Dekker Fraser

Top Marketing Instructor 

DMAnc.org (Direct Marketing Association of Northern California)

LinkedIn Advertising Instructor 

Talkatoo

Vice President Marketing 

Marketing Consultant

Webgility, Inc.

Senior Product Marketing Manager 

ILAC International College

Taught Digital Marketing & Business Analytics

Marketing Instructor (Lecturer) 

Rocket Lawyer

Product Marketing Manager

PlayStation

Global Product Marketing Manager & Brand Manager

Ironclad Games

Director of Marketing (Flame Design) / Head of Marketing

Marketing Teacher: One Million Enrollments | Kellogg MBA | Fortune 100 Experience

Former VP of Marketing with Fortune 100 Experience and a Kellogg MBA. 
Top-selling marketing instructor with 1,000,000 enrollments in online courses.
SaaS Marketing Course: https://dekker-s-site.thinkific.com/courses/saas-marketing

Become a Product Marketing Manager: https://www.udemy.com/course/product-marketing/?referralCode=C29D8A9A51F6DE7E8687

Digital Marketing Mastery: https://www.udemy.com/course/digital-marketing-mba/?referralCode=CAFDEBFFA1A0503FEECA

Consultations: https://tidycal.com/dekkerfraser

SaaS Marketing Consultant & Fractional CMO

Netwoven

Netwoven is a trusted Microsoft Solutions Partner & a global technology consulting firm. My key responsibility area is Digital Marketing for the security & modernization solutions and services provided by Netwoven leveraging upon Microsoft technologies (Azure Cloud, Microsoft 365, Copilots for Microsoft 365, Microsoft Fabric, Microsoft Purview and more).

Associate - Marketing

MyCaptain

I have done portfolio projects which equipped me with various digital marketing tools used efficiently under different contexts. Also did case studies oriented projects on brands from different industries like: Nykaa, Cadbury, Zara, H&M, Aisle, Cafe Coffee Day, Hyundai, Sunburn, Myntra, Zomato, Swiggy and many more. This prepared me regarding how marketing strategies change in different industries. Apart from the execution part, this helped me approach researching, planning, strategy making, performance tracking, optimizing and reporting on deliverables like a professional.

Digital Marketing Trainee

IEM America Corporation

Projects: 
1) Business Upside- news and blogging website on various industry verticals
My key responsibility areas include marketing and branding this website using Search Engine Optimization and Social Media Marketing. I have also conducted online sessions and guided interns during this short time frame. My routine tasks involve keywords research, lead generation, Facebook campaign, Google Ads, social media creative ideas and publishing, website auditing, content optimization and new strategy development for better reach.

2) IEM AI Writer- Social media marketing of the in-house AI writer tool.

Business Development Executive (Digital Marketing)

WiseUp Communications

On weekends, WiseUp Communications in partnership with EdYoda Digital University conducts online coaching to help students and professionals of varied backgrounds to master communication and to ace interviews. I particularly take several mock interview sessions with freshers and young professionals to guide them communicate their way to success.

Communications Coach

LEARNOVATE ECOMMERCE

During this one month internship, I did blog writing on Medium platform and promoted the online book dealership company's services. Regular tasks involved on-page SEO by generating website audit report and analysis to improve the website's overall performance.

Digital Marketing Intern

Aditya Birla Capital

Project Name: “Customer Reaction on Investment during Lockdown”. Alongside understanding the impact on health and market linked insurance, the two months from June to August have helped me build an enriching network with the customer base. Interacting with a wide variety of people coming from different backgrounds and professions. I came up with marketing strategies, did market research and designed market survey questionnaires which prompted us to be more creative at play. This experience helped me develop the persistence and mental resilience to pursue any customer and to properly handle objections during lockdown.

Marketing Intern

A Digital Marketer in the IT industry, blending creative storytelling with strategic content and event organization. Known for leading with empathy and sparking ideas that move people and brands forward.
 
With a foundation in sales and an obsession for digital marketing, I've crafted compelling brand narratives, optimized content for SEO, and executed comprehensive campaign strategies revolving around social media, Google Ads and Facebook Ads.

Currently at Netwoven, one of the leading tech consulting firms and a trusted Microsoft Solutions Partner. Here, I am marketing cutting-edge security and modernization solutions leveraging Microsoft technologies. I drive the company's brand storytelling through social media marketing, content writing and management, creative designing, email marketing, account-based market research and a variety of promotional activities such as press releases, third-party promotions, product listings, Microsoft Partner Alliance (MSPM), and speaking events.

As a passionate Digital Marketer, I've also had the opportunity to drive impactful case study based portfolio projects for leading brands like: Nykaa, Cadbury, Zara, H&M, Aisle, Cafe Coffee Day, Hyundai, Sunburn, Myntra, Zomato, Swiggy and many more.

On a continuous mission to enhance my skillset and to dive deep into domains that excite me.

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Dekker Fraser

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