There are a few sides of me. 

VP of Sales for an organization called Skye & Co-Founder of SaaSBros. and have most recently launched a LinkedIn & Social Selling Cohort ran monthly.

You will see me pivot from one to the other with content, just stay with me! 

At Skye - my job is to evangelize our business and build community around learning, development and coaching. 

At SaaSBros - my job is to evangelize our business and build community around helping non-traditional talent break into tech sales.

For the Cohorts - my job is to empower people to use their voices and change their lives by coaching around linkedin and social sellling.

The stuff that matters is below :)

Father | Husband | Son | Brother 

Personal Mission Statement - 

To build, encourage, support and love my family and all others we encounter.

Show kindness
Show empathy
Show gratitude
Show grit
Show respect

And most importantly

Believe.

Darren McKee

I partner with talent & organizational development leaders to build global executive coaching programs AND I coach individuals and teams how to build on Linkedin and master the art Social Selling (Side Hustle)

Founder of Darren McKee Co. & 531 Social (New Company)

As of August 2025, I’ve coached over 2000 individuals where I helped them build their brands and master social selling strategies. From founders, to account execs, to photographers, to cs leaders, to coaches to landscapers. No one is exempt from building a brand and social selling, it is 2025.

1:1 Coaching
Team Trainings 
Monthly Cohorts
Speaking Engagements

The stuff that matters is below :)

Father | Husband | Son | Brother 

Personal Mission Statement - 

To build, encourage, support and love my family and all others we encounter.

Show kindness
Show empathy
Show gratitude
Show grit
Show respect

And most importantly

Believe.

Fulfillment Policy:

For LinkedIn & Social Selling Trainings - You can reach me at darren@darrenmckee.co - Your payment is non-refundable as it reserves a spot in the training for you and  is not refunded due to your lack of participation. Once your payment processes, you will be added to your specific group and sent calendar invites prior to launch day. We do not guarantee a specific outcome from our programs and, by submitting your payment, you agree to indemnify Darren McKee from any claims arising from your actions or inactions during and after your participation in the program. By executing the stripe payment, you agree to the above.


For 1:1 & Team Social Selling and LinkedIn Trainings - You can reach me at darren@darrenmckee.co - Your payment is non-refundable for any reason. Further,  decisions you make via the insights and trainings I share during the sessions are your responsibility to implement. You agree to indemnify Darren McKee and take responsibility for any impact to yourself or your business. By executing the stripe payment, you agreeing to the above.

Co-Founder

Around 466K people have viewed my LinkedIn profile since early 2022, you might want to save this post because I am going to tell you why this deeply matters and how to possibly achieve this yourself. And no, nothing is gated - you just get it here by reading.

When you get someone to your profile:

they can binge content (learn) 
they can read recommendations (trust)
they can go to your website (tracking & revenue)
they can confirm authenticity (more trust)
they can see where you engage (new people to learn from)
they can see common connections (more trust)
they can read about you (curiosity) 

How to do it:

1 - Comment often on other's content because this puts your name in rooms you have never been in before. Not just little comments because you feel like you have to but deep and interesting thought filled engagement. And for the LOVE OF ALL THINGS LINKEDIN - please stop engaging solely with your 1st degree connections. Aim for 15 comments per day to new people.

2 - Create content from 4 pillars, you can't look the same daily. The 4 pillars are here in this post via a visual (https://lnkd.in/ekkgGrgs)

3 - Follow 5 people daily, many of you expect followers but never follow anyone.

4 - Connect with humans you actually want to engage with, it is wildly important to actually take a look at someone's profile before you add them into your sphere. Do they post? Do they engage? Can you learn from them? Do you have common connections? Are they kind? Do they add value to you? Can you add value to them?

5 - Recognize people when they actually visit your page. Closed my largest deal of the year with a CMO of a massive org by simply saying, "Mark! Thanks for stopping by, appreciate you." Went on to coach his entire revenue org out west. 

6 - Don't be afraid to click the repost (don't add thoughts) when you see good content in your feed, I am tracking this data hard right now and my profile views deeply spike when I do this - gets you into another sphere of talented humans.

7 - DM's are everything. New connections, dm them. Old connections, dm them. Introduce people to people in DMs (did you know you can send group dms to folks? yea that is a game changer)

8 - Be sure your profile is complete. Headline easy to read, like 5th grade level. About section filled out. Featured section done. Banner photo complete. Recommendations down below. The list goes on but you have to have get your house in order here if you want people to come visit. 

