Deyson, Inc.

As the sole proprietor and Creative Director of Deyson Inc., I am intimately involved in all aspects of the creative process, from video editing and animation to motion graphics. 

My diverse roles also extend to consultation and training, enabling me to share my knowledge and experience directly with clients.

Over the years, I have had the privilege of producing commercials, short films, web films, music videos, and television programs for clients around the globe. 

Each project presents a unique opportunity to tell a compelling story, and I am continually inspired by the creative challenges each one presents.

Perhaps the most rewarding aspect of my work is the chance to bring the visions of others to life through video. 

I deeply enjoy helping others develop their ideas into beautiful and impactful videos. 

There's nothing quite like the thrill of seeing a concept transform into a reality that exceeds expectations. My passion lies not only in creating, but also in facilitating creation in all its forms.

President

Motion Master Templates

As the founder, animator, creative director, and editor of Motion Master Templates, I have had the pleasure  in developing high-quality animation templates for Apple's Final Cut Pro since 2010. 

Motion Master Templates has become a trusted source for Final Cut Pro users seeking top-notch templates and effects.

With a wide variety of templates available, I take pride in offering options to enhance any production. Every template in our collection is meticulously crafted with attention to detail, ensuring the quality you deserve in every pixel.

As the creative director, I have personally overseen the development of each template, ensuring they meet our high standards for quality, aesthetics, and usability. I understand the importance of providing users with templates that save time while delivering professional-grade results. 

That's why I have carefully curated and edited each template, optimizing them for seamless integration into Final Cut Pro projects.

At Motion Master Templates, I believe in the power of animation to elevate storytelling and engage audiences. I am committed to delivering exceptional templates and effects that help Final Cut Pro users unleash their creativity and bring their projects to life.

Discover the world of Motion Master Templates and unlock the potential of your Final Cut Pro projects with meticulously crafted animation templates designed to elevate your storytelling.

Founder

ADVERTISING CONCEPTS OF AMERICA, INC.

During my tenure at Advertising Concepts of America (ACA), a leading advertising company specializing in fully produced radio and television commercials.

I worked as a Video Editor, Compositor, and Motion Graphics expert. 

Leveraging the latest audio recording and video editing equipment and software, I contributed to creating compelling advertisements that stand apart and deliver results.

My primary responsibilities included:
- Video Editing: Cut, edited, and enhanced raw footage to produce engaging commercials for a variety of clients.

- Compositing: Utilized state-of-the-art compositing techniques to blend together different elements from separate sources into unified videos.

- Motion Graphics: Created dynamic and engaging motion graphics to add an extra layer of appeal to the videos.

-Project and File Management: Set up an effective syncing system that kept all five systems synchronized with each other, streamlining the management of client projects and files across the local network.

The thrill of working in such a dynamic, creative environment was matched by the incredible friendships I made, many of which continue to this day.

Video Editor

Multimedia Programming America, Inc.

Multimedia Programming America (MPA), designed and deployed custom infrastructure-level production and post-production solutions for the television & motion picture industry including such enterprise clients.

M.P.A. also contributed to the development and launch of Pinnacle CineWave, the original Apple Final Cut Pro HD editing platform, and D/Vison Pro, the world's first digital non-linear video editing system which ran on MS-DOS.

I had the incredible privilege of working with Multimedia Programming America, Inc., where my role extended beyond being a Demo Artist to encompass training responsibilities. 

As a specialist in Apple's Final Cut Pro Studio, Discreet's Edit*, and Combustion*, I was able to leverage my expertise to demonstrate the capabilities of these software suites and related hardware, while also providing training to others in these technologies. 

This experience allowed me to deepen my knowledge of Digital Media Production and to contribute to the growth of others in this dynamic industry.

Multimedia Programming America, Inc. was a valuable resource for the ever-evolving field of Digital Media Production. 

It is worth noting that my tenure here was profoundly influenced by the company's founder and owner, Bart Harrison. 

He was a pioneering figure in the industry and a great mentor to me personally. His guidance and belief in my abilities played an instrumental role in shaping my career trajectory. I am deeply grateful for his mentorship and dedicate my accomplishments to his memory.

Freelance Demo Artist and Trainer

Horizon Productions, Inc. / HDSuite

As an editor at Horizon Productions, Inc. and the HD Suite, I had the privilege of working with a production company deeply involved in all aspects of the motion picture arts and sciences. Being one of the first studios to embrace Sony HD and Red Digital Cinema footage, we were at the forefront of cutting-edge technology and innovation.

My role involved contributing to various productions, including short and long-form films, TV commercials, in-house advertising, concerts, music videos, and more. It was an exciting opportunity to work on a wide range of projects, each presenting unique challenges and creative opportunities. From the early days of High Definition format to the advent of Final Cut Pro, I witnessed and contributed to the evolution of both technology and storytelling.

