I talk about digital writing & personal progress

Here's a quick rundown of how I've spent my last 5 years:

1. Studied math and played football at Princeton. I graduated in 2018 with a degree in financial engineering and played center for the Tigers. In college, I was a 280-pound offensive lineman, so for the last 5 years, I've had to completely rewrite my personal operating system on the health & fitness front. I currently weigh 185 pounds and have learned a lot along the way!

2. Graduated and immediately started working for BlackRock in New York City. I worked as a junior hedge fund trader for 4 years, focusing on global macro markets. This was my dream job and the only corporate job I've ever had. In fact, it's the only job *interview* I've ever had (since I interned there as a junior in college).

3. Realized working for someone else was not going to be the long-term path for me. 12 months into working on Wall Street, I saw someone in their mid-40s ask their boss for permission to go to their son's Little League game. At that moment I realized I wasn't cut out to take directions or instructions from other people for very long.

4. Started to write on my old blog, then on Twitter. Rather than quit immediately, I started to passively explore other opportunities by writing online, starting out on my old blog (which no one knew existed), then transitioning to Twitter in July of 2020.

5. Changed my trajectory with a 30-day writing challenge, which led me to start Ship 30 for 30. In September 2020 I was ready to give up writing entirely. But I gave it one more shot, this time moving from a weekly blog post to a daily Twitter thread. The challenge was a huge success. It took me 9 months to reach 100 followers and 1 month to go from 100 to 2,000. And that personal writing challenge turned into the foundation of Ship 30 for 30, which started as nothing but a Slack accountability group to help people publish consistently.

6. Scaled Ship 30 while working remotely for all of 2021. I built and scaled Ship 30 with Nicolas Cole to over 2,000 students in 2021—all while continuing to work full-time (remotely) for BlackRock. But towards the end of 2021, Ship 30 hit an inflection point and it no longer made financial sense for me to continue working on Wall Street.

7. Left BlackRock in March of 2022 to write and build on my own. After weeks of weighing the pros and cons and trying to project my path forward, I made the decision to leave BlackRock and chart my own path. 15 months into making that decision and I'm confident it's the best one I've ever made.

Dickie Bush 🚢

Recently, I coached a small mastermind of entrepreneurs with one ambitious goal:

To grow take-home profit by 50%+ during our first 6 months working together. 

So, I wrote the manifesto I wish someone handed me 5 years ago.

Here are 9 business principles that have served me well:

1. Speed is king

Your goal as an entrepreneur is to:

• Build things faster
• Collect cash faster
• Answer questions faster
• Respond to people faster

This does not mean act recklessly.

But it does mean questioning the tempo & timeline of the way you & your organization currently operate.

2. Raise your standards

You are exactly where you are because you tolerate it.

Your employees perform exactly how they do because you tolerate it.

Growth requires a raising of the minimum amount of performance you tolerate.

3. Think bigger—no one else will

To raise the standard, you must have something that motivates you to put forth new discretionary effort.

This will fall into either:

• Family impact
• Social impact
• Customer impact
• Or material goods

You tolerate the current level of your business because (whether consciously or subconsciously) it is meeting the demands you’ve placed on it.

4. Profit, profit, profit

You must obsess over the profitability of your business.

5. Data, then decisions

Doing things is easy.

Figuring out the right things to do is hard.

And it’s hard because you lack the information to make the right decision.

Which is why you need a tracking system that makes decisions for you.

6. Do the money math

Every single goal you have in this world is a simple set of equations.

And that’s especially true in business.

You should have clear models of:

• Every marketing platform
• Every payroll allocation
• Every sales process

Each should be modeled well in advance so you know exactly what you are building.

7. Solve in sequence

The people who move fastest:

• Work on things in the right order
• At the expense of everything else they could work on
• For months and years on end

This is the discipline you are going to need.

8. Care for your customer

It’s a shame, but most people in the internet education space do not give a single F about the people they work with.

9. Enjoy the ride

I can look back and smile on every single moment of my 4 years as an entrepreneur, even though I was not smiling in the moment.

Which means you can take the same approach now, no matter how challenging something is.

—
📌 The fastest vehicle to take home 50% more money right now:

Ghostwriting.

All you need to add $36,000/year is to land 1 client paying you $3,000/month.

I started a ghostwriting side hustle while working 50+ hours per week at my corporate 9-5.

And demand here on LinkedIn is huge.

Want to know how to land high-paying writing clients in 2026?

