.

Cane X Noramble

Cane is a new entrant to the toothbrush market. The brand saw a gap in the market and offered a new sustainable toothbrush for the eco-conscious consumer.

We did away with the typical market cues to help cut through the noise. We paired a bold typeface with a brash colour palette; we put the product centre stage on the packaging with a simple illustration to help communicate the product from the outset.

Not sure about anyone else, but I actually can't be productive without music 🎧

LinkedIn gurus will tell you that to be productive, you need to:
👉 Wake up at 4:00
👉 Drink blended kale
👉 Be in the gym 27hrs a day

I do NONE of the above and yet maintain rather high productivity levels.

My secret? Music.

Get me a good playlist and a pair of sick headphones, and I'm a productive animal.

That's literally it.

'Appy Friday.

P.S. My preference is a Whitney Houston playlist. Old but gold.

Cheers January. It's been mega. It's been a whirlwind.

Not sure how it's already February, but we had a smashing start to the year.
- Had 16 new enquiries
- Onboarded 5 new projects
- 2 new projects started with current clients
- Sent 14 new proposals
- Drank loads of Earl Grey tea

It's times like these, where you see the hard work pay off.

The sweat, blood, tears and sleepless nights become worth it.

Cheers January 🥂

My first design role almost ended my career before it had even begun

Fresh from graduation, eager to realise my dream of becoming a packaging designer.

I found myself stepping into my first job as a junior packaging designer at a cosmetics company.

The pay was crap, but my excitement was through the roof - I'd finally made my way into the industry.

Fast forward three months...
“𝙄 𝙛*𝙘𝙠𝙞𝙣𝙜 𝙦𝙪𝙞𝙩"

I quit my dream job for one reason.

𝗠𝘆 𝗯𝗼𝘀𝘀 𝗱𝗶𝗱𝗻’𝘁 𝘁𝗿𝘂𝘀𝘁 𝗺𝗲 𝘁𝗼 𝗱𝗼 𝘁𝗵𝗲 𝘄𝗼𝗿𝗸 𝗜 𝘄𝗮𝘀 𝗲𝗺𝗽𝗹𝗼𝘆𝗲𝗱 𝘁𝗼 𝗱𝗼

The lessons:
👉 Work where you're appreciated. It's a non-negotiable
👉 If it doesn't bring joy, f*cking change it.
👉 Love what you do or re-evaluate.

I got my happily ever after by founding my own packaging design studio.

P.S. I was blessed with some mega tea-making abilities tbf. So, if anyone fancies a cup of Earl Grey, I'm ya' man!

Last year, we had a cash flow issue. Even though we had £40,000 in our pipeline.

I'm always open when things don't go quite right for us at Noramble
This is no different.

Around April last year, on paper, we were flying.
- Landing new projects
- Loads of enquiries
- Producing some mint work

But, we had major cash flow issues becuase we worked on a 50/50 basis with our clients. 50% upfront and 50% before final delivery.

This felt normal for the industry, but when a project takes 3-6 months, the cash flow takes a beating.

Which meant we were always chasing the next client. Also not ideal.

After some digging, I found that we had around £40,000 in our pipeline that we couldn't actually invoice for yet because the projects were still ongoing.

So, in May, we switched it up. For any new project we onboarded, it followed a new invoice schedule:
- 50% upfront
- 25% on concept sign-off
- 25% on final delivery

Honestly? It was a win-win.
- Our cash flow transformed overnight
- We had a new, clear sign-off for clients
- Clients had smaller invoices that actually helped with their own cash flow.

Thinking back, I can't believe how simple the change was, and the impact it had.

Sometimes, the smallest changes have the biggest impact. Fact.

If you’ve ever looked back at a job and realised it shaped who you are, you’ll get this.

Back in 2015, when I was at Uni, I used to work for Apple in the Trafford Centre.

I'm not gonna lie, it funded my vodka-fueled nights out mostly, but it was mega:
👉 Class pay (for my age at the time)
👉 Fab discounts on the products
👉 Great team

However, there was ONE thing I was taught, and I still do it today, over 10 years later.

“𝗜’𝗺 𝗻𝗼𝘁 𝘀𝘂𝗿𝗲, 𝗯𝘂𝘁 𝗹𝗲𝘁’𝘀 𝗳𝗶𝗻𝗱 𝗼𝘂𝘁 𝘁𝗼𝗴𝗲𝘁𝗵𝗲𝗿.”

