Dan Nelken

Senior Copywriter

Nelken Creative

Author of A Self-Help Guide for Copywriters, Creative + Brand Consultant for Hire, Available for talks + workshops.

Author | Speaker | Brand Consultant

Creative Director

lululemon

I've been a bit of a Swiss Army Knife for lululemon. I've acted as a bridge between strategy and creative to help articulate the brand's overall positioning as they take aim at some big, humongous goals. I've been a creative lead on several global marketing campaigns and most recently helped launch them into a completely new category (lululemon selfcare). The work's been great but it doesn't hold a candle to the amazing people the brand attracts and grows. Free fitness classes don't hurt either.

Creative Lead/Copywriter

Arrivals + Departures

Worked closely with the creative and strategic leadership teams to create brand campaigns for their most important clients.

Freelance Associate Creative Director

Grumo Media

During my time at Grumo Media we helped start-ups all over the world, and a handful of Fortune 500 companies, tell their stories in the form of fun, playful animated videos. These videos played a small role in helping so many genius founders raise over a billon (raises pinky to mouth) dollars collectively.

The Goat Farm

Founder + Creative Director

TBWA\Vancouver

Cossette Communication-Marketing

Copywriter

I lead talks and workshops on professional creative development.

This journey started with me writing and then self-publishing the book, A Self-Help Guide for Copywriters, one many call a "modern classic".

In the last few years, I've given talks to several of the world's best creative, schools, ad agencies and brands (lululemon, Mattel, North Face, Arla Foods, Nutrafol, Whirlpool and more).

In 2024 alone, I've been a keynote speaker at CopyCon, the American Writers and Artists Institute, the Frontier Summit, and several others.

My online course, Writing Under Pressure has been taken by over 800+ creatives from the world's top brands and agencies.

“When you need insight, intelligence and inspiration for your creative team—bring in Dan.” ⭐️ ⭐️ ⭐️ ⭐️ ⭐️

“A notebook full of notes! Really down-to-earth, easy-to-follow presentation. Wouldn’t mind having him back again” ⭐️ ⭐️ ⭐️ ⭐️ ⭐️

"Dan’s course is the difference between “the client wants more options” and “the client can’t pick a favourite. If you suffer from the cramps of crossed fingers or the pinch of prayer beads in your palm, this is how to reclaim your confidence." ⭐️ ⭐️ ⭐️ ⭐️ ⭐️

“The only course I’ve taken and blown through front-to-back. Dan just gets it!!!” - Harry Dry, Marketing Examples.com ⭐️ ⭐️ ⭐️ ⭐️ ⭐️

For talks, creative development for your team, and/or group access to the online course, send me a DM or email dan@nelkencreative.com

Wellahealth

1. Collaborated with cross-functional teams, including engineering, design, and marketing, to align product strategies with business goals.

2. Conducted market research and user interviews to identify opportunities for product improvement and new feature development.

3. Defined and prioritized product backlog based on customer feedback, industry trends, and business priorities.

4. Conducted competitive analysis and market research to identify opportunities for growth and differentiation.

5. Explored and identified opportunities for expanding product offerings into new markets or healthcare verticals.

Associate Product Manager

Self Employed

==>Developed several Facebook ads for Hermz, UK, and Poland Healpsorin product sets; shampoo, conditioner, bodywash and cream. 
 
==>Created brand positioning statement for an e-Detailing app RoboRep. 
- Created Facebook ads to promote awareness among health care professionals. 
-Produced sales copy for promoting the app to pharma companies for sponsorship.

Freelance Health Copywriter

State Hospital Ring Road, Oyo, Nigeria

●Displayed expertise in counseling and educating patients about chronic illnesses such as arthritis, hypertension, and diabetes. 

● Advocated for systems to reduce medication error thereby improving patient outcomes.

Pharmacist, NYSC

Federal Medical Center, Idi-Aba, Abeokuta.  Ogun State

●Verified safety and accuracy of physician orders. 

● Educated patients on possible drug interactions, potential side effects, and optimal
methods of administration. 

● Assisted patients with over-the-counter medication recommendations and responded to questions concerning drug interactions. 

● Developed communication skills, leadership experience, time management, and critical
thinking.

Pharmacy Intern

Hello, I'm Khalidat. I'm a pharmacist-turned-copywriter-turned-product manager and on a mission to create outstanding products that customers can't resist. 

With a background in pharmacy, I've got a keen eye for understanding customer needs and finding practical solutions. But my story doesn't end there. 

As a copywriter, I've mastered the art of crafting persuasive stories that capture hearts and minds. Now, as a product manager, I've combined my unique skill set to create solutions that meet customer needs and make them reach for their wallets with excitement.

As a dedicated and results-driven Product Manager, I am passionate about leveraging data-driven insights and collaborative strategies to drive continuous product growth and success. With a diverse background spanning healthcare expertise, project management, and health copywriting, I bring a unique blend of skills to deliver exceptional value and innovation to your team.

Key Strengths and Technological Skills: 

UX/UI Design, Data analysis and interpretation, Market analysis and Research, Documentation Management, Agile Project Management, Google Analytics, Jira, Figma, Aha!, and Amplitude

If you're looking for a dynamic, adaptable, and customer-centric team player who can seamlessly bridge the gap between empathy and business acumen. 

Feel free to reach out to me at khalidatola@gmail.com to explore how my skills and experiences align with your team's goal.

Reach out and let's create something extraordinary together!

taplio

The Battle

Dan Nelken

Khalidat Ola-Dauda

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