AILKEMY

"Think Further. Build Smarter. Lead Human."

After an intensive skunkworks and R&D phase, we launched AILKEMY for select client engagements. AILKEMY is a strategic intelligence consultancy that transforms information chaos into measurable alpha generation for investment professionals and leaders navigating AI transformation.

We help fund managers and executives generate measurable alpha by turning information chaos into decision-ready insights. We deliver private, board-ready intelligence that turns noise into decisive action. Confidential by default. It is either useful or it's not. We guarantee.

My Role as Co-Founder:
Product Management: Collaborated on the "Insight Engine", synthesis features, and verification methods across end-user needs.

Client Delivery: Lead MVP Insight Report pilots and the activation session that turns findings into actionable intelligence for our clients.

Go-to-Market: Built branding, sales, messaging, and narrative for executives, hedge funds, PE, VC, and large private investors.

Growth: Structured performance-aligned economics with zero long-term lock-in. Planned and launched campaigns to scale AILKEMY.

Why Clients Choose AILKEMY:
Hedge funds and multi-strategy platforms. Private equity and venture firms. Corporate strategy leaders and product teams. Large private investors and family offices.

✔️ Synthesis over summary: We reveal connections that change the decision.
✔️ Speed to signal: Time kills good ideas. We deliver while timing still pays.
✔️ Tailored intelligence: Built from first principles for your exact context.
✔️ Trusted foresight: Evidence-based and scenario-aware.
✔️ Founder accountability: You work directly with the founding team.

Signal mapping. Competitive and narrative intelligence. Scenario planning. Orthogonal validation. Regime awareness. Decision framing. Board-ready storytelling. Founder-led discovery and activation. The goal is simple: reduce decision latency and increase the quality of action.

Co-Founder, AILKEMY

Kaperider.com

About Kaperider Publishing, LLC

At Kaperider Publishing, we specialize in creating impactful books that inspire, educate, and empower readers across diverse topics, including technology, artificial intelligence, marketing, mental health, fitness, and more. Our mission is to bridge the gap between ambitious ideas and actionable outcomes, helping authors craft content that resonates with audiences and drives meaningful change.

Founded by Daniel Stouffer, a seasoned leader with over 20 years of experience in strategy, innovation, and digital transformation, Kaperider Publishing offers a unique blend of expertise, creativity, and results-oriented execution. From initial research and topic development to book outlining, authoring, and strategic marketing campaigns, we guide authors through every step of the publishing process to ensure their ideas reach the right audience.

At Kaperider, we believe that great books start with great strategies. That’s why we focus on:

🌟 Comprehensive Support: From concept to launch, we provide the tools, resources, and expertise to help authors succeed.

🌟 Actionable Insights: We simplify complex topics, transforming them into accessible, engaging content for real-world impact.

🌟 Strategic Marketing: Our tailored campaigns connect authors with readers, ensuring their work makes an impact in a competitive market.

What sets us apart is our commitment to excellence and community. Inspired by his role as a professional firefighter in Minneapolis, MN, Daniel Stouffer brings a team-first, mission-driven ethos to Kaperider Publishing. This unique perspective informs our collaborative approach, emphasizing trust, resilience, and the power of clear communication.

Whether you’re an experienced thought leader or a first-time author, Kaperider Publishing is here to help you bring your vision to life. Together, we’ll create books that inform, inspire, and leave a lasting legacy.

Author w/ Book & Newsletter Publishing

Winnebago

I'm in the middle of helping to steer a significant digital transformation initiative at Winnebago Outdoors. We're upgrading the ERP system to a new platform consisting of Microsoft D365, Salesforce, and the Teamcenter systems.

The Release Train Engineer (RTE) role is collaborative, involving deep engagement with the Agile Release Train (ART), a composite of agile teams working in concert to achieve a shared objective. Here's a closer look at what an RTE does day to day:

✔️ Navigating Complexity: An RTE acts as the captain of the ship in turbulent digital waters, guiding the ART through planning, execution, and delivery. This involves facilitating Program Increment (PI) planning sessions, a critical event where the roadmap for the next phase is charted, risks are assessed, and strategies are devised.

✔️ Fostering Synergy: One of the greatest strengths of an RTE lies in its ability to foster collaboration among diverse teams and stakeholders. This role ensures alignment across various functions, encouraging transparency and communication. The RTE serves as a bridge between strategic goals and tactical execution, ensuring everyone moves in unison towards common objectives.

✔️ Driving Value Delivery: At the heart of SAFe is the relentless focus on delivering value to customers. An RTE ensures that every element of the ART contributes to this goal, optimizing flows, removing impediments, and managing risks. This consistent drive towards efficiency and effectiveness culminates in accelerated time-to-market and enhanced product quality.

The presence of an RTE within a transformation initiative brings several advantages. These include improved coordination across teams, enhanced clarity and focus on business objectives, streamlined processes, and a significant uplift in the morale and productivity of agile teams. Essentially, an RTE turns chaos into clarity, complexity into simplicity, and plans into action.

Digital Transformation Manager

Fyndr Group

Get Your New Talent Found Faster with Fyndr.org
--------------------------------------------------------
Fyndr.org's mission is to create a more efficient, scalable, zero-cost process for hiring managers and candidates "to fynd each other", by leveraging AI technology to job search at scale.

At Fyndr.org, we help renewable energy, recycling, energy storage, and Green or Clean Tech companies find the perfect job candidate for their open positions; not just in terms of skills and qualifications, but also in personality, culture, and world outlook.

Our AI driven solutions support hiring managers and job seekers every step of the way — by connecting those hiring directly with those looking for opportunities. Job seekers are recommended by someone that knows them personally. 

Because finding your “next fyndr” isn’t just about credentials, it’s about creating opportunities for everyone involved to thrive with the resources, introductions, and opportunities to grow an awesome team.

Note: Fyndr.org is a concept, product, website, and marketing campaign created by Daniel Stouffer, as a case study to demonstrate his talents AND to help with his job search.

https://fyndr.org/about

Program & Product Manager, Owner

reThink-Solar

In 2007, a spark ignited my love for solar, fueling a drive toward a renewable future, one community at a time. Born from a desire to make solar energy accessible and affordable to all, we embarked on a quest to redefine the solar engagement. 

Starting with solar leasing in 2007, then residential sales, to commercial contracts, and now to Community Solar for all.

It's been an exhilarating ride, flavored with challenges, triumphs, and countless learning moments. Today, reThink Solar stands as a beacon for change, guiding individuals and businesses toward a brighter, more sustainable tomorrow. One that can be totally without costs or expense when you have the key ingredients.

reThink Solar's Mission

At the core of reThink Solar pulses a steadfast mission - to weave the benefits of solar energy into the fabric of everyday life. We dream of a world where everyone, regardless of whether they own or rent their home, can tap into the power of the sun.

Our mission is simple yet bold: connect our customers to local community solar farms, ensuring a minimum of 5% savings on their electric bills annually for up to two decades. Now, with our services extending across numerous states in the USA, that dream is becoming a reality. 

At reThink Solar, we believe that everyone should have access to clean and affordable energy, regardless of whether they own their home or business. That's why our community solar model is designed to connect with renters, homeowners, and small businesses alike.

The power of the sun is for everyone — because reThink Solar believes that change, like sunlight and all renewable energy, should be universal and unbound. There's no simpler path to saving on your electric bill while championing renewable energy.

https://rethink-solar.com

Renewable Energy Advisor, reThink Solar

SunPower Corporation

Coordinated prioritization, roadmap planning, product backlog management, and product team execution for $36M portfolio of related programs. Managed 9 product delivery teams, total of 50 members, engaging internal and external stakeholders and cross-functional teams to create energy storage solutions and renewable energy digital platform capabilities.

* Added 25K more customers to mobile app by developing and launching complex digital features.

* Managed 5 concurrent projects, from defining scope and allocating resources to mitigating risks, consistently delivering project plans, resource allocations, and prioritized backlogs.

* Reduced time-to-market for new SKUs from 6 months to 3 weeks by implementing new and improved new product introduction process (NPI).

What truly sets me apart is my tenacious passion, drive, and motivation. I don't back down when things get tough, even when it seems like everything is on fire. I learned this fearless attitude from my experience in the fire service. When faced with challenges, I don't run away – I run towards them. I bring this mindset to everything I do.

If you're looking for a Technical Program Manager who can navigate the complexities of your projects with confidence, deliver exceptional results, and bring a fiery passion to the table, then look no further. I'm a servant leader when it comes to agile product delivery processes, lean UX, and implementing business agility. I am ready to take on the challenge.

Technical Program Manager (storage solutions)

Elevance Health

Orchestrated product delivery timelines to achieve budget and delivery goals. Managed backlog for 25 user experience designers. Leader behind the scenes organizing and prioritizing projects with stakeholders across 7 different strategic objectives aligned to quarterly product plans. Crafted sprint plans outlining goals, tactics, schedules, risks, and resource allocation for 300+ digital products group.

* Wrote project charter and obtained team resources across 6 business units, built recurring 4-week cycles of “Plan, Do, & Measure” iterative planning cycles, resulting in formation of new business intelligence (BI) analytics team.

* Improved team throughput 11%, providing program support and direction for 5 to 7 scrum teams, clearing obstacles to ensure initiatives were delivered, meeting stakeholder requirements.