That’s it.
8 words, drilled into us from day one.
If you didn’t know the answer to a question, you didn’t bluff.
You didn’t waffle.
You said it straight.

When I started my business, I was always told to 'fake it till you make it':
If a client asked me something
👉 Make something up
If you don't understand what the client is on about
👉 Pretend you know and figure it out later

It was advice I chose not to listen to, becuase that's not me. I'm naive and curious.

If a client asks me something I haven’t got a clue about, I say the same thing I said in that shop a decade ago.
“I’m not sure, but let’s find out together.”

If a client talks about their business, and it's something I don't understand?
"Ooo, can you explain this like I'm a five-year-old?"

Pretending to have all the answers is overrated.
Being honest builds more trust than any BS ever could.
Clients respect you more for admitting what you don’t know—and digging in to learn with them.

So cheers Apple. Not only for funding my wild uni nights but for changing my mindset for the better.

I think balancing branding and selling on packaging is something most packaging gets wrong.

Your packaging has a big job on its hands:
- It's seen by 100% of your customers.
- It runs 24/7, 365 days a year.
- It creates millions of impressions a week.

It's got to communicate swiftly:
- What is it? [𝗦𝗲𝗹𝗹𝗶𝗻𝗴]
- Why should I care? [𝗦𝗲𝗹𝗹𝗶𝗻𝗴]
- Why should I trust it? [𝗕𝗿𝗮𝗻𝗱]
- Why is this over a competitor? [𝗕𝗿𝗮𝗻𝗱]
- Who is this for? [𝗦𝗲𝗹𝗹𝗶𝗻𝗴]

As you can see, your packaging is a balance between brand and selling.

With both having different jobs.

Selling is all about clarity and persuasion:
- Eye-catching product images
- Clear benefits and features
- Key details like colour or flavour

Branding is the trust builder:
- Memorable logos
- Catchy taglines
- Engaging mascots

The balance between these two depends on your brand, how long it's been around, your goals and your category.

Pringles nails this balance.

We all talk about brand consistency, right? But what's more important is brand and product alignment 🤝

I'm a firm believer in product and brand going hand-in-hand.

They can't exist without each other.

Not only can they not exist without each other, but they have to be aligned.

You can't have a luxury feeling brand selling sub-par products.

There's nothing worse than buying a product because the brand and packaging look a certain way.

Only to open it to be met with something completely different.

You end up setting the wrong impression with customers, leaving a bad taste in their mouths.

Your brand perception must be aligned with the products you sell.

Signed,
Consumers everywhere ☺️

At what point do we stop starting emails with "Happy New Year..."?!?!

Asking for a friend.

I'm the friend.

Happy New Year.

We pressed reset on a client project, and charged NOTHING for it.

Last week, we offered to restart a client's project at no cost.

"But Daniel, are you mad? Think about the money you're losing"

The client is in a start-up phase and has encountered some manufacturing issues.

This meant they had to restructure their business and strategy.

- New positioning
- Different products
- New audience

All the packaging and brand design work we’d created?
Out the window and completely irrelevant in one swift turn.

The client was already on a tight budget with looming deadlines.

So we handed them a lifeline.

We offered to start again.
No extra cost.
Zero.
Nada.

That’s not something you’ll find in a “how to run an agency” manual.
But honestly, it just felt right.

It proves that starting a business isn't easy; It’s messy.
It’s unpredictable.

I know what it’s like to have the rug pulled out from under you.

But sometimes it's not about pushing pixels.
It’s to help founders get back on their feet when the universe throws a curveball.

Did we lose money?
Short term, yes.

But you know what.
We gained trust, and that lasts far longer than a project reset fee.

This was the best bit of business advice I ever got 👇

"𝗪𝗵𝗮𝘁 𝗶𝗳 𝗜 𝘁𝗼𝗹𝗱 𝘆𝗼𝘂 𝘆𝗼𝘂'𝗿𝗲 𝗼𝗻𝗹𝘆 𝟭𝟬 𝗳𝗮𝗶𝗹𝘂𝗿𝗲𝘀 𝗮𝘄𝗮𝘆 𝗳𝗿𝗼𝗺 𝘆𝗼𝘂𝗿 𝗻𝗲𝘅𝘁 𝘆𝗲𝘀"

I used to be terrified of failure:
👉 I'd never reach out to potential clients
👉 I'd never show my work
👉 I'd never post content

This bit of advice has stuck with me for the past 6 years.

Imagine you knew how many failures you were away from getting your next 'yes' or big break.

How quickly would you start?

How quickly would you try and fail?

