There are a few sides of me. 

VP of Sales for an organization called Skye & Co-Founder of SaaSBros. and have most recently launched a LinkedIn & Social Selling Cohort ran monthly.

You will see me pivot from one to the other with content, just stay with me! 

At Skye - my job is to evangelize our business and build community around learning, development and coaching. 

At SaaSBros - my job is to evangelize our business and build community around helping non-traditional talent break into tech sales.

For the Cohorts - my job is to empower people to use their voices and change their lives by coaching around linkedin and social sellling.

The stuff that matters is below :)

Father | Husband | Son | Brother 

Personal Mission Statement - 

To build, encourage, support and love my family and all others we encounter.

Show kindness
Show empathy
Show gratitude
Show grit
Show respect

And most importantly

Believe.

Darren McKee

I partner with talent & organizational development leaders to build global executive coaching programs AND I coach individuals and teams how to build on Linkedin and master the art Social Selling (Side Hustle)

Founder of Darren McKee Co. & 531 Social (New Company)

As of December 2025, I’ve coached over 2000 individuals where I helped them build their brands and master social selling strategies. From founders, to account execs, to photographers, to cs leaders, to coaches to landscapers. No one is exempt from building a brand and social selling, it is 2025.

1:1 Coaching
Team Trainings 
Monthly Cohorts
Speaking Engagements

The stuff that matters is below :)

Father | Husband | Son | Brother 

Personal Mission Statement - 

To build, encourage, support and love my family and all others we encounter.

Show kindness
Show empathy
Show gratitude
Show grit
Show respect

And most importantly

Believe.

Fulfillment Policy:

For LinkedIn & Social Selling Trainings - You can reach me at darren@darrenmckee.co - Your payment is non-refundable as it reserves a spot in the training for you and  is not refunded due to your lack of participation. Once your payment processes, you will be added to your specific group and sent calendar invites prior to launch day. We do not guarantee a specific outcome from our programs and, by submitting your payment, you agree to indemnify Darren McKee from any claims arising from your actions or inactions during and after your participation in the program. By executing the stripe payment, you agree to the above.


For 1:1 & Team Social Selling and LinkedIn Trainings - You can reach me at darren@darrenmckee.co - Your payment is non-refundable for any reason. Further,  decisions you make via the insights and trainings I share during the sessions are your responsibility to implement. You agree to indemnify Darren McKee and take responsibility for any impact to yourself or your business. By executing the stripe payment, you agreeing to the above.

Co-Founder

Stop promoting your company and offering on LinkedIn. It’s cringe and this isn’t the place for it. Show up, deliver value and all will come inbound. Seriously, don’t ask for anything. The lead fairy will just jump right into your DMs and revenue will abundantly flow.

See how delusional that sounds?

Listen. 

I’ve had people laugh at me for repping my logo. 

I’ve had people shame me for talking about how I help my clients. 

I’ve had people say I post too much about my offering.

Just bizarre. 

If you work for a big company and rep your logo, no one has an issue. 

If you work for a big company and share a case study, everyone praises it. 

If you work for a big company and talk about your products, no issues. 

The irony. 

My CTA:

Wear your dang logo.
Share those testimonials. 
Speak of your offer often. 

And do it without apology. You owe it to yourself and to your future customers. 

Some offerings I have right now:

1:1 Coaching (4 session max)
Team Coaching (in person and virtual)
Group Coaching (18 spots left for February)
Speaking (this is getting real real fun)
Retainer (1 spot left for this, launching in March - details in my featured)

And might just launch a global in person event here soon, inviting all 2500 humans coached since leaving corporate and starting Darrenmckee.co 🤷‍♂️

LinkedIn & Social Selling took me from the mailroom to the boardroom in 10 years | Founder of Darren McKee Co. & 531 Social

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Out of the last 2,154 days, I've shown up and posted here on 2,151 of those days. 

After coaching 2500 people over the last 700+ days, I can tell you that the opportunity we have right in front of us can change your entire life in a short period of time. Truly, have never seen this platform like it is today. It is inning 2 on LinkedIn.

I normally tell you things to do that would accelerate your impact but today I am going to list 4 or 5 things NOT to do because I think most people don't understand what is considered catastrophic to a creator here.

1 - Being Hyper-Niche & Looking the same daily 

Let me explain. I love niche content, I really do. But if you are only known for that one singular thing then you will struggle to break out and you will have to be top 5% in that niche to capitalize. 

As far as the looking the same daily, yea that is my big one. I call this moment in time, the "bored and fast time." This simply means that people get bored with you faster than they ever have so you need to look different daily to shock your feed. You want them to not know what to expect from you and keep them on the edge of their seat!