* Collaborated with procurement to improve supply chain operations for internal and vendor-maintained products, reducing onboarding of new technology into IT organizations from more than 4 months to less than 6 weeks.

But beyond all the technicalities, I am a firm believer in agile product delivery, lean UX, and embracing business agility at scale. In this fast-paced digital age, it's crucial to be able to adapt quickly to market changes and seize emerging opportunities with innovative, digitally-enabled solutions. 

That's why I leveraged lean and agile product development practices to continuously deliver top-notch products that truly impressed.

Strong advocate of agile product delivery, lean UX, and implementing business agility at scale. Support the ability to compete and thrive in the digital age by quickly responding to market changes and emerging opportunities with innovative, digitally-enabled business solutions. Leveraged lean and agile product development practices to continually deliver innovative, high-quality products (https://www.scaledagile.com).

Digital Program Manager (portfolio strategy)

Ideation, Product Management, and Strategic Thinking -- I have a proven record of managing process driven teams, as well as complex software products and web application development projects, both standard and extremely agile. 

I’ve been a contributor and leader of physical and virtual teams across many projects. I represent the user experience across the organization by breaking down the user needs, strategic vision, and delivery into achievable outcomes that drive user value.

I know exactly what it takes to drive the business, rally the engagement of diverse teams, and effectively manage programs. I’m really a Swiss Army knife relating to program management.

I help manage the user experience resources within the agile product and development processes within Anthem Healthcare. This role requires a cross-discipline approach to understanding process, workflow, and communications. I live "working in the grey" to help development, product, and user experience teams deliver valued product to the Anthem members.

Product Teams Manager (user experience)

Geostella

Executed product strategy, planned and managed road map for Solar SaaS engineering teams. Uncovered customer pain points and industry trends. Led cross-functional teams across 55-person start-up to create solar energy platform. Managed bi-weekly feature releases to drive growth and keeping ahead of the competition.

* Delivered innovative products, expanding market user adoption in first 6 months, by developing and executing revised product roadmap, aligned to company goals and customer needs, increasing leads generated 23% and PV system installations 1.1K.

* Developed and executed product roadmap, aligning with company goals and customer needs, reducing the 500+ backlog items to 75 actionable features

* Implemented agile product development methods, resulting in a 4 capability teams focused on core product lines which created 2 week release windows

* Collaborated with sales & marketing, product engineering, and field operations teams to develop effective roll-out strategies that minimized inventory costs

Geostellar pioneered big-data geomatics to make solar energy accessible, affordable and plentiful. The company is the recipient of numerous awards, including selection as an IHS Energy Innovation Pioneer, the Global Cleantech100, the Global Cleantech Cluster Association's Best of Solar, and the Always On Going Green Global 2000.

Director Product Management (field operations)

Ameriprise Financial Services, Inc.

User Experience Design with Mentoring of Agile Teams

Led user and client meetings, collected and analyze product data to determine product feasibility. Created personas, task scenarios, and navigation & solution hierarchies. Helped wireframe and prototype product with various levels of field study and usability testing to ensure ease of use.

* Launched 3 internationalized websites by placing end user in focus during entire design process.

* Co-developed new hybrid approach for agile project delivery across 8 scrum teams, reducing backlogged features 35% and team churn, and delivering more user-friendly solution.

* Decreased slack time between feature start by developers 3 days due to better requirements definition

* Wireframed and prototype the product with various levels of field study or usability testing to ensure ease of use and feasibility.

* Worked with design teams and developers to successfully launch a new partner website.

* Invented user-centered design processes and methodologies that worked within the corporate environment.

User Experience Manager with focus on wireframes, user experience, and mentoring agile teams. Examples of websites where I was the UX Lead include https://www.ameriprise.com/ and https://www.columbiathreadneedleus.com/.

Manager User Experience (product delivery)

Verisae | an Accruent company

Drove platform capabilities guided by roadmap aligned with company goals and customer needs. Conducted market research, identifying gaps in market and helped UX / UI designers better understand how research, feature value, and engineering effort connected.

* Increased market share 20% by conducting thorough market research and competitor analysis to identify opportunities for product innovation.

* Collaborated with key stakeholders, customers, and cross-functional product teams to iterate product and establish tracking metrics, improving user satisfaction ratings 30%.

* Developed and executed public relations plan with industry experts at Gartner, Forrester, and others resulting in several magazine publications and placement of Verisae in the top quadrant of energy and sustainability SaaS platforms.

As an Information Architect then promoted to Digital Product Manager, IOT Energy Management, I help design how to make the right content and features available to the right people at the right time. 

My role involved the development of content systems and product features that help users find and manage asset, energy, and environmental data and access insights through business intelligence more successfully across the Accruent IoT SaaS platform.

Verisae is a provider of technology (...purchased by Accruent) and services for big retailers, manufacturers and other complex organizations. They do one thing better than anyone else. They  help our clients manage energy, maintenance, GHG emissions, and environmental performance through a single set of closely related technologies, connected devices, and IoT innovation.

Lead Digital Product Manager (energy IoT & SaaS)

The Ground Beneath Leadership Is Shifting

If you’ve ever felt the pressure to lead through uncertainty without a map, welcome. This is where we draw the new ones. AI isn’t knocking politely at the door. It’s rewiring how teams operate, how decisions get made, and how value is created.

Old playbooks don’t bend. They break. And the burden of clarity? It’s falling squarely on you.

If you’re the one responsible for making sense of chaos for integrating new tech, managing team emotions, aligning systems, and staying strategic without burning out, then AILKEMY was built with you in mind.

You’re not a passive observer of change. You’re the one others look to when everything changes. 

AILKEMY exists to help you build that kind of organization. We don’t hype tools. We train humans to lead through disruption.

Why Read AILKEMY? 

AI won’t replace you. But teams who master human–AI collaboration will. This isn’t about man versus machine. It’s about hybrid orchestration, the art of blending automation with empathy, speed with systems thinking, and clarity with courage.

Who Reads AILKEMY? 

AILKEMY is written for the most accountable people in the room—those who don’t have the luxury of waiting for certainty. Whether you lead others, build products, run a team, or want to stay relevant, it helps you lead with clarity, not chaos.

Why I Publish AILKEMY?

I’m Daniel Stouffer. I’m an author of dozens of nonfiction books, a systems thinker, a firefighter, and a futurist. I’ve helped leaders navigate disruption for two decades, not from a theory lab, but from the front lines of change: in startups, classrooms, fire stations, and boardrooms.

I write AILKEMY because I’ve lived the pressure of needing answers when the playbook no longer works. I know what it feels like to be the one people look to in moments of uncertainty. 

This newsletter, and the “Insights-as-a-Service (AIS) we’re launching, is my way of offering a lifeline of clarity, one issue at a time.

https://news.ailkemy.com

Daniel Stouffer

The Real Story Behind Amazon’s Massive Job Cuts

Amazon’s CEO Andy Jassy didn’t hide the reason. He told employees that “AI adoption and improved productivity” would lead to job reductions. Translation: AI agents are doing work humans used to do — faster, cheaper, and without vacation days.

This isn’t new…

AILKEMY Co-Founder, Author, and GenAI Marketer. ╰(*°▽°*)╯ “Think Further. Build Smarter. Lead Human.”

Open article: How Amazon’s 30,000 Layoffs Signal the End of Traditional Corporate Work by medium.com

How Amazon’s 30,000 Layoffs Signal the End of Traditional Corporate Work

𝗪𝗵𝗮𝘁 𝗛𝗮𝗽𝗽𝗲𝗻𝘀 𝘁𝗼 𝗟𝗲𝗮𝗱𝗲𝗿𝘀 𝗪𝗵𝗼 𝗜𝗴𝗻𝗼𝗿𝗲 𝗔𝗜? 𝗧𝗵𝗲 𝗔𝗻𝘀𝘄𝗲𝗿 𝗠𝗮𝘆 𝗞𝗲𝗲𝗽 𝗬𝗼𝘂 𝗨𝗽 𝗧𝗼𝗻𝗶𝗴𝗵𝘁

AI isn’t a “𝗳𝘂𝘁𝘂𝗿𝗲 𝘁𝗿𝗲𝗻𝗱” anymore. 

It’s already shaping how teams make 𝗱𝗲𝗰𝗶𝘀𝗶𝗼𝗻𝘀, 𝗯𝘂𝗶𝗹𝗱 𝗽𝗿𝗼𝗱𝘂𝗰𝘁𝘀, 𝘀𝗲𝗿𝘃𝗲 𝗰𝘂𝘀𝘁𝗼𝗺𝗲𝗿𝘀, and 𝘀𝘁𝗮𝘆 𝗰𝗼𝗺𝗽𝗲𝘁𝗶𝘁𝗶𝘃𝗲. 

The leaders who understand this aren’t waiting for perfect timing; they’re adapting now.

And here’s the quiet tension most leaders feel but rarely say out loud:

What if the biggest threat to your organization isn’t AI… but staying locked into the same leadership style you used before it arrived?

That’s where 𝗔𝗜 𝗳𝗼𝗿 𝗟𝗲𝗮𝗱𝗲𝗿𝘀 steps in. Not as another loud, overhyped tech book, but as a simple, clear guide to help you lead with confidence in a world that’s moving faster every day. 

