Illuminati Creative

Bridging the gap between clients and design. Strategically engaging senior leaders in marketing, development, and sales to bring projects to life. 

■ Brand Development 
■ Online Marketing 
■ Business Strategy
■ Marketing Consultant 
■ Sales Consultant

Director Client Engagement, Sales, Digital Consultant, Online Marketing, Business Strategy

 Illuminati Creative | Client Olly

■ Brand Development 
■ Online Marketing 
■ Business Strategy
■ Marketing Consultant 
■ Sales Consultant

E-Commerce Strategist, Marketing Strategist, Digital Consultant, Business Strategy, Sales, UI/UX

Illuminati Creative | Client Welly

■ Brand Development
■ Marketing Strategy 
■ Business Strategy
■ Sales Consultant
■ UI/UX Design

Illuminati Creative | Client Square Baby

■ Brand Development
■ Marketing Strategy 
■ Business Strategy
■ UI/UX Design
■ Sales Consultant
■ Content Strategy

Illuminati Creative | Client dpHUE

■ Brand Development
■ Marketing Strategy
■ Business Strategy
■ Sales Consultant
■ UI/UX Design
■ Google Adwords Strategy, Management

E-Commerce Strategist, Marketing Strategist, Content Strategy, Business Strategy, Sales, UI/UX

Illuminati Creative | Client Brilli

■ Brand Development
■ Marketing Strategy 
■ Business Strategy
■ UI/UX Design
■ Sales Consultant

Illuminati Creative | Client Estée Lauder

■ Brand Development
■ Marketing Strategy 
■ Business Strategy
■ Content Strategy
■ UI/UX Design

Branding Strategy, Content Strategy, Digital Consultant, Business Strategy, UI/UX Design

Illuminati Creative | Client Roblox

Digital Consultant, Project Management, Marketing Strategy, Business Strategy, Sales, UI/UX Design

Illuminati Creative | Client SoftBank Robotics

Illuminati Creative | Client Origins

DavidGonyo.com // Over the last decade, I’ve helped multiple successful companies go from their first sale to being acquired. The secret is getting inside the customer's mind to craft high-impact solutions to increase product sales and streamline operations.

I help E-commerce companies and entrepreneurs with UX, marketing, sales, and content strategy for a holistic approach to sales and growth.


➡️ Here are 3 ways I can help:

✅ Sales Optimization

Sales are the lifeblood of any e-commerce business, and I'm here to help you maximize your revenue with minimal hassle.

✅ U/X Optimization

I'll help you create a customer-first online experience that looks great, is easy to navigate, and encourages your customers to make purchases.

✅ Customer Relationships

I’ll show you how to craft an integrated marketing, content, and customer service strategy to attract new customers and keep your existing ones engaged and loyal.


I love applying my UX and strategy skills to help e-commerce companies scale their businesses. 

Let's connect:

👉 Follow me for more helpful content
➕ Connect with me here on LinkedIn
💬 Message me with a question about your business

David Gonyo

Before you buy the bot, get the foundation.

That’s the message I wish someone had told me sooner - and the one I now teach female entrepreneurs every day.

I didn’t come from Silicon Valley.
I’m not a coder.

I taught myself AI in midlife because my brain was overloaded and my business needed to feel lighter, not louder.

Now I help female founders learn how to think with AI calmly, clearly, and in a way that actually works for real businesses.

Most AI training focuses on tools.

I focus on how your brain works with them.

Because when the foundations are right, AI stops feeling confusing or robotic — and starts becoming a genuinely supportive thinking partner.

I work with women who are:

• overwhelmed by the endless AI tools
• frustrated by generic, robotic outputs
• tired of courses that explain what AI is but never show them how to actually use it
• neurodivergent, peri/menopausal, or simply carrying too much

Many of my clients are brilliant business owners who just need a calmer way to approach AI.

No hype.
No tech jargon.
No productivity theatre.

Just clear thinking, practical structure, and tools that genuinely reduce mental load.

What I Offer

AI Foundations for Female Entrepreneurs

Small-group training designed to help you understand how to work with AI, not fight against it.

You’ll learn how to:

• structure prompts properly
• create AI thinking partners
• reduce decision fatigue
• build simple AI systems that support your business

Custom GPT Builds (by application)

Once the foundations are in place, I help founders build custom AI assistants trained on:

• their voice
• their business
• their offers
• their workflows

This turns AI into a personal strategic support system, not just a chatbot.

