Dan Murray-Serter 🧠

Girl Dad | Co-Founder of Heights I Angel Investor In 90 Startups I Follow For Daily Posts on Health, Business & Personal growth from UK's #1 ranked health creator (apparently)

Serial entrepreneur and Angel investor in 100+ startups with over 10 years experience starting, scaling and failing multiple startups.

Co Founder of Heights - Europe's leading brain and gut health company.

I also started and help run Foundrs - A not for profit community of the best, most ambitious and compassionate founders in UK.

I recently stepped away from Leaders Media - A media company making the top business podcasts in Europe, Secret Leaders - at the top of the charts, to focus on much more important things with my time - being a dad to 2 awesome daughters.

Angel/Advisor

Beam (www.beam.org)
ATAI Life Sciences (https://www.atai.life)
Allplants (www.allplants.com)
Humanity (https://humanity.health)
BYP (www.byp-network.com)
Goss (https://www.goss.media)
Tribe VR (www.tribevr.io)
Thrift (www.wearethrift.com)
THIS (www.this.co)
The Sports Edit (www.thesportsedit.com)
Faction (www.factionskis.com)
Runway East (http://runwayea.st/)
London Union/Dinerama (http://londonunion.com/)
Neardesk (https://www2.neardesk.com/)


Tailored.to (https://tailored.to/)
Motivii (http://motivii.com/)
Earlybird (https://earlybird.fm/)
Upshot (http://www.upshotapp.co/)
Togethera (www.togethera.com)
Repairly (www.repairly.co.uk)
Zaboo (www.zabooapp.com)
Lissom (www.lissom.com)
Bloom (www.hellobloom.io)

Dan Murray🧠

The Broken Window Effect at Work.

Sometimes burnout doesn’t start with too much work.
It starts with too many small things left unresolved.

The message you never get back.
The feedback that never arrives.
The meeting that ends without a decision.
The standards that exist somewhere, but never clearly.

Each one is tolerable on its own.
Together, they quietly change how you work.

You stop asking questions because it feels pointless.
You fill in gaps that shouldn’t be yours to fill.
You manage ambiguity instead of doing the job you were hired to do.

That’s where the exhaustion comes from.
Not effort.
Uncertainty.

People don’t burn out because they’re incapable.
They burn out because they’re constantly compensating for what the environment doesn’t provide.

If work feels heavier than it should, it’s worth asking:
What small things have been broken for a long time?

They’re usually the real reason your energy keeps leaking.

-------------------------------------------------

Follow me Dan Murray🧠 for more on habits and leadership.

P.S. If you want 2026 to feel different, don’t start with goals.
Start with clarity.

Most people don’t need more discipline.
They need to understand what’s been draining them and what deserves their energy.

I’ve spent years refining a simple process to help you with exactly that.

Download my short PDF guide https://lnkd.in/eniDNptW

I'll see you there.

Girl Dad | Co-Founder of Heights I Angel Investor In Over 100 Startups I Follow For Daily Posts on Health, Business & Personal growth from UK’s #1 ranked health creator (apparently)

The Broken Window Effect at Work

One thing I’ve learned after building multiple teams: the most valuable people are rarely the loudest.

They’re the ones who quietly upskill when no one’s watching.

You can’t teach that level of internal drive.
You can’t force someone to care about their growth more than the company requires.

That has to come from within.

And from a neuroscience perspective, people who self-educate build something incredibly powerful:
a plastic brain.

Every new skill, every book, every online course, it all strengthens their neural pathways for adaptability, problem - solving, and creative thinking.

Those traits compound.

They become faster learners.
Better decision-makers.
More resourceful under pressure.
And over time, they outgrow people who rely only on formal training.

When I hire, I look for curiosity.
Not credentials.
Not polished answers.
Curiosity.

Because someone who reads, experiments, builds, tinkers, or studies on their own time will eventually outpace almost everyone else.
They don’t wait to be told what to learn.
They choose it.