It’s built for leaders who want to stay 𝗿𝗲𝗹𝗲𝘃𝗮𝗻𝘁, 𝗺𝗮𝗸𝗲 𝘀𝗺𝗮𝗿𝘁𝗲𝗿 𝗰𝗮𝗹𝗹𝘀, and 𝗴𝘂𝗶𝗱𝗲 𝘁𝗵𝗲𝗶𝗿 𝘁𝗲𝗮𝗺𝘀 through change without fear or confusion.

𝗕𝗲𝗰𝗮𝘂𝘀𝗲 𝘁𝗵𝗲 𝗿𝗲𝗮𝗹 𝗮𝗱𝘃𝗮𝗻𝘁𝗮𝗴𝗲 𝗶𝘀𝗻’𝘁 𝘁𝗵𝗲 𝘁𝗲𝗰𝗵𝗻𝗼𝗹𝗼𝗴𝘆 𝗶𝘁𝘀𝗲𝗹𝗳, 𝗶𝘁’𝘀 𝘁𝗵𝗲 𝗹𝗲𝗮𝗱𝗲𝗿 𝘄𝗵𝗼 𝗸𝗻𝗼𝘄𝘀 𝗵𝗼𝘄 𝘁𝗼 𝘂𝘀𝗲 𝗶𝘁 𝘄𝗶𝘁𝗵 𝗽𝘂𝗿𝗽𝗼𝘀𝗲.

https://lnkd.in/gFWwfjUn?

𝗪𝗵𝗮𝘁 𝗶𝗳 𝘁𝗵𝗲 𝗺𝗼𝘀𝘁 “𝘀𝘂𝗰𝗰𝗲𝘀𝘀𝗳𝘂𝗹” 𝗽𝗲𝗿𝘀𝗼𝗻 𝗶𝗻 𝘁𝗵𝗲 𝗿𝗼𝗼𝗺 𝗶𝘀 𝗮𝗰𝘁𝘂𝗮𝗹𝗹𝘆 𝘁𝗵𝗲 𝗼𝗻𝗲 𝗯𝗮𝗿𝗲𝗹𝘆 𝗵𝗼𝗹𝗱𝗶𝗻𝗴 𝗶𝘁 𝘁𝗼𝗴𝗲𝘁𝗵𝗲𝗿?

We rarely talk about this on LinkedIn… but many top performers are driven not by passion, but by old survival instincts. 

You learn to excel because slowing down once felt unsafe. 

You smile because showing struggle wasn’t an option. 

You lead because being strong was the only role you ever knew.

And on the outside? You look unstoppable. On the inside? You’re exhausted from carrying a past your mind has outgrown… but your nervous system hasn’t.

This is where 𝗘𝗠𝗗𝗥 𝘁𝗵𝗲𝗿𝗮𝗽𝘆 becomes life-changing. It doesn’t force you to relive trauma, it helps your brain finally process it. The panic quiets. The perfectionism softens. Rest stops feel dangerous.

If you’ve ever wondered, “𝗪𝗵𝘆 𝗱𝗼 𝗜 𝗿𝗲𝗮𝗰𝘁 𝗹𝗶𝗸𝗲 𝘁𝗵𝗶𝘀?”, the answer might not be mindset. It might be memory.

Real growth isn’t performing strength. It’s finally feeling safe enough to stop pretending.

https://surl.li/senksy

#EMDRTherapy #Traumahealing

𝗬𝗼𝘂𝗿 𝗟𝗶𝗳𝗲 𝗜𝘀𝗻’𝘁 𝗗𝗲𝗳𝗶𝗻𝗲𝗱 𝗯𝘆 𝗪𝗵𝗮𝘁 𝗛𝗮𝗽𝗽𝗲𝗻𝗲𝗱 𝘁𝗼 𝗬𝗼𝘂, 𝗜𝘁’𝘀 𝗗𝗲𝗳𝗶𝗻𝗲𝗱 𝗯𝘆 𝘁𝗵𝗲 𝗖𝗵𝗼𝗶𝗰𝗲𝘀 𝗬𝗼𝘂 𝗠𝗮𝗸𝗲 𝗡𝗼𝘄

You’ve walked through fire.

You’ve sat in therapy with a trembling voice.

You’ve journaled the memories you once tried to outrun.

You’ve meditated long enough to meet both the storm and the silence inside you.

So why does doubt still whisper, “𝗪𝗶𝗹𝗹 𝗜 𝗲𝘃𝗲𝗿 𝗯𝗲 𝗳𝗿𝗲𝗲?”

𝗕𝗲𝗰𝗮𝘂𝘀𝗲 𝗵𝗲𝗮𝗹𝗶𝗻𝗴 𝗶𝘀𝗻’𝘁 𝘁𝗵𝗲 𝗳𝗶𝗻𝗶𝘀𝗵 𝗹𝗶𝗻𝗲. 𝗜𝘁’𝘀 𝘁𝗵𝗲 𝗱𝗼𝗼𝗿𝘄𝗮𝘆.

Your life isn’t defined by what happened to you,  it’s defined by the choices you make now.

What you think, commit to, and step into next determines whether you keep surviving… or finally start living.

https://lnkd.in/gCKdXbiD

𝗧𝗵𝗲𝗿𝗲’𝘀 𝗮 𝘀𝘁𝗿𝗮𝗻𝗴𝗲 𝘁𝗵𝗶𝗻𝗴 𝗮𝗯𝗼𝘂𝘁 𝗵𝗶𝗴𝗵 𝗽𝗲𝗿𝗳𝗼𝗿𝗺𝗲𝗿𝘀 𝗮𝗻𝗱 𝘁𝗿𝗮𝘂𝗺𝗮 𝘀𝘂𝗿𝘃𝗶𝘃𝗼𝗿𝘀: 

We look unbreakable in the daylight… yet it’s the quiet moments, hotel rooms, late evenings, and long drives where everything starts to slip.

𝗠𝗮𝘆𝗯𝗲 𝘆𝗼𝘂’𝘃𝗲 𝗳𝗲𝗹𝘁 𝗶𝘁 𝘁𝗼𝗼.

That slow unraveling that doesn’t look dramatic from the outside but feels like your mind is picking a lock from within.

𝗡𝗼 𝗮𝗹𝗮𝗿𝗺𝘀. 𝗡𝗼 𝘄𝗮𝗿𝗻𝗶𝗻𝗴𝘀. 

Just a familiar pull toward the old escape route.

But what if the problem isn’t that you’re weak…what if your toolkit was simply never designed for the life you’re living now?

That question sits at the heart of 𝗜𝗻𝘁𝗲𝗴𝗿𝗮𝘁𝗲𝗱 𝗥𝗲𝗰𝗼𝘃𝗲𝗿𝘆, the newest playbook in the Beyond Survival series, built not for the broken, but for the brilliantly functioning humans who are still carrying survival wiring.

𝗔𝗻𝗱 𝘁𝗵𝗲 𝗽𝗹𝗮𝘆𝗯𝗼𝗼𝗸 𝗱𝗼𝗲𝘀𝗻’𝘁 𝘀𝘁𝗮𝗿𝘁 𝘄𝗶𝘁𝗵 𝘀𝗵𝗮𝗺𝗲. 𝗜𝘁 𝘀𝘁𝗮𝗿𝘁𝘀 𝘄𝗶𝘁𝗵 𝗿𝗲𝗮𝗹𝗶𝘁𝘆.

https://lnkd.in/gGG3pCdh

The question lingers in the air like static…

If AI can give all the answers, why do they still need us?

AI doesn’t steal your value. It revealed it.

Open article: Why AI Taking Your Old Job Makes You More Valuable Than Ever by kaperider.com

Why AI Taking Your Old Job Makes You More Valuable Than Ever

𝗬𝗼𝘂𝗿 𝗯𝗼𝗼𝗸 𝗶𝘀 𝗮𝗹𝗿𝗲𝗮𝗱𝘆 𝗶𝗻𝘀𝗶𝗱𝗲 𝘆𝗼𝘂. 𝗧𝗵𝗲 𝗼𝗻𝗹𝘆 𝗽𝗿𝗼𝗯𝗹𝗲𝗺? 𝗬𝗼𝘂’𝗿𝗲 𝘁𝗼𝗼 𝗯𝘂𝘀𝘆 𝘁𝗼 𝘄𝗿𝗶𝘁𝗲 𝗶𝘁?

Every expert knows this feeling.

Your wisdom is deep. Your story is powerful. Your impact is real.

But the book inside you?

It sits quietly in the background while you run the show, clients, operations, fires to put out, deadlines to meet. “𝗦𝗼𝗺𝗲𝗱𝗮𝘆” becomes a graveyard for brilliant ideas.

You don’t need more time.
You don’t need to become a writer.

You just need the right system that turns your knowledge into a scalable author business without you writing a single word.

That’s exactly what we built at 𝗚𝗵𝗼𝘀𝘁𝗽𝗮𝗿𝘁𝗻𝗲𝗿𝘀.