Implementation & Strategy Days

Hands-on sessions where we set up AI systems together so your business becomes:

• clearer
• lighter
• more structured
• less mentally draining

What Clients Often Say

“I finally trust my judgement again.”

“This actually sounds like me - not a template.”

“I got 10 hours a month back without forcing myself to be more productive.”

A little about me

I’m proudly neurodivergent and teach AI with empathy, structure and humour — because different brains learn differently.

My work has been featured on:
BBC
ITV
The Times

I’m also a Digital Her Role Model & Mentor supporting women entering the tech space.

If you want AI to feel supportive instead of stressful, send me a message with the word:
FOUNDATION

Penelope Silver

I’m really happy to share that I’m now a regular monthly guest speaker inside the Online Empowerment Academy ✨

It’s a brilliant new space filled with expert support, practical teaching, and people who genuinely want to help business owners grow.

I’ll be bringing my sessions on Calm AI for business - in the way I always teach it:
practical
ethical
human
and actually useful in real business life.

Because for a lot of business owners, it’s not even
“What is AI?”

It’s more like:
“Hang on… I’ve been using this for two years and I had no idea it could do all of this.”

That is the bit I really care about.

Helping people move beyond using AI for the odd caption or quick generic answer - and showing them how to use it in a way that actually supports their thinking, marketing, content, and day-to-day business.

Not more noise.
Not more hype.
Just clearer, smarter, more empowering ways to work.

So if you’ve been using AI, but have a feeling there is far more potential there than you’ve tapped into yet, this is exactly the kind of space you’ll want to be in.

I’m genuinely so pleased to be part of this alongside other brilliant entrepreneurs and experts.  Bec Lee Peter Lee Susie Sprigg Peter Russell Rob Edwards

AI isn’t here to replace you - it’s here to release you. 🤍

#OnlineEmpowermentAcademy #GuestSpeaker #AIForBusiness #WomenInBusiness #BusinessGrowth #EntrepreneurSupport #PenelopeSilver #ThoughtLeadership

Calm AI Strategist for Female Founders | Learn to think with AI, not just prompt it | Group training & Custom GPTs | BBC · ITV · The Times | AI Visionary Award 2025

Open article: Expert Business Training | Online Empowerment Academy by onlineempowermentacademy.com

Expert Business Training | Online Empowerment Academy

I didn't expect to feel this emotional reading this back.

Being Vicky's mentor has genuinely been one of the highlights of my year. Watching her confidence grow, watching her think bigger, watching her back herself - it's the kind of thing that stays with you.

Mentorship isn't about having all the answers. It's about holding belief for someone until they can hold it themselves.

And Manchester Digital? Everyone involved is just so genuinely lovely. They create spaces where women don't have to prove they belong. They just belong. And that matters more than people realise.

Sponsoring the mission felt like the obvious next step, because I'd seen firsthand what it creates. Connection. Community. Women backing women.

Very proud to be part of it. 💜

Senior leader | Sector growth through skills and inclusive growth | Senior stakeholder leadership

💜This fills my cup. It's why we put in the hard work and show up every day. 💜

We are proud of our Smart Matching (for which I take no credit) - this goes to our wonderful programme lead Claire Sweetland and equally wonderful delivery partner and friend of Manchester Digital,  Beccy Calderwood founder of The Life Project 

As with all things you don't always / can't always get it right. But more often than not we do. 

Thank you for sharing insights into your experience so far. 

Penelope Silver has been itching to give back as a mentor, and is herself an InspireHER sponsor of the mission. 

While it's so important to hold space for the stories of impact, the reality is this: 

MentorHER doesn't happen without sponsors, and so a huge thanks to CGI and Philippa Green for actions, not words

So, even if you have limited resources or budget, you can join the mission and be a Change Maker. Get in touch. 

#IWD26 #DigitalHer #MentorHER #ChangeMaker

Really honoured to be featured in this Yahoo Finance article by Natalie Marchant, looking at how people can build AI skills and future-proof their careers.

Natalie mentioned some of the work I’ve been doing with ElevAIte Academy and Manchester Digital’s Grad Recharge programme, where I focus on helping people develop practical AI skills they can actually apply in their day-to-day work, not just theory.