And that choice is what makes them dangerous, in the best way possible.

If you’re that person, keep going.
Even if no one notices right now.
Your effort is compounding quietly.
You’ll feel the gap before anyone else sees it.


-------------------------------------------------

Follow me Dan Murray🧠 for more on habits and leadership.

P.S. If you want 2026 to feel different, don’t start with goals.
Start with clarity.

Most people don’t need more discipline.
They need to understand what’s been draining them and what deserves their energy.

I’ve spent years refining a simple process to help you with exactly that.

Download my short PDF guide

https://lnkd.in/eniDNptW

I'll see you there.

Alex Boyd

Agency & SaaS Founder || Driving Sustainable, Healthy Growth @ RevenueZen & Aware

Grow your social presence like the best. Join the waitlist here → demandbird.com :)

More about what I'm building below 👇

Wildfront.co is my final form:

Having exited multiple companies, we've turned our sights to toward a different strategy: BUY, BUILD, & HOLD. My tech cofounder and I are growing a portfolio of SaaS products, financial and real estate assets, and minority investments in profitable businesses. It's all under the mandate: Torrents Of (Sustainable) Cash Flow.

Our in-house SaaS portfolio:
→ RalphBlaster.com: Kanban style autonomous coding platform
→ DemandBird.com: Cross-platform social scheduling, deep profile and network analytics, white labeling for agencies... it's badass 
→ ChurnZap.com: Improve your SaaS retention rate by deflecting cancellations when it matters most
→ ViewExport.com: Slack eDiscovery tool for IT and legal teams
→ DomainStorm.io: Free domain finder with availability checking
→ NotesFilter.com: Substack efficiency app

Minority partner in:
→ RevenueZen.com: SEO/GEO agency for B2B SaaS and services
→ TheDealLab.com: Helping scale-ups find message/market fit through outbound
→ AtticusAgency.com LinkedIn lead gen AI system implementer

Acquiring:
→ Small SaaS products (see our criteria here: https://wildfront.co/sell-to-us)

Investing in:
→ B2B agencies, services companies, local/trade businesses, high-quality real estate syndications

Co-Founder

Grow your LinkedIn audience insanely fast with better engagement feeds for commenting, CRM sync, performance analytics, and much more.

Start a free no-hassle trial at useaware.co

Some of you know Ken as the guy who taught me SEO.

He's also been a business partner of mine. And a very good friend.

But today I also wanted to spotlight Ken as a highly capable FOUNDER.

Ken is the cofounder of MeetSona.ai: an interview-based writing and content coach.

I've been using it to refine my voice for my social media content!) and y'all should definitely check it out.

Sona was:
1. prototyped in 72 hours in August in Lovable, rebuilt with actual code in September, beta'd in October, launched November
2. born from Ken's own journey on LinkedIn from "personal brand? I do technical marketing" to "wow that guy has some PERSONALITY"
3. positioned in contrast, not in competition, to those annoying generic AI writing tools

In a sea of generic AI content, Ken has developed not a 'system for pumping out crap faster', but rather a *method* of drawing out the relevant and interesting pieces of a person's story.

Your unique story is what matters here - much more than your 'hooks'.

That's what makes Sona so different from the myriad other 'AI content' players out there.

After two 10-minute interviews on the platform, I can confirm that you'll feel:
→ No more writer's block
→ Clarity around what makes you unique
→ Inspiration for future content topics
→ Ready to post a month's worth of social and blog content

--

We're super happy to have Ken and 30+ other founders in our curated SaaS bootstrapper group (wildfront.co/community).

Hit me up if you think you'd like to join as well 🙏🏼

Cofounder @: DemandBird, ViewExport, ChurnZap | Building delightful SaaS and AI products

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The Battle

Dan Murray🧠

Alex Boyd

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The Battle

Dan Murray🧠

Alex Boyd

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Engagements

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Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Dan Murray🧠's LinkedIn Performance

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Performance ScoreDan Murray🧠's LinkedIn Performance