Diego Borgo ᵍᵐ

Everyone talks about bringing Web3 to the mainstream. I'm actually doing it.


With 20+ years in branding and 8+ years in blockchain, I help Web3 founders translate complex products into narratives that mainstream audiences understand.


I've advised:

- adidas on their first NFT collection (€24M in minutes, setting the benchmark for how global brands enter Web3)

- Fortune 500s including Prada, Salesforce, Unilever, L'Oréal, and Mastercard on navigating blockchain and emerging tech

- Leading Web3 projects like Pyth Network, Aptos, Cookie3, and Nomina to attract mainstream partners, institutions, and users

Today, I help Web3 founders translate their products for mainstream audiences, so they can actually scale beyond the echo chamber.


Here's how I help:

- Clarify your brand narrative so it connects with mainstream audiences and drives adoption

- Define a unique market position that wins recognition, relevance, and long-term growth

- Design go-to-market strategies that accelerate traction and scale effectively

- Coach you and your team to become trusted, influential voices in your industry


My content has reached 50M+ views on LinkedIn. I speak at Web Summit, Paris Blockchain Week, and other global stages.

If you're building in Web3 and want to go mainstream, let's talk ❤️‍🔥

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Diego Borgo

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