“World’s #1 Copywriter” — My Father | Helping cause-driven + Quirky Founders & Brands | Premium Copywriter

Dayal has been featured on LinkedIn News India, written for the Paris Post, and was named one of the "Top 24 LinkedIn Marketers in 2024" by BTalkz.

Over the past few years, he's helped & ghostwritten for Founders, Coaches, Entrepreneurs, Solopreneurs, CEOs & Managing Directors build their Personal Brand on LinkedIn and helped scale their visibility. 

Dayal also mentors and coaches Personal brands on how to grow and create their presence throughout platforms. He continues to research AI-driven content marketing, and elevating Personal Branding to new levels and heights, not just limiting to LinkedIn, but with content strategies that go beyond.

Today along with building Personal Brands, he also runs and hosts his podcast "Influence - Personal Branding for Founders" ranking in the Marketing charts on Apple in several countries including India, Botswana, HongKong, Armenia and Thailand.

Dayal is also the co-author of several books, most notably “You Are All I Need” by Penguin Random House India, a national bestseller in India. 

Learn more on brandingwithdayal.com and join in on his journey.

DAYAL PUNJABI 🔵

"Sometimes the audience you want is not the audience you have."

Abhishek Jha said that during our live last weekend. And I second that. The question you must be asking is how much attention is your ICP paying to you, your presence, your words or your content. 

Check out what he has to say below.

Find the full episode available on Influence - Personal Branding for Founders here:
 https://lnkd.in/duT8NTF9

Dayal Punjabi

Top Personal Branding Strategist for Thought Leadership • Podcast Host @ Influence: Personal Branding for Founders • Featured on LinkedIn News India • Human 2 Human content • Top 24 LinkedIn India Marketers 2024

People will doubt you until you do this:

Build authority by consistently showing up. And to do that, you need to share what you've learned and how it has helped you transform your life with strategies, frameworks, ideas and lessons.

The real value you can add is the values that have helped you grow. It adds a personal touch, helps you tell your stories and connect with your audience on a much deeper level. 

In simplest terms, it builds trust. And when your audience trusts you, you grow and sell faster than you've imagined.

Who are B2B leaders and what do they actually want?

At the end of the day, they’re just:
↳ Humans
↳ Looking for solutions

Yes, B2B cycles are long.
Yes, decisions are complex.
Yes, it takes multiple touchpoints and hours of content before someone converts.

But none of that changes a simple truth: they’re still humans first. So before you ship that content piece that reads like an investor memo or a data dump, pause for a second and ask:
↳ Will they feel this?
↳ Will they understand it without effort?
↳ Does it speak to a real problem they wake up with?
↳ Does it actually connect?

Because in B2B, the fundamentals haven’t changed:
↳ People buy from people
↳ And humans act like humans, no matter the industry

These lines aren’t just my principle for content; they should be yours too.

NEUZEN AI 

Strategic Partnerships Manager

Business Development Executive

Content Writer

BizXcel

- Streamlining content strategy
- Streamlining marketing strategy
- Crafting engaging posts that aligns with brand and business

Co-Founder

 ADI Industrial Engineers

• Revamped supply chain to meet increased demands, achieving a 25% cost reduction in 9 months.
• Partnered with senior leadership to develop business plans and marketing strategies, forecasting future cash flows.
• Actively engaged with multiple teams to plan, track, and analyze strategy performance.
• Regularly created and updated slide decks for monthly performance reviews.

Operations Manager

Softpro India Computer Technologies (P) Ltd.

Summer Internship

Hindustan Aeronautics Limited

Research Design and Standards Organization

I’m Aparna who’s always been drawn to figuring out why things work the way they do.

I began my career in the field of nanotechnology, with a strong academic foundation in Electronics and Communication Engineering. While conducting research for my M.Tech thesis, I realized I had a natural ability not just to investigate complex problems, but to explain them clearly. That spark led me beyond research — into communication, strategy, and storytelling.

What started as writing content for my own profile gradually turned into something more — a passion for crafting messages that resonate, building brands, and understanding how ideas grow into value. Over time, I transitioned into roles that allowed me to do just that.

Today, I work at Neuzen AI, where I contribute to business development, social media strategy, market research, and content creation. My role allows me to combine data, insight, and creativity to help our business grow. Whether it’s drafting a pitch, analyzing trends, or building a content calendar — I approach each task with structure, intention, and a desire to solve real problems.

