Dekker Fraser

Top Marketing Instructor 

DMAnc.org (Direct Marketing Association of Northern California)

LinkedIn Advertising Instructor 

Talkatoo

Vice President Marketing 

Marketing Consultant

Webgility, Inc.

Senior Product Marketing Manager 

ILAC International College

Taught Digital Marketing & Business Analytics

Marketing Instructor (Lecturer) 

Rocket Lawyer

Product Marketing Manager

PlayStation

Global Product Marketing Manager & Brand Manager

Ironclad Games

Director of Marketing (Flame Design) / Head of Marketing

Marketing Teacher: One Million Enrollments | Kellogg MBA | Fortune 100 Experience

Former VP of Marketing with Fortune 100 Experience and a Kellogg MBA. 
Top-selling marketing instructor with 1,000,000 enrollments in online courses.
SaaS Marketing Course: https://dekker-s-site.thinkific.com/courses/saas-marketing

Become a Product Marketing Manager: https://www.udemy.com/course/product-marketing/?referralCode=C29D8A9A51F6DE7E8687

Digital Marketing Mastery: https://www.udemy.com/course/digital-marketing-mba/?referralCode=CAFDEBFFA1A0503FEECA

Consultations: https://tidycal.com/dekkerfraser

SaaS Marketing Consultant & Fractional CMO

Viseven

- Directed strategic transformation of digital marketing, resulting in a 32% growth in qualified leads and a 14% improvement in ROI.
- Led and mentored internal marketing teams, driving effective collaboration with product, sales, and development divisions.

Chief Growth Marketing Officer

Product Marketing Strategy Lead

Drill App

Managing Partner/ CMO/ Co-founder

Ninjamoba LTD

Conversational Assistance via AI - ethical data aggregation. Social AI Assistant to support municipal social services - a trusted source of information for the public good.

CMO/ Advisor

AIR Media-Tech

- Expanded marketing operations, increasing the team size to 16.
- Implemented HubSpot automation, resulting in a 73% growth in qualified leads and significant revenue enhancement.

Chief Marketing Officer (fractional)

Altamira

- Increased organic website traffic by 38%.
- Delivered monthly 36 high-quality MQLs and significantly improved conversion rates.
- Launched and scaled brand presence, website, and podcast.

Marketing Director

Decima Digital

Lead the marketing department and support the broader organization by developing strategies to increase business, conversion rates, user engagement and brand recognition. Provide new business opportunities, detailed analytics, campaign development, presentations and insightful recommendations to implement new marketing plans to achieve company's goal.

Chief Marketing Officer

BuyerQuest

BuyerQuest is a next-generation procurement solution. Official represented BuyerQuest in Europe and Asia regions. Build and manage B2B client relationships to drive account growth and retention. Broad scope of responsibilities included: development of strategic marketing plans, training and development, campaign management, social media management, analytics, sales support.

Sr. Marketing Executive EMEA

Viseven Europe OU

Provide results oriented product management and marketing. Responsible for developing and implement marketing plans for new and existing products, competitive intelligence, corporate website, promotions, trade shows, product management process and key product messaging. 

•	Develop and implement the annual strategic marketing plans and lead-generation B2B programs.
•	Managed the product management and marketing process for high technology products that resulted in a 25% revenue increase.
•	Managed product launches from concept to creation, with a support marketing strategy
•	Created company’s social media strategies. Increased social media reach and frequency while reducing spend by 30%.
•	Create and maintain business partnerships with key industry influencers and companies to increase brand awareness and drive sales.
•	Provided and coordinated extensive product workshops for global pharmaceutical companies which grew to over 100 participants annually.
•	Managed all facets of the digital marketing campaign and networking exhibitions.

Senior Marketing Manager

I’m a CMO & Growth Strategist with 15+ years of experience turning ambitious ideas into businesses that scale fast and actually work. From early-stage startups to complex AI and IoT solutions, I’ve built systems that cut through noise, deliver measurable results, and adapt quickly when markets shift.

I don’t do “innovation theatre.” If it doesn’t create value, save time, or drive revenue, it’s not worth building. That’s why I work at the intersection of AI, automation, and growth strategy, helping companies:

- Launch products and win markets faster
- Reduce operational drag through intelligent automation
- Turn complex tech into something customers understand and buy

Over the years, I’ve worked with startups, scale-ups, and enterprise clients across industries: from defense tech to SaaS, healthcare, and service businesses.
I’ve led go-to-market strategies, rebranded companies for global expansion, and helped founders secure funding by telling their story in a way that makes people lean in.

My mission is simple: To make innovation clear, profitable, and human-driven. To turn ideas into systems that don’t just exist in pitch decks, they operate every single day, creating impact for companies and the people behind them.

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Dekker Fraser

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