Notable projects during my time at Horizon Productions and the HD Suite include "Heart: A Night at Sky Church" and "Journey - Live in Manila." Additionally, I worked on commercials for esteemed clients such as Pet Supermarket, Holy Cross Hospitals, and others, helping bring their visions to life through compelling visual narratives.

My years with Horizon Productions and the HD Suite were invaluable in terms of professional growth and learning. I am grateful for the opportunity to have been a part of their talented family, where I honed my editing skills, expanded my technical expertise, and contributed to the creation of remarkable audiovisual experiences.

Being immersed in this dynamic industry and collaborating on diverse projects was a constant source of inspiration and fuel for my passion for storytelling through editing. I am proud to have played a role in the success of Horizon Productions and the HD Suite.

Editor, Color Correction, Motion Graphics at Horizon Productions, Inc. and the HD Suite

RMS Networks

RMS Networks, known as an industry leader in high-quality, full-motion, and high-definition digital marketing content, was known for transforming retail venues into dynamic multimedia environments that drove sales and provided an immersive experience for customers.

As an industry pioneer, RMS delivered internet-based content to over 80,000 monitors installed in leading retailers and high-traffic destinations nationwide. The result was a powerful messaging outreach that enhanced the shopping environment, educated customers, extended product and retail branding, trained staff, and maximized merchandising efforts.

RMS had a targeted approach, reaching consumers where they lived - at retail, at home, and on their handsets. From its former headquarters in Fort Lauderdale, Fla., RMS served clients such as AutoNation, Blockbuster, Subway, and Advance Auto Parts, offering a compelling proposition: Where ROI meets awareness.

During my time at RMS Networks, I had the privilege of working as a Video Editor, Motion Graphics Artist, and Animator. Collaborating closely with producers, I contributed to the editing and animation of video presentations. 

By skillfully combining visual elements, dynamic graphics, and engaging animations, we created captivating content that resonated with audiences and effectively delivered key messages.

Working at RMS was an exciting opportunity to be part of the cutting-edge field of digital marketing, leveraging my creative expertise to enhance brand experiences. 

The collaborative environment and the impressive roster of clients made each project a fulfilling and rewarding experience.

Video Editor, Motion Graphics Artist, and Animator - RMS Networks

Mthree Productions

For many years, I had the incredible fortune of working as a party motivator at MThree, where I had the privilege of entertaining at numerous parties and bringing joy to thousands of people. This career path has not only been personally fulfilling, but it has also played a significant role in shaping my professional and personal growth.

Working as a party motivator has taught me invaluable skills in interacting with people, breaking out of my shell, and embracing the true essence of enjoying life. It provided me with an opportunity to connect with diverse individuals and create memorable experiences for them. I am forever grateful for the chance to work alongside a team of talented, creative, and positive individuals at MThree, who contributed to the vibrant atmosphere of celebrations and enriched my journey.

I wholeheartedly recommend anyone with a passion for dance and a zest for life to explore a career as a party motivator. It is a remarkable experience where you genuinely get paid to 'PARTY!' - spreading happiness, creating lasting memories, and sharing the joy of celebration

Party Motivator - Entertaining and Inspiring Celebrations

Aderman and Associates

During my time at Aderman and Associates, a renowned company specializing in motion graphics, DVD authoring, editing, and compositing, I had the privilege of contributing to various projects. This included editing and producing TV commercials, infomercials, TV shows, and more, which allowed me to develop my skills and gain valuable industry experience.

Under the guidance of Jeff Aderman, the person in charge and a mentor figure, I learned invaluable lessons about maintaining focus, working diligently, and fostering an amazing personality that attracted collaboration from everyone. His leadership and guidance played a pivotal role in my professional development.

At Aderman and Associates, I worked extensively with the Discreet Logic Edit* System, harnessing the power of Photoshop and After Effects to bring visuals to life. These tools allowed me to create captivating motion graphics, seamlessly integrate elements, and deliver high-quality video editing results.

My experience at Aderman and Associates was nothing short of amazing. It provided me with a platform to refine my motion graphics and video editing skills while actively contributing to the production of diverse projects. The opportunity to work with industry-standard tools and learn from a respected leader like Jeff Aderman was instrumental in shaping my career.

Motion Graphics Artist and Video Editor

Video Producer & Editor | 30+ Years Experience | Motion Graphics & Animation Expert | Teacher | Entrepreneur

Dreaming of video content that empowers and delights? 🌟

From cutting-edge video editing to the captivating world of animation, from gaining confidence in front of the camera to sparking that creative flurry - your adventure in video mastery begins now!

Hello, I am Deyson, your expert in video production, editing, animation, confidence coaching, and beyond. 

With over 30 years of experience in visual storytelling, I aim to empower you to create videos that help you and your business shine. Please don't just take my word for it; please hear what some of my previous clients say about their experience working with me.

