Dan Murray-Serter 🧠

Co-Founder of Heights I Angel Investor | Over 100 Startups I Follow For Daily Posts on Health, Business & Personal growth from UK’s #1 ranked health creator (apparently)

Serial entrepreneur and Angel investor in 100+ startups with over 10 years experience starting, scaling and failing multiple startups.

Co Founder of Heights - Europe's leading brain and gut health company.

I also started and help run Foundrs - A not for profit community of the best, most ambitious and compassionate founders in UK.

I recently stepped away from Leaders Media - A media company making the top business podcasts in Europe, Secret Leaders - at the top of the charts, to focus on much more important things with my time - being a dad to 2 awesome daughters.

Angel/Advisor

Beam (www.beam.org)
ATAI Life Sciences (https://www.atai.life)
Allplants (www.allplants.com)
Humanity (https://humanity.health)
BYP (www.byp-network.com)
Goss (https://www.goss.media)
Tribe VR (www.tribevr.io)
Thrift (www.wearethrift.com)
THIS (www.this.co)
The Sports Edit (www.thesportsedit.com)
Faction (www.factionskis.com)
Runway East (http://runwayea.st/)
London Union/Dinerama (http://londonunion.com/)
Neardesk (https://www2.neardesk.com/)


Tailored.to (https://tailored.to/)
Motivii (http://motivii.com/)
Earlybird (https://earlybird.fm/)
Upshot (http://www.upshotapp.co/)
Togethera (www.togethera.com)
Repairly (www.repairly.co.uk)
Zaboo (www.zabooapp.com)
Lissom (www.lissom.com)
Bloom (www.hellobloom.io)

Dan Murray

Too many leaders still fear being “outshined” by smarter people on their teams.

That’s backwards.

The best leaders don’t aim to be the smartest person in the room. They aim to build the smartest room possible.

Here’s the reality:

- A team full of people who only know what you know will never surpass you
- Hiring people smarter than you creates leverage, not competition
- Growth comes from surrounding yourself with people who stretch your thinking, challenge your assumptions, and bring ideas you’d never imagine

It takes humility to admit you don’t have all the answers. But humility isn’t weakness-it’s the foundation of strength.

I’ve learned the leaders who fear smarter colleagues usually struggle with ego. The leaders who thrive? They welcome it. Because they know:

- Smarter teammates = faster progress
- Different perspectives = fewer blind spots
- Bigger talent = bigger results

Stop guarding your title. Start curating your circle.

True leadership isn’t about being the brightest mind. It’s about creating the conditions where the brightest minds can do their best work-together.

If you want to grow, stop fearing smarter people. Start hiring them.

Question for you:
Do you intentionally surround yourself with people who outshine you in certain areas-or do you default to comfort?

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♻️ Repost this if you think it can help someone in your network!

🖐️ P.S Join my newsletter The Science Of Success where I break down stories and studies of success to teach you how to turn it from probability to predictability here: https://lnkd.in/d9TnkzdH

One thing I’ve learned after building multiple teams: the most valuable people are rarely the loudest.

They’re the ones who quietly upskill when no one’s watching.

You can’t teach that level of internal drive.
You can’t force someone to care about their growth more than the company requires.

That has to come from within.

And from a neuroscience perspective, people who self-educate build something incredibly powerful:
a plastic brain.

Every new skill, every book, every online course, it all strengthens their neural pathways for adaptability, problem - solving, and creative thinking.

Those traits compound.

They become faster learners.
Better decision-makers.
More resourceful under pressure.
And over time, they outgrow people who rely only on formal training.

When I hire, I look for curiosity.
Not credentials.
Not polished answers.
Curiosity.

Because someone who reads, experiments, builds, tinkers, or studies on their own time will eventually outpace almost everyone else.
They don’t wait to be told what to learn.
They choose it.

And that choice is what makes them dangerous, in the best way possible.

If you’re that person, keep going.
Even if no one notices right now.
Your effort is compounding quietly.
You’ll feel the gap before anyone else sees it.

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Follow me Dan Murray for more on habits and leadership.

♻️ Repost this if you think it can help someone in your network!

🖐️ P.S Join my newsletter The Science Of Success where I break down stories and studies of success to teach you how to turn it from probability to predictability here: https://lnkd.in/d9TnkzdH

100-year-old productivity hack. Still works. Still simple.

1918. Charles Schwab runs Bethlehem Steel. Hires productivity consultant Ivy Lee. Lee's offer: give me 15 minutes with each executive, pay me what it's worth in 3 months. 3 months later, Schwab writes a cheque for $25,000, equivalent to $400,000 today. The method was that effective.

The Ivy Lee Method. Five steps. At the end of each workday, write down the 6 most important tasks for tomorrow. Not 7, not 10, six. Rank them in order of true importance. Tomorrow morning, start with task 1, work until complete. Move to task 2, then 3, one at a time in order. Unfinished tasks move to tomorrow's list. Repeat daily.

