Jen Allen-Knuth

Founder, DemandJen | Sales Trainer & SKO Keynote Speaker | Dog Rescue Advocate

I help B2B revenue teams stop losing pipeline to buyer status quo. I'm a former Enterprise seller who carried quota for 18 years, closing 7-figure deals with Fortune 500 brands. Now, I run DemandJen, a sales-training firm trusted by Autodesk, GE, G2, IBM, Bloomberg, Instructure, Sprout Social, and more.

From conference stages to company Sales kickoffs, I'm known for:

- Buyer-Centric Frameworks – Practical playbooks for defeating buyer status quo in outbound pipeline generation, running executive-level discovery, building a point of view on cost of inaction (COI), and gaining consensus with larger Enterprise buying groups. 

- Story-First Messaging – Techniques that replace product pitches with problem-centric narratives that buyers remember.

- Engaging Delivery – A direct, humorous style that keeps even your most tenured reps taking notes.

Featured in Forbes, Sales Hacker, and 200+ podcasts, I combine real-world stories with data-driven insight to move audiences from inspiration to application. When I'm not on the road, you’ll find me in the Chicago suburbs chasing my 4 rescue dogs and 4 step-kids.

Head of DemandJen

Delivering SKO keynotes & virtual workshops that won't put your teams to sleep.

B2B Sales & Marketing teams have tried to earn buyer time and attention with a strategy of "more". 

More dials.
More emails.
More content.
More "value" and ROI.

But, 2023 showed us "more" is expensive and no competition against today's risk-averse B2B buying teams.

Instead of motivating the team to do “more”, I help empower teams to defeat customer status
quo and to make their sales conversations a competitive advantage.

Meet Mindy 🩷

She’s an 8-month-old pup with a story of incredible strength and an even bigger heart. 

She was severely abused by her previous owner, who broke her femur 🥺.

Despite everything she went through, she is pure love. She’s super social and full of joy. 

She loves people and is wonderful with kids, cats, and other dogs. 

She greets the world with sweetness, tail wags, and a trusting heart that will truly amaze you.

Mindy is one of many perfect dogs who are in a shelter or rescue due to no fault of their own. 

She’s available at Many Paws Global Rescue in Palatine, IL. 

Mindy deserves a second chance at a happy life. Can you help spread the word? 🩷

Photo credit: Nicholas I. Knuth 📸

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Meet Mara 🩷

She’s a 7 year old, 59lb girl with the most gentle demeanor (especially with kids). 

Dogs like Mara always have a harder time getting adopted. She’s older + she’s a pittie mix. It doesn’t make her any less deserving of love. 

Every dog should be judged by their own demeanor. Not breed sterotypes.

We have a husky who never makes a peep and is scared of his own shadow.

We have a pittie who would throw herself in front of a bus to protect our kids. 

Mara is calm, easygoing, walks nicely on a leash, and does amazing in daycare. She’s a complete love.

Mara deserves a loving family. Will you help share her? 🩷

Available at Many Paws Global Rescue in Palatine, IL.

Photo credit: Nicholas I. Knuth 📸 

PS - I know many of you have pitties, too. I love seeing your photos in the comments - please share them!

I'm no LinkedIn expert, but I don't think we win by taking what works for someone else's content and trying to copy it. Here are 3 people who I think embody what it means to a have a voice on here that is totally and completely their own.  

Sara Uy
She grew like crazy on here after filming herself making cold calls every week. She's relatable because she was never trying to impress you. She showed the good, bad, and ugly. She took a job-to-be-done that makes many sellers nervous and she did it in front of the entire LinkedIn community. My favorite comments from her followers are the ones where sellers say, "You inspired me to pick up the phone more". Sara didn't copy what bigger creators were doing. As a result, she's at the top of every Sales creator list. Right where she belongs. 

Tas Bober
The queen of sharp wit. Her expertise is paid ads landing pages. But, she finds 100 different ways to make it fun. She's unafraid to say how she feels + doesn't shy away from constructive debates. When I met Tas for the first time last year, I felt like I already knew her. She does a great job balancing SME content with human content. I'm pretty sure if I was given 10 random LinkedIn posts, I could pick the one she wrote. Her voice is so uniquely hers. 

Shali Rana Reed
She's the people's champion. You can feel Shali in your corner when you read her posts. It's impossible not to click "see more" when her posts appear in the feed. She's one of the best at sparking curiosity in her hooks, without making it feel corny. You never know if it's going to be a pun, a serious post, or a work post. I like how she keeps us guessing. She has this no-nonsense energy about her. Big sister energy, in the best of ways. 

Your turn. Whose voice stands out to you as completely their own?

Leslie Venetz

Outbound sales strategies, processes & skill sets for 15-50M SaaS & service orgs that need revenue-generating pipeline | Keynote Speaker | Top Sales Voice ✨#EarnTheRight to your buyer's time & attention ✨

🔥 Discover the Power of Effective Sales Training & GTM Strategy with Me 🔥

As a corporate sales trainer and sales-led GTM consultant, I am dedicated to transforming the way your team engages with prospects. Say goodbye to one-sided conversations and hello to meaningful interactions that drive results. 