It changed my mindset massively, and now I make decisions really quickly and actually see failure as a step closer to the next 'Yes'.

Helen Yu

CEO @Tigon Advisory Corp. | Host of CXO Spice | Board Director |Top 50 Women in Tech | AI, Cybersecurity, FinTech, Insurance, Industry40, Growth Acceleration

As the founder and CEO of Tigon Advisory, I help tech companies of all sizes multiply their growth opportunities by leveraging AI, cybersecurity, IoT, supply chain, and customer experience. With over a decade of technology industry experience, I offer CXO-as-a-service and guidance to organizations through digital transformation, strategic planning, enterprise risk management, go-to-market optimization, and influencer marketing.

I have worked with enterprise clients such as SAP, IBM, Salesforce and Microsoft, as well as B2B SaaS, Fintech, Insuretech, and Martech startups. I also serve as an independent board director and a venture capital advisor, where I bring a unique perspective on technology thought leadership, cybersecurity risk management, go-to-market strategy, and customer experience. I am a certified cybersecurity expert from MIT Sloan School of Management, an MBA from Loyola University of Chicago, and a respected industry thought leader, a Wall Street Journal best selling author, a keynote speaker, and a host of CXO Spice podcast. I am passionate about empowering and mentoring the next generation of technology leaders, especially women and minorities.

Director Board of Directors

CEC is a security service integrator with focus markets in manufacturing, healthcare, SLED and Corporate Campus.  Customers with complicated organizations and physical plants rely on CEC as extensions of their teams in making strategic investment and management decisions related to their technology and infrastructure. I serve as Culture and Compensation Committee Chair. 

Is your data infrastructure ready for the robotics era?

At #CES, I reconnected with Spencer Huang, Product Lead for Robotics at NVIDIA to get an update on Cosmos and GR00T.

His statement resonated with me: the companies winning in robotics have stopped waiting for perfect models. They're capturing data NOW.

Three insights that changed how I think about this space:
✅ The data problem is here 2026 will see a massive influx of real-world robotic data. But Spencer warns: "It's very easy to generate lots of data that's not useful." Winners will build pipelines to curate and synthesize quality data.
✅ Hybrid tasks = biggest opportunity The sweet spot are tasks too complex for traditional robots but not complex enough to need general AI. This is where companies can deploy TODAY.
✅ Dual simulation unlocks scale Cosmos provides diversity through natural language. Omniverse delivers physical precision. Together, they solve what seemed impossible: infinite scenarios with accurate physics.

Spencer's key insight: "If you want to leverage the technologies coming out in a year or two, capturing that data today is extremely crucial."

The inflection point for Robotics is here. What's your move?
Full insights: https://lnkd.in/gUMawp8m

#Robotics #AI #PhysicalAI #Manufacturing #Innovation

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"It's completely infeasible in the robotics space to assume one company can solve this, because we have to represent the entire world. It's not just t

Open article: The Future of Physical AI: Key Insights from NVIDIA's Robotics Product Lead at CES by Helen Yu • 5 min read

The Future of Physical AI: Key Insights from NVIDIA's Robotics Product Lead at CES

What does it take to build a career in tech while staying true to who you are?

Standing on stage at the Acumatica Summit Women In Tech Lunch, in front of 700 incredible women and men, was a moment I’ll always treasure. The energy in that room was electric; a powerful reminder that none of us are navigating this journey alone.

I had the privilege of joining two meaningful conversations:
✅ Women in Tech Lunch Panel
Moderated by JJ DiGeronimo, with Lori Seal, CEO of Blytheco, and Loni Unser, Driver at Kellymoss Inc, we explored authenticity, non-traditional paths, and building confidence in spaces where women are still underrepresented. One thing was clear: there’s no single path to success—only the one that’s true to you.
✅ Fireside Chat: Confessions of Success
Alongside JJ DiGeronimo, Shary Dye, CPA of Acumatica and Stephanie Valenti of BILL, we talked candidly about the reality behind success - the failures, self-doubt, resilience, and the power of mentorship.

What stayed with me most were the conversations after the stage lights dimmed stories shared, connections made, and a collective desire for more spaces like this. Moments like these remind me why this work matters and why it’s so important to pay forward the support we’ve received.

Our stories matter. Our voices matter. And together, we’re shaping a more inclusive future in tech.

I created a short video capturing some of these incredible women; on and off stage; because moments like this deserve to be seen and shared.