Now, I’m diving deeper into the world of AI and emerging technologies, and exploring how they can drive business innovation. I’m especially interested in how technical insights can be made more accessible — and actionable — for decision-makers.

If you’re working on something meaningful at the intersection of strategy, technology, and communication — I’d be glad to connect.

For more details, drop me a mail @thisisaparna24@gmail.com.

Aparna Rai

India’s biggest strength isn’t unicorns… 
But the quiet companies we rarely talk about.

We celebrate billion-dollar startups every day.
But we forget something important.

India grows not just because of unicorns. 
It grows because of thousands of small and mid-market companies doing real work, every single day.

They build slowly.
They build honestly.
They build for the long term.

And their stories deserve to be told.

Because behind each company…
There is courage.
There is patience.
There is discipline.
And a dream to never give up.

Let me share a few that truly inspire.

Latlong was started by ex-Infosys engineers Puranika Narayana Bhatta, Rahul R Sindaghatta.
They built Latlong Geo Platform, a location intelligence system used by TVS Motor, payments banks, and delivery companies across the world.
They chased accuracy, stability, and trust.

MEAMO was built by Sudarshan Boosupalli.
He created Meamo Fresh, a clean, traditional Jhatka-based meat brand with its own farm-to-fork supply chain.
Only honest, high-quality food delivered responsibly.

koh! foods was created by Keerthi Priya and her mother.
They built Koh Naturals, preservative-free vegetable powders made from zero-pesticide farms, creating a product that supports farmers, empowers rural women, and brings healthy food to Indian kitchens.

Each of these founders built something real.
Something useful.
Something that improves lives quietly.

Their stories remind us,
India’s future will be shaped not just by unicorns…
but by builders who create honest products with long-term purpose.

These are the real heroes of India’s growth.
And their stories deserve to be told.

P.S. If you know a bootstrapped or quietly profitable company changing the game, tag them below. Let's celebrate them.

Follow Aparna for more stories of real-world growth.

Building Impactful Market Presence for Professionals & Brands | Brand Strategist | Market Research | 4+ Years Brand Development | Speaker & Consultant

A journey from 10 to 137,218...

Three months ago, I was confused.
I didn’t even know if I should restart my journey on LinkedIn.

What do I write?
Will it add value?
Will anyone relate?
Will people even care?

I didn’t want to post just for the sake of posting.
I wanted to share something that matters.
Something that has truth in it.
Something that teaches.
Something that helps.

So I started slowly.
One honest post at a time.
One real thought at a time.

And today… seeing this data…
from 10 impressions to 137,218,
from almost no reach to 56,868 people,
it feels unreal.

It feels like I’ve come far in just three months.
Not because of numbers…
but because people understood my words.
People connected.
People found value.
And that means the world to me.

To everyone who reads, likes, comments, shares, or even silently follows…
Thank you.
 
Your support gives me confidence.
Your engagement gives me direction.
Your presence gives meaning to my work.

THANKYOU SO MUCH!

𝗜𝗻𝗱𝗶𝗮𝗻 𝗣𝗮𝗿𝗹𝗶𝗮𝗺𝗲𝗻𝘁 has introduced the '𝗥𝗶𝗴𝗵𝘁 𝘁𝗼 𝗗𝗶𝘀𝗰𝗼𝗻𝗻𝗲𝗰𝘁' 𝗕𝗶𝗹𝗹, 2025. 
A historic step towards employee wellness in Indian Parliament.

We don't just work from home. 
We live at work. 
The PING of a notification has become more urgent than the VOICE of the person NEXT TO US.

We have normalized living in a state of CONSTANT emergency.

Dinner with family? 
Interrupted by a QUICK email.

Weekend trip? 
Ruined by an URGENT notification.

We aren't just WORKING for a firm.
We are ERASING ourselves.

And the real cost isn't professional. 
It's PERSONAL.

Relationships aren't ending because of BETRAYAL.
They are ending because of ABSENCE.

We forgot that SWITCH OFF isn't just a button on a laptop. 
It’s a biological necessity.

This Bill gives us permission to be human again.
To say, I AM DONE FOR THE DAY.
To rest WITHOUT guilt.

Because work will always be there tomorrow.

But your health? 
Your time with loved ones?

Those don't have a BACKUP.

P. S. In my opinion, this is the much-needed bill for employee well-being.

♻️ Repost if you also feel the same.

Don't forget to follow Aparna.