If you’re ready to turn your expertise into authority, revenue, and a platform that works even when you’re not,  your book doesn’t have to wait anymore👇

Open article: How Ghostpartners Turns Your Wisdom Into A Scalable Business Without You Writing by articles.kaperider.com

How Ghostpartners Turns Your Wisdom Into A Scalable Business Without You Writing

𝗛𝗮𝘃𝗲 𝘆𝗼𝘂 𝗲𝘃𝗲𝗿 𝗿𝗲𝗮𝗱 𝗮 𝗽𝗶𝗲𝗰𝗲 𝗼𝗳 𝗰𝗼𝗻𝘁𝗲𝗻𝘁 𝘁𝗵𝗮𝘁 𝗳𝗲𝗹𝘁 𝗮𝗹𝗶𝘃𝗲… 𝘆𝗲𝘁 𝘀𝘁𝗿𝗮𝗻𝗴𝗲𝗹𝘆 𝗵𝗼𝗹𝗹𝗼𝘄?

It hits all the right points, clear, concise, and persuasive.

But something’s off. Something human is missing. That spark that says this is real, this is lived, this is uniquely mine… It’s gone.

𝗚𝗲𝗻𝗲𝗿𝗮𝘁𝗶𝘃𝗲 𝗔𝗜 promises speed, efficiency, and scale.
It can produce entire articles, emails, or marketing copy in seconds.

But at what cost?

Too often, it smooths over the quirks, the emotional inflections, the rhythm of your language, the imperfections that secretly make your writing magnetic.

And in a world where anyone can generate content in seconds,
𝘀𝗮𝗺𝗲𝗻𝗲𝘀𝘀 𝗯𝗲𝗰𝗼𝗺𝗲𝘀 𝗮 𝘀𝗶𝗹𝗲𝗻𝘁 𝗲𝗽𝗶𝗱𝗲𝗺𝗶𝗰.

Open article: When AI Writes, Who Speaks? How Generative AI Threatens Your Voice (And How to Reclaim It) by articles.kaperider.com

When AI Writes, Who Speaks? How Generative AI Threatens Your Voice (And How to Reclaim It)

𝗕𝗲 𝗵𝗼𝗻𝗲𝘀𝘁… 𝗶𝘀 𝘆𝗼𝘂𝗿 𝗯𝘂𝘀𝗶𝗻𝗲𝘀𝘀 𝗮𝗰𝘁𝘂𝗮𝗹𝗹𝘆 𝗴𝗿𝗼𝘄𝗶𝗻𝗴, 𝗼𝗿 𝗮𝗿𝗲 𝘆𝗼𝘂 𝗷𝘂𝘀𝘁 𝘀𝘂𝗿𝘃𝗶𝘃𝗶𝗻𝗴 𝗶𝘁?

If you’re a small business owner, you know the drill:

You’re the 𝘀𝗮𝗹𝗲𝘀𝗽𝗲𝗿𝘀𝗼𝗻, the 𝗺𝗮𝗿𝗸𝗲𝘁𝗲𝗿, the 𝗛𝗥 𝗱𝗲𝗽𝗮𝗿𝘁𝗺𝗲𝗻𝘁, the operations team…and somehow still the one making dinner at 8 PM.

It’s not entrepreneurship. It’s exhaustion dressed as productivity.

And then people say, “𝗝𝘂𝘀𝘁 𝘂𝘀𝗲 𝗔𝗜!” As if that magically solves the overwhelm.

𝗔𝗜 𝗶𝘀𝗻’𝘁 𝗼𝘃𝗲𝗿𝘄𝗵𝗲𝗹𝗺𝗶𝗻𝗴. 𝗡𝗼𝘁 𝗵𝗮𝘃𝗶𝗻𝗴 𝗮 𝗿𝗼𝗮𝗱𝗺𝗮𝗽 𝗶𝘀.

Small businesses don’t need another shiny trend.

They need clarity.
They need simplicity.
They need tools that remove pressure, not add more to your plate.

𝗔𝗿𝗲 𝘆𝗼𝘂 𝘀𝘁𝗶𝗹𝗹 𝗿𝘂𝗻𝗻𝗶𝗻𝗴 𝘆𝗼𝘂𝗿 𝗯𝘂𝘀𝗶𝗻𝗲𝘀𝘀 𝗼𝗻 𝘀𝘁𝗶𝗰𝗸𝘆 𝗻𝗼𝘁𝗲𝘀, 𝗴𝘂𝗲𝘀𝘀𝘄𝗼𝗿𝗸, 𝗮𝗻𝗱 𝗹𝗮𝘁𝗲-𝗻𝗶𝗴𝗵𝘁 𝘀𝘁𝗿𝗲𝘀𝘀? 𝗢𝗿 𝗶𝘀 𝗶𝘁 𝘁𝗶𝗺𝗲 𝘁𝗼 𝗯𝘂𝗶𝗹𝗱 𝗮 𝘀𝗺𝗮𝗿𝘁𝗲𝗿 𝘄𝗮𝘆 𝗳𝗼𝗿𝘄𝗮𝗿𝗱?

https://lnkd.in/gPeDVJfu?

If the world moves this fast, why are we still following yesterday’s maps?

𝗬𝗼𝘂 𝗳𝗲𝗲𝗹 𝗶𝘁. 𝗬𝗼𝘂𝗿 𝘀𝘁𝘂𝗱𝗲𝗻𝘁𝘀 𝗳𝗲𝗲𝗹 𝗶𝘁.

And deep down, you know the truth:  𝗚𝗶𝘃𝗶𝗻𝗴 𝗳𝗶𝘅𝗲𝗱 𝗮𝗻𝘀𝘄𝗲𝗿𝘀 𝘄𝗼𝗻’𝘁 𝗽𝗿𝗲𝗽𝗮𝗿𝗲 𝗮𝗻𝘆𝗼𝗻𝗲 𝗳𝗼𝗿 𝗮𝗻 𝘂𝗻𝗰𝗲𝗿𝘁𝗮𝗶𝗻 𝗳𝘂𝘁𝘂𝗿𝗲.

We need to teach young people how to 𝘁𝗵𝗶𝗻𝗸, 𝗮𝗱𝗮𝗽𝘁, and 𝘀𝗼𝗹𝘃𝗲 𝗽𝗿𝗼𝗯𝗹𝗲𝗺𝘀, not memorize solutions that might already be outdated.

What’s one way you’re helping your students, or your team, navigate a world that keeps changing?

Open article: Teach Self-Directed Orchestrators, Not Dependents by articles.kaperider.com

Teach Self-Directed Orchestrators, Not Dependents

We were told we could have it all: a 𝐜𝐚𝐫𝐞𝐞𝐫, a 𝐟𝐚𝐦𝐢𝐥𝐲, 𝐭𝐡𝐫𝐢𝐯𝐢𝐧𝐠 𝐬𝐢𝐝𝐞 𝐩𝐫𝐨𝐣𝐞𝐜𝐭𝐬, and a home that looked like a 𝐏𝐢𝐧𝐭𝐞𝐫𝐞𝐬𝐭 𝐛𝐨𝐚𝐫𝐝.

And for a while, we did.

Until the quiet moments started to feel unbearable.

You know the feeling, that anxious buzz beneath your skin, even when everything looks fine. You meet deadlines, remember the snacks, send the emails, show up with a smile… and still collapse at night, wondering why peace feels like something you’ll “earn” later.

It’s not you.

It’s the hustle.

Open article: Success Feels Like Survival: Why Moms Are Ditching the Hustle Habit for Inner Calm by rb.gy

Success Feels Like Survival: Why Moms Are Ditching the Hustle Habit for Inner Calm

𝐘𝐨𝐮 𝐝𝐢𝐝𝐧’𝐭 𝐜𝐨𝐦𝐞 𝐭𝐡𝐢𝐬 𝐟𝐚𝐫 𝐣𝐮𝐬𝐭 𝐭𝐨 𝐪𝐮𝐢𝐭 𝐝𝐫𝐢𝐧𝐤𝐢𝐧𝐠. 𝐘𝐨𝐮 𝐜𝐚𝐦𝐞 𝐭𝐨 𝐫𝐞𝐰𝐢𝐫𝐞 𝐲𝐨𝐮𝐫 𝐛𝐫𝐚𝐢𝐧 𝐚𝐧𝐝 𝐫𝐞𝐜𝐥𝐚𝐢𝐦 𝐲𝐨𝐮𝐫 𝐥𝐢𝐟𝐞.

You didn’t fight your way to sobriety to survive it, did you?

You came this far to feel alive again, to wake up without the 𝐧𝐨𝐢𝐬𝐞, the 𝐬𝐡𝐚𝐦𝐞, and the ache of pretending you’re “𝐟𝐢𝐧𝐞.” 

But if you’ve ever caught yourself white-knuckling through stress, biting back cravings, or wondering why peace still feels out of reach… maybe it’s time to ask a more complicated question:

𝐖𝐡𝐚𝐭 𝐢𝐟 𝐭𝐡𝐞 𝐩𝐫𝐨𝐛𝐥𝐞𝐦 𝐢𝐬𝐧’𝐭 𝐲𝐨𝐮 𝐛𝐮𝐭 𝐲𝐨𝐮𝐫 𝐛𝐫𝐚𝐢𝐧’𝐬 𝐰𝐢𝐫𝐢𝐧𝐠?