Ok.

That is enough now, go do some of this stuff and watch what happens over the next 15 months. Your mind will be blown by the opportunities that fall into your lap after 450 days of consistency!!

darrenmckee.co 
531social.com

I simplify LinkedIn & Social Selling - Founder of Darren McKee Co & CEO of 531 Social

Anthony Natoli

LinkedIn

I work and partner with LinkedIn’s fastest growing tech companies, Enterprises and global brands as part of the New Business Marketing Solutions team.

Accomplishments thus far:

Responsible for 8+ figures of revenue generated since being off ramp in January 2024:

FY25: 112% to goal (8 figure quota)
FY24: 103% to goal (multi 7 figure quota)

Won a 1 million dollar customer in Q2 2025

Senior Account Executive

QA Wolf

Recruited to QA Wolf, a Series A Startup, to rebuild their entire outbound GTM motion for the SDR team.

Hired & lead a team of 7 rockstar SDRs.

Accomplishments prior to leaving:

→ Hired new team members, re-wrote outbound playbook and re-built tech stack infrastructure 
→ Built out lead-routing, qualification and SFDC account mapping & ownership
→ Increased meeting booked to SAO conversion rate from 30% to 80%
→ The team drove $2m in SAO qualified pipeline over 2 quarters 
→ Personally sourced $250k in pipeline

This helped QA Wolf hit their 2023 annual ARR goal, leading to a Series B round in 2024.

In addition to leading a team of SDRs, I reported directly to the co-founder / head of growth and worked cross-functionality with RevOps, Marketing, and Sales Leadership to optimize SAO & Pipeline production and efficiency.

Head of Sales Development

Lattice

Accomplishments before leaving for my first ever pursuit & opportunity into leadership:

→ FY23 Ramp: 102% quota attainment

Enterprise Account Executive

Outreach

Accomplishments before leaving:

→ FY22: 105% attainment | Closed 6 net-new logos in 9-months of ramp 
→ FY22: AVC $90k | $540k closed/won ARR
→ Built $1.2m in AE sourced pipeline in 9-months of ramp

New Logo Account Executive focused on companies with 500-10,000 employees

Demandbase

Promoted from AE to Sr AE after 1 year to work with Demandbase’s most innovative and strategic mid-market prospects & customers including Sprinklr, Braze, Accolade, Docebo, Fullstory, Checkout.com, D2L, Movable Inc, Axway, and many more.

→ Q1 2021 323% quota attainment 
→ Top rep globally for Q1

→ FY20 144% quota attainment | $2.5m in ARR closed/won
→ Top Mid-Market Rep in attainment & revenue globally 
→ FY20 Presidents Club

Senior Account Executive | Mid-Market

-FY18 130% Pipeline Attainment  
-Sourced over $2,000,000 in Closed/Won Opportunities
-Mid-market record for most meetings turned to pipeline in 1 month (22)
-Top SDR for Mid-Market Segment & rookie of the year
-Supported two AEs in our most strategic Mid-Market segment, San Francisco, CA
-Promoted to AE after 9 months in the role

Senior Sales Development Representative

Ethos Lending LLC

Full Cycle AE

150% quota attainment FY17 
125% quota attainment FY16

Presidents club FY16 & FY17

Business Development Representative

Senior Account Executive @ LinkedIn | AntNat Coaching | I post about sales, growth mindset and personal development based on my real-life experience

Senior Account Executive at LinkedIn | 10+ years in SaaS | In my role at LinkedIn, I work with high-growth tech companies, enterprises, and global brands to help them grow revenue.--~6 years ago, I almost quit sales...During the last week of Q4 in December 2019, I lost 3 deals in a single day and put up a 0 in my first Q4 as a SaaS AE. This was only a few weeks after I had hit a personal rock bottom, too. Just at the age of 26.Instead of throwing in the towel, I doubled down on feedback, learning, self development and skill building. 3 months later, I closed my first 6 figure ACV deal and never looked back. That same year (2020), I made President's Club and closed over $2.5m in ARR.Since then, my journey has lead me to where I am now.. As a result of my experiences, I now also share content that helps SDRs and AEs build and close more pipeline without sacrificing their personal development and mindset; all based on lessons from my real life experience.TLDR:  I am a normal guy with big goals who has been through some hard stuff and adversity. My mission is to use my real-life experience to help others crush it in sales &amp; life.In my free time, you will find me with my family, hanging down by the Jersey Shore, running, lifting, working out, hanging w/ my dogs, enjoying New York Sports, golf, trying new coffee shops and restaurants, and traveling.All content, thoughts and opinions are my own.For brand sponsorship opps please email anthony@natolisnuggets.com

Strategic Account Executive

Building a personal brand on LinkedIn changed my life. And no I’m not being dramatic. 