Urgent Hiring – Join NeuzenAI

We are looking for passionate talent for our growing team.

↳ 𝗕𝘂𝘀𝗶𝗻𝗲𝘀𝘀 𝗗𝗲𝘃𝗲𝗹𝗼𝗽𝗺𝗲𝗻𝘁 𝗘𝘅𝗲𝗰𝘂𝘁𝗶𝘃𝗲 
(𝟭–𝟯 𝗬𝗲𝗮𝗿𝘀 | 𝗢𝗻𝘀𝗶𝘁𝗲 – 𝗛𝘆𝗱𝗲𝗿𝗮𝗯𝗮𝗱)

↳ 𝗦𝗲𝗻𝗶𝗼𝗿 𝗪𝗲𝗯 /.𝗡𝗘𝗧 𝗗𝗲𝘃𝗲𝗹𝗼𝗽𝗲𝗿 (𝗘-𝗰𝗼𝗺𝗺𝗲𝗿𝗰𝗲 𝗗𝗼𝗺𝗮𝗶𝗻)
(𝟭𝟬+ 𝗬𝗲𝗮𝗿𝘀 | 𝗢𝗻𝘀𝗶𝘁𝗲 – 𝗕𝗲𝗻𝗴𝗮𝗹𝘂𝗿𝘂)

If you have strong communication skills, proven experience, and the drive to grow with an innovative AI company, we need you.

To apply, please send your resume with Current CTC, Expected CTC, and Notice Period at 𝗰𝗼𝗻𝘁𝗮𝗰𝘁@𝗻𝗲𝘂𝘇𝗲𝗻𝗮𝗶.𝗰𝗼𝗺

You can also send your resume directly by DM.

P.S. Good opportunities deserve to reach the right people.

♻️ Repost to help this reach the right candidates.

#Hiring #UrgentHiring #BusinessDevelopment #DotNetDeveloper

Things get hard & results won't come as expected.
In that phase, you have to remember why you started.

It wasn't for the numbers.
It was because you had something real to say.

What works when nothing else does:
Go back to what you care about.
Your real story is your best one.
Don't hide it.

Show up when you said you would.
Not perfectly, but consistently.
That builds trust with others, and with yourself.

Listen to help, ignore noise.
Take what makes you better.
Leave what makes you doubt.

Give it one real month.
Focus. Push. Create like it matters.
That focus changes everything.

This journey isn’t about being seen by everyone.
It’s about being true to the one person who needs to hear you.

Can you keep going when it’s quiet?
Can you trust your own voice?

P.S. Your commitment is your power.

Follow Aparna for more authentic content.

Microsoft just announced a $𝟭𝟳.𝟱 𝗯𝗶𝗹𝗹𝗶𝗼𝗻 𝗶𝗻𝘃𝗲𝘀𝘁𝗺𝗲𝗻𝘁 in India.
Their largest investment in ASIA.

It is a clear signal that the world believes in what we are building.

We created UPI and showed how digital payments can work at scale.
We built Aadhaar and gave identity to millions.
We proved that when India builds, 
the world pays attention.

Now, the focus is on AI.

Over the next four years, this investment will build new data centers, help people learn AI skills, and support AI systems that are safe and reliable.

This means India will not just USE AI.
We will BUILD it, SHAPE it, and SHARE it with the world.

For companies, startups, and working professionals, 
this is the moment to get READY.

India will LEAD in AI.
Will you be PART of that journey?

P.S. This is our moment to build, not just to adopt.

Don't forget to follow Aparna.

Brands spend money on marketing, 
But they can't see which channel actually drives growth.

On average, marketers admit that about 𝟮𝟲% of their BUDGETS
are WASTED on ineffective channels and strategies.​

At the same time, 𝟲𝟭% of marketing leaders say 
they don’t use ROI to guide decisions, 
because they don’t TRUST their data.​

Without this clarity, 
Money flows to channels that feel IMPORTANT, 
not the channels that PERFORM.

Budget waste.
Competitive disadvantage.
Missed growth opportunities. 

This is why Marketing Mix Modeling matters.

MMM reveals the ACTUAL IMPACT of each channel on your business, 
linking spend directly to RESULTS. 

In real-world cases, 
this has helped brands INCREASE marketing efficiency by more than 𝟮𝟬%.

With this insight, you optimize every dollar.
Move budget from underperformers to high-impact channels. 

MMM delivers clarity.
MMM delivers efficiency. 
MMM delivers measurable ROI.

