Zen Operations

As a Fractional COO, I specialise in streamlining operations for SMEs, driving revenue & profitability growth through strategic plans and process optimisation.

I conduct operational assessments, recommend solutions to stimulate growth, and guide tech adoption to revolutionise workflows.

Utilising KPIs, I ensure continual progress. I provide insights on best practices, assist in restructuring, ensuring smooth transitions, and mentor teams for operational excellence.

My vendor management optimises cost-effectiveness, quality and ensures successful delivery of projects. 

Achievements:

◾ Reduced operational costs by 25% through strategic improvements.

◾ Improved conversion rates by 30% by simplifying sales cycles.

◾Fostered a data-driven culture, yielding up to 20% profit increases.

◾ Developed analytics and revenue operations departments, driving revenue optimisation.

◾ Achieved revenue growth of 15%-150% by identifying bottlenecks.

◾ Ensured smooth post-merger transitions.

◾ Boosted staff data literacy through training.

◾ Assisted in attracting substantial Series B funding.

◾ Enhanced operational transparency, improving team performance and investor relations.

Operations Consultancy & Fractional COO services

I help Positive Impact CEOs to Simplify Operations and Ignite Growth | Operations Consultant | Fractional COO | Data-Driven Strategy Advisor

You’re a CEO in the FMCG sector. 

Imagine your team executing your vision with less friction and resistance.

Rather than blank faces staring back in each team meeting, you have a sea of purpose-driven advocates who have crystal clear clarity on what needs to get done.   

You're a CEO with a clear vision of where your business needs to go. But something's getting in the way...

Maybe it's the pressure to deliver rapid results to your board. 
Maybe it's the conflicting advice from your team. 
Or maybe it's simply the challenge of turning months of thinking into a clear story everyone can understand.

This is where I come in.

For CEOs and leadership teams in product-based businesses, I help:

- Transform months of thinking into structured, actionable plans in hours
- Simplify complex data into actionable insights
- Find hidden value in conflicting team perspectives
- Tell a compelling story that brings everyone on the journey with you

Think of me as your secret weapon for unscrambling complexity.

"Unlike typical Exec coaches who often leave you with more questions than answers, Deb helps bridge the gap between what's in my head and what needs to be communicated. Every session saves me hours of time and mental energy." - Aoife Kenny, Interim MD

Whether you're:

- Preparing for a crucial board presentation
- Developing a transformative data strategy
- Leading complex change initiatives
- Needing clarity in hours, not weeks

I help you cut through the noise and turn your complex challenges into winning strategies.

Because your brilliance lies in leading transformation...

Not getting lost in the weeds of complexity.

Ready to turn your vision into clear action? Let's connect.

Specialties: Strategic Planning | Data Strategy | Digital Transformation | FMCG & Food Industry | E-Commerce | Operational Excellence

#StrategicClarity #BusinessTransformation #Leadership

Deb Stevenson

Alan Baybutt & Sons Ltd

☑️ Management Accounts 
☑️ Human Resource Management
☑️ Health & Safety Compliance

Financial Controller

FLORNA PLANTS LIMITED

Responsible for all aspects of company accounts and payroll, including managing the purchase/sales ledger and credit control on Sage 50, invoicing, month-end reports and VAT returns. Reporting consisting of P&L, cash flow and debt management. Regular meetings with Company Directors to provide monthly and quarterly reports.
Presentations of overall company profitability with detailed analysis of revenue and costs. 

HR administration, recruitment, staff training and disciplinaries to ensure professional and motivated employees throughout the organisation.
Office Manager responsibilities include facilities management and health & safety as well as management of office supplies.

Finance/HR Manager

FRESHFIELD PR LTD

Accounting and payroll with office management responsibility. Utilisation of multiple systems to ensure smooth payroll for all staff within the organisation. Accounting to ensure visibility of company revenues and costs. Timely and accurate VAT reports, cash flow documentation and debt management.
Organised company events and managed diaries of Directors within the company.

Finance Manager and Office Manager

Acorn Farm

To maintain accurate accounting records for all revenue and expenditure transactions. Management of petty cash, purchase orders and invoices. Responsible for banking all monies received as a trusted member of the team.
Staff wages calculated and reviewed, expense management ownership and effective organisation/filing of documentation.

FINANCE OFFICER & PROJECT ADMINISTRATOR

An analytical, organised and detail-oriented Accountant with 25 years in Finance, HR and Office Management.

taplio

The Battle

Deb Stevenson

Elaine Holland MAAT

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