Diego Oquendo

SaaS Academy

Performance Marketing Manager

Catalyst Consulting

Built and overseen paid media strategies for over a dozen fast-growing B2B companies:

- Responsible for managing over +$1M in Ad Spend across key paid channels like Google Ads, LinkedIn Ads and Meta Ads while maximizing performance / pipeline generation.

- Leading the marketing department, responsible for the training and results of our performance marketers, to maximize the return on ad spend for our clients, while ensuring projects get delivered on time and with the highest quality.

- Building training materials, templates and SOPs to deploy across our entire company to delegate, improve the time delivery and quality of the projects.

Head of Marketing

Sr. Performance Marketing Manager

We partner with B2B SaaS companies on the strategy, execution, and reporting of switching from lead gen to demand gen.

Vulkan Marketing 

Attract more inbound opportunities and dominate your category with customized marketing focused on your customers and revenue, not tactics or one-size-fits-all strategies.

What we do:

Our 4-step playbook is focused on the things that will drive long-term, sustainable growth for your business:

- Setting the right objectives, we don't focus on vanity metrics or ''leads''. We understand the activities that drive real growth are hard to measure. But our north star for success is always revenue.

- Deep Customer & Market Research, we help you nail down your Ideal Customer Profile, identify what are the problems and pain points they are facing and find holes in the market that aren't being met.

- Develop, execute & optimize your paid marketing strategy, know what activities to execute to stay in front of your ideal customers, build trust for your company and DEMAND for your solution.

- Run consistent growth experiments across social channels, finding new successful levers to add to the strategy mix to scale long-term.

Founder & CEO

Generating New Demand For B2B SaaS & Tech Companies To Achieve Sustainable Growth | Founder @ Vulkan Marketing | LinkedIn Top Voice Marketing & Advertising

I've built and overseen paid media strategies for over a dozen fast-growing B2B companies, where I was:

- Responsible for managing over +$1M in Ad Spend across key paid channels like Google Ads, LinkedIn Ads and Meta Ads while maximizing performance / pipeline generation.

- Leading marketing teams, responsible for the results of our performance marketers, to maximize the return on investment for our clients, while ensuring projects get delivered on time and with the highest quality.

- Building training materials, templates and SOPs to deploy across the entire company to delegate, improve the time delivery and quality of the projects.

Want me to help you accomplish the same for your company?

Send me a DM or email me at:
vulkansmedia@gmail.com

At Vulkan we are changing the way B2B SaaS companies go to market and grow. 

Attract more inbound opportunities and dominate your category with customized marketing focused on your customers and revenue, not tactics or one-size-fits-all strategies.

What we do:

Our 5-step playbook is focused on the things that will drive long-term, sustainable growth for your business:

- Setting the right objectives, we don't focus on vanity metrics or ''leads''. We understand the activities that drive real growth are hard to measure. But our north star for success is always revenue.

- Deep Customer & Market Research, we help you nail down your Ideal Customer Profile, identify what are the problems and pain points they are facing and find holes in the market that aren't being met.

- Nail down your winning messaging, find the best way to communicate your brand narrative, highlight the problems your customers are facing, and position your company as the ideal solution.

- Develop, execute & optimize your growth strategy, know what activities to execute to stay in front of your ideal customers, build trust for your company and DEMAND for your solution.

- Run consistent growth experiments across social channels, finding new successful levers to add to the strategy mix to scale long-term.

Learn more here:
https://vulkanmarketing.com

Drew Brucker

Goldcast

Director of Brand & Content

Runway

Creative Partner Program

MiniMax

brainchild

Currently helping brands in the following areas:
❑ Midjourney workshops & speaking engagements
❑ Content, storytelling, and design
❑ Brand + art direction

AI creative clients include: Marriott, Brooklyn Nets, Rebel Kitchen, Klar, Indiewalls, Buddy, and HUG

Brand & AI Creative Consultant

LASSO

VP, Marketing

Pavilion

Executive Member

Fullsteam™

Portfolio Marketing Director

Rubicon

Head of Brand & Creative

Senior Content Manager

RealPage, Inc.

Content Director

RAM Partners, LLC

Director of Digital Marketing

Digital Marketing Specialist

Marketer / 4 Under 40 / Midjourney Expert / Novel brand & creative direction for brands who want to leverage AI

I believe creativity is curiosity with something to prove.

I’ve spent the last decade scaling B2B SaaS brands, driving $130M in marketing-sourced revenue, and leading teams through multiple product launches, all while maintaining my sanity. Along the way, I picked up a peer-nominated American Marketing Association 4 Under 40 Award (2023).

As a first-mover with Gen AI, I broke out on my own midway through 2023 to provide novel creative and brand direction for teams that wanted to leverage AI in their visual storytelling. 

Since then, I’ve partnered with clients like Marriott, Brooklyn Nets, Rebel Kitchen, Klar, Buddy, and Indiewalls, while offering AI creative guidance and education to brands like Meta, TikTok, Ogilvy, McCann, Google, and VaynerMedia.

The journey has been incredibly rewarding. It also reminded me of something essential: the magic of working toward a shared vision with a great team. That’s what brought me to Goldcast.

Goldcast is empathetically changing how marketers connect with decision-makers by creating AI-first tools and workflows that solve actual challenges.

I co-host Midjourney Fast Hours, a podcast for creatives using Gen AI who are navigating this new frontier of visual storytelling.

My superpowers: creativity, curiosity, Gen AI, content, brand, design, innovation, growth mindset

More about me: https://bento.me/dr3w

Fractional CMO & Creative Consultant

Currently helping brands in the following areas:
❑ Marketing and GTM—strategy + execution (b2b SaaS)
❑ Midjourney workshops & speaking engagements
❑ Content, storytelling, and design
❑ Brand + art direction

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