I also want to extend my heartfelt appreciation to Irina Barber, Ph.D. and Martha Lucia Groulx for making this possible. Your leadership, intention, and commitment to creating spaces like this are what turn conversations into real impact.

Now let’s keep this going.

If this conversation resonated with you, don’t let it end here; share your story, mentor someone who’s just starting out, and help create spaces where more voices are heard.

Because when we show up for each other, we don’t just change careers; we change the future of tech. 💙

#WomenInTech #AcumaticaSummit #Leadership #Tech #Career #Growth

To stay current with the latest trends in #Technology and #Innovation, Subscribe to 👉 #CXOSpiceNewsletter here https://lnkd.in/gy2RJ9xg 
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The ChatGPT Moment for #Robotics Is Here.

Jensen Huang, CEO of NVIDIA delivered one of the most significant keynotes at CES, and the message is clear: physical AI breakthroughs are unlocking entirely new applications.

Just as ChatGPT transformed how we interact with AI through language, we're now witnessing a parallel revolution in the physical world. 

Huang predicts this could become the largest technology industry the world has ever seen, driven by three key pillars: agentic AI, self-driving cars, and humanoid robots.

Here are Key Announcements:
✅ NVIDIA Cosmos - A world foundation model platform trained on 20 million hours of real-world robotics and driving videos, enabling developers to create realistic simulations for testing autonomous systems
✅ Drive AV Stack - Mercedez Benz CLA achieved the highest Euro NCAP safety score in 2025, with urban driving capabilities rolling out via OTA updates in just over a year
✅ Isaac Robotics Platform - Open frameworks including Groot 1.6 with Cosmos Reason integration, enabling generalist-specialist robots that combine broad knowledge with deep expertise
✅Jetson Thor T4-1000 - Delivering 1,200 teraflops of AI compute at just 40-70 watts, making advanced robotics accessible at scale

The shift is already happening. Hundreds of billions in VC funding and trillions in R&D budgets are transitioning from classical computing methods to AI. Companies from Boston Dynamics to LEM Surgical AG are building on this platform to transform everything from manufacturing to healthcare.

Stay tuned for my conversation wtih Spencer Huang to get the latest update on Cosmos and GR00T. 

We're moving from AI that perceives and generates to AI that perceives, reasons, plans, and acts in the physical world. The future isn't just thinking machines; it's machines that can navigate our reality safely and intelligently.

What applications of physical AI are you most excited about? 

#CES2025 #PhysicalAI #Robotics #AutonomousVehicles #AI #Innovation #NVIDIAPartner

To stay current with the latest trends in #Technology and #Innovation,
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What happens when Physical AI moves from demos to real-world deployment at scale, in motion, and in the operating room?

The NVIDIA Physical AI Showcase at CES had answers everywhere.
This short video captures some of the most memorable moments.

My favorite highlights:
✅ Miroki by Enchanted Tools
A familiar face from NVIDIA GTC last year - this social, general-purpose robot is designed to support patients through care, restorative, and cognitive assistance, making human-centered robotics tangible.
✅ Reachy Mini by Reachy.ai + NVIDIA DGX Spark
I got hands-on creating a stylized image with Reachy Mini, powered by NVIDIA DGX Spark. A fun, experimental process even though the result looked more like Shrek than me 😄.
✅ TRINITY – will.i.am’s one-seat EV concept
Focused on situational awareness, TRINITY lets drivers talk to AI about traffic and surroundings in real time, processing vision locally to understand the physical world beyond a map.
✅ LEM Surgical: From Innovation to Standard of Care
Already FDA 510(k) cleared and in routine clinical use, the Dynamis system shows how NVIDIA Physical AI is advancing robotic surgery toward greater autonomy and perception.
✅ AGIBOT at Scale
AGIBOT has shipped its 5,000th humanoid robot, now deployed across hospitality, manufacturing, logistics, security, and education; proof that humanoids are moving beyond prototypes.
✅ Reconnecting with Spencer Huang (NVIDIA Robotics)
A great conversation on what Physical AI enables next and how it’s moving from research to real-world impact. Stay tuned for the upcoming CXO Spice newsletter where I will be sharing more about our conversation.

Physical AI is no longer a glimpse of the future; it’s unfolding now across healthcare, mobility, and humanoid robotics.

To stay current with the latest trends in #Technology and #Innovation,
Subscribe to 👉 #CXOSpiceNewsletter here https://lnkd.in/gy2RJ9xg
or 👉 #CXOSpiceYouTube here https://lnkd.in/gnMc-Vpj

What if your #ERP not only reports the past but also predicts what's next?