My Superpowers? Experience, passion, fun, and a sprinkle of magic. ✨

✔️ High-Quality Video Editing & Animation:

Do you desire videos that do not just speak but sing and dance? As your visual expert, I will work my magic, transforming the mundane into mesmerizing, crafting scenes that captivate and animations that awe.

✔️ On-Camera Confidence:

Shine like the star you are! 🌟 Wave goodbye to nerves and say hello to charisma with my Camera Confidence Coaching - personalized to make you the hero in front of any lens.

✔️ Custom Creative Consultancy:

Your story. Your style. I offer customized sessions to elevate your narrative, whether you are an innovator, content creator, or visionary seeking to spread your message widely. Your uniqueness is at the heart of what I do.

Discover the World Through My Lens:

From compelling commercials to weaving together web content and everything in between, my life’s work is dedicated to bringing stories to life for audiences around the globe.

More than that, my heart lies in inspiring YOU to share your unique tale with the world, lighting up screens and hearts alike. Your story is a masterpiece waiting to be unveiled.

Embark on Your Creative Journey! 

Why wander the path of creation alone? 

Join me, and let us navigate the vibrant video production landscape together. Your visionary ideas deserve to be seen, heard, and felt. We bring them to life!

Step into the studio at Deyson.com for a treasure trove of services.

Or, reach out with a simple click on LinkedIn — connecting has never been simpler.

So, Let us begin this creative expedition together, crafting your story with the brilliance and passion it deserves. 

Your masterpiece is waiting to be unveiled — let me be the one to help you shine! 🎬✨

Deyson Ortiz

Danny DelVecchio ✌️

Video On Easy Mode

3 years ago, I helped a friend make his first-ever videos and realized something:

Most founders are sitting on a goldmine, but have no idea how to tell their story.

They understand the potential of what video can do for their business.  

But the process is uncomfortable, time-consuming, and overwhelming. 

That’s why I started Video on Easy Mode, a video marketing agency built for busy founders who want to build trust, generate leads, and grow their business on LinkedIn (without becoming influencers or spending hours filming).

Since then, I’ve helped 180+ founders create strategic video content that drives real revenue, not just vanity views.

From ideation to filming to editing to distribution, we make it easy for founders to show up as the face of their business and let their content do the selling.

Video Producer

MagicPost

The all-in-one platform for easily creating, scheduling, and curating LinkedIn content.

MagicPost recently raised €690K to become the top LinkedIn content creation solution worldwide!

Brand Ambassador

Free Business School Podcast

I never went to business school. I didn’t even graduate from college.

Everything I’ve learned came from 2 things: 

1- Surrounding myself with smart people 
2- And experimenting like crazy

But I also interview experts for a living. 

I've filmed videos with 184 founders across any industry you can think of.

Finance. Sales. Marketing. Engineering. HR. Tech. Real Estate. Health and Wellness. Consulting. You name it.

So you could say I’ve been getting a free education.

Now I’m turning these expert interviews into something YOU can learn from too.

It’s called FREE BUSINESS SCHOOL.

No gatekeeping. No gurus. No $10K masterminds.

Just honest conversations with people who are actually building successful businesses.

Available on YouTube or Spotify.

Host

Paychex

Partnered with accountants, banks, and financial professionals to serve their clients with payroll, outsourced human resources, and employee benefit solutions.

Channel Sales Consultant

SBS Tech

Develop revenue stream, opportunity funnel, strategic partnerships and sales team foundation In NY Metro market with a focus on specialized mobility services critical to public and private organizations responsible for ensuring public safety.

Enterprise Mobility Consultant - Public Safety

Spring Mobile

Building, training, and leading outside sales manager teams in mid-market and small business space operating across 2 AT&T sales channels (telecom & mobility) in East Region.   

Original member of core Senior Leadership team that planned, developed and launched new organization to address US business market.  

Key player in design, and execution of Spring Business sales program including – 
o	Launch of Solution Provider program
o	Development of Partnership strategies
o	Implementation of CRM
o	Delivery of New Hire training 

Direct team of 6 sales managers and over 50 direct sellers across 20 states who consistently meet and exceed performance metrics in direct B2B sales role.

Awarded 2017 President's Club for outstanding performance

Sr. Manager Enterprise Sales

Build, train, and lead outside sales team to increase market share in small business space in Northeast Region for top AT&T Retailer.

Promoted after 5 months in direct sales. Developed and managed team of 15 B2B sellers.

Led all sales managers in Gross Profit and KPI performance each month in 2017.

Served on Senior Leadership team executing projects key to Spring Business – creation of job descriptions, sales tools, and retail partnership strategies.

Top-performing Sales Manager in organization.

Regional Business Sales Manager

Hired to Direct sales position, closing deals with new and existing customers for AT&T products, services, and solutions to achieve strategic business priorities.

