Most coaches and consultants don’t fail because they lack talent.
They fail because their message doesn’t magnetise, and their systems don’t scale.

If you’ve been in business for a while,  and you know you’re great at what you do.
But growth feels chaotic... like you’re trying 𝘦𝘷𝘦𝘳𝘺𝘵𝘩𝘪𝘯𝘨 and still stuck on a plateau.

Let’s fix that.

Maybe you’re:
👉 Trying to fill a group program, but getting crickets
👉 Pivoting to a new audience and unclear how to position
👉 Sounding like everyone else, even though you’re not
👉 Sitting on offers that 𝘴𝘩𝘰𝘶𝘭𝘥 be selling
👉 Ready to scale, but maxed out and heading for burnout

Here's the truth...
You don’t need more hacks or tactics.
You need a 𝘴𝘵𝘢𝘯𝘥-𝘰𝘶𝘵 𝘴𝘵𝘳𝘢𝘵𝘦𝘨𝘺, 𝘢 𝘮𝘢𝘨𝘯𝘦𝘵𝘪𝘤 𝘴𝘵𝘰𝘳𝘺, 𝘢𝘯𝘥 𝘴𝘤𝘢𝘭𝘢𝘣𝘭𝘦 𝘴𝘺𝘴𝘵𝘦𝘮𝘴.

That’s where I come in.

👋🏼 I’m Deirdre Martin, Ireland’s only 𝐂𝐞𝐫𝐭𝐢𝐟𝐢𝐞𝐝 𝐒𝐭𝐨𝐫𝐲𝐁𝐫𝐚𝐧𝐝 𝐂𝐨𝐚𝐜𝐡, 𝐋𝐞𝐯𝐞𝐥 𝐂 𝐛𝐫𝐚𝐧𝐝 𝐬𝐭𝐫𝐚𝐭𝐞𝐠𝐢𝐬𝐭, 𝐚𝐰𝐚𝐫𝐝-𝐰𝐢𝐧𝐧𝐢𝐧𝐠 𝐛𝐮𝐬𝐢𝐧𝐞𝐬𝐬 𝐦𝐞𝐧𝐭𝐨𝐫, and soon-to-be 𝐧𝐞𝐮𝐫𝐨𝐬𝐜𝐢𝐞𝐧𝐜𝐞-𝐭𝐫𝐚𝐢𝐧𝐞𝐝 𝐜𝐨𝐚𝐜𝐡.

With 20+ years in customer experience, and a deep understanding in brand psychology and neuromarketing, I help service providers like you:

𝐅𝐢𝐧𝐝. 𝐖𝐢𝐧. 𝐊𝐞𝐞𝐩. 𝐂𝐥𝐢𝐞𝐧𝐭𝐬.
Using brain-based messaging, neuromarketing principles, and clarity-led brand positioning.

💡My signature framework, 𝑻𝒉𝒆 𝑪𝒍𝒊𝒆𝒏𝒕 𝑴𝒂𝒈𝒏𝒆𝒕 𝑴𝒐𝒅𝒆𝒍™, blends:
1️⃣ 𝐒𝐭𝐫𝐚𝐭𝐞𝐠𝐲 - Refine your positioning, offers & pricing
2️⃣ 𝐒𝐭𝐨𝐫𝐲 - Craft a message your dream clients 𝘧𝘦𝘦𝘭  in their bones
3️⃣ 𝐒𝐲𝐬𝐭𝐞𝐦𝐬 - Build a client demand engine that scales without burnout

This isn’t fluff. This is strategy rooted in science and story. And it frickin works.

Clients say things like:
→ “10x ROI in under 3 months. My message finally lands.”
→ “We've been Millionized.”
→ “I got featured in Forbes.”

There are a few ways we can work together:
🚀 𝘉𝘶𝘴𝘪𝘯𝘦𝘴𝘴 𝘈𝘤𝘤𝘦𝘭𝘦𝘳𝘢𝘵𝘰𝘳: A strategic group to help you get clarity, confidence and traction. (€4250+)
💸 𝘔𝘪𝘭𝘭𝘪𝘰𝘯𝘪𝘻𝘦 𝘔𝘢𝘴𝘵𝘦𝘳𝘮𝘪𝘯𝘥™: Hybrid 1:1 + elite group for next-level scale. (€12k+)
📣 𝘗𝘭𝘶𝘴: I deliver high-impact keynotes, workshops, and online programs to support scaling service providers and their teams.

👉 DM me the word 𝐌𝐀𝐆𝐍𝐄𝐓𝐈𝐂 to find out which is right for you.

Let’s build your uncopyable brand, and a business that works for you.

Deirdre Martin

Here’s what growth-focused entrepreneurs are secretly craving (and it’s not another course).

They’re tired of:
- Duct-taped offers
- Leaky client journeys
- Spaghetti pricing
- Launches that drain their nervous system
- Being “known” but not converting

When I zoom out and look at what I actually work on with Business Accelerator and Millionize clients, it’s this:

▪️ Offer architecture
Turning “I do a bit of everything” into a clear, premium, outcome-driven offer.

