Dekker Fraser

Top Marketing Instructor 

DMAnc.org (Direct Marketing Association of Northern California)

LinkedIn Advertising Instructor 

Talkatoo

Vice President Marketing 

Marketing Consultant

Webgility, Inc.

Senior Product Marketing Manager 

ILAC International College

Taught Digital Marketing & Business Analytics

Marketing Instructor (Lecturer) 

Rocket Lawyer

Product Marketing Manager

PlayStation

Global Product Marketing Manager & Brand Manager

Ironclad Games

Director of Marketing (Flame Design) / Head of Marketing

Marketing Teacher: One Million Enrollments | Kellogg MBA | Fortune 100 Experience

Former VP of Marketing with Fortune 100 Experience and a Kellogg MBA. 
Top-selling marketing instructor with 1,000,000 enrollments in online courses.
SaaS Marketing Course: https://dekker-s-site.thinkific.com/courses/saas-marketing

Become a Product Marketing Manager: https://www.udemy.com/course/product-marketing/?referralCode=C29D8A9A51F6DE7E8687

Digital Marketing Mastery: https://www.udemy.com/course/digital-marketing-mba/?referralCode=CAFDEBFFA1A0503FEECA

Consultations: https://tidycal.com/dekkerfraser

SaaS Marketing Consultant & Fractional CMO

Get 100 New Customers with AI-Powered Social Media
#aimarketing #aimarketingtools #socialmediamarketing #socialmediaadvertising

Create your ideal customer profiles with AI!
#aimarketing #aimarketingtools #productmarketing #productmanagement #marketingstrategy 
#saasmarketing

Results-driven product marketing manager/growth marketing manager who loves working at the intersection of product, marketing, and growth to help products grow and scale by reaching their core audiences and achieving set business goals.

As a product marketing and growth professional, I have experience working across the media, fashion, edtech, health tech as well as the fintech industries helping products grow from 0 to 1 from initial product development to product launch and adoption leveraging data, driving growth across the AAARRR funnel, Competitive analysis, Market and Customer research and suitable marketing strategies.

I have helped businesses of all sizes grow from 0 to 1 helping to drive more than 300,000+ customers contributing significantly to revenue growth, built marketing teams and worked cross-functionally with product, design, support, leadership team to drive products’ continued success in the market. 

My professional skills include -
Digital & Offline marketing strategy, positioning and messaging, competitor and market research, User research (working alongside product managers to define jobs-to-be done) product launch, go-to- market, app marketing, product marketing, product analytics, growth marketing, performance marketing/paid advertising/demand generation, email marketing, marketing automation, lifecycle marketing Influencer marketing, 360 marketing, content marketing, organic marketing (seo), data analytics, growth product management,  playstore optimization/App Store optimization, project management.

Current tech stack includes:
Google tag manager
Google Optimize/ Optimizely
Google Data studio/Looker studio
Facebook/ Google/LinkedIn ads manager
Customer.io / Braze for user engagement 
ASO (AppStore & Playstore)
Apptweak
Tableau 
Power BI
Excel/ Google Sheets
Zapier
Hot jar
Google Analytics 4
Adjust
Amplitude/Mixpanel
Retool
UX Cam
Google Suite
Slack/teams
Semrush/ Ahrefs
Asana

When I am not taking my next personal development course for continuous career growth - you will find me tinkering, visiting new places/traveling, and doing the most I can with my time.
 
Want to work with me? You can reach me via kadijatokeowo23@gmail.com

kadijat okeowo

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The Battle

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