With Content

With Content is a content marketing agency that helps B2B tech companies develop content marketing strategies to attract, engage, and convert potential customers sustainably.

Over the past seven years, we've worked with industry leaders in the region, such as DBS, Singtel, Grab, SAP, and Randstad, to the tune of over $3.5M+ in revenue.

Let us handle your content, so you can focus on what matters most: https://withcontent.co/

Co-Founder

Intellect (YC S21)

Head of Content Marketing & SEO

Sapio

Sapio is a platform for ambitious and curious people to access insider knowledge that can’t be found anywhere else.

Head Of Marketing

100offer

First ​global ​marketing ​hire, ​shaping ​the company’s ​user ​growth, ​lifecycle management, ​and ​country ​expansion. Oversaw ​100offer’s ​global ​marketing efforts, ​responsible ​for ​acquiring ​users and ​clients ​across ​new ​markets ​like Singapore, ​Silicon ​Valley, ​and ​Australia.

Marketing Director

Piktochart

Led efforts of the content team to produce top-notch content, helping readers and users from around the world tell powerful stories with Piktochart. Drove over 2,000 leads per month, or $500,000 in potential revenue.

Head of Content

Tech in Asia

- Managed Tech in Asia's Southeast Asia team, establishing best practices and editorial direction
- Reported on Asia's growing tech startup scene, growing readership to over 1 million per month
- Wrote articles that brought in 1.5 million page views over a year, with several pieces that went viral
- Conceptualized, designed, and grew Tech in Asia's community publishing platform, Talk
- Initiated a number of social media campaigns, such as #HumansinTech and #TIAChat, with the goal of building community and engaging readers

Editor (Southeast Asia)

Tech Journalist

We Are Spaces

Strategic direction and day-to-day editorial activities for the We Are Spaces magazine, driving close to 700,000 page views, and growing rapidly; leading a team of 6 writers. Editorial tasks involve editing, research, interviews, and writing on the events industry in Singapore.

Editor-in-Chief

•	In charge of running social media accounts (Facebook, Twitter, Instagram, LinkedIn)
•	Started up the editorial arm of the company as the Editor-in-Chief, and brought it up to 10,000 views in a month, currently has around 700,000 pageviews; led a team of 6 writers
•	Ran marketing campaigns that integrated the full range of social media channels and microsites
•	Conceptualized, created, and ran an email newsletter

Marketing Executive

ReferralCandy

- Revamped and optimized the content strategy at ReferralCandy as a consultant
- Oversaw and contributed to weekly content on the ReferralCandy blog; cross-posted and syndicated blog content to major publishing platforms such as Quora, Business2Community, and Social Media Today.

Blog Lead

Zopim

- Oversaw content strategy at Zopim as a consultant
- Oversaw and contributed to weekly content on the Zopim blog; managed a group of freelance writers and edited their commissioned articles; cross-posted and syndicated blog content to platforms such as Quora, Business2Community, and Social Media Today.
- Maintained an active presence on Zopim’s social media channels, including the Facebook, Twitter, and Linkedin accounts.
- Grew Zopim’s external presence online through guest posts on influential blogs and spreading blog content to other related influencers via email and Twitter.
- Copyedited all content that Zopim published, including email newsletters and Slideshare presentations.
- Ran email marketing campaigns with the aim of getting existing customers to upgrade their accounts

Content Strategist

There’s way too much content out there on the Internet today.

Correction: Too much unhelpful, "me-too" content that wastes everyone's time. 

Everyone is publishing similar content about the same things, pushing their own agendas, and trying to sell someone something.

It’s tiresome, boring, and readers have had enough of it.

At With Content, we want to change the way content is perceived.

We don’t believe in churning out bits of content that have obviously been thrown together as an afterthought or copy-pasted-rephrased.

We believe in meticulously crafting credible, authoritative longform content that your potential customers will actually love.

Over the years, we've partnered with industry leaders to do just that, including household names like Singtel, DBS, Grab, Randstad, and TÜV SÜD.

Let us help you become the go-to authority in your space with content: https://withcontent.co/ or daniel@withcontent.co

Daniel Tay

Thibaut Briere

Glorious

Google

I am mentoring for the Google Accelerator Southeast Asia, focused on growth and marketing.
- How to establish a sound strategy?
- How to choose your acquisition and retention channels?
- How to experiment in a scientific way?
- How to measure the effectiveness of your experiments and marketing initiatives?

Mentor, Google for Startups

Techstars

Mentor

APAC Marketers Roundtable

Member

GrowthMentor

Growth and Marketing Mentor

BLOCK71 Singapore

I support the Block 71 startup community in Southeast Asia.
Live "Ask Me Anything" sessions, masterclasses, workshops and consulting to help early stage startups define and execute their growth and marketing strategies.

French Tech Singapore

🚀 La Frenchtech  a leading innovation community in Southeast Asia. We help French Tech startups land in Singapore and expand in the region.
🔥 We counsel, we connect, we help, we give first. Whatever your question we'll help you find an answer in 2 hours instead of 2 weeks.
🙌 As an official partner of both the French and Singaporean governments we can guide you deep in the ecosystem in Singapore.

Marketer and Community Builder

Antler

Tech in Asia School

Young Founders Summit

Entrepreneurship can be our best answer to the world's biggest issues. I'm helping young founders (13-17 years old) start their journey with confidence, mindset, support and skills.

Startup Mentor

Cofounder, Glorious | Tech & Eldercare

Hey, I'm Thibaut 👋!

I’m the Cofounder and CMO of Glorious. We aim to solve the global care crisis.

I had many lives that compound into what I am today. I have been a developer, a marketer, an evangelist (sic!), a solo preneur and now a founder. I have worked in startups, scale ups and corporates, and launched products in many markets.

I'm a bit of a contrarian and I love boring industries.

I love marketing especially the 0-1 phase, which to me is customer ethnography.

Always up to meet smart peeps, especially in the eldercare space. DMs open!

Founder and Managing Director

We help startups define their growth strategies, recruit their teams and coach them to deliver impact.

Engineer by training and marketing by trade, I worked with both startups and large corporates.
What I found is that marketers are thinkers more than doers -and this is what Growth Marketing Studio is fixing.

taplio

The Battle

Daniel Tay

Thibaut Briere

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