Megadeals

Leading a team to produce high-impact video content, boosting client brand visibility.
Developing and executing strategic content plans, enhancing client engagement and sales.

Head of Media Production

Media Specialist

SweTrack Electronics AB

Developed and implemented B2B and B2C marketing strategies within the IT/IoT sector.
Led company rebranding initiatives and UX/UI design projects.
Managed digital marketing campaigns to drive brand awareness and engagement.

Marketing Manager

Kronans Apotek

Läkemedelspecialist

Pixie Kommunikation

Public Relations Consultant

LEWIS Global Communications

Developed and executed PR strategies for IT clients, increasing media coverage and stakeholder engagement.

Public Relations Communications Manager

SEEBA

Coordinated the "Outsource to Europe" IT project and conference.
Managed customer relations and developed communication strategies.
Planned and executed large-scale events to promote IT industry initiatives.

Uppsala University

Planned and conducted seminars in Organizational Strategic Communication.
Developed strategic communication plans for companies using social media.

Adjunct Lecturer

Color Media Communications

Journalist

Radio Televizija Republike Srpke - RTRS

Hosted prime-time live talk shows and reported on high-profile cultural events.
Coordinated teams for diverse TV program segments and covered national media events.

Television Presenter and Journalist

BHRT - Radiotelevision of Bosnia and Herzegovina

B2B Marketing Specialist

I’ve had a front-row seat to the media evolution, starting as a TV presenter and journalist for 7 years, and transitioning into dynamic digital marketing roles. 
With over 15 years in media production, digital marketing, and strategic communication, I have successfully blended traditional and modern media. My journey includes roles as a Marketing Manager, Journalist & TV Presenter, and Head of Media Production, primarily in the B2B sector within the IT, tech, and sustainability space.

As a result of this experience, I have developed my ability to craft compelling content and leverage digital platforms to enhance brand visibility and credibility. I excel at managing complex projects from conception to completion, ensuring timely and within-budget delivery. My expertise lies in client relations, stakeholder management, and harnessing cutting-edge technology to drive marketing success. My proactive approach and relentless curiosity enable me to thrive in fast-paced, challenging environments, consistently delivering exceptional results.

#NeverGraduate is my motto. My three degrees in three different languages are just the beginning. I believe in learning fast over short-term prestige. Like pushing through levels in a video game, I constantly challenge myself. Whether moving abroad, exploring new career paths, or acquiring new skills, I'm always racing against myself. It's a demanding game, but it propels me forward in life.

Danijela Hagblom

Webb Fontaine

Head of Marketing Communications

•	Directed regional marketing programs and developed comprehensive marketing strategies & plans for Networking & SDCC, Data Center Facilities, and Cyber Security practices.
•	Hosted successful regional GBM Security Summits attracting 1000 participants annually, and an online “Journey to Cloud” event with 250 participants.
•	Participated in the annual strategic planning process, alliance partner-specific plans, and opportunity development.
•	Created and implemented alliance marketing strategies with key partners such as Cisco, IBM, f5, and Schneider, and identified impactful go-to-market activities for regional pipeline growth.
•	Worked as the single point of contact internally and with key partners to deliver high-quality digital and traditional marketing campaigns for demand generation.
•	Formed authentic success stories, newsletters, landing pages, out-of-the-box social media campaigns, ask-the-expert videos, e-mailers, blogs, and sales enablement materials to support pipeline and revenue growth.
•	Owned and orchestrated GBM’s flagship Security Summit across the region, achieving $2M in MQLs.
•	Launched GBM’s first research-based IP, GBM Security Report, with 360 PR and communications activities.
•	Shaped the brand identity, architecture, and 360 PR and communications strategy for a new brand: GBM Shield.
•	Conducted digital marketing strategies resulting in a 25% increase in website traffic and 100k LinkedIn followers.
•	Enabled GBM branches for co-marketing activities, generating $500K worth of MQLs per branch.

Regional Alliance Marketing Manager

Expandi Group

•	Governed Cisco and Microsoft partner ecosystems in GCC and Türkiye generating $900K in marketing leads. 
•	Orchestrated impactful partner enablement sessions and blitz days, driving a 20% increase in partner-generated leads, and securing 20 meetings per day through 100+ daily cold calls. 
•	Conducted thorough assessments and validation of partners' requirements, aligning their business priorities to formulate effective marketing strategies for goal attainment. 
•	Facilitated strategic customer account plans, managed relations with key partners, and participated in channel recruitment and enablement for channel marketing.

Senior Account Manager - Marketing, Middle East and Turkey

InfoFort - Data . Technology . Analytics

Digital/Content marketing for 18 countries InfoFort operated in:
Managed SEM/SEO activities and governed content management of www.infofort.com.
Social media management of InfoFort, enVision, and the new brand.
Handled digital marketing (Google Adwords, campaign performances, lead conversions, inbound leads).
Created new websites, micro sites, HTML; content management.

Marketing communications: Planned and executed inbound and outbound marketing campaigns. Managed third parties for communicating the marketing campaigns with the relevant target markets.

Product management & Business Development: Governed the new brand and specific products; strategic planning, pricing, identifying target markets, building pipeline, planned and executed all channels of marketing communications to reach potential clients. 

Marketing Communications for InfoFort's paper recycling initiative "GreenBox": Helped companies recycle at the office and expand the reach of the paper recycling campaign in UAE, KSA, and Egypt; planned and executed mar-com activities to reach target markets. Partnered with influential organizations for joint campaigns.  Managed social and digital marketing and teaser campaigns.

Senior Marketing Executive - MEA

Innova

Inbound / outbound lead generation:
Telemarketing,
E-mail marketing,
Content development and management (micro sites, videos, brochures, success stories, landing pages, newsletters, blogs, HTMLs and more),
Content marketing,
SEO, SEM.

Developing, creating and updating marketing collateral (videos, brochures, flyers, slideshows, presentations and more),
Planning, coordinating and executing exhibitions, customer events, trade shows, 
Coordinating with vendors for co-marketing activities, training, workshops,
Lead nurturing activities,
Managing third party agencies for creative development, service delivery, and logistics.

Internal communications: Newsletters, internal e-mailings, and kick-off events.
Countries covered: Turkey, UAE

taplio

The Battle

Danijela Hagblom

Irmak Parlat Yilmaz, CDMP, MCIM

Followers

Posts

Engagements

Likes

Ready to grow your LinkedIn presence?