Open article: You’re Not Broken, You’re Wired: The Neuroscience of True Sobriety by articles.kaperider.com

You’re Not Broken, You’re Wired: The Neuroscience of True Sobriety

𝗛𝗮𝘃𝗲 𝘆𝗼𝘂 𝗰𝗵𝗲𝗰𝗸𝗲𝗱 𝗵𝗼𝘄 𝗺𝘂𝗰𝗵 𝗿𝗲𝘃𝗲𝗻𝘂𝗲 𝘆𝗼𝘂𝗿 𝗖𝗥𝗠 𝗺𝗶𝗴𝗵𝘁 𝗯𝗲 𝗵𝗶𝗱𝗶𝗻𝗴?

Your CRM isn’t a graveyard. 𝗜𝘁’𝘀 𝗮 𝗴𝗼𝗹𝗱𝗺𝗶𝗻𝗲. But only if you know how to listen.

Most leaders secretly assume the worst: 

Unqualified leads. 
Deals that never moved. 
Prospects who ghosted. 
Follow-ups that die somewhere between “𝗰𝗶𝗿𝗰𝗹𝗶𝗻𝗴 𝗯𝗮𝗰𝗸” and “𝗷𝘂𝘀𝘁 𝗰𝗵𝗲𝗰𝗸𝗶𝗻𝗴 𝗶𝗻.”

We label these things as failures. 
We move on. 
We rebuild the pipeline from scratch. 
And we burn more money in the process. 

But what if those “𝗱𝗲𝗮𝗱 𝗲𝗻𝗱𝘀” aren’t dead at all? 

What if they’re patterns?
Signals.
Unclaimed revenue you already earned… but never collected?

This is where 𝗔𝗜-𝗽𝗼𝘄𝗲𝗿𝗲𝗱 𝗥𝗲𝘃𝗲𝗻𝘂𝗲 𝗢𝗽𝗲𝗿𝗮𝘁𝗶𝗼𝗻𝘀 (𝗥𝗲𝘃𝗢𝗽𝘀) flips the script.

Your business isn’t underperforming, your visibility is.

It’s time to illuminate what’s been sitting in your CRM all along.

https://lnkd.in/gFPgUn-4

𝗧𝘂𝗿𝗻 𝗬𝗼𝘂𝗿 𝗘𝘅𝗽𝗲𝗿𝘁𝗶𝘀𝗲 𝗶𝗻𝘁𝗼 𝗮 𝗦𝗶𝘅-𝗙𝗶𝗴𝘂𝗿𝗲 𝗔𝘂𝘁𝗵𝗼𝗿 𝗕𝘂𝘀𝗶𝗻𝗲𝘀𝘀! 

If you’re a 𝗻𝗼𝗻𝗳𝗶𝗰𝘁𝗶𝗼𝗻 𝘄𝗿𝗶𝘁𝗲𝗿, you’ve probably spent years polishing expertise, gathering stories, and collecting insights you know could help people. 

Yet your book still isn’t finished… or it’s published but not producing the clients, revenue, or impact you hoped for.

Here’s the truth most authors never hear:
𝗬𝗼𝘂 𝗱𝗼𝗻’𝘁 𝗵𝗮𝘃𝗲 𝗮 𝗰𝗿𝗲𝗮𝘁𝗶𝘃𝗶𝘁𝘆 𝗽𝗿𝗼𝗯𝗹𝗲𝗺. 𝗬𝗼𝘂 𝗵𝗮𝘃𝗲 𝗮 𝘀𝘆𝘀𝘁𝗲𝗺 𝗽𝗿𝗼𝗯𝗹𝗲𝗺.

This book isn’t about chasing algorithms, pleasing gatekeepers, or throwing your manuscript into the void, hoping something magical happens.

𝗜𝘁’𝘀 𝗮𝗯𝗼𝘂𝘁 𝘁𝗿𝗲𝗮𝘁𝗶𝗻𝗴 𝗮𝘂𝘁𝗵𝗼𝗿𝘀𝗵𝗶𝗽 𝗮𝘀 𝗮 𝗯𝘂𝘀𝗶𝗻𝗲𝘀𝘀 𝗺𝗼𝗱𝗲𝗹 𝗮𝗻𝗱 𝗽𝘂𝗯𝗹𝗶𝘀𝗵𝗶𝗻𝗴 𝗮𝘀 𝘆𝗼𝘂𝗿 𝗴𝗿𝗼𝘄𝘁𝗵 𝗲𝗻𝗴𝗶𝗻𝗲.

Open article: The Secret Every Six-Figure Author Knows (But You’ve Been Trained to Ignore) by articles.kaperider.com

The Secret Every Six-Figure Author Knows (But You’ve Been Trained to Ignore)

The latest essay in my 42 Essays Project is live: “When I Die?” 

It begins in a quiet room and ends with a posture you can live by. Evidence beyond the story. Practice beside philosophy. 

If you want a steady way to face endings and love better now, grab the complimentary copy and let’s talk about it.

https://lnkd.in/gEYTnUX7

A Field Guide for the Last Breath and Every Day Before It We measure a life in small sounds: the click of a defibrillator cart cooling in the hall, th

Open article: When I Die? by Daniel Stouffer • 3 min read

𝗬𝗼𝘂𝗿 𝗿𝗲𝗺𝗼𝘁𝗲 𝘁𝗲𝗮𝗺 𝘀𝗲𝗲𝗺𝘀 “𝗯𝘂𝘀𝘆,” 𝗯𝘂𝘁 𝘀𝗼𝗺𝗲𝗵𝗼𝘄 𝗽𝗿𝗼𝗴𝗿𝗲𝘀𝘀 𝗳𝗲𝗲𝗹𝘀… 𝘀𝘁𝘂𝗰𝗸?

Ever wondered why remote work feels 𝗳𝗿𝗲𝗲𝗶𝗻𝗴 and 𝘀𝘂𝗳𝗳𝗼𝗰𝗮𝘁𝗶𝗻𝗴 at the same time?

Why is your team technically “𝗼𝗻𝗹𝗶𝗻𝗲” yet somehow always behind?

Why does your workday stretch across time zones like a rubber band ready to snap?

"𝗥𝗲𝗺𝗼𝘁𝗲 𝗱𝗶𝗱𝗻’𝘁 𝗯𝗿𝗲𝗮𝗸 𝘄𝗼𝗿𝗸. 𝗥𝗲𝗺𝗼𝘁𝗲 𝗿𝗲𝘃𝗲𝗮𝗹𝗲𝗱 𝘄𝗼𝗿𝗸."

It revealed meetings masquerading as clarity. 
Urgency pretending to be progress. 
Teams running on fragments of attention instead of real flow.

If that hits a little too close to home… it should.

Welcome to 𝗥𝗲𝗺𝗼𝘁𝗲 𝗧𝗲𝗮𝗺𝘀, the playbook for leaders who want momentum without burnout. Because work shouldn’t feel like you’re sprinting in sand ⬇️

https://lnkd.in/gaTZQNAh

𝐖𝐡𝐞𝐫𝐞 𝐝𝐨 𝐟𝐢𝐫𝐬𝐭 𝐣𝐨𝐛𝐬 𝐠𝐨 𝐰𝐡𝐞𝐧 𝐀𝐈 𝐭𝐚𝐤𝐞𝐬 𝐭𝐡𝐞𝐦?

Remember your first job?
The shaky start. The kind manager. The lessons that shaped your career.

Now imagine that moment… no longer exists.

Because today, the first rung of the career ladder is gone.
AI agents now do what interns, assistants, and entry-level hires once did.

𝐍𝐨 𝐭𝐫𝐚𝐢𝐧𝐢𝐧𝐠 𝐠𝐫𝐨𝐮𝐧𝐝. 𝐍𝐨 𝐞𝐚𝐫𝐥𝐲 𝐰𝐢𝐧𝐬. 𝐍𝐨 𝐬𝐩𝐚𝐜𝐞 𝐭𝐨 𝐠𝐫𝐨𝐰.

If AI takes the first job, how do humans still begin?

We built hiring systems on “experience required.” But what happens when no one gets a chance to earn experience in the first place?

Read more in 𝐁𝐫𝐨𝐤𝐞𝐧 𝐋𝐚𝐝𝐝𝐞𝐫 at Amazon.

👉 https://lnkd.in/gQ5hWBft?

#BrokenLadder #FutureOfWork #ArtificialIntelligence

Remember your first job? 

That shaky start. The manager who showed you the ropes. The small mistakes that taught you big lessons.

Now imagine if that moment, that first chance, no longer existed.

Because in today’s world, it’s disappearing.

Open article: Broken Ladder: Rebuilding Human Beginnings in the Age of AI by danielstouffer.medium.com

Broken Ladder: Rebuilding Human Beginnings in the Age of AI

Another 3 a.m. zinger - Am I alone?

Let me name the first terror clearly. No one can live inside the full movement of your mind. Your thoughts, memories, and sensations are yours. Even the people who love you most cannot climb inside and steer. That privacy is real.

It's all good news once we learn how to hold it without fear.

Aloneness is not a defect. 

