Denis Shatalin

SaaS Camp

• Over 100 startups have successfully completed the program
• Over 90 percent of startups participate in all sessions after 4 months in the program

SaaS Camp is a Performance-based Accelerator specializing in sales and marketing for B2B SaaS startups.

https://saascamp.co/

Highlights from founders inside the program:

✅ 16 demos and 4 deals in 21 days for Powerleads IO
✅ 8X increase in profit after restructuring positioning for Feedbucket
✅ 23 demos in the first week for Ethos
✅ Cold B2B sale 6 days after launching campaigns for MiloTree Cart
✅ 83 demos in 4 months with a 25% average close rate for Perci

Want to be our next success story? Visit saascamp.co.

Founder

In my third year of coaching startups, Univercity College London invited me to be their guest lecturer and startup mentor. Helping young entrepreneurs get to their startup goals faster.

Startup Mentor

Founder Coach

Razum

MentalTech Platform for Startup Founders.

SaaS for Exam Preparation

Coaching startups on sales, marketing strategy, positioning, idea validation, and user acquisition.

Founder & CEO

Sobachii Kaif

Co-Founder & CEO

Peer - to - peer accountability network for startup founders

Okinawa Techwear

Global Markets Research Analyst

Textura jewelry

Founder and CEO at Private Accelerator SaaS Camp | Coach | Angel Investor | Help SaaS Startups Dominate the Market Growing By 15% Every Month

How I added millions in revenue for SaaS startups without scaling a single one myself:

I was working at a Big 4 consulting firm, but understood that corporate life wasn't for me...

I left to launch ecom businesses. Have grown a jewelry store, dropshipped backpacks, and even sold dog toys on marketplaces.

The e-com businesses were working, but I wanted a new challenge and started building startups with no-code tools.

I spent years making every startup mistake you can imagine, spent tens of thousands of dollars, and earned a ton of expensive scars.

After one of the products got traction, other founders approached me to ask for sales and marketing tips.

I enjoyed helping them, and one day, I decided to pause other ventures to go into coaching full-time.



Since then:

● I have built Go-To-Market strategies for over 100 startups, in nearly every niche you can imagine, that have generated millions in new revenue.

● I built an outbound campaign for an AI Property startup Realiste, that helped them close a $52M deal with the #1 investment fund in Dubai.

● My coaching practice has grown into a Performance-Based Accelerator, where more than 80% of founders still attend every session after being in the program for 6 months.

● I made an Angel Investment in a B2B SaaS startup that helps football teams manage their finances and see how much they've made on each transfer. Within 7 months they’ve gone up from £400k to £950k in annual revenue (by closing a few US and Italian teams) which has grown their valuation from mid 7 to 8 figures. 



How I did this:

1) Tested a hell lot with every startup I worked with (I'm talking tens of thousands of messages, multiple personas and channels)

2) Noted every strategy that worked, acknowledged it when one didn't, and saved why this happened

3) Continuously analyzed common patterns between startups that add revenue and those who don't

4) Focused on doing one thing for years

5) Have always been testing my approaches on my own business. Customer acquisition, sales, operations. Whatever I coach on, I tried in the past or currently doing for myself.

Niching down to B2B SaaS who are selling through product demos made my business & life a ton easier:

I get 30-50 calls a month through LinkedIn, cold email and SEO, closing 20%-30% of them. My "simple" business is coaching B2B SaaS founders on how to get 30-50 sales calls a month through LinkedIn, cold email and SEO, and close 20%-30% of them.

Over the years I learned who I can and can't help, which allowed me to get into a performance-based model with a refund guarantee.

• Over 60 startups have successfully completed the program
• Over 1.1M new revenue generated for early-stage B2B SaaS in 2022 with 0 ad spend
• Over 90 percent of startups participate in all sessions after 3 months in the program

SaaS Camp is a Private Accelerator specializing in sales and marketing for B2B SaaS startups.

Highlights from founders inside the program:

✅ 8X increase in profit after restructuring positioning for Feedbucket
✅ 23 demos in the first week for Ethos
✅ Cold B2B sale 6 days after launching campaigns for MiloTree Cart
✅ 83 demos in 4 months with a 25% average close rate for Perci

Want to be our next success story? Visit saascamp.co.