Want your team to talk WITH prospects instead of AT them? Reach out to learn more today.

✉ Let's Connect! ✉

📰 Newsletter:
https://lnkd.in/eBYGfiNZ

📚 Business Book Club: 
https://patreon.com/BusinessBookClub

📺 YouTube:
youtube.com/@leslievenetz

📲 TikTok:
https://lnkd.in/ePQv7sTH

🤳 IG:
https://lnkd.in/ep5xSgX9

💡 Why Choose The Sales-Led GTM Agency? 💡

🚀 Extensive C-Suite Enterprise Selling Experience: With 15 years spent in C-suite enterprise selling, I have opened doors and penetrated the biggest logos, including AT&T, KraftHeinz, Walmart, ExxonMobil, JPMorgan, Verizon, and Target. I understand the intricacies of navigating high-level negotiations and building fruitful partnerships.

🚀 Accomplished VP & Head of Sales: Thriving in leadership roles, I have achieved remarkable success as a three-time Head of Sales. My strategic vision and ability to inspire teams have consistently led to over-achievement and revenue growth.

🚀 Early-Stage Startup Smarts: As employee #1 in a business intelligence startup, I fueled rapid growth by ramping up revenue from zero to 412K & 21 logos within 9 months post-MVP launch. I possess the expertise to guide startups through critical stages and drive substantial sales momentum.

🚀 Stellar Track Record: By nurturing SDR, BDR, ISR, AE, and CS teams, I have consistently surpassed targets and elevated overall performance. My proven ability to build high-performing, buyer-centric sales teams has resulted in tangible results and increased customer satisfaction.

🎯 Specialties 🎯

 B2B Sales & Sales Management | C-level Fortune 1000 Sales | Blue Chip Sales | SME Sales | Sales Collateral & Materials | Sales Training & Coaching | Sales Presentations | Cold Calling | Lead Sourcing | GTM Strategies | Email Sequence Creation | Outbound Campaigns | Sales Coaching | Pipelines | Business Development | Sales Strategy & Leadership | Sponsorship Sales | Marketing Campaigns | Social Selling | Content Creation | Recruitment | Onboarding | Customer Success | Account Management | Account-Based Marketing | HubSpot | SalesLoft | ZoomInfo | Prospecting | SDR & BDR Management | Customer Relationship Management (CRM) in a B2B Sales Culture

GTM  Partner

Follow Leslie Venetz, Founder of Sales Team Builder at @SalesTipsTok for daily sales tips and inspiration. 

Leslie is here to help you reach more people, build more value and close more sales.

I guest on 100 podcasts a year.
3 things I do to be a good guest + 2 unpopular opinions that get me rejected: 


1. I keep the most requested assets on a google doc. 

It contains all of my social links, bio options and my approved headshots. 

Those are the 3 things hosts ask for every single time so I make it easy for them to access. 

👉  You can easily make this for $0 in under 30 minutes. 



2. I am clear on where I can deliver value

I want their audience to get value so I always sense check the topics with a host before agreeing to ensure my talks tracks will benefit their listeners. 

If I am unclear on who is in their audience, I'll ask before we go live to make sure I can pivot my answers to be especially relevant to the audience. 

When I first started guesting on pods a lot of folks said I needed a 1-pager to sell myself. 

I've found that I get so much inbound / have a large enough social presence that I've not needed a 1-pager, 

BUT if you are planning to outbound with asks to guest on pods, I'd suggest you combine the above ^^^ with a section that highlights the top 5-6 areas where you'd contribute experience.

I don't think it needs to be fancy, but it should be easy to scan for relevance.



3. I batch my recordings to show up as my best self 

I like to record 3-5 podcasts on a single day. 

The night before I go to bed early and get a great night's rest. 

I wake up early so I can clear my inbox and reduce/remove any distractions before I start recording to help me be fully present. 

Batching keeps me in a flow state. These conversations really fill up my cup so I am locked in and look forward to recording days. 

This may not be accessible to you today, but I highly encourage folks to find ways to batch as much of their work as possible. 



📌 Unpopular opinions that make some hosts reject me: 


1. Unless we are friends, I don't want to be your first guest. 

Most podcasts don't make it past 3 episodes.

3 episodes also gives the host a chance to find their flow and iron out any kinks.

SO I politely decline guesting until the podcast has published 3 episodes. 



2. I don't do pre-calls 90% of the time 

At 100 podcasts a year, if I did a pre-call for each of them that would be an extra 50 hours a week on calls + the admin time of scheduling. 

I work a 4-day workweek so that would literally add almost 2 weeks of additional work each year. 

That is not the right way to spend my time.  

Unless it is a BIG deal pod & a pre-call is mandatory, I always ask to work async.




📢 What's your favorite podcast? 


Right now my absolute fav is Hidden Brain.

Leslie Venetz 

USA Today Bestselling Author | Keynote & SKO Speaker | Sales Strategist for Orgs That Outbound ✨ #EarnTheRight ✨ 2026 Goals: Read More Books & Pet More Dogs

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The Battle

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Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Jen Allen-Knuth's LinkedIn Performance

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