Mobilized on multiple fronts to prospect, uncover opportunity and propel B2B mission. 

o Email marketing / social media / cold calling / door-to-door
o Leveraged network of former colleagues at AT&T
o Built relationships with retail partners
o Initiated strategic partnerships with AT&T authorized agents.
o Innovated unique sales strategy to make deals more competitive.

Business Account Executive- Northeast Region

Tools4ever International

Selected as a direct sales person to create opportunity in US market segments with little or no penetration by this major global provider of Identity & Access Management security solutions built on software products and integrated consultancy services. 

Prospected aggressively to quickly build a strong cross-industry pipeline of opportunity exceeding $1M; includes Government, Real Estate, Entertainment, Retail, and Legal.

Closed sales of integrated solutions to CIO level; services - Single Sign-on, Self-service Password Reset, Active Directory Lifecycle Management; Software Licenses, Lifecycle Authentication, and Professional Services.

Account Executive

AT&T

Prospecting and Direct selling of AT&T products, services, system, applications and solutions to new and existing customers in small to mid-market.

Created and implemented aggressive personal action plan for success in new B2B role. 
o Ramped up technical knowledge.
o Leveraged wider set of products and services than usual in the target market. 
o Teamed effectively with Technical Consultants and AT&T Partners to bring consultative sales approach to customers and prospects.

Gained recognition as top performer, role model and mentor to new team members.

Consistently exceeded sales goals selling to diverse accounts across range of industries.

Hand-picked to represent NY/NJ Market on 2013 NE Region Employee Council.

4-time winner of annual Sales Achievers Trip 

Top 5 Performer NY-NJ 2012-2014

Account Manager- Business Integrated Solutions

Within 6 months of assuming ASM role, coached and motivated sales team; moved store from Level 1 to Level 2 ranking for first time.

• As Acting Manager during Q4 2010, finished among top achieving stores in overall directorate ranking and number 1 in Gross Adds and Opportunity Close Rates.

• Scored 4.92 (of possible 5) In 2011 Leadership and Engagement Survey across all dimensions.

• Winner of: Top Gun Award Nov. 2010. / Fast Start Incentive for Gross Attainment Feb. 2011 / 4G Sales Incentive.

Assistant Store Manager

• Achieved opportunity goal in every month.  Finished 2009 ranked in the top 3% of RSCs in the NY / NJ Market.  Rated Far Exceeds on 2009 Performance Review.

• Earned Northeast Region Top Gun Award for Oct. 2008, April, September, October, and Q4 2009; Service Excellence Award for Q1 2009. Customer Satisfaction scores over 85% for 2009. 

• RISE Program participant for management development, selected by ARSM.

Retail Sales Consultant

RadioShack

After 12 months as successful salesperson was selected from several candidates to manage retail store selling range of computer, electronic and wireless products.

• Managed all aspects of store operations including inventory management, sales floor maintenance, financial tracking, customer service, and staff management – scheduling, team meetings, coaching, goal setting, performance reviews, and training related to products, procedures and sales.

• As lead sales person acquired knowledge of wide variety of electronic products and maintained highest sales per ticket and highest volume of mobile device sales.

Store Manager / Sales Rep

Stress-free video content for founders | 200+ companies served | $20M+ in pipeline generated

You didn’t start a business to become a content creator. 

But you also understand that having a strong online presence is critical to staying relevant and building trust with your potential clients.

You also know video is the fastest and most effective way to gain that trust and convert casual viewers to paying clients.

But you’re not trying to be the next big influencer. 

Good news is I’ve helped 100s of founders and companies drive millions in revenue without millions of views and giant audiences. 

Bonus! We also have fun making the content. 

If you want put your video on easy mode, holler at your boy. 👇

https://calendly.com/coachdcreates/video

Here's what some of my clients are saying...

———

"Your true genius is in bringing topics to life. For me, there's a big gap between my great ideas and a great piece of content. Your service bridges that gap." 

- Chris Schwargel, Performance Psychology

———

"But being so visible online and wanting to deepen the relationship with my audience, I know that video is something I want and need to do more of. Text content is my jam, but video is actually my favourite way to consume content as a consumer. So I tried out Danny's service - unreal."

- Matt Barker,  Ghostwriter

———

"Before, I spent countless hours each week thinking up ideas, recording, and trying to edit videos on my own. It was exhausting, and I eventually stopped making videos altogether from frustration and burn out. But now, thanks to Danny and his team, making short video clips is a breeze."

- Deb Curtis, Business Broker

———

"I've recommended his video service to SO MANY people already and will continue to do so to anyone who will listen. He makes creating video content accessible to even the busiest of people."

- Lea Turner, Founder of The HoLT

Coach and Content Strategist

LinkedIn is the #1 platform in the world for coaches to attract and convert new clients.

I help coaches get clients on LinkedIn without spending hours a day or sending spammy cold outreach.