It is the space that lets just ‘being’ be truly meaningful...

https://lnkd.in/gK7nEZPv

A Field Guide to First-Person Terror At three in the morning, the ceiling turns into a sky without stars. The room feels bigger than your chest. You l

Open article: Am I Alone? by Daniel Stouffer • 2 min read

𝐓𝐡𝐞 𝐦𝐚𝐫𝐤𝐞𝐭 𝐢𝐬𝐧’𝐭 𝐬𝐩𝐞𝐞𝐝𝐢𝐧𝐠 𝐮𝐩. 𝐈𝐭’𝐬 𝐚𝐜𝐜𝐞𝐥𝐞𝐫𝐚𝐭𝐢𝐧𝐠 𝐛𝐞𝐲𝐨𝐧𝐝 𝐚𝐧𝐲𝐭𝐡𝐢𝐧𝐠 𝐰𝐞’𝐯𝐞 𝐞𝐯𝐞𝐫 𝐬𝐞𝐞𝐧.

Generative AI has collapsed the 𝐨𝐥𝐝 𝐫𝐮𝐥𝐞𝐬 𝐨𝐟 𝐭𝐢𝐦𝐞, 𝐜𝐨𝐬𝐭, and 𝐜𝐫𝐞𝐚𝐭𝐢𝐯𝐞 𝐜𝐚𝐩𝐚𝐜𝐢𝐭𝐲. Campaigns that once required endless approvals now go live in just days. Teams that once required an entire floor of desks now operate with precision, one strategist and one AI system at a time.

But here’s the question leaders can’t ignore:

𝐈𝐟 𝐦𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠 𝐢𝐬 𝐦𝐨𝐯𝐢𝐧𝐠 𝐭𝐡𝐢𝐬 𝐟𝐚𝐬𝐭…
𝐜𝐚𝐧 𝐲𝐨𝐮𝐫 𝐭𝐞𝐚𝐦 𝐭𝐫𝐮𝐥𝐲 𝐤𝐞𝐞𝐩 𝐮𝐩?
𝐎𝐫 𝐰𝐢𝐥𝐥 𝐬𝐩𝐞𝐞𝐝 𝐢𝐭𝐬𝐞𝐥𝐟 𝐛𝐞𝐜𝐨𝐦𝐞 𝐲𝐨𝐮𝐫 𝐛𝐢𝐠𝐠𝐞𝐬𝐭 𝐫𝐢𝐬𝐤?

𝐆𝐞𝐧𝐞𝐫𝐚𝐭𝐢𝐯𝐞 𝐀𝐈 𝐌𝐚𝐫𝐤𝐞𝐭𝐞𝐫𝐬 isn’t just a guide. It’s a wake-up call. And for leaders bold enough to listen, it’s also a blueprint.

Open article: The Future of Marketing Is Faster Than You. Here’s How to Catch Up. by surl.li

The Future of Marketing Is Faster Than You. Here’s How to Catch Up.

CRO To Make Your Bank Account Dance 🕺🏼 | Scaling D2C Brands | $30 Million In Incremental Revenue Added Through CRO | 400+ Websites/Landing Pages Average CVR 5.37% | Co-Founder @ Solvexmedia | We Are Hiring |

Looking to lower your customer acquisition cost and supercharge your sales?

▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬ 
5 Million In Spend - 30 Million In Tracked Revenue - 6x ROAS ( Hit me up for the proof ) 

We can help you: 
💠 Build a website that CONVERTS like CRAZY
💠 Run Facebook™ Ad Campaigns advertising that generates a POSITIVE ROI
💠 Email & SMS that opens a floodgate of REPEAT PURCHASES
💠 Funnel creation - Taking someone from UNAWARE to a RAVING FAN
▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬ 
Who we work with: 

👔 Online eCommerce entrepreneurs who want to scale fast. Whether you’re just starting out or already have a 7-figure business, I’ll work with you to create a custom plan to hit your goals. 
▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬ 
𝐑𝐞𝐚𝐬𝐨𝐧 𝐛𝐞𝐡𝐢𝐧𝐝 𝐭𝐡𝐞 𝐫𝐞𝐬𝐮𝐥𝐭: 


Working at Deloitte gave me direct exposure to Fortune 500 companies looking to diversify their marketing efforts into digital. My three years there consisted of handling ad-spend budgets in excess of $1,000,000 a month all while generating a positive ROI and meeting all KPIs.  

Got tired of corporate, decided to use the skillset I had to build a few ecom brands, made some money (two exits), then had some fun. 

Now back running the show at one of the fastest-growing growth agencies, Solvexmedia. With the goal of passing forth the knowledge, skills, and experience I have acquired by being in the trenches, getting my teeth kicked in, and learning the hard way.

▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬ 
𝐀𝐫𝐞 𝐲𝐨𝐮 𝐫𝐞𝐚𝐝𝐲 𝐭𝐨:

🔥 Have the processes and systems you need to have in place to facilitate incredible growth and mind-blowing valuations?
🔥 Have the resources, marketing and strategic guidance you need to navigate your way to the next major revenue milestone in your business?
🔥 Have the framework for incredible business valuations, multiples and exits?

𝐓𝐡𝐞𝐧 l𝐞𝐭’𝐬 𝐭𝐚𝐥𝐤!

🤙 Message me here or email kam@solvexmedia.com

Kam Hossieny

Don’t even THINK about A/B testing your website without reading this first.

A/B testing can give you as high as [%] conversion rate.

BUT jumping in without a plan can be a recipe for wasted time and unnecessary costs.\\

Before you start tweaking headlines and button colors–or even changing the entire website:

This is what I found most of eCom websites are doing till this day...

❌ Testing the wrong elements.
❌ No clear goal– you won’t know if your test are actually working.
❌ Don’t have enough data to be sure your results aren’t just a coincidence.

After helping hundreds of brands capture millions in revenue.

Here’s what we learned:

→ Figure out what "winning" means for your brand.
→ Get to know your audience.
→ Base test ideas on solid site data, not just best practices
→ Start with small focused tests and scale up the clear winners.
→ Track result daily & filter how different audience segments respond

See the difference?

A/B testing can be a powerful tool, but only if you use it STRATEGICALLY.

If you want a CRO that WORKS, you need an agency that gets it.

DM me if you need any help.

JSESSIONID

li_at

Talks about #mediabuying, #dtcstrategies, #funneloptimization, #customeracquisition, and #conversionrateoptimization

6 things to change in your eCom websites:

• Replace confusing menus with clear categories 
• Replace features with benefits
• Replace boring hero image into product in action shot
• Replace big claims with customer testimonials 
• Replace boring product description with pain-solution stories
• Replace limited payment option with well-known credit/debit cards, digital wallets

Incorporate them as much as you can.

Watch your conversion rate skyrocket.

Top 3 things your customers want you to know. (but are too afraid to say)

We all want happy customers.

But sometimes it's *incredibly* hard to know exactly what's going on in their minds.

Here are the top 3 things your customers really want you to know (but might be too shy to say directly):

1. They want to feel understood.

Your generic marketing messages and products might not be hitting the mark.

➜ Take the time to understand your ideal customer's needs, wants, and pain points. 

➜ Tailor your offerings and communication to resonate deeply with them.

2. They want a smooth journey (whether they decide to buy or not).

Here’s what you need to avoid at ALL cost:

❌ A confusing website
❌ A lengthy checkout process
❌ A frustrating customer service experience.

➜ Make sure your website is user-friendly.
➜ Streamline your sales funnel
➜ Invest in excellent customer service to ensure a positive journey from browsing to buying.

3. They want to feel valued.

They're not just a number on a spreadsheet. 

They want to feel appreciated and respected for their purchases.

Go beyond the transaction. 

➜ Offer personalized experiences, loyalty programs, and exceptional service to show your customers you truly value their relationship.

Understand these 3 unspoken desires

And you will undoubtedly create loyal customers who keep on coming back.

If this post resonated with you, consider showing some love!

1) Like this post.
2) Share to spread the word.
3) Follow me.

[CRO controversy #1] 

Does urgency truly drive sales or scare customers away? 
Pick your side.

A) Team "Limited Time Offer".
B) Team "Transparency All the Way".

Share your answers below. 👇 
(the *correct* answer might surprise you...)

Get these 5 *powerful* elements in your website and hook your customer in 10 seconds (or less!)

The truth is, you only have 5 seconds to capture your audience's attention.

And another 5 seconds to convince them to stay more on your site. 

= Total of 10 seconds.

A short window time, right? 

So how can you hook your customers within 10 seconds?

With the RIGHT website elements in place...

You can turn those fleeting visits into loyal paying customers. 

Here are the 5 persuasion powerhouses that will have your website visitors hooked in 10 seconds:

1. A captivating headline:

Your headline is like the opening line of a book.

It needs to grab attention and make them want to read more. 

✔️ Use strong verbs
✔️ Clear benefits
✔️ A touch of intrigue to draw them in.

2. A compelling value proposition:

What makes your business unique? 

Why should someone choose you over the competition? 

✔️ Clearly communicate your value proposition in a way that resonates with your ideal customer's needs.

3. Social proof & testimonials:

People trust other people. 

✔️ Showcase positive testimonials
✔️ Reviews
✔️ Case studies to build trust and credibility with your audience.

4. Clear calls to action:

Don't leave your visitors guessing what you want them to do next. 

Whether it's "Shop now," "Download our easy guide," or "Schedule a free consultation," 

✔️ Use strong calls to action to guide them towards conversion.