That question anchored John Case's keynote at Acumatica Summit, backed by real scale:
✅ $500B in transactions processed
✅ 60M product shipments
✅ 280,000 daily users
✅ 1M AI-powered business objects processed monthly

But here's what struck me most: Acumatica has built something rare in the ERP world. It’s a thriving partner ecosystem with zero channel conflict, powered by their VAR model and consumption-based pricing.

And the heart of the keynote was customer impact and community.
✅ A window manufacturer used Acumatica's "digital replica" to uncover exactly where margins were slipping (broken materials, slower machines, expedited shipping) with end-to-end visibility and no guesswork.
✅ Smart Storm (2026 Customer of the Year) doubled revenue to $200M, scaled from 2 to 7 branches, launched new product lines, and maintained 90% user adoption by treating ERP as a marathon and empowering internal champions.

The summit's message resonated: When you build for performance, the possibilities are endless. This is about turning potential into impact today.

Join us for the Women in Tech Lunch Panel & Fireside Chat today. I met an incredible group of leaders during rehearsal yesterday and look forward to continuing the conversation with JJ DiGeronimo, Loni Unser, Lori Seal and Stephanie Valenti.

🎥 30-second highlight from Monday's Acumatica Summit keynote plus moment from my interview with John Case, CEO of Acumatica.

#AcumaticaSummit #CloudERP #WomenInTech #AI 

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What does 'durability over speed' require from boards and executive teams in practice?

What is emerging at Abu Dhabi Sustainability Week - ADSW is a view of leadership grounded in clarity and long-term alignment. Progress at scale is being discussed as something enabled by governance, consistency, and disciplined decision-making, rather than driven by momentum or messaging.

Partnerships are being framed as deliberate and earned, built on trust, shared values, and continuity over time. That framing will resonate with boards and executive teams operating in complex environments, where durability matters more than speed.

This perspective was articulated by Dr. Sultan Al Jaber during the opening ceremony and sits within a broader UAE emphasis on long-term alignment. Values are being positioned as a practical guide for how investments are assessed, how partners are chosen, and how progress is measured, with attention focused on systems that can hold over decades.

#ADSW2025 #Sustainability #ESG #CorporateGovernance #ClimateAction
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What separates AI leaders from followers in financial services?

I'm pleased to share my perspective as quoted in sixth annual NVIDIA State of AI in Financial Services report: 89% of financial institutions report AI is increasing revenue while decreasing costs, and 65% are now actively deploying AI.

Here's my perspective on what matters:
"Open-source models are fundamentally changing the competitive dynamics in financial AI. The real value capture happens when institutions fine-tune these models on their proprietary transaction data, customer interaction histories and market intelligence, creating AI capabilities that competitors cannot replicate."

The institutions winning in AI are treating proprietary data as a strategic advantage. With 84% prioritizing open-source models and 42% exploring agentic AI, we're witnessing the foundation of competitive differentiation being built right now.

Download NVIDIA’s "State of AI in Financial Services: 2026 Trends" report to see where the industry is heading and how leaders are capturing value: https://nvda.ws/3ZqjDoW

#FinancialServices #AI #Innovation #CFO #CIO

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Are you keeping up with AI infrastructure as it rapidly evolves?

Mark your calendar for NVIDIA AI Infrastructure Certification and get a comprehensive look at NVIDIA’s AI infrastructure certification portfolio across associate and professional levels. It is designed for network engineers, DevOps and MLOps professionals, data center specialists, technical leaders, and early career technologists looking to validate their skills, stay competitive, and prepare for what’s next in the AI ecosystem.

What you will learn:
✅ What’s new with NVIDIA Certification and how it aligns with AI infrastructure, networking, and operations
✅ Which exam is right for you or your team and why
✅ Practical exam prep strategies, sample questions, and study guidance
✅ A preview of the hands-on professional exams launching in 2026
✅ Live Q and A with certification experts

Bonus for attendees: Receive an exclusive 50% off exam discount code

January 29 | Two live sessions, one hour each:
EMEA and APAC: 9 a.m. CET | 1:30 p.m. IST | 4 p.m. SGT
Americas and LATAM: 9 a.m. PT | 2 p.m. BRT

Featuring experts from NVIDIA and Computacenter, including Marco Alves, Gary F., and Brad Christian.

👉 Register now to secure your spot:
https://lnkd.in/giE55_pi

#NVIDIA #AIInfrastructure #AICertification #DevOps #MLOps #Networking #DataCenter #CareerGrowth #FutureSkills

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When 75% of your customer data is out of reach—how do you fix that?

