Daniel Deaconu

TheSimplifier

Positioning and messaging consultant for early stage tech companies.

Founder

HiveKeepers

My role is to drive global awareness, scale adoption, define the go-to-market strategy, and turn that strategy into action.

Growth Advisor

TechBolide

Business Development Manager

Key achievements:
•	Developed a trading strategy that generates a 40% increase in profits on a yearly basis.

Key Responsibilities:
•	Operated various software applications and apply knowledge of the forex market in order to successfully trade throughout each session;
•	Managed the risk associated with forex trading – very strict money management rules.

Forex Trader 

Apiary Book

Key Achievements:
• Increased the company's turnover by 400% in the first 6 months

Key Responsibilities:
• Create the business development strategy;
• Open new business verticals;
• Find new clients and partners;
• Negotiate contracts;
• Pinpoint growth drivers that will help the business grow;
• Perform market research to identify new business opportunities, new strategic partnerships, and establish strategies for pursuing those new opportunities;
• Network with new potential clients, investors, and other business partners to generate new leads;
• Assemble all presentation materials and maintain all business development materials.

Key Achievements:
•	Over 300.000 Euro attracted for multiple startups in the middle of the pandemic;
•	Helped a startup win one of the most prestigious Tech Accelerators from SEE;
•	Helped a startup sign a POC with the biggest commercial bank in Romania.

Key Responsibilities:
•	Participating at online technology events and scouting for the most promising technology startups;
•	Approached startup founders via cold calling and cold emailing to sign the advisory contract;
•	Assessed the startup needs to be based on their growth objective, find the best match with investors; 
•	Built all the presentation materials (pitch deck, business plan, financial projections, etc.);
•	Approached investors via cold calling and cold emailing in order to attract the funds;
•	Lead generation – helping startups find clients for their products/services;
•	Monitored competition by gathering current marketplace information on pricing, products, new services, and delivery schedules;
•	Translated the most complex technologies and concepts into a form easily understood by the startup’s customers.

Startup Advisor | Sales Consultant

Key Achievements:
•	Trained 58 participants, divided into 9 MasterMind groups, on sales development skills, sales strategies, and sales campaigns implementation.

Key Responsibilities:
•	Lead generation – organized online and offline events to promote the MasterMind concept;
•	Assessed the participant’s needs and formed the MasterMind groups based on interests:
•	Facilitated meetings and ensured the optimal exchange of information between participants.

Co-Founder - MasterMind Club

Curatenie Profi

Key Achievements:
•	Presence in 7 major cities in Romania
•	Managed over 300 corporate clients
•	Led over 50 employees
•	Successful exit in 2019

Key Responsibilities:
•	Oversaw all operations and business activity to ensure the desired results and performances;
•	Developed high-quality business strategies, ensuring their alignment with the long term objectives;
•	Negotiated terms of business acquisitions to increase business base, solidify market presence;
•	Oversaw executive leadership, employee training, and relations with key customers;
•	Established and managed the annual budget with effective controls to prevent overages, minimizing burn rate, and support sustainability objectives.

Founder & CEO 

The Simplifier | Simplify your message — Amplify your impact | SaaS/B2B Founders: Get your Message Market Fit — Turn tech jargon into clients

Hi, I'm Daniel, The Simplifier :)

If your message is lost in translation, I'm the one who makes it understandable, relatable, and memorable. I rewrite confusing landing pages into understandable ones, with clear positioning and messaging that clicks with the right audience.

I work with founders who struggle to explain their products due to complex or confusing messaging. This is especially painful when a valuable product can't scale because the audience doesn't understand it.




𝗖𝗟𝗜𝗘𝗡𝗧𝗦:
SaaS — fastn, vloxq, Wellnessentially, TED Data, Wellview Solutions, Apiary Book, TechBolide
B2B — Witanalytica, Meaningfy

Work with me - https://calendly.com/thesimplifier/30min

Marketing consultant and brand message strategist for SaaS and B2B companies across various industries, with revenues ranging between 100k Euro and 2M Euro.

Alexandru Stan

Working with technology founders and executives operating at scale

City Leader

Next month, I’ll be in the same room as one of the most influential leaders in the world: Jensen Huang , CEO of NVIDIA.

TNW has secured press access to NVIDIA GTC: the premier global AI conference.

In a time when AI infrastructure shapes industries, capital, and geopolitics, this is where direction is set.

We’ll be on the ground to cover what truly matters.

Who else is joining?

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This is a €13,000 custom AI workstation we’re building for our CTO (final cost will likely be closer to €15K).

Renting similar GPU power in the cloud can easily cost €3,000-€5,000 per month and you still don’t own the infrastructure.

This isn’t about buying an expensive computer, it’s about control, data sovereignty an building long-term leverage instead of paying monthly rent for core intelligence.

If you’re serious about AI, your CTO needs real infrastructure not just subscriptions.

Pictures with all our offices (in the comments).

In 2020, we started in a garage. I owned a spa called Five Massage, and when the pandemic hit, we launched tekpon in the same place where we used to wash the towels.

Since then, we’ve had multiple offices, including a gym for our team, a bar, and even a barbershop for personal use 😀

What a journey…

Cristian Dina was our first colleague working with OpenClaw. He runs a Mac mini dedicated to automation, while using his MacBook for calls and personal tasks. Most of his repetitive work is now 100% automated.

I’ve met hundreds of founders building $10M+ ARR companies.

Many of them will be in London at TNW Conference 2026: The AI rEVOLUTION.

When the right people gather, momentum turns into real opportunity.

London tech founders & executives,

We are bringing together a curated group of 70 founders and C-level operators in London for a closed-door evening.

This is not a public conference.
No tickets. No open registration.

Just 70 decision-makers in one room.

If you are based in London and actively scaling a revenue-generating or venture-backed tech company, message us directly.

I didn’t sleep last night.

Our CTO came to me and said:

“Alex, we now have our own AI agents. It’s time to build the orchestrator. They’re running on our own server and work with or without an internet connection.”

But I need a better computer. Something between €10,000–€15,000 that the entire team can access at the same time.

And they keep getting better. Their skills evolve as we use them and feed them structured data.

He’s not on LinkedIn, and I want to surprise him by buying a €10k–€15k machine. But I need your help.

Can someone recommend a great configuration?

I hope all our friends who are living in or currently in Dubai are safe. In fact, I hope all of you are safe, wherever you are in the world.

There is enough space for all of us on this planet. Instead of fighting each other, we should help each other.

War shows how fast everything can collapse.
Business does the same just more quietly.

I’ve seen entrepreneurs with $3M in cash.
Months later: zero.

The fall doesn’t start with the market.
It starts the moment you stop listening.

Cristian Dina asked me a few days ago:

“Alex, I know it’s not officially my role, but I’d like to create a new strategy and redesign TNW’s social media.”

A few days later, some C-level articles have already reached 100,000+ views. Others are at 30,000+ views.

AI is software + massive compute power.

And as a business model, AI is SaaS.

SaaS isn’t dying, it’s becoming mainstream through AI.

AI open-source models are getting scarily good.

Just one example.

Think about my AI negotiation assistant. It has been trained on thousands of books on negotiation and has analyzed thousands of contracts, business discussions, pricing strategies, and psychology principles. It helps me 24/7.

I don’t even need an internet connection.

taplio

The Battle

Daniel Deaconu

Alexandru Stan

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taplio

The Battle

Daniel Deaconu

Alexandru Stan

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Alexandru Stan's LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance ScoreAlexandru Stan's LinkedIn Performance