Sonoran Capital

Acquisitions

OnPlan

Chief Financial Officer

OnPlan is a powerful FP&A platform that provides you with insight into your  business.  Enjoy better visibility, greater transparency and more effective benchmarking.

CEO, Founder

Texas Tax Loan

President

Boost Media

Boost is an enterprise solution for optimizing ad creative at scale across Search, Social, Display & Mobile. 
 
Boost increases advertiser profitability by using a combination of humans and software to drive increased ad relevance at scale. The Boost marketplace is comprised of over 1,000 expert copywriters and image optimizers who compete to provide a diverse array of perspectives. Boost’s proprietary software identifies opportunities for optimization and drives performance using a combination of workflow tools and algorithms. 
 
The Company focuses on optimizing for enterprise advertisers and generates substantial improvements in conversions-per-impression for customers. Today, Boost is trusted to drive optimization and insights for over $300 million in advertising spend across networks and premium publisher sites such as Google, Microsoft+Yahoo Bing Ads and Facebook.

Interval International (IAC Portfolio Company)

Leadership role in $110 M acquisition of Aston Hotels in Hawaii.

Director, Strategy & M&A

Plum Capital

Involved with strategic, operational and financial management of growing companies. Private equity due diligence, deal structuring, portfolio management.  Plum Capital is an early stage venture capital firm that focuses on early stage media opportunities.

Associate

Goldman Sachs

Analyst

LiveBuilding

Founder

CEO at OnPlan.co - a fast and flexible FP&A platform that makes financial reporting easy. Follow me for posts about FP&A, excel humor, startups and life in finance.

Today, I'm the CEO of OnPlan.co ...

But, if I was endowed with a better eye, I would have been a painter.

But as it turns out, my drawing skills make the Family Guy look like high art. 

Instead, I’ve been funneling my passion for creativity towards spreadsheets and entrepreneurship for the better part of two decades. I’m passionate about building companies - it allows you to delve into a multitude of disciplines from UX/UI (the closest to art that I can get) to analytics to metrics to fundraising.  

I started my career in FP&A in the travel sector and I am now a 2nd time founder of a VC backed startup. OnPlan.co is a modern budgeting and forecasting platform that works seamlessly with Excel and Google Sheets and your existing model. You can think of OnPlan.co as a Data Visualization, Data Integration, and Workflow and Collaboration platform that sits on top of Google Sheets & Excel.

I am passionate about extending the powers of spreadsheets and generating user experiences that are intuitive. My greatest joy would be to make OnPlan.co the Airtable of FP&A.  

I am interested in connecting with like minded passionate finance professionals and entrepreneurs.  Along the way I hope to impart some lessons that I’ve learned in terms of modeling, company building, culture building and harnessing one's passion for creativity into entrepreneurship.

If this resonates with you please reach out to me!

David Greenbaum

Spain Real Estate

Your Trusted Real Estate Partner in Spain

Discover luxury living and lucrative investments with me as your dedicated agent. From coastal villas to city apartments, I offer exclusive properties tailored to your needs. With expert guidance and insider knowledge, I'll help you navigate the market and achieve your goals seamlessly. Let's make your Spanish real estate dreams a reality – contact me today.

Real Estate Agent

Криптовалютна біржа | QMALL

As a seasoned Business Development Manager, I excel in identifying and capitalizing on new opportunities, fostering strategic partnerships, and driving business growth. With a proven track record of expanding market presence and building lasting client relationships, I'm dedicated to creating value and achieving results. Let's connect and explore ways to collaborate for mutual success.

Business Development Manager

- Responsible for B2B lead generation (Connecting manufacturers, retailers, distributors, and wholesalers to achieve digital transformation via services and solutions)
- Execute marketing plans on a daily, weekly and yearly basis
- Total # of meetings set was double that of next leading SDR
- Met or exceeded weekly activity targets

Marketer

Experienced SDR Leader with a demonstrated history of building and developing top performing teams.
Account Management, Business Development, Customer Service, Social Media, Trainings, Marketing, Communications, CRM, Sales, Customer Relations, Sales Management, Marketing, Team Leadership

Extensive Experience in testing technique such as Functionality Testing, Integration Testing, System Testing, GUI Testing, Regression Testing, User Acceptance Testing (UAT), and Backend testing
Experience in working on various test strategies and in preparing Test Plans, Test Cases, and analyzing Test Results
Expertise in designing and developing strategic Test plans, Test Cases, and Test Reports for manual test

taplio

The Battle

David Greenbaum

Denys Stromenko

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