I recently hosted John Picinich, Director of Product Management at Progress Software on CXO Spice, and the first step for fixing fractured data foundations he shared resonated with me: "Once governance is standardized, you can layer automation, managed file transfer, APIs, and AI data feeds much more easily because everything becomes more scalable and secure by default."

Here's what keeps me up at night:
Financial institutions are pouring millions into AI, fraud prevention, and customer experience initiatives. Yet most are building on quicksand and fragmented systems limiting them to only accessing 25% of their own customer data.

The institutions winning today understand three things:
✅ Data fragmentation is a competitive liability
✅ You can't retrofit security; it must be built into the foundation
✅ Governance comes before AI, automation, or any other shiny object

John shared something that resonates with what I see across industries: "The human element is the weakest link."
Consistent policies. Centralized governance. Standardized frameworks.
That’s the difference between scaling confidently and collapsing under your own complexity.  Check out the Highmark Federal Credit Union transformation story.

Watch CXO Spice where John and I explore practical strategies for secure data movement, responsible AI implementation, and building the infrastructure that determines whether you'll lead or lag in the next decade: https://lnkd.in/gPq8B8Tg

#DataStrategy #FinancialServices #CyberSecurity #DigitalTransformation #AI

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”Once governance is standardized, you can layer automation, managed file transfer, APIs, and AI data feeds much more easily because everything becomes

Open article: The Data Strategy Imperative for Financial Institutions by Helen Yu • 6 min read

The Data Strategy Imperative for Financial Institutions

What does 3,500 people, a snowstorm, and cloud ERP innovation have in common? ❄️

I’m in Seattle for my first Acumatica Summit, where the focus is clear: business results today driven by people and powered by Community.

This 18-second video was captured at SEA Airport and tonight’s welcome reception, offering a quick glimpse of the journey here and the momentum building as partners get ready to showcase their solutions despite travel disruptions from the snowstorm.

Looking forward to the opening keynote and conversations with John Case, CEO of Acumatica, Nick Novy, CEO of Korpack, an Acumatica customer and Paul Tedford, CEO of WM Synergy, an Acumatica partner.

Let’s get started—building the future of business together.

👉 To get the latest updates from the Acumatica Summit, subscribe to
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#AcumaticaSummit #CloudERP #AI #Seattle

What does it look like when virtual twins become the operating layer of the physical economy?

That’s the real signal behind the new announcement from NVIDIA and Dassault Systèmes.

The focus moves beyond visual fidelity or rendering speed toward science-validated world models grounded in #physics, #engineering, and real industrial data, combined with AI infrastructure designed to operate at global scale.

When virtual twins are paired with accelerated computing and open AI models, they evolve into something far more powerful:
✅ A mission-critical foundation for industrial AI
✅ A shared architecture where design, simulation, and operations converge
✅ Skilled virtual companions that help humans reason through complexity with confidence

The shift here is subtle and profound.
AI transitions from isolated capabilities into a trusted, continuously learning representation of the real world that leaders can rely on to make decisions across engineering, manufacturing, materials, and even biology.

This is what the next phase of industrial transformation looks like.

Not digital twins as artifacts but virtual twins as the operating layer of the physical economy.

The video below illustrates what this transition looks like in practice.

#VirtualTwins #IndustrialAI #Engineering #Omniverse #3DExperience #AIFactory #MaterialScience

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Are aerial robots quietly redefining how solar assets are maintained?

Drone-based cleaning is moving beyond novelty and into practical use. Instead of ground robots or rooftop crews, lightweight drones can now clear dust and sand from panels without contact; an important advantage for large solar farms where access is difficult and soiling losses add up fast.

What stands out is the operating model:
✅ Inspection and cleaning in a single pass
✅ No scaffolding or full-array shutdowns
✅ Far lower water use than conventional methods

This reframes cleaning from a periodic task into an ongoing maintenance process. It’s a subtle shift, but one that could compound into meaningful efficiency gains at scale.

It is still early, but this is a case where robotics fits the problem unusually well.

#Robotics #Solar #Drone #Innovation

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taplio

The Battle

Daniel Poll

Helen Yu

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Performance ScoreDaniel Poll's LinkedIn Performance

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taplio

The Battle

Daniel Poll

Helen Yu

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Daniel Poll's LinkedIn Performance

Performance ScoreHelen Yu's LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance ScoreDaniel Poll's LinkedIn Performance