We've got 40 days left in 2025.

I don't know about you, but when I look at my year, I don't know whether to cry or to celebrate.

I have half the clients I had in January. 
↳ But I built new offers and products that I love.

I'll miss my revenue goal by $100,000. 
↳ But I'll beat last year's revenue by $100,000.

I didn't pay all of my credit card debt. 
↳ But I went to Disney and did weekly date nights.

My LinkedIn reach dropped by over 100%. 
↳ But I activated other channels like YouTube and email.

I worked way harder to earn new business. 
↳ But spent the most time with my wife and kids ever.

The more I think about it, the more I feel... 

This is the way it's SUPPOSED TO BE!

Growth isn't easy. It's painful. But also exhilarating. 

 And I feel so blessed to get up every morning and live THIS life.

40 days left! How are you gonna spend them?

Stress-free content systems for founders | 200+ companies served | $20M+ in pipeline generated

Be the person you want your kids to be. 

Every morning at 7:00 AM, my kids come bolting down the stairs, and the first question is... 

"Dad, did you just get back from the gym?"

Every Sunday, they wake up to me flipping pancakes. 

They know to put on their church clothes.

They see me putting in the hours at my home office. 
They see me coaching their basketball teams. 
They see me give money to the homeless.
They see me volunteering at church. 

We've heard it a million times. Your actions speak louder than words. 

As a homeschool parent, I'm optimising my business for more time with my kids. 

So I'll be taking on fewer clients in 2026. 

And focus more on innovating and growing the Content on Easy Mode software. 

So I can serve more people, spend less time on delivery, and spend more time with my boys. 😁

I saw a post yesterday calling Alex Hormozi a liar.

But the million-follower gurus are NOT lying to you.

They're just playing a completely different game.

Think about this way...

If every one of your posts reached 100k people, you'd promote yourself in a different way.

But the reality is that your post reaches 1,000 people.

You can't use the same approach.

So you're better suited to learn from someone who isn't so far removed from where you are.

1-2 levels above you. NOT 10.

Someone who actually remembers what 1,000 followers feels like.

Someone selling high-ticket services like yours, not low-priced courses and info products.

I love Hormozi. Some of his advice is bang-on. Some of it doesn't work for me.

But I'm not at a stage in my business where I can hire him... #GOALS

PS. Do you think these big influencers are lying to you?

This is the simplest way to get clients on LinkedIn:

But 99% completely ignore it because it's "boring."

I've done Video Testimonials for 40 founders...

All 40 have gotten an ROI within 60 days.

Here's the psychology behind it:

When people see someone EXACTLY like them getting the results they WANT... 

Their brain says, "That could be me."

That's it. They're sold. Game over!

- They work as LinkedIn posts
- They're the best performing ads
- They increase conversions on websites
- They crush in sales meetings and proposals

I attached an E-Book. A complete blueprint for using video testimonials to grow sales by 30% in 90 days.

PS. Should I run a Black Friday deal for testimonials?

The Testimonial Loop

There's only ONE thing that can literally change your entire business overnight...

SOCIAL PROOF.

I know because it happened to me.

When I started my video agency, I had never done it before. I was feeling the imposter syndrome! 😬

So I gave it away free for 30 people.

One of those people happened to have a lot of leverage on LinkedIn.

And her testimonial helped me sign my first 7 clients.

I haven't looked back since.

I've been riding the momentum of that one testimonial for the last 2.5 years.

So, if you have clients who've had a great experience and results working with you?

That is your biggest LEVERAGE.

But like most people...

You're probably doing nothing with it.

It's time to change that!

Put your testimonials on Easy Mode?

We make it easy by doing the scheduling, interviews, and editing. 

Plus, we show you exactly where testimonials fit in your customer journey to convert more clients

I have 4 spots left in 2025 before the price increases in January.

I'm 42 with $0 saved for retirement. 😬
 
Most financial advisors would immediately have a panic attack upon hearing that.
 
But what they don't know:
 
- I emptied everything to pay off my wife's student loans so we could afford our first home

- I emptied it again to keep the lights on when I quit my job to build my business.
 
When I told Derek Coburn though, he didn't judge me. 

Instead, he APPLAUDED me.
 
Because Derek's been a financial advisor since 1998. And he's seen the same story 100 times:
 
Client hits their "number." Retires at 65. Then realizes their marriage is dead, body is broken, and they've already spent 93% of the time they'll EVER have with their kids.
 
Because Derek has a very different perspective on retirement. 

He even wrote a book about it. (Let's Retire Retirement)
 
His advice to me: Work 10 more years. Save $110/month instead of $2,400.
 
That's an extra $2,290 a month!
 
That's Disney World NOW
WEEKLY date nights with my wife
Never missing my kids' game EVER
 
Not someday. Today.
 