That's the power of understanding your data.

P.S. If you're ready to optimize your budget into measurable growth, reach out to me.

Don't forget to follow Aparna.

How do you feel and justify the cost of chasing something that doesn't matter!

Yesterday, I realized I was burning out for something
that would never burn for me.

I poured everything into it.
My time, energy, sleep, peace.

For WHAT?

Growth that wasn't happening.
Recognition that never came.
A feeling of ENOUGH that stayed out of reach.

In the process, my health began to break.
My mind grew exhausted.
I know I wasn't alone.

So many of us are doing the same,
sacrificing what’s real for what feels urgent.

But do you know the BITTER truth?

Most of what stresses us today won’t matter in five years.
Your health, your peace, your relationships?
They will matter forever.

We trade them away like they are renewable.
They are NOT.

Real growth doesn’t require DESTROYING yourself.

The smartest people protect three things fiercely:
their sleep, their mental peace, and their relationships.
Everything else adjusts around these.

You cannot build anything meaningful on a broken foundation.

P.S. Never sacrifice anything for anyone who doesn't value you.

A powerful truth about traditional software support,
You pay a premium for stability, but not for progress.

The true cost is not just about the bills.
It's about the opportunity you miss.
It's about investing in what stays the same.

This is why AI-driven support is essential.
It upgrades maintenance into momentum.
It converts a fixed cost into a future asset.

Mayank, your insight reveals a path forward.
This is the shift from what was, to what will be.
Thank you for lighting the way.

Founder & CEO - Neuron ERP Solutions: an AI-powered Oracle Fusion Cloud Support Consultancy

Over the last 20+ years in consulting, I’ve consistently seen companies spend anywhere from $1M to $5M every year on Oracle AMS support.


There are 3 common ways companies support day-to-day Oracle issues:
1. MSP / consulting firm
2. In-house team
3. Hybrid: In-house + MSP

Let’s zoom in on the MSP model.

Even in a bare-minimum Oracle landscape, you probably have something like:
>> Finance (AP / AR / GL)
>> SCM (INV / OM)
>> Procurement (PRC)

To cover this, a typical AMS setup looks like:
>> 1 Finance consultant
>> 1 SCM consultant
>> 1 Procurement consultant
>> 1 technical/integration consultant
>> 1 support lead/manager

That’s 5 resources.

If your partner isn’t a Big 4, you’re likely paying somewhere around $30–$60/hr. Let’s assume $45/hr fully loaded. 

Over a year, that’s roughly $420K–$430K in AMS spend. This is excluding RICE enhancements or small roll outs under the umbrella of AMS.

What do you get for that?
1. Day-to-day operations run smoothly
2. Priority tickets are handled quickly
3. You feel you negotiated a good rate
4. You have experienced consultants on call
5. Some operational burden is off your shoulders

All of that is valuable.But, If this description matches your current AMS setup, are you truly buying improvement and learning, or just stability at a premium?

Sometimes the model is more expensive than the problems it’s solving.

5 AI Deals Worth Over $54 Billion Happened This Week!

This week showed how fast the AI world is expanding from India’s cloud race to record-breaking startup rounds. The momentum is real, and the scale is rising. 

The Major Moves:
 ↳ Amazon commits $35B to India’s AI and cloud growth
 ↳ Microsoft invests $17.5B to build sovereign AI infrastructure in India
 ↳ Unconventional AI raises $475M at a $4.5B valuation
 ↳ Eon secures $300M to unlock backup data for AI training
 ↳ Aaru reaches $1B valuation for its synthetic research platform
 
In the carousel, I break down:
 ↳ What actually happened
 ↳ Why these deals matter
 ↳ How they shape the next wave of AI

Which of these 5 moves do you think will change your industry first?

♻️ Repost to help your network stay informed.

Don't forget to follow Aparna.

Major AI Developments of the Week

Delhi is hosting something special.

The AI by HER - Global Impact Challenge,
Launched by IndiaAI in partnership with NITI Aayog.

This is for women building with AI.
For teams solving real problems.
For innovators ready to scale.

Focus areas: Health, Education, Climate, Agriculture, Cybersecurity.

Top 10 winners receive INR 25 lakhs each.

Applications close on November 30, 2025.

P.S. This is your chance to take your AI solution global.

If you know a woman building in AI, 
Tag her below!

♻️ Repost to spread the word.

Follow Aparna for more.

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