5. A User-friendly design:

Your website should be as easy to navigate as your favorite app. 

✔️ Clean design
✔️ Clear menus
✔️ Mobile-responsive layout

By incorporating these 5 elements, you can create a website that is both persuasive and user-friendly.

Don’t let those potential customers *poof* within seconds 

If you need help optimizing your eCom website.

DM me “Optimize me” for more.

Spots are limited.

10 power players that have the highest ROI for your eCom business:
(from my experience)

1. Targeted traffic
2. Fast loading website
3. Social proof & reviews
4. Clear value proposition
5. Seamless user experience
6. Stunning product images
7. Strategic use of promotions
8. Responsive customer support
9. Retargeting website visitors who haven't converted.
10. Constantly optimizing (growth mindset)

These power players are what I call your success multipliers.

Each one enhances your chances of success.

But when combined, they create an unstoppable force that cuts through the saturated market.

Statistically speaking, you're messing up.🫨

Running a test for two days with 10 visitors won't tell you anything real.

It’s like flipping a coin once - pure chance, not a winning strategy.
You need enough data to be sure your results aren't just a *coincidence*.

Here's why small tests can leave you frustrated and out of pocket:

😵 Fake wins due to small sample size
😵 Missed opportunities due to limited data

Here’s what you can do:

✅ Get enough real people visiting your site to make sure your results are legit. 

So, how many visitors do you ACTUALLY need?

There's no one-size-fits-all answer.

But it heavily depends on your website traffic and the size of the change you expect. 

The good news?

I'm helping ecom brand owners crush their conversion rates with data-driven strategies.

DM me “CRO” for more.

Spots are limited.

This is what happened to your sales once you started using CRO.
➜ Sales increase of up to 15%
➜ Capture quality leads and convert them into customers
➜ Faster checkout speeds
➜ Happier customers

How?

Conversion rate optimization (CRO) help you:
1) Decrease the bounce rate of website visitors by 20%-50%. ⬇️
CRO makes that a reality. 
By optimizing your website and landing pages with:
✅ Clear calls to action
✅ A smooth user experience
✅ Targeted messaging
We turn those visitors into paying customers. 
Leading to a sales increase of up to 15%.

2) Attract the right kind of customers.
The truth is, NOT all leads are created equal. 
You wouldn't want your sales team spending time chasing after someone who's just browsing, right? 
CRO helps you attract those genuinely interested in what you offer.
Saving you time and resources.
Remember:
❌ You don’t create desire.
✅ You leverage on the existing desires of your customer.
Qualified leads = more receptive to your offerings = high conversion rate

3) Decrease cart abandonment by 20%. ⬇️
Friction in the checkout process is a sales killer. 
CRO helps you streamline (make it smooth and speedy) your customer’s buying journey. 
How?
With: 
✅ Easy-to-understand forms
✅ Multiple payment options
A clear path to purchase = Gets your customers to the finish line (aka purchase!) faster.
You don’t want your impatient customers to wait around for a clunky checkout process, right?

[Be warned] Before making any website changes (big or small).
Stop second guessing what works or not.
Ensure success with data-driven CRO.
At Solvexmedia, we don't take chances - we dive deep into your target audience and user behavior first. 
With A/B/C/D testing and insightful analysis...
We craft a website that converts visitors into customers 24/7.
Don’t wait for Q4 to start before maximizing your website’s full potential.

Get your free CRO audit today. 

See and feel how we can help you achieve real results. 👇 

https://lnkd.in/gEFDR97z
 
(limited spots)

solvexmedia.com

Discovery Call

Optimizing a website is a skill you never stop studying

There will always be new:

- User behavior
- Competition
- Evolving customer needs
- Technologies

Treat it as a long-term investment for your eCom business.

5 things you should already know about 6 months in your eCom business.

This isn't just a catchy hook, it's a reality check for new ecom business owners...

Here are 5 things you should have a decent handle on by the 6-month mark:

1. Your ideal customer.

By now, you should have a clear picture of your target audience. 

> Who are you selling to? 
> What are their demographics, interests, and pain points? 
> Have you gathered enough data to refine your customer personas?

2. Sales & conversion trends.

Analyze your sales data for the past 6 months. 

> What products are selling well? 
>Are there any seasonal trends? 
> What marketing channels are driving the most traffic and conversions? 

Understanding these trends helps you refine your strategies and optimize your efforts.

3. Key metrics & performance.

Important metrics like:

• Website traffic
• Conversion rate
• Customer acquisition cost (that's how much it costs to get a new customer)
• Customer lifetime value (how much money a customer spends with you over time) 

… should no longer sound like gibberish. 

Track these regularly and use them to see how you're doing and where you can improve.

4. Competitive landscape. 

6 months in, you should have a good idea of your competitors in the market. 

> What are they good at? 
> What are their weaknesses? 
> How can you make your product or service stand out? 

Knowing your competition helps you develop a killer strategy to win over customers.

5. Marketing effectiveness.

Time to evaluate your marketing efforts. 

> Are your campaigns bringing in the right kind of customers? 
> Are you getting the bang for your buck? 

Use these past 6 months to analyze your marketing data and adjust your strategies for better results.

This is just a starting point.

Remember, the ecom journey is all about learning from your wins, losses, and everything in between. 

Keep testing new things, analyze your data, and adapt your approach for long-term success. 
You got this! :)

Want to make sure your website is working effectively and maximizing results?

Get your FREE CRO audit.

👇👇 👇

Website Secrets

After auditing over 647 websites, I've learned something that most eCom owners simply DON’T understand about conversion. 😤

“Conversion isn't just about getting visitors to your website.”

Don't get me wrong, website traffic is also important. 

But here's the key: Conversion is about guiding visitors on a journey. 

It's about understanding:

→ their needs
→ addressing their pain points
→ making them feel like YOUR website is the answer they've been searching for.

Here's what I mean:

• People don't convert in a vacuum. 

They need to be:

✅ nurtured
✅ educated
✅ compelled to take action

❌ Just throwing up a pretty website and hoping for the best won't cut it.

• Compelling websites tell stories. 

They connect with visitors on an emotional level and build trust. 

✅ They don't just sell products, they solve problems.

• It's all about removing friction. 

❌ Confusing layouts
❌ Unclear calls to action
❌ Generic copy 

... are conversion killers. 

A good website should be smooth sailing.

Guiding visitors effortlessly towards a *clear* conversion goal.

What does this mean for you?

If your website feels like a dry cactus (low leads, low sales). 🌵

It's probably time to rethink your conversion strategy. 

Last year, Q3 was a mad scramble for eCom brands trying to fix their sites at the last minute.

 (...and unfortunately, we had to put them on our waiting list) 

The difference-makers?

The brands who started tuning up their conversion rates (CRO for short) early on.

These folks saw the biggest wins because their sites were conversion machines by the time the busy season hit.

Don’t repeat last year’s mistakes. 

Start your CRO journey now and position yourself for a successful year-end.

Book a call with us today to chat about how we can help.

👇👇 👇

You won’t BELIEVE this life-changing secret about conversion that’s saving my clients from YEARS of unnecessary ad spend and frustration.

In just a few moments, I’m going to reveal what it is. 

But first, here’s why you should trust what I have to say...

For the past 2 years, I've been helping eCom businesses like yours achieve explosive growth through conversion rate optimization. 

I've seen it all, from the biggest mistakes to the most successful strategies. 

And let me tell you, this secret is one of the most powerful tools I've ever discovered.

8 out of 10 eCom businesses think conversion is just about getting people to your site. 

They spend a fortune driving traffic.

… but the *sad* reality is, those visitors just wander around and leave.

❌ Never converting into paying customers.

Here’s how we make *magic* happen:

✅ Guiding them on a strategically crafted user journey. 
✅ Uses a psychological framework to understand their needs, address their pain points, and build trust at every touchpoint. 
✅ Use data and A/B testing to optimize every element, from headlines and calls to action to the overall website layout. 

It's about making them feel like YOUR website is the answer to all their problems.

When you unlock this conversion secret, you'll see a dramatic increase in sales. 

My clients are reporting increases of 20% to 50% (and sometimes even more!). 

Imagine what that could do for your bottom line.

If you're tired of watching your money disappear into the abyss of unconverted traffic, then it's time to get a CRO audit.

Schedule your free consultation 👇

You hit the launch button. ✔️ 
Getting ready to see the sales roll in... nothing but *crickets* 😵

The culprit? Leaks in your conversion funnel.

Imagine your website as a funnel. 

You pour potential customers (traffic) in at the top.

BUT they're dripping out through holes before they reach the desired outcome.

The sweet kaching of a purchase.

Leaks in your conversion funnel are what's stopping those visitors from becoming customers.

Here's the secret to plugging those leaks: 👇

The secret isn't just about fancy website design (although that doesn't hurt). 

→ The real secret lies in understanding your customers and building trust. 

→ It's about removing anything that makes buying from you a hassle. 

Here's how we did it:

1. Become a customer whisperer.

Dive deep and understand your ideal customers:

✅ needs, wants, and pain points. 
✅ speak their language
✅ address their concerns directly
✅ position yourself as the solution they've been searching for.

2. Build trust. 

Nobody buys from someone they don't trust. 

Showcase in your website these CRO elements:

✅ positive customer testimonials
✅ highlight your expertise
✅ offer clear guarantees. 