We went DEEP on this week's podcast: 

- Why 70-year-old CEOS make 3X as consultants 
- The $50k nighttime snuggle story that wrecked me 
- How "fun recession" kills more dreams than any crisis
 
YouTube - https://lnkd.in/en3Tz-jS
Spotify - https://lnkd.in/erEkMWgc
 
Look, I'm not saying burn through your savings like me. That's obviously not ideal.
 
But maybe there's another way.

That doesn't involve sacrificing everything today for a tomorrow that might never come.

I'll admit it:
 
I completely screwed up my app launch.
 
For the last 3 years, I've sold $1,000+ services. Then I tried selling $50 software the same way.
 
Feels like a gut punch from Mike Tyson. 🥊
 
Here's what I learned:
 
Phase I of our app had Zero wow factor on it's own. 
 
So I'm pivoting.
 
New Plan: Don't sell the app right away.
 
Include it in my services. My VIP clients will get the full experience immediately. 

On top of that, I'm launching a small-group program to help experts land high-ticket clients through content.

Members will get access to the full application, plus access to me for help with positioning, GTM strategy, and social selling.

I am opening up 10 spots to start in January.
 
DM "EASY" before spots fill.
 
P.S. I will offer the app as a standalone. But need some more data first.

Everyone thinks persistence is about pushing harder.

But my friend and mentor got to the real problem after 7 months on LinkedIn with $0 to show for it.

"You're actually afraid of success."

Wait, what? 

As soon as something gained traction, I'd sabotage it with a "better" idea. Classic shiny object syndrome. 

But it was deeper than that. 

I wasn't failing. I was quitting. EVERY SINGLE TIME!

That realization changed my life.

Your biggest obstacle isn't the market, the algorithm, or the competition.

It's YOU!

PS. Do you have a person who calls you out?

____

𝘐'𝘮 𝘋𝘢𝘯𝘯𝘺. 𝘐 𝘩𝘦𝘭𝘱 𝘦𝘹𝘱𝘦𝘳𝘵𝘴 𝘣𝘶𝘪𝘭𝘥 𝘤𝘰𝘯𝘵𝘦𝘯𝘵 𝘴𝘺𝘴𝘵𝘦𝘮𝘴 𝘵𝘩𝘢𝘵 𝘢𝘵𝘵𝘳𝘢𝘤𝘵 𝘩𝘪𝘨𝘩-𝘵𝘪𝘤𝘬𝘦𝘵 𝘤𝘭𝘪𝘦𝘯𝘵𝘴 𝘰𝘯 𝘓𝘪𝘯𝘬𝘦𝘥𝘐𝘯.

𝘋𝘔 𝘮𝘦 𝘌𝘈𝘚𝘠 𝘧𝘰𝘳 𝘧𝘶𝘭𝘭 𝘢𝘤𝘤𝘦𝘴𝘴 𝘵𝘰 𝘮𝘺 𝘴𝘺𝘴𝘵𝘦𝘮𝘴.

Harsh Truth: The boring stuff makes the most $$$

99% completely ignore video testimonials.

But the top 1% who have them make all the money

And they don't even need to sell.

The clients do all the selling for them!

Here's the psychology behind it:

When people see someone EXACTLY like them getting the results they WANT... 

Their brain says, "That could be me."

That's it. They're sold. Game over!

- They work as LinkedIn posts
- They're the best performing ads
- They increase conversions on websites
- They crush in sales meetings and proposals

I'm running a Black Friday special for Testimonials on Easy Mode.

We interview 5 of your clients, capture their stories, and then create a highlight reel of all the best clips.

6 videos that will help you sell yourself for years!

DM me to get the deets.

I've posted an insane 1,135 times on LinkedIn, and this is the 3-step framework that lands me clients...

Step 1: Share your insights
Give your best tips upfront

Step 2: Add client examples 
Show how it works in practice

Step 3: Include your results 
Natural social proof, not forced

This super simple approach has landed me over 251 high-ticket clients over the last 3 years.

Here's why it works:  

You're teaching AND proving simultaneously.

PS. Who's your favorite teacher on LinkedIn? 🍎

____

𝘞𝘢𝘯𝘵 𝘵𝘰 𝘭𝘢𝘯𝘥 𝘮𝘰𝘳𝘦 𝘩𝘪𝘨𝘩-𝘵𝘪𝘤𝘬𝘦𝘵 𝘤𝘭𝘪𝘦𝘯𝘵𝘴 𝘰𝘯 𝘓𝘪𝘯𝘬𝘦𝘥𝘐𝘯 𝘪𝘯 2026.

𝘋𝘔 𝘮𝘦 𝘌𝘈𝘚𝘠 𝘧𝘰𝘳 𝘧𝘶𝘭𝘭 𝘢𝘤𝘤𝘦𝘴𝘴 𝘵𝘰 𝘮𝘺 𝘤𝘰𝘯𝘵𝘦𝘯𝘵 𝘴𝘺𝘴𝘵𝘦𝘮𝘴.