Why 6 tasks? Forces prioritisation. With unlimited tasks, everything feels important, nothing gets done. Six is manageable, ambitious but achievable.

Why rank them? Most people work on whatever feels urgent or easy. Ranking forces you to confront true importance. Task 1 should be the thing that, if completed alone, makes tomorrow successful.

Why one task at a time? Multitasking is a myth. Task switching reduces productivity by 40%. Takes 23 minutes to regain focus after interruption. Doing one thing until complete equals deep work.

Why plan the night before? Decision fatigue compounds throughout the day. By 4pm, decision-making quality is 40% worse than 9am. Planning tonight means decisions made when not depleted. Wake up, no decision required, just execute task 1.

Six tasks, ranked, one at a time. Decide tonight, execute tomorrow.

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Follow me Dan Murray for more on habits and leadership.

P.S. If you want 2026 to feel different, don’t start with goals.
Start with clarity.

Most people don’t need more discipline.
They need to understand what’s been draining them and what deserves their energy.

I’ve spent years refining a simple process to help you with exactly that.

Download my short PDF guide https://lnkd.in/eniDNptW

I'll see you there.

The Ivy Lee Method 100-Year-Old Productivity Hack 

Opportunities rarely arrive directly.
They move through conversations you’re not in.
Decisions made without you present.
Rooms you never see.

That’s why who you build relationships with matters more than how loudly you promote yourself.

The people who open doors are the ones who trust you enough to bring your name up when it counts. Not because you asked. But because your character, consistency, and competence made it easy for them to do so.

This isn’t about networking harder.
It’s about being reliable.
Doing good work quietly.
Treating people well when there’s nothing to gain.

Reputation travels faster than resumes.
And long before opportunity finds you, it finds your name.

Choose your people carefully.
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Follow me Dan Murray for more on habits and leadership.

P.S. If you want 2026 to feel different, don’t start with goals.
Start with clarity.

Most people don’t need more discipline.
They need to understand what’s been draining them and what deserves their energy.

I’ve spent years refining a simple process to help you with exactly that.

Download my short PDF guide https://lnkd.in/eniDNptW

I'll see you there.

Susanne Ekström

I Coach CEOs to Build Winning Companies Where People 💜 to Work (SME:s) | +$30M Client Profit Generated | Top Ranked Management & Leadership Creator Globally (#1 in Sweden) | Serial Entrepreneur

💡 Are you enthusiastic about waking up in the morning to be the master strategist of your company, or are you dreading another day spent fighting fires and not getting anything significant done?

👋 Hey! I'm Susanne, a CEO Coach, entrepreneur, #1 international bestselling author, and the founder of BeASmarterLeader and SEE Management.

𝐌𝐲 𝐌𝐢𝐬𝐬𝐢𝐨𝐧: To guide CEOs like you in reaching the top of your game.
I specialize in turning your big business dreams into reality, making your company richer, your team happier, and your business more robust.
And if you're up for it, we'll boost your bottom line by $499k in 99 days.


𝐇𝐨𝐰 𝐈 𝐆𝐨𝐭 𝐇𝐞𝐫𝐞: Back in 2001, life was amazing. I co-owned a big Swedish dot.com company and started our Netherlands office. I invested my heart, time, and money into it. But then, everything fell apart when the company went bankrupt. I lost everything, and it was devastating—going from a dream job to no job at all.


𝐖𝐡𝐚𝐭 𝐖𝐞𝐧𝐭 𝐖𝐫𝐨𝐧𝐠: We made these 4 epic failures!
⛔ We didn't delegate effectively
⛔ We weren't ready for massive growth
⛔ We didn't have streamlined processes in place
⛔ We, the C-Suite, stopped listening to our people


𝐖𝐡𝐚𝐭 𝐈 𝐋𝐞𝐚𝐫𝐧𝐞𝐝: Combining 20+ years in management consulting, over a decade in leadership, and hard-earned lessons from my dot.com collapse led me to develop a foolproof system to help CEOs like you:
✅ Boost your profits
✅ Keep your best people
✅ 'Buy back' +8 hours a week
✅ Build a scalable business model for growth


Great leaders aren't born; they're made.
True transformation can be challenging, so I've designed my system to help you save time, reach your potential, and become a top-notch CEO. 