▪️ Brand position
Answering: “Why you, now, at this price?” so clearly that objections drop.

▪️ Message & POV
Creating a core narrative they can repeat weekly without sounding like a broken record.

▪️ Visibility systems
Making LinkedIn (and other platforms) work in 15–30 minutes a day, consistently.

▪️ Sales flow
Designing how strangers become buyers in a way that feels aligned, not icky.

▪️ Nervous system safety
Because big growth sitting on an unstable inner foundation is a fast track to burnout.

This isn’t about doing more. It’s about finally building the business you thought you were building when you started.

----
I help ambitious entrepreneurs scale to multi–6 and 7 figures sustainably, giving them the freedom to buy their forever homes, take unforgettable family holidays, and run a business that thrives even when they’re not “on.”

Helping coaches & consultants grow on LinkedIn and beyond with purpose, on purpose whilst building uncopyable, scalable 6/7-Figure businesses, without burning out | Neuro-Strategist & Creator of The Millionize Method™

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Chris James

Social sales secrets for coaches + freelancers. My DM game is appalling 😬

FREE LinkedIn training in my featured section ⬇️ ⬇️ ⬇️

Founder

We help small business owners win more clients using organic content.

⬇️ Check out our client results below ⬇️

Here's how I'm dodging tax from now on...

My accountant called me a menace last week 🤣

I sent her the receipt for some Nike Air Max 1s with C2C on 'em.

(Technically, they're a business expense)

And now, I want more...

By the end of the year, I want a whole display case of C2C x Nike collabs in my office.

I honestly never thought I'd see the day where I could buy trainers whenever I wanted.

The industry wants you burnt out and beige.
But I've gone for black, grey + yellow:

Custom trainers, structured freedom + a business that funds your lifestyle instead of consuming it.

If you're brave enough... what's something questionable you've put through your books?

Drop it in the comments...

------------

📌 PS: If you want to build a business that buys you custom Nikes (and gives you your evenings back)... the doors to C2C are open now.

Because if your business doesn’t fund your lifestyle and your shoe addiction… what’s the point?

5 coaches / consultants are gonna get started building their dream business (in school hours only). 

We officially kick off on 2nd Feb, but you can get access to everything instantly. 

DM me if you're in, or hit the link on my profile → Chris James

📌 Ex-Loser | C2C doors open until Friday @ 6pm

My daughter thinks I’m famous because I talk to a camera + eat snacks in my big chair with the purple lights on 🤣 

Same, Ivy. Same.

What do your kids think you do all day?

‘Consistent £10k months in 14 days’

Wait… what?

That’s not even possible 🤣

If you’re gonna talk about numbers…

Plz make sure they actually add up.

K. Thx. Bye

📌 PS → On 26th January I’m gonna help you make your LinkedIn profile magnetic, your content convert + your systems support growth.

I’ll put some clothes on too, promise

If you know you’re not making the most of LinkedIn, here’s the link: https://lnkd.in/eJNh7HdS

A post you write on the toilet at 6am is always gonna outperform one you’ve put thought, care + value into.

Don’t worry, no selfie today….

I wrote this on the toilet.

Tell me what your best performing post of the last year was about (and whether you wrote it on the toilet).

I need it for my algorithm report.

Confession time: I f-cking ❤️ spreadsheets.

I’ve been tracking EVERYTHING like a proper psychopath.

Since 1st of Jan I’ve dropped nearly a stone, eaten much cleaner + I’m stronger than ever.

Sleep is still a bit of a struggle, but hey ho...

Being awake is too exciting 🤣

Here’s what I put in my sheet every morning:

→ Calories
→ Protein
→ Carbs
→ Fibre
→ Fat
→ Sugar
→ Steps
→ Cals Burnt
→ Type
→ Sleep (hrs)
→ REM
→ Deep
→ Time In Bed
→ Weight (St)
→ BMI
→ Body Fat %
→ Body Energy
→ Brain Energy

Over the top? Maybe
Does it take ages? No - 5 mins every morning.

And it means I can focus in on the 1/2 things I need to.

We’ve started applying the same obsessive tracking in C2C.
Client wins, conversion rates, best performing posts…

And I can confidently tell you our clients generated over $100,000 in January alone.

The best business owners I know are secretly data obsessed.

They just don't talk about it because spreadsheets aren't sexy.

-------------

My client Sandie's made $123,000 in 11 months 🤯
That didn’t happen by accident.

On Wednesday we’re going live to talk about it.

Here’s the link →
https://lnkd.in/ekwwPmFm

-------------

📌 PS → If you want results like Sandie… 

and a calendar that actually lets you live…

The doors to C2C are open.

But this time… we’re only taking 5 people.

And they close at 6PM Friday, so you don’t have long.

We kick off next Monday, but you’ll get access to everything immediately.

Let’s tighten your offer, content + lead gen so you can work less + earn more.

DM me CLIENTS, or visit my profile → Chris James

For the love of all things holy, don’t fall for this trap.

You know the one:

‘Build it, and they will come’

No. They won’t 🤣

I’ve seen it too many times.

