Jen Allen-Knuth

Founder, DemandJen | Sales Trainer & SKO Keynote Speaker | Dog Rescue Advocate

I help B2B revenue teams stop losing pipeline to buyer status quo. I'm a former Enterprise seller who carried quota for 18 years, closing 7-figure deals with Fortune 500 brands. Now, I run DemandJen, a sales-training firm trusted by Autodesk, GE, G2, IBM, Bloomberg, Instructure, Sprout Social, and more.

From conference stages to company Sales kickoffs, I'm known for:

- Buyer-Centric Frameworks – Practical playbooks for defeating buyer status quo in outbound pipeline generation, running executive-level discovery, building a point of view on cost of inaction (COI), and gaining consensus with larger Enterprise buying groups. 

- Story-First Messaging – Techniques that replace product pitches with problem-centric narratives that buyers remember.

- Engaging Delivery – A direct, humorous style that keeps even your most tenured reps taking notes.

Featured in Forbes, Sales Hacker, and 200+ podcasts, I combine real-world stories with data-driven insight to move audiences from inspiration to application. When I'm not on the road, you’ll find me in the Chicago suburbs chasing my 4 rescue dogs and 4 step-kids.

Head of DemandJen

Delivering SKO keynotes & virtual workshops that won't put your teams to sleep.

B2B Sales & Marketing teams have tried to earn buyer time and attention with a strategy of "more". 

More dials.
More emails.
More content.
More "value" and ROI.

But, 2023 showed us "more" is expensive and no competition against today's risk-averse B2B buying teams.

Instead of motivating the team to do “more”, I help empower teams to defeat customer status
quo and to make their sales conversations a competitive advantage.

Last January, I posted about how I collected social proof from 51 clients in 4 simple steps. It costs $0. I started doing this when I was an AE, but now I do it religiously as a solo business. 

Alejo P. turned the post into this cartoon carousel. 

(If his fun artwork looks familiar, it's because he created my website illustrations & the DemandJen logo cartoon 🤗 )

How I Gather Social Proof 

Kevin Schmitz

When I’m not chasing my kids around Ventura, I’m working with large enterprise companies on their LinkedIn go to market strategy, helping them manage change and build for long-term, durable growth.

Today, 60% of decision-makers are Millennials or younger, and they buy differently:

- They value real over polished
- They vet sellers on LinkedIn before ever replying
- They buy as a team, not as individuals

Most of my work is focused on helping companies modernize how they build pipeline and win deals not just for today, but for the future. 

Things I care about:

- Keeping it real (just check my posts and comments)
- Finding warm paths to the right people
- Taylor Swift - no shame.

I bring a mix of strategy, humor, and “let’s just figure it out” energy to every project. If you’re building something big, let’s connect.

taplio

The Battle

Jen Allen-Knuth

Kevin Schmitz

Followers

Posts

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Performance ScoreJen Allen-Knuth's LinkedIn Performance

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taplio

The Battle

Jen Allen-Knuth

Kevin Schmitz

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Jen Allen-Knuth's LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance ScoreJen Allen-Knuth's LinkedIn Performance