This free, 5-day email course has everything you need to get started: https://lnkd.in/gpPJpAS9

Here's some advice for anyone afraid of being laid off and replaced by AI:

Clear your entire calendar for the next week.

Use that time to immerse yourself in new AI tools like Claude Cowork.

Don't fear AI.

It won't replace you if you are:

• Using it intelligently
• To remove bottlenecks in your work
• And build yourself leverage that compounds forever

This is why I'm hosting my 2-week Claude Cowork Bootcamp starting TOMORROW.

Here's the schedule:

• Session 1: Setup & build your first Claude Skill
• Session 2: Write in-depth newsletters in minutes
• Session 3: Prepare your mind & materials before every meeting
• Session 4: Chain complex workflows together
• Session 5: Templates and browswer automation
• Session 6: Build your own custom Claude Skills

And no, you do not need ANY coding or AI experience.

But don't wait!

Enrollment closes TONIGHT at midnight.

Click here to secure your spot (before doors close): https://lnkd.in/gDzCitKk

Last January, this writer got fired.

And 2 days later?

My team & I started mentoring him.

And Warren's been running his digital business full-time ever since.

Just look at this small handful of wins he's collected so far:

• 3 sales calls & 1 new client in a single week
• Made his first $3,000 as a ghostwriter
• Booked a 6-month ghostwriting retainer
• Landed a $5,000 email course project

And if there's ONE thing you should know about him:

He's got an insanely good work ethic (even on the tough days).

For example, he got *every* possible response you can get from outreach in a 24-hour period:

• A lead telling him to “drop it”
• Another just brushing him off
• And a 3rd wanting to hop on a call

But he still kept going.

This is how I know Warren's one of the most committed students we've seen inside our Premium Ghostwriting Academy.

And clearly, it continues to pay off for him.

So, let Warren be your reminder never to give up.

I promise you, it's worth it.

📌 The good news?

It gets easier when you have a proven blueprint to follow.

That way, you can use your limited time on the simple actions that will *actually* help you make money the fastest.

Even if you:

• Suck at sales
• Don't have an audience
• Have never ghostwritten before

Click here to get instant access to the same proven blueprint Warren used: https://lnkd.in/gVpFVgvi

Luke Shalom

CEO @ Grow Solo I help the C-suite turn industry expertise into predictable pipeline

There are two ways agency founders try to turn LinkedIn into a reliable source of clients.



One is by guessing. Posting when there is time. Relying on referrals and hoping the next month is a good one.



The other is by building a system that creates steady conversations, even when client work gets busy.



Our clients choose the second.



→ Joya Dass (Founder, Women’s Leadership Lab)



The problem:



- She spent hours in the DMs to book a few calls.

- Content happened on weekends.

- When delivery picked up, sales stopped.



Some months were strong. Others were quiet.



Even in good months, there was stress about where the next client would come from.



What we did:



We built a simple LinkedIn content system she could run in house. No ghostwriter or agency retainer dependency.



We shifted her content from generic how to posts to insight driven thinking.



That changed the conversations. People in her network showed up aligned and ready to buy.



We added a content led outbound system powered by a setter we hited and trained. The system kept working while she focused on delivery.



Results:



- Revenue grew from $150k to $300k.

- Sales became predictable.

- The pressure eased.



→ Jonathan Crowder (Founder, Founders Ally)



The problem:



- No time for content.

- Unpredictable sales calls.

- Leads with no budget.

- No sales background. A 10 percent close rate.



What we did:



We removed Jonathan as the bottleneck. 



We built a content system using AI supported by his real thinking. It sounded like him, not software.



Trust was built before the call. Outbound went from 10% to 40% response rates.



We focused prospecting on real buying moments, like recent funding to catch buyers at the right time.



We simplified his sales process. Clear outcomes. Clear cost of inaction was communicated to his buyers.



Results:



- Meetings went from 3-5 a month to 10-15 sales qualifed leads a month.

- A visible pipeline. Increase to a 25 percent close rate.

- $300k in pipeline in 60 days.

- $30k in new revenue closed.



→ Brian Dukes (COO, Exit Wise)



The problem



- Ovelry dependent on referrals.

- No LinkedIn playbook.

- No time to write.



What we did



- We clarified positioning.

- Simplified the offer.

- Built a content engine.



Then we added outbound from the founder profile.



Everything was owned and run internally.



Results:



- Consistent posting machine.

- 500 to 6500 ICP followers.

- $740,000 in LinkedIn-driven revenue over two years.