Equanimity

I developed and launched Equanimity, a crisis management platform for communications & marketing teams. 
Our mission is to empower companies and shield their reputations in times of crisis by leveraging on tech and AI.

I also advise and accompany corporations and startups in implementing marketing, communication & PR strategies that actively contribute to business goals.

Founder  

WILLA

Advising female founders from startups incubated by Willa on a range of marketing, sales and communication topics:

- Brand platform
- Growth marketing
- Communication strategy
- Editorial calendar and content marketing 
- Founder's personal brand 
- Cold outreach (LinkedIn, emailing)
- Pitch decks

Startup Advisor

INTERNATIONAL COLLEGE FOR MODELS

Introductory course into digital marketing & digital communication strategies for undergraduate students.

Guest Lecturer

The Machinery

Nous aidons les entreprises à repenser le parcours candidat à l’ère du numérique.

Notre méthode "Talent Magnet" permet aux équipes RH d'identifier et de recruter les meilleurs talents, même sur des marchés ultra-concurrentiels, tout en améliorant l'expérience candidat.

Talent Magnet associate

Nexans

Driving external communications for Nexans, a leader in advanced cables and connectivity solutions with 27,000 employees in 34 countries.  
- Designing and implementing processes to drive the Group's content pipeline;
- Developing the messaging platform for the Group;
- Driving global media relations with a network of regional agencies (incl. identifying a pool of target media in each region, organising media interviews and press events);
- Creating content for executive and technical thought leadership, as well as external and institutional communications (incl. press releases, bylines, blogs, etc.);
- Leading social media activity on the Group's accounts;
- Designing and implementing measurable KPIs and reporting routines for external communications;
- Managing crisis communications in cooperation with the Head of External Affairs;
- Writing and editing content for the Group's award-winning Integrated Report.

Global External Affairs Manager

Agence ComCorp

Working hand in hand with some of the most inspiring B2B companies in the IT and telco industries (i.e. cybersecurity, digital transformation, application performance, network optimisation, supply chain, automotive industry, etc.).
- Developed and implemented global brand and communication strategies;
- Created and localised corporate narratives;
- Drove thought leadership campaigns, established and built media relations, amplified by digital communications.

Consultant

Junior Press Officer for Nexans, global leader in cabling solutions

- Organized press events in France and abroad (press trips, round tables, etc.) for a large industrial group (25000+ employees);
- Organized press interviews and provided support to spokespeople;
- Produced and edited press releases, press kits, briefing notes, etc.;
- Tracked the outputs of media relations efforts;
- Coordinated the Group’s communication network and public relations agencies;
- Handled incoming enquiries from the press;
- Assured media monitoring

Media Relations Manager

Programeter

Marketing assistant at an early-stage Business Intelligence start-up

- Built and experimented on marketing strategy;
- Developed technically-savvy content (for web, social media, newsletter, sales materials, etc.); 
- Managed customer relationships

Marketing Associate

Helping B2B companies & founders unlock business growth with Branding, Content & Thought Leadership 🚀| 10+ yrs in marketing, comms, PR (agency/in-house/startup) | Founder @Equanimity, AI-powered crisis management app 🔥

With over 10 years of experience in communication & marketing (in-house, agency, startup), I'm helping B2B companies & solopreneurs with:
⚫ building strong positioning & brand narrative, 
⚫ creating and executing business-led communication & content strategies, 
⚫ designing and implementing clear processes within teams,  
⚫ protecting reputation by anticipating & successfully managing PR & social media crises. 


Building on my HEC award-winning professional master thesis, I founded Equanimity ✨, the first digital platform for crisis communication management. By leveraging tech, research & data, Equanimity helps companies adopt the right processes and successfully anticipate & manage crises. ⛈️⏩🌤️



_________

Bio:

Ksenia Etcheverry is the founder of Equanimity, the first digital platform for crisis communication management.
Before starting Equanimity, Ksenia was managing global external affairs at an SBF120 listed company. She also worked as a consultant in a PR agency and held a marketing role in a Business Intelligence start-up in Estonia.
Ksenia has a bachelor’s degree with honors in Branding & Advertising, a master’s degree in Communication & Multimedia, and an executive master’s degree with honors in Business Development, Sales & Digital marketing from HEC Paris.

taplio

The Battle

Denis Shatalin

Ksenia Etcheverry

Followers

Posts

Engagements

Likes

Ready to grow your LinkedIn presence?