Make them feel confident in their decision to choose you. 

3. Friction? we don't know her.

Streamline your buying process. 

Help your visitors easily find:

✅ the information they need
✅ complete forms with minimal effort
✅ navigate your site intuitively

Confusing layouts and unclear calls to action are conversion killers – MUST eliminate them.

—
If you enjoyed this post, then:

✔️ Like and share this post now.

✔️Follow me @kamhossieny for more landing pages and CRO tips.

I doubled my client’s sales by studying ecom stores in just 6 months.
Here's what I learned:
I optimized over 647 websites, and let me tell you.
Getting conversions can be tough.
But by understanding what works well in successful ecom stores.
I was able to implement CRO strategies that drove 100% increase in sales for my client.

Here are 3 CRO strategies we used:
1) People want to find what they need fast.
So we implemented:
➜ clear menus
➜ high-quality product photos showcasing details
➜ concise descriptions that focused on benefits. 
To make my client's website a breeze to navigate.
Visitors instantly understand their value proposition in just 5 seconds of landing.

2) They used powerful calls to action.
➜ Strong CTAs like "Add to Cart" were strategically placed near product details.
Making it easier for visitors to find and take the next step.

3) Successful stores rely on A/B testing to constantly improve.
➜ We test different headlines, product layouts, and CTA placements.
Based on the areas that need improvement and immediate attention.
We follow key metrics before making small or big changes.
✅ Conversion funnel metrics like bounce rate, click-through rate (CTR), and cart abandonment rate.
✅ User engagement metrics like time spent on page, scroll depth, and heatmaps.
This data-driven approach allowed us to identify the most effective elements that drove the most conversions.
—-
Want to double your sales in the next 6 months? 
Book a free strategy call here 👇

Every component you need to create an ecom landing page that generates $100k+.

- Captivating headline
- Announcement bar
- Subheadline
- Compelling hero image or video
- Social proof (testimonials/reviews):
- Pricing
- Scarcity & urgency
- Trust badges
- Security badges
- Product guarantees
- FAQ
- Footer
- Exit-intent popups (with caution) 
- Clear & compelling CTA
- A/B testing (as part of overall strategy)

Remember:

Your goal is to create a clear, concise, and persuasive landing page that focuses on your customer’s needs and conversion.

Don't overload the page with too many elements that might overwhelm or distract visitors.

Your landing page needs BOTH. 

➜ Traffic (Ad) 
➜ An optimized landing page 

= Conversion GOAL

In the world of e-commerce, conversions are king. 

But what drives those conversions? 

Many believe it's just about traffic.

The more visitors you have, the more sales you make. 

However, the reality is far more complex than that. 

Imagine this:

You're running a targeted ad campaign.

Driving high volumes of visitors to your landing page (lots of traffic!). 

However, if those visitors land on a confusing or poorly designed landing page...

They'll likely bounce and never convert.

That’s why, I always say this:

Both traffic and landing pages matter for conversions.

➜ High-quality traffic (targeted ads): Gets the RIGHT people to your site.

➜ Optimized landing page (CRO): Converts visitors into customers.

Think of it as a mathematical equation:

High-Quality Traffic (Targeted Ads) x Optimized Landing Page = Increased Conversions

DON’T neglect either side.

Remember: It's not about just traffic, and it's not about just a good landing page. 

It's about both working together to achieve your conversion goals.

If you need help achieving *real* conversion results.

Dm me “CRO” for a free consultation. (no commitment) 😊

Don’t just talk to your best customers.
Talk to the ones that almost got away too.
Studies show almost-lost customers convert at a *higher rate* than average customers. 
How? 
Simple.
Because they have addressed these customer concerns head-on...
hidden fees
confusing checkout process 
slow loading times
technical glitches
unclear product info
—these are all *solvable* problems.
➜ With a little CRO (Conversion Rate Optimization) magic.
➜ Understanding the psychology behind almost-lost shoppers.
You can capture the hearts and wallets of recovered customers any day you want.
(big brands like Amazon do this too 🤫) 
Follow these 3 psychology-driven CRO tips (and how to implement this in your website):
1) Exit-intent offers. 
Entice your potential customers back with discounts or free shipping when they show signs of leaving.
✅ Add a pop-up window that triggers when a user moves their cursor towards the top of the page (indicating they might leave).
2) Retargeting campaigns.
Remind them of abandoned items or similar products with targeted ads.
✅ Partner with ad platforms like Facebook or Google to run retargeting campaigns. 
Your ad campaigns must show the ads featuring the items that they abandoned.
3) Personalized recommendations.
Suggest products that complement their browsing history.
✅ Use website analytics tools to track user behavior and browsing history. 
Based on this data. 
You can recommend complementary products on the product page itself.
—
By incorporating these psychology-driven CRO tips.
You can now do 4 things at once:
➜ Address customer concerns
➜ Recover lost sales.
➜ Turn "almost-lost" shoppers into repeat customers.
➜ Transform your ecom business into a thriving one
So, the next time a shopper abandons their cart.
Don't despair. 🙅
Consider it an opportunity to create a new customer. 😉

Grabbing your customer's attention is a race against the clock.
The million-dollar question is: how do you grab someone's attention online in 5 seconds or less?
Here’s how to grab *eyeballs* into your website in just 4 seconds.
My proven above-the-fold CRO strategy:
1️⃣ Headline Hero:
➜ Focus on the benefits. 
➜ Craft a clear and concise headline that speaks directly to your target audience's needs and desires. 
➜ What problem do you solve? 
➜ What value do you offer?
➜ Keep it punchy.
➜ Aim for 6-10 words and avoid jargon. 
➜ Use strong verbs and action words to grab attention.

2️⃣ Visual appeal.
➜ People process visuals faster than text, so make a good first impression.
➜ Use professional or captivating images that are relevant to your offer.
➜ Keep it simple. 
➜ Avoid cluttered graphics or overwhelming layouts.
➜ Pro tip: Test different images to see what resonates best with your audience.

3️⃣ Get to the point.

➜ Prioritize a clear value proposition.
➜ Explain what you do and why it matters in a concise and compelling way. 
➜ Focus on the benefits for the visitor, not just your features.
➜ Bullet Points are your new friend.
➜ Use bullet points to highlight key benefits and make the information easy to digest.

4️⃣ Call to action (CTA).
➜ Don't leave visitors wondering what to do next. 
➜ Include a clear and strong call to action button.
➜ Use action verbs like "Add to cart," or "Shop More" to encourage action.
➜ Make it stand out from the crowd.
➜ Use contrasting colors and clear text to make your CTA button visually appealing.

Want me to do the eyeball-getting part for your website?
Get your free CRO audit today. 👇

https://lnkd.in/gEFDR97z

 (only 9 Spots left this November).

Open article: Discovery Call by solvexmedia.com

Funny story - I almost didn't buy my coffee maker because the website didn't show if it was in stock. 
Paranoid? Maybe. 
Normal? Absolutely.
Turns out, we all have trust issues when shopping online.
So I tested something stupid-simple.
Adding this near the buy button: 
"✔ In Stock ✔ Ships Today ✔ 60-Day Returns"
The results? 
Before: 2.3% conversion rate 
After: 3.8% conversion rate 
Extra cash: $103,472 in 30 days
Why does this actually work?
You know that feeling when you're watching Netflix and see "3 episodes left"? 
You felt like you HAVE to finish it.
Same psychology here. 

These tiny checkmarks tell your brain "you're almost there!"

After testing this on countless stores, here's the magic combo:
1. Stock status 
❌ "Available" (meh) 
✅ "In Stock" (good) 
✅ "Only 3 Left" (better)

2. Shipping 
❌ "Fast Shipping" (what does that even mean?) 
✅ "Ships Today" (specific = trustworthy) 
✅ "Next Day Delivery" (even better)

3. Returns 
❌ "Easy Returns" (everyone says this) 
✅ "60-Day Returns" (specific number = more trust) 
✅ "Love It Or Return It" (personality bonus!)

@Article excels at this!

graphical user interface, text, application, chat or text message

Stop making customers think.
Copy-paste these 3 check marks that doubled my client’s revenue:
For Physical Products: 
"✔ In Stock ✔ Ships in 24h ✔ Free Returns"
(9+41% conversion)

For Digital Products: 
"✔ Instant Access ✔ Lifetime Updates ✔ Money-Back Guarantee"
(+37% conversion)

For Services: 
"✔ Next Slot Today ✔ Satisfaction Guaranteed ✔ Cancel Anytime"
(+33% conversion)

Then. place them near your buy button. 
No fancy strategies. 
No complex psychology. 
Just simple trust signals that’s proven to work.
Even big brands like @InsideWeather do this.

No alternative text description for this image

taplio

The Battle

Daniel Stouffer

Kam Hossieny

Followers

Posts

Engagements

Likes

Performance ScoreDaniel Stouffer's LinkedIn Performance

Performance ScoreKam Hossieny's LinkedIn Performance

Ready to grow your LinkedIn presence?

taplio

The Battle

Daniel Stouffer

Kam Hossieny

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Daniel Stouffer's LinkedIn Performance

Performance ScoreKam Hossieny's LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance ScoreDaniel Stouffer's LinkedIn Performance