For me, the goal has always been to make AI accessible and useful, so people feel confident experimenting with it and integrating it into real workflows.

Huge thanks to Natalie Marchant for including my perspective alongside other experts in such a thoughtful piece.

If you're interested in the growing importance of AI literacy and some free ways to start learning, it's definitely worth a read 👇

Open article: How to upskill your career with free AI courses by uk.finance.yahoo.com

How to upskill your career with free AI courses

Hot take: You don't have to pick a side.

I've been using ChatGPT for over 3 years and Claude since it launched.
I love both.

I also use Perplexity, Google NotebookLM, and Notion daily.

The fear mongering and hysteria right now about "everyone switching to Claude" is unnecessary.

These are tools.
You wouldn't use a hammer for every job in your workshop, so why would you rely on a single AI for everything?

Tool stacking is the move.
Each platform has strengths, and the smartest thing you can do is learn how to use the right tool for the right task.

That said, if you're curious about Claude and want to learn, Anthropic offers free training here:
https://lnkd.in/eskCCDJ9

And if you want more personalised training on how to use Claude specifically for your business, drop me a message.

Happy to help.

#AI #ChatGPT #Claude #AItools #SmallBusiness #Productivity

Open article: Anthropic Courses by anthropic.skilljar.com

Prompt Engineering is on LinkedIn’s fastest-growing skills list for 2026.

For female founders, here’s what that really means.

You use ChatGPT every day...

But, if you don’t know how to structure AI…
You will create more noise, not more clarity.

I see this every week.

Brilliant women using ChatGPT to rewrite emails.

Helpful? Yes.

Strategic? No.

The real shift is this:
Move from rewriting to decision support.

Instead of:
“Summarise this.”

Try:
“Act as my operations advisor. Extract revenue opportunities. Rank follow-ups. Flag risks.”

Same tool.

Completely different level of thinking.

I say to my students:
AI isn’t a mind reader.
It doesn’t know what drives your revenue.
It doesn’t know what you prioritise.
It doesn’t know what you ignore.

Unless you tell it.

And when you do?

It becomes:
 – your ops brain
 – your strategy brain
 – your commercial lens

On demand.

Calm.

Clear.

Not chaotic.

In 2026, you’re not competing with AI.

You’re competing with founders who know how to direct it.

So I’ll ask you this - 
Are you building leverage… or just generating content?

Open article: LinkedIn Skills on the Rise 2026: The fastest-growing skills in the UK by LinkedIn News UK • 4 min read

LinkedIn Skills on the Rise 2026: The fastest-growing skills in the UK

I saw a stat this morning that stopped me in my tracks.
76% of small businesses are already using or planning to use AI.

And my gut response wasn't "great news."

It was... but are they actually getting anywhere with it?

Because here's what I'm seeing every single week.

Smart, capable people, paying for tools they opened once, felt a bit lost, and quietly closed again. 
Not because they're not clever enough. 
Not because AI isn't useful.

But because nobody ever showed them how it actually works.

There's a difference between having access to AI and knowing what to do with it.

Salesforce put it plainly this year - AI literacy, not AI access, is now the thing that separates businesses that grow from ones that don't.

And I thought... yeah. That's exactly it.

I've had people in sessions this week who've been using ChatGPT for two years and didn't know half of what it could do. 

One person said to me, "I feel like I've wasted so much time."

They hadn't. 
They just hadn't had the foundations explained properly yet.

That's not a tool problem.

That's a literacy problem.

And it's fixable. 
Genuinely, it's fixable. 
In less time than most people think.

So if you're quietly winging it with AI right now, you're not behind. 

You just haven't had the right starting point yet.

What's your honest relationship with it at the moment? 
I'd love to know. 👇

How are you currently using AI in your business?
A) Occasionally for content ideas
B) Regularly for marketing/admin
C) Built into one workflow properly
D) “Using it”… but it still feels messy

When you say you want to “automate more,” what do you actually mean?

When you say you want to “automate more,” what do you actually mean

taplio

The Battle

David Gonyo

Penelope Silver

Followers

Posts

Engagements

Likes

Performance ScorePenelope Silver's LinkedIn Performance

Ready to grow your LinkedIn presence?

taplio

The Battle

David Gonyo

Penelope Silver

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Penelope Silver's LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance ScorePenelope Silver's LinkedIn Performance