𝐖𝐡𝐚𝐭 𝐈 𝐎𝐟𝐟𝐞𝐫: Strategies to:
⭐ 'Buy back' your time so you can lead, not be 'all-over the place'
⭐ Create a CEO role that you'll absolutely LOVE having
⭐ Create space for innovation & big-picture planning
⭐ Create trust, structure, and sustainable growth
⭐ Build a winning, scalable company culture



𝐌𝐲 𝐅𝐨𝐜𝐮𝐬: CEOs of SME companies on the U.S. East Coast, Canada, and Europe.
But why is this Swedish lady targeting the U.S. and Canada?
The mindset around the importance and value of a coach differs in the US and Canada from the rest of the world. I also love to speak English.
𝘚𝘔𝘌 = 𝘚𝘮𝘢𝘭𝘭 𝘢𝘯𝘥 𝘔𝘦𝘥𝘪𝘶𝘮-𝘴𝘪𝘻𝘦𝘥 𝘌𝘯𝘵𝘦𝘳𝘱𝘳𝘪𝘴𝘦


𝐍𝐞𝐱𝐭 𝐒𝐭𝐞𝐩: Book a 15-minute Opportunity Call today!
👉 https://calendly.com/susanne-ekstrom/15mincall

Susanne Ekström
📞 +46 70 205 40 44
✉ susanne@beasmarterleader.com
🌐 www.beasmarterleader.com

Founder & CEO | BeaSmarterLeader

🔥 We help CEOs and Owners of Companies with $5-20 Million in Revenue, Strategically Work ON the Business Instead of Being Stuck IN it.

BeaSmarterLeader is 100% dedicated to helping CEOs and Owners across dynamic industries scale business operations and obtain unparalleled marketplace advantages to unlock transformative, growth-driven futures.

As the Founder & CEO, I work confidently with you while providing all of the dynamic tools and coaching methodologies required to take your business to the next level with The CEO Profit System!

Ultimately, I’m here to help enable the conditions for your peak performance, and you'll drive your business forward in ways previously unimagined. Sign up today to double your profits and cut your daily workload by 50% in less than 4 weeks!

👉 www.beasmarterleader.com/ceopsli (With a Large Discount)

The Day I Earned My Place -- with a Kebab Pizza!!
When I was new at a management consulting firm, I was invited to join a colleague at a client site.

As soon as I arrived, the CEO told me:
“We have a special tradition for new consultants, haha, you’ll see.”

At lunchtime, he took me to a pizzeria and said,
“This is your challenge. No other consultant has ever finished this.”

He ordered me the "House Special” - a kebab pizza loaded with sauce, fries, and extra everything.

I thought, "This is my moment," so I ate the whole thing.

He looked at me and said, “Wow. Not even I have finished it. I always leave the crust!”

And then he said, “I’m in love. Shall we go home and share 2 kilos of tenderloin?”

That afternoon, as we walked around the office, he kept telling people:
“She ate the whole pizza. She ate the 𝙒𝙃𝙊𝙇𝙀 pizza.”

Looking back, it was more than just a funny memory; it was also a test of my resilience.

Here’s what I learned about leadership from that pizza challenge.

- 𝗣𝗲𝗼𝗽𝗹𝗲 𝘄𝗮𝘁𝗰𝗵 𝗵𝗼𝘄 𝘆𝗼𝘂 𝗳𝗮𝗰𝗲 𝗰𝗵𝗮𝗹𝗹𝗲𝗻𝗴𝗲𝘀
It wasn’t about the pizza. It was about showing up, saying yes, and giving something your best shot - even when it’s uncomfortable, unusual, or hard. 

- 𝗥𝗲𝘀𝗶𝗹𝗶𝗲𝗻𝗰𝗲 𝗯𝘂𝗶𝗹𝗱𝘀 𝗿𝗲𝘀𝗽𝗲𝗰𝘁
Had I refused or given up halfway, the outcome might have been different. Often, people respect the effort even more than the result, but in this case, finishing was what mattered.

- 𝗘𝘃𝗲𝗿𝘆 𝘁𝗲𝗮𝗺 𝗵𝗮𝘀 𝗶𝘁𝘀 𝗼𝘄𝗻 “𝘁𝗲𝘀𝘁𝘀”
Whether it’s the first big client meeting, a difficult decision, or (yes) a giant pizza, teams test how you show up under pressure. Leaders remember that and help others succeed in those moments.

- 𝗛𝘂𝗺𝗼𝗿 𝗮𝗻𝗱 𝗵𝗲𝗮𝗿𝘁 𝗺𝗮𝘁𝘁𝗲𝗿
Yes, we laughed. But I also felt accepted. Leaders create moments that people remember. Those moments often mix challenge, kindness, and fun.

Sometimes leadership starts with a pizza. 💜 


👉 Anything you'd add?

I Coach CEOs to Build Winning Companies Where People Love to Work (SMEs) | +$30M Client Profit Generated in the Last 5 Years | #1 International Best-Selling Author | Serial Entrepreneur

Uncomfortable conversations - how do you deal with them?

Are you approaching them head-on, delaying them, or sticking your head in the sand and hoping they will solve themselves somehow?

This is what I'll be talking about in today's episode of 'Uncomfortable Conversations' on e360tv.

Hi all - time for a poll!
What do you say about this one? :)

If you could travel back in time and relive your life, would you choose the same career/life?

The author can see how you vote. Learn more

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The Battle

Dan Murray

Susanne Ekström

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taplio

The Battle

Dan Murray

Susanne Ekström

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Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Dan Murray's LinkedIn Performance

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Performance ScoreDan Murray's LinkedIn Performance