This also means sharing short form, long form, pictures, videos, etc - have to create for all sides of the brain.

2 - Building a tight knit community of loyal peeps

This is one that I see absolutely destroy new creators because they think this is the way to grow while in reality it is the way to stall all growth.

Engaging with 1st degree folks, same people daily even going as far as saving profile pages in different tabs to get notified. 

Then, you wake up and you are in a 1st degree vortex which means you are hanging with like .000001 % of the platform and that won't let you grow. 

Go meet 2nd and 3rd connections and have some fun and get out of your bubble. 

3 - Creating fire content but not using the entire platform

This one is what most founders and c-suite leaders I work with struggle the most with.

Just because your content is good, does not mean people will engage. It is unfortunate but LinkedIn is a reciprocity social media platform, you have to give in order to get - no one cares about your title.

What I mean by this is, commenting on others content, responding to your comments, sending dms, dropping recommendations, introducing people to each other, teaching people through your content, etc. 

4 - Crazy formatted content with bolding, emojis, italics and other things that look non native to LinkedIn. 

This is one I have been watching for the last year and have a good amount of data on. 

The people consuming your content want to feel like YOU wrote it vs an outside tool or Ai so you immediately lose trust when it doesn't look normal. Your community starts to look elsewhere, and your impact dwindles. 

5 - Extensions, tools, automation (self-explanatory)

Why am I sharing this?

Just felt like helping you learn what not to do vs what to do. 

Go let this place change your life. 

darrenmckee.co

Self

Writing, especially poetry, has and always will be my passion. I have found that my gift is to write how people feel! I've written everything from short and long poems to children's books to a novel. I even was requested to have a piece of my writing in the Research Scholar Room of The United States Holocaust Museum. One of the proudest moments of my life was receiving an acknowledgment from Elie Wiesel and Steven Spielberg in regards to that piece. I am the proud author of 9 books of poetry published and available on Amazon.

Writer-Poet

LiveOps

Helping customers place orders for products and services that are advertised on television.

Customer Service Rep

LifeEventDiary

Communicated with customers and guests.
Coordinated marketing opportunities.
Acted as liaison for external service providers for human resources and expenditure needs.
Researched and presented diabetes advancements for strategic decision making.
Developed and maintained an existing and prospective customer database.
Organized company meetings, management presentations and board meetings.

Office Manager

Progressive Insurance

Met or exceeded dollar objectives monthly over 90% of the time.
Recognized as a top dialer agent in both inbound and outbound calls.
Trained new hires on successful collection process and procedures.

Subrogation Collector

R.O.I.

Collected money from debtors totaling over 8K per month.
Arranged billing claims to medical insurance for debtors.
Made more outbound calls than the daily allowance, while still receiving incoming calls.
Recruited from N.C.O, after its headquarters were relocated, based on my performance statistics.

Medical Collections

N.C.O.

Exceeded monthly target goals.
Awarded weekly bonuses on a regular basis for achieving target goals and consistently collected the weekly individual bonus for highest immediate collection volume.  
Ranked in the top 2 for dollars collected at the company.
Generated the highest number of payments week after week.

Area Temps

Surpassed goals set for me.
Achieved sales goals set for all selling engagements.
Received positive feedback from all engagements and asked to come back as their needs arose.
Acted as a front person at some engagements answering a multi-line phone switchboard and greeting customers upon arrival.

Customer Service/Data Entry/Receptionist

Ottakars

Created and formatted a company-wide newsletter.
Wrote book reviews on a weekly basis.
Determined which books would be ordered for the store. 
Assisted customers with their book needs both on the phone and in person.

Bookseller

Feelings to Words Translator

Do you have a major life event for which you need to write something amazing? The Best Man Speech, Wedding Vow, perhaps a Eulogy, or even something special for your parent's 50th wedding anniversary?

You know what you need or want to do, but perhaps putting sentiment into words is not your forte.

Well, look no further. For I am here to help.

Think of me as your Feelings to Words Translator.

I can take the headache, aggravation, and frustration away that comes with putting thoughts and feelings onto paper.

I have had lots of experience writing how people feel and connecting people with the human experience is where my talent comes to the forefront.

When it is important to get it done right and to open up the inner workings of your heart, contact me.

taplio

The Battle

Darren McKee

Alison Hope Barron

Followers

Posts

Engagements

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Performance ScoreDarren McKee's LinkedIn Performance

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taplio

The Battle

Darren McKee

Alison Hope Barron

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Darren McKee's LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance ScoreDarren McKee's LinkedIn Performance