Social Media Examiner

AI educator, strategist, and social media content creator helping marketers embrace the next wave of technology.

Senior AI Marketing Strategist

AI-Driven Marketer

Helping marketers master AI and lead the future of marketing.

Show Host

Danchez

Need help turning your marketing department into a system-driven machine? Send me a DM and I'll show you how you can turn the chaos into systematic results.

AI Marketing Consultant & Creator

Element451

Led all inbound marketing efforts to drive revenue.

Director of Inbound Marketing

Sweet Fish

Led a team of producers to manage 40+ clients' podcasts and content marketing. I led strategic sessions with clients to help them create industry-leading shows.

Executive Producer

Served as head of marketing for Sweet Fish and consulted B2B tech companies across industries on marketing strategy, audience growth, and content marketing. Helped Sweet Fish hit the Inc. 5000 Fastest Growing Companies list two years in a row and hosted over 200 episodes on the B2B Growth show.

• Generated over one million in revenue through my evangelism on LinkedIn. 
• Helped the B2B Growth podcast rank #1 in the Apple Podcast marketing category.

Director of Audience Growth

Bethany International

Served as the head of marketing and lead a teams in marketing, media, and digital technology initiatives. Daily responsibilities included marketing strategy development, coaching staff, mentoring students, producing content, writing copy, managing processes, and directing design work.

• Tripled the enrollment of BGU & won an award for fastest enrollment growth.
• Grew lead generation from 450 to 4,000+ leads annually. 
• Grew revenue from 6 to 12 million.
• Grew a new website from zero to 500k monthly pageviews from SEO.

Director of Marketing

Bethany Global University

Developed curriculum for and taught ENT211: Marketing Your Small Business for BGU's Transformational Entrepreneurship program where I coached students on how to start and market micro businesses.

Administrative Faculty

Shoptology

Worked with a talented team to build Facebook applications, manage client digital marketing, and provide social media training. My responsibilities ranged from product development, UI design, email marketing, WordPress theme development, Google Adwords, Facebook ad campaigns, and conducting market research for multinational corporations.

Marketing Engagement Specialist

International House of Prayer

I managed social networks consisting of 200,000+ followers as well as their PPC campaigns on Adwords and Facebook.
• Increased website traffic from social media by over 120%.

Social Media Manager

Teen Mania Ministries

Led a team of eight interns in email, social media, SMS text, Google Adwords, and direct mail marketing for one of the largest Christian youth organizations in the world. Managed 23 websites and blogs that exceeded 1.8 million annual visits each year.

• Website optimization for extremecamps.com increased lead generation by over 500%.
• Rebuilt all of their major websites which cut costs by 90% and increased overall performance.
• Successfully automated SMS text and email campaigns to save hours of work each week.
• Developed a marketing department training website for new hires and interns.

Digital Marketing Manager

Just a marketer trying to master AI in 2024 🦾 | Host of AiDrivenMarketer.com

Hi, I’m Dan Sanchez. My friends call me Danchez. 😉

I freaking love ai & marketing  ❤️ 🧑🏽‍💻

I also love:
• Yerba Mate  🧉
• Christmas 🎄 
• The great outdoors 🏕 
• V-neck t-shirts
• & Ultra learning (ask ChatGPT some time) 🤓

I post my most actionable advice to help you leverage AI to: 
 
👉  automate the busy work

👉  amplify your creativity

👉  and clarify your message

every... single...  day...  to help you LEVEL UP 🦾 your marketing game. 

So... connect with me on LinkedIn, 

become a friend, 

and call me Danchez. 🤓 👊

Dan Sanchez

"Let’s clarify your intent" 😍

ChatGPT is getting better.

I've been waiting for this moment. I know it would come but this is one of the first times I've seen it.

AI is slowing down and asking for clarity from my vague instructions just like a human would.

I've seen indicators of this before. If you would have asked it to write a marketing plan a year ago, it wouldn't have stopped to ask about the business you wanted to write it for. Eight months ago it started asking that.

Today, I gave it something that it would have normally moved forward with, but today it stopped and asked for clarity. 

It was the right thing to do.

These models are improving in small ways all the time.

#Danchez

Marketer mastering AI. Join me & 5k others on the journey at AIDrivenMarketer.com

Gemini will overtake ChatGPT when they:

1. Add a collaborate project feature

2. Allow Gemini to access most of the most common Google apps (YouTube, Analytics, etc)

3. Add memory 

3. They expand Google Opal to integrate with other apps outside of the Google ecosystem

4. They consolidate more of their AI features into their core Gemini app

I think it’s likely that these will all get done in 2026.

So, my prediction: Gemini will surpass ChatGPT by this time next year unless ChatGPT has an insane Hail Mary up their sleeve. 

Will you move?

#Danchez

I was 67 episodes in, then I got traction.

It takes time. We have to stop pivoting.

I had started and stopped a dozen blogs, podcasts, YouTube channels. 

I finally stuck with one.

It took a long time to grow.

But it did grow. 

Now it reaches 1,200-2,000 people an episode. 

It’s not huge, but it’s enough to keep it in the top 50 marketing podcasts. 

If you are just starting, just realized that it takes time. 

If you want to give up, keep going.

If you want to speed it up, publish more AND do improve the quality a little every time. 

Also, 67 wasn’t the magic number, it’s just when I noticed that things began to grow at a slightly faster rate. 

I was also not starting from zero. I had 25k LinkedIn followers and 10k monthly page views on my site and it still took a long time.

#Danchez

PS - Want me to take a look at your pod? Drop a link below and I’ll send a quick video with some rapid fire feedback.

OpenAI’s gearing up for war with Google.

But here’s the problem…

Google owns the map, the email, the docs, the OS… OpenAI owns ChatGPT and Sora. That’s it.

They’ll burn billions chasing compute, so building their own “Google Suite” from scratch? Impossible.

If I were Sam Altman, I’d go all in on acquisitions that scare Google:

👉 Notion: where real people actually work.
👉 Proton Mail: where privacy isn’t an afterthought.

Imagine a future where “OpenAI Suite” means private, fast, AI-powered everything.

Google would finally have a rival worth sweating over.

What company would you buy if you were OpenAI?

#Danchez
I help marketers use AI to move faster, build better, and think smarter.

PS – I built a free tool to make posting on LinkedIn easier. Try it (Link in profile).

Can you write a book with AI?

Would it be any good? We'll find out.

Naturally, there are dozens of programs that will spit out a book with a single prompt and all of them will be garbage. 

But, what if AI was just the ghost writer? 

What if you fed it your:

👉 Ideas
👉 Stories
👉 Style
👉 Structure
👉 Instructions

What if you let it interview you for more details?

That's what Ken Freire and I are attempting to do one podcast episode at a time. We've outlined the book using our existing ideas, broke down each chapter, and are recording an episode nearly every day this month that Gemini is turning into a chapter with the transcript.

We will still have to edit, but getting to v1 of the written draft was always the hard part (for me anyway). 

Will it work? 

The first drafts I'm getting out of Gemini tell me, yes.

You get to be the judge when it's published.

#Danchez
Marketer, mastering AI. 
Connect with me (Dan Sanchez) to join me on the journey.

PS - Today's episode (ch. 5) just dropped. 

Apple: https://lnkd.in/eSfvJqM8

Spotify: https://lnkd.in/e9dQqyYH

YouTube: https://lnkd.in/ekNcZKPM

Chick-fil-A Restaurants

•Worked with Chick-fil-A Operator’s wife and leadership team to manage high volume store. 🐔
•Ensured local restaurant marketing followed corporate brand guardrails and guidelines.
•Coordinated