Here’s why you should consider it.. 4.5 years later and from 2k connections to nearly 60k:

-It helped me build thousands of connections, brand deal opps, network opportunities, & referrals
-It’s helped me tell my personal story and impact thousands
-It helped me land my current role! 

Most importantly, some of my content has helped others land new roles, hit their quota, earn more money and change their habits/behaviors, etc to live a better life. How damn cool?

& so much more.

All of this helped change the trajectory of my career & life.

The most common objections people tell themselves:

1. I don’t have the time
2. People will judge me

For “I don’t have the time” - I call BS. Show me your screen time and I bet we can find 30 minutes a day to post or comment. More tactical examples to help with this below.

For “people will judge me” - welcome to the club. Anything worth doing in life will A.) Put you out of your comfort zone and B.) Draw attention from people who are just sitting on the sidelines. That’s ok. Life is too short to take criticism from those not on the same path

Tactical:
-You don’t need to post every single day to start
-Stop scrolling TikTok/IG for 30 minutes and post instead
-Find content inspiration from others in your network. Reframe into your own story
-Tell YOUR story. Everyone has a journey to share
-Start with sharing lessons from your real life experience
-Share customer wins and how you are helping them
-Post content you genuinely enjoy
-Use DMs to actually connect with people you see posting on LinkedIn
-Comment your POV on posts! Another way to get into the mix! One of my comments had 50k impressions last week.

There’s a lot more here to share but I wanted to keep it simple.

At the very least, you build yourself career insurance, meet some great people and get your work out into the world. Who knows, you might end up landing some new clients, build that business or land that next dream role you’ve been wanting.

Happy Friday!

Senior Account Executive @ LinkedIn | Sharing lessons from my real-life experience to help sales reps win in sales & life | Sales Professional, Creator & Speaker

Soft skills in sales are what separate top performers. Here are 19 soft skills that you rarely will learn in a traditional sales training that can make all the difference:

→ Knowing how to get to friction fast
→ Balancing confidence with humility
→ Project Managing & Uncovering risk
→ Knowing what questions to ask & when
→ Listening for what’s not being said directly
→ Reading power dynamics inside an account
→ Knowing when to push vs when to pull back
→ Knowing how to influence & test champions
→ Navigating internal politics to get deal support
→ Remaining patient while still driving momentum
→ Turning complex problems into simple language
→ Conflict management when stakeholders disagree
→ Building trust without over-explaining or overselling
→ Framing conversations so customers feel ownership
→ Managing your own emotions and ego when you lose
→ Emotional regulation when deals slip or urgency drops
→ Executive presence on calls without being performative
→ Having good energy & not needy so prospects open up
→ Asking uncomfortable questions without sounding combative

Here's how you learn soft skills:
-Sometimes they come naturally to people (intangibles)
-9 out of 10 times you need to put in the reps and learn from losses
-Overcoming hard things in your personal life or past helps you build EQ
-Having a fun, interesting and joyful life out of work helps you remain centered

For me personally, I learned these things from getting burned in deals (learning the hard way) and overcoming hard things in life.

I try to learn from losses the best I can and constantly seek feedback.

I no longer put 'deals' on a pedestal or let them impact my self-worth. This works for me because it drives the energy in which I operate. This is how you 'detach'.

What did I miss?

Sunday: 

-Football
-Lots of coffee 
-Little bit of work
-Diner for breakfast 
-Recovery / rest day 
-HomeGoods, TJMaxx, PetCo

Feeling like Frank The Tank in this scene of Old School. 

Ready for a short week and Thanksgiving with the family. 

New puppy comes home next week. 

Excited for week 2 of my new running journey. 

Lots of good momentum at work with clients. 

Feeling grateful for everything. 

Let’s go.

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The Battle

Darren McKee

Anthony Natoli

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The Battle

Darren McKee

Anthony Natoli

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Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Darren McKee's LinkedIn Performance

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