Have you ever had a client who SUCKS?

This is how you feel every time their name pops up in your notifications → 😩

You'd do just about anything to avoid having another client like that.

One of my best homies has mastered the art of ONLY landing dream clients.

His name is Moe Choice.

And his secret?

He really DOESN'T CARE what people think of him.

A lot of people don’t like Moe.

They don’t like his ranting. They don’t like his foul mouth. They don’t like his aggressive sales approach.

But that’s EXACTLY what he wants.

It eliminates all the people he knows who would suck to work with.

Moe runs a $50k/month coaching business working with ONLY 6-12 people per month.

But it’s all people that he’d actually want to start a business with.

Moe joined me on Free Business School Podcast 

Here’s what we covered:

- the difference between solopreneurs and freelancers
- the “magic pill” question that closes $10,000 deals
- why passive income is for people “on f*cking drugs”
- his 100-messages-before-breakfast outreach routine
- brutal truth about why your positioning isn’t working

YouTube → https://lnkd.in/eS3MTGr7
Spotify → https://lnkd.in/epYhztx9

Fair warning: This episode has more F-bombs than a Tarantino movie.

But if you’re tired of working with clients who drain your soul...

This one’s a must-watch.

PS. Have you ever checked out my podcast?

Everyone thinks LinkedIn video is dead. 

But really, they're just measuring the wrong thing.

The math nobody talks about:

100 views × 1 minute = serious buyers 
5,000 views × 3 seconds = worthless vanity

People watch when they're interested. 
Interest means intent to buy. 
Intent means revenue.

My client landed a $42k retainer last month from a lead generated by a video.

He has 9k followers, but the video got only 700 views.

I'll take $60 per view any day! 😂

Be honest. Do you check your watch time?

____

𝘐'𝘮 𝘋𝘢𝘯𝘯𝘺. 𝘐 𝘩𝘦𝘭𝘱 𝘦𝘹𝘱𝘦𝘳𝘵𝘴 𝘣𝘶𝘪𝘭𝘥 𝘤𝘰𝘯𝘵𝘦𝘯𝘵 𝘴𝘺𝘴𝘵𝘦𝘮𝘴 𝘵𝘩𝘢𝘵 𝘢𝘵𝘵𝘳𝘢𝘤𝘵 𝘩𝘪𝘨𝘩-𝘵𝘪𝘤𝘬𝘦𝘵 𝘤𝘭𝘪𝘦𝘯𝘵𝘴 𝘰𝘯 𝘓𝘪𝘯𝘬𝘦𝘥𝘐𝘯.

𝘋𝘔 𝘮𝘦 𝘌𝘈𝘚𝘠 𝘧𝘰𝘳 𝘧𝘶𝘭𝘭 𝘢𝘤𝘤𝘦𝘴𝘴 𝘵𝘰 𝘮𝘺 𝘴𝘺𝘴𝘵𝘦𝘮𝘴.

Retirement is a scam.

It's supposed to keep you safe, but instead, it keeps you bored, stressed, and unhappy.

I never plan to retire.

Knowing the future version of me exists actually frees me to be present NOW. 

To coach basketball. To teach Sunday school. To say yes to more family time that I'll never get back.

Your future earning potential means that you DON'T have to sacrifice today. 

Derek Coburn wrote an entire book about this. 

If you want a fresh perspective on retirement, check out our conversation... https://lnkd.in/e83cHjSC

I ran a test to see how well AI knows my brand. 

And the results are shocking. 

I didn't answer any questions. It pulled this from the meeting transcripts I've been uploading over the past year. 

Here's what it came up with: 

WHO I AM & WHY THIS BUSINESS EXISTS
====================================

My name is Danny. I’m the founder of Content on Easy Mode, a tech-enabled content service.

My mission: To make it faster and easier for businesses to create content that actually attracts clients.

My backstory: 

- I spent 20+ years in sales as a rep, manager, trainer, and sales director.

- My company was acquired and overnight I went from sales director to entry-level rep. I hated it and knew I wanted out.

- In 2017 I started a podcast and grew it to 500,000 listeners through organic social media only.

- I combined my two superpowers — sales and social media — to build a coaching business that evolved into an agency and now a tech-enabled service.

- Today I make more than I ever did in corporate, work with clients I love all over the world, and all of my revenue has come from organic content. No ads.

- I want to help other experts do the same: use simple, strategic content to attract high-ticket clients without becoming “influencers.”

I deeply believe:

- Most experts are sitting on a goldmine of content inside conversations they’re already having.

- Content should feel like an extension of your business, not a second job.

- Simple, repeatable systems beat complex “guru” tactics.

My core values (PACT)

Passion – Work should be something you genuinely enjoy waking up for.

Accountability – Discipline and follow-through beat motivation.