We have helped 100+ founder led agencies replace unpredictable growth with systems they understand and control.



If this feels familiar send me a DM with "Grow", we should talk.

Founder

We help executives to build and monetize their brand on linkedin by scaling your content and turning it into leads, authority and thought leadership.

How?

Engagement + DM flows = Qualified meetings. 

Done with you. Done for you.

I close 50% of my discovery calls with 5-figure clients. Here's the exact founder profile funnel that does it:
 
Most agency founders are stuck in "random acts of growth".
 
They post and hear crickets.
They buy expensive tools.
They hire an agency and blow there marketing budget.

Nothing works.
 
So pipeline stays unpredictable.

Referrals dry up.
 
And LinkedIn gets written off as something that "doesn't work for our industry."
 
It's not the channel. It's the absence of a system.
 
The founders winning right now have stopped chasing tactics and built a Founder-Led Demand System.
 
One engine where content, trust, and outbound compound together.
 
Here's exactly how mine works.
 
TOP OF FUNNEL
 
Tools: LinkedIn, Perplexity, Claude
 
My founder brand on LinkedIn is the engine.
 
Every month it pulls the right people in. Follows, likes, connections, profile views from founders who match my ICP exactly.

By the time they reach out, they already know me. They already trust me.
 
That means every call I take is with someone already in consideration. I'm not selling to strangers.
 
But that only happens when your positioning is locked in and your content is engineered to take someone from skeptical to ready to buy.
 
Most founders post randomly and wonder why nothing converts.
 
MIDDLE OF FUNNEL
 
Tools: YouTube
 
LinkedIn gets them in the door. YouTube closes the trust gap.
 
I've never gone viral. My videos are lucky to get 500 views.
 
But every single client I've signed in the last 6 months said YouTube was one of the main reasons they hired me.
 
Why? Facetime. There's nothing that builds trust faster than watching someone think out loud on camera for 20 minutes.
 
Every video is built around a buying objection I hear on calls. I post once a week and drive LinkedIn traffic to it. Our setter uses videos in the DMs before calls, between discovery and close, and when leads go cold.
 
It's the best sales tool for trust building I have.
 
BOTTOM OF FUNNEL
 
Tools: Valley AI
 
This is where most agencies leave money on the table. They generate interest and have no system to convert it.
 
We run warm outbound to every ICP founder who engages with content. Likes, comments, profile views, lead magnet requests. All of it.
 
A human is in the loop at every stage. We qualify hard before anything hits the calendar.

That's why close rate is 50%.
 
Interested in building this out for your Agency? DM me "grow" and I'll show you the gaps stopping you from turning LinkedIn into  7 figure channel.

Founder at Atticus | Predictable LinkedIn pipeline using a founder-led sales system I 100+ clients scaled | Be the next 👉 atticusagency.com

Stop sending DMs that get ignored. I booked 1,000+ sales calls from LinkedIn and made $1.3M doing. Steal the exact script ↓

Comment and I'll send it to you.

I used to spend hours crafting the "perfect" DM. Tweaking. Rewriting. Getting ghosted anyway and following up like a desperate ex.

Now I use a 5-message sequence I've tested for 3 years straight. Instead of 18 rejections out of 20, we are booking 20-40 calls a month.

Every conversation feels like it came from them.

Here's what's inside:

- DM 1: Open with context, not a pitch
- DM 2: Follow up without sounding desperate
- DM 3: Uncover their pain in natural conversation
- DM 4: Transition to a call without it feeling forced
- DM 5: Make it stupid easy to book the meeting
- The complete walkthrough...  all 5 messages in action
- 5 mistakes that kill your DM conversion rate
- How to customise the script for your ICP

BONUS: DM Personalisation Framework that gets 80% response rates.
It took me 2 years and 1,000+ DMs to build. Takes you 60 seconds to steal.

Stop using LinkedIn DMs like a cold email channel. 

Start using them like a trust-building machine.

How to get it: 

1/ Connect with me 2/ Comment below and I'll DM you everything

♻️ Repost to skip the queue. 

P.S. We must be connected... otherwise LinkedIn blocks the message.

P.SS The perplexity lead magnet will be coming over today/ tomorrow... keep those eyes peeled!

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Dickie Bush 🚢

Luke Shalom

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taplio

The Battle

Dickie Bush 🚢

Luke Shalom

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Dickie Bush 🚢's LinkedIn Performance

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Ready to grow your LinkedIn presence?

Performance ScoreDickie Bush 🚢's LinkedIn Performance