Someone spends months perfecting their course, recording hours of content, tweaking the colors, obsessing over the details…

Then finally the big launch day arrives!

And what happens?

F-k all.

The deafening sound of tumbleweed.
(I’m talking about me here too)

Lemme keep it 100 witcha:

Nobody cares about your masterpiece if it doesn’t solve their problems. The market doesn’t give a sh*t about your brilliant ideas unless you’ve done the work to validate them first.

You don’t need to build the course.

You need to build DEMAND.

→ Speak to your audience.
→ Find out what they actually want.
→ Pre-sell it, then create it alongside them.

This isn’t just better for them. It’s smarter for you. Because now you’re solving real problems for real people - not the imaginary ones you cooked up in the shower last Thursday.

📌 → If LinkedIn feels more like a ghost town than a goldmine, the LinkedIn Blueprint is for you.

We’ll cut the bs, show you how to get attention, talk about your offer + SELL IT.

Hit my Featured Section to grab your spot before time runs out.

I’m 39 (for a few more weeks)... 

And I speak to founders in their 40s + 50s every day... 

And they all believe the same 3 BS lies: 

1. I should’ve started sooner 
2. I don’t want to look desperate 
3. I don’t want to feel like a beginner again

But while you’re over there hesitating, someone with less experience but more confidence is taking up space that should be yours. 

You’ve already done the hard part. Don’t stop now. 

I’ve made a video that’ll help you break through your biggest limiting "content" beliefs in the next 30 days. 

DM me the word IDENTITY + I’ll send it straight over (no opt-in)

There's one content hack I suggest all our clients use.

It's the easiest thing ever...

Reposting. 

What’s the point in spending hours writing content if you’re never gonna use it again? 

And if you don’t have a system to store, track, plan + repurpose your content, you’re missing a trick. 

Want my High Performance LinkedIn Planner for FREE? 

Comment PLANNER below (or DM me) and I’ll send you the link.

Last month I got 10 client testimonials in 10 minutes.

No joke... 

Here's the full breakdown (and the exact script) ⬇️

Only a short one from me today... But I want to talk client testimonials (and how to collect 'em FAST) Whenever I've been asked to give one, I always 

Open article: Clients will film testimonials in SECONDS if you do this 🍿 by Chris James • 1 min read

Clients will film testimonials in SECONDS if you do this 🍿

“It’s like an addictive Netflix series for building a business”

A client said this to me about the C2C course material the other day + I laughed. 

Because I’m pretty sure it’s taken as long as some Netflix productions to create. 

We’re on Season 6 now + there’s no sign of it being decommissioned. 

What’s the best comparison anyone’s ever made of you/your business?

Let’s all share something BRUTAL today...

Share your screen time for the last 7 days. 

Let’s see what’s everyone’s been up to 🤣 

Here’s mine…

Disgusting

Stick yours in the comments

I could cry at the number of hours I’ve wasted doing this. 

No, not that! I used to overthink my LinkedIn profile. 

Change my headline every day. 
Fiddle with my banner in Canva for 14 hours straight. 
And don’t even get me started on the About section 🤣

I’ve created a free guide to optimising your LinkedIn profile in 10 minutes. 

So you can leave it alone and do some real work. 

Comment or DM PROFILE because I haven’t put it in my featured section yet.

Ever notice this that the harder you chase... 

The harder it gets...?

Been there.

I built a 7-figure biz and still felt stuck.

Until I learned this:

Ever feel like the harder you push in business, the less it works? Desperate for attention, but stay invisible. Great call with a client, then they gh

Open article: I built a 7-figure biz… then learned how to let go by Chris James • 1 min read

I built a 7-figure biz… then learned how to let go

Imagine making almost as much in 3 months as you did in the prior 9.

That’s what we helped Sandie do… 

When she joined C2C, she was scared to take time off + was actually losing sleep worrying about money

After a few weeks, something clicked (it always does 🤣)

Her results are crazy:

📈 $77K in revenue Jan-Sept
📈 +$46K in Sept-Dec

Join us in this live to see how she: 

✨ Stopped the feast‑or‑famine cycle
✨ Gained clarity on pricing & value
✨ Reclaimed time with her family
✨ Got stability she’d never had

See you there.

B2B Copywriter: $124k on LinkedIn with no ads...

Promised myself I wouldn’t get my haircut until I’d sorted my new video setup. 

Promised myself I wouldn’t sort the video setup until I’d got the C2C 6.0 product 80% of the way there. 

Yesterday was that day. 

No longer looking unkept ✂️ 

Been doing MINIMAL marketing/content for the last 2 months.  Time to turn it up a notch. 

————-

Two things are happening tomorrow. 

1 - Doors open to C2C again, but only for 5 people

2 - Im running the LinkedIn Blueprint LIVE.  Come and ask my anything, and get lifetime access & updates to the whole course.  

Hit the profile if you wanna grab a spot in either > Chris James

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The Battle

Deirdre Martin

Chris James

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The Battle

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Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Deirdre Martin's LinkedIn Performance

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Performance ScoreDeirdre Martin's LinkedIn Performance