Community – No one should build alone; mentors and peers matter.

Transparency – Being upfront and honest about wins, losses, and lessons attracts the right people.

====================================

A little scary. Maybe? 

But is it also an unfair advantage? Hell yes. 

Your potential to recreate yourself is unlimited. 

BUT

You need to give it the right inputs. 

I'm running a masterclass on how to use AI and video to create content that sounds like you and attracts high-ticket clients. 

Comment "67" if you want in. 

PS.  My kids keep saying that over and over, and I have no idea what it means.

In my last job, as a new hire in a brand-new industry, I was asked to present to 300 of my peers. 

Why me?  

Because I was the only one making videos.

So stop waiting for the right time to be BOLD... 

There's no time like the present!

Darryl McDaniels, aka DMC, is 61 years old.

This weekend I saw him perform live in Charleston.

Run-DMC is a legendary hip-hop group. I'm sure he doesn't have to be performing on stage at age 61. 

But he chooses to be. 

Because he loves it. And I love what I do. 

So, I never plan on retiring. 

Expect to see me at 90 years old still making videos for social media. 😂

PS. My homey Dana K Davis got some sick footage.

This might be hard to hear...

But every problem in your business is a YOU problem.

It’s not the market. Or the economy. Or the employee who doesn’t listen. Or the annoying customer.

It’s YOU.

My homey, Travis Lee Howard said it best... 

“𝘌𝘷𝘦𝘳𝘺 𝘣𝘶𝘴𝘪𝘯𝘦𝘴𝘴 𝘱𝘳𝘰𝘣𝘭𝘦𝘮 𝘪𝘴 𝘢 𝘚𝘌𝘓𝘍 𝘱𝘳𝘰𝘣𝘭𝘦𝘮 𝘪𝘯 𝘢 𝘥𝘪𝘧𝘧𝘦𝘳𝘦𝘯𝘵 𝘤𝘰𝘴𝘵𝘶𝘮𝘦.”

Travis delivered this tough love to me during the latest episode of Free Business School Podcast. 

Think about it. That “external” problem you keep blaming?

It’s just life unfolding.

A customer said no. The vendor didn’t deliver on time. The market shifted.

These aren’t problems.

They’re just things that happened.

The REAL problem is how you react.

Travis walked me through his whole framework for building conscious businesses.

We covered:

The Costume You Wear 
If you're putting on a "different you" at work, something deeper is broken.

Self → Customer → Machine → Team 
A simple framework to diagnose exactly where your business is stuck.

The 90-Day Rule 
The first big change Travis made at his law firm (and why your team meetings might be killing growth).

Your Team Comes Last 
Why this counterintuitive approach actually serves your people better.

Watch it here... https://lnkd.in/eXX3yrUW
Spotify homies... https://lnkd.in/eatqpWjm

3 simple steps to make $$$ with content.

(it’s much easier than people make it out to be)

I’m going LIVE in 24 minutes! 🤗

It’s been a while since I’ve done any live events so I’m psyched to chat with Rich about my failures. 

Becuse those failures will lead me to the promised land.

🗣️ 𝗬𝗼𝘂𝗿 𝗺𝗲𝘀𝘀𝗮𝗴𝗲 𝗺𝗮𝘁𝘁𝗲𝗿𝘀! 🫱🏼‍🫲🏾 Purpose-driven entrepreneurs trust me to help create a winning messaging strategy that makes a bigger impact.

[Today’s Discussion] 
Danny DelVecchio failed out of college and found his way into a role known for accepting anyone regardless of their educational background: retail sales. What started as a job to make ends meet turned into a 20-year career path. Like all sales professionals, Danny took his lumps, but he rose through the ranks and eventually landed a role as sales director for a global company, leading a team of fifty. A few years ago, he left the corporate world behind to start his own business. The road of entrepreneurship brought its own assortment of struggles and obstacles to overcome, but Danny demonstrated resilience time and time again.

[About Danny] 
Danny DelVecchio is an entrepreneur, coach, and content creator who specializes in helping founders and companies build their online presence and attract clients with video and content. His agency Content On Easy Mode has helped over 200 founders and companies generate millions in organic revenue without viral hacks, but by being the real human behind their profile photo. When he's not helping experts make content, you'll find Danny in Charleston, SC, with his wife and two boys; coaching basketball, perfecting his Italian cooking, and discovering the next great local restaurant.


[Connect with Danny]  
https://lnkd.in/eg-4JNxU  
https://lnkd.in/ep5b34vE    
https://lnkd.in/e4ZaCSVn   


[Connect with Rich] 
https://richperry.com  
https://lnkd.in/eFKYAztP   
https://lnkd.in/enCr6ncf    
(Help me rebuild on Facebook!)


🎙️ New to streaming or looking to level up? Check out StreamYard and get $10 discount! 😍 https://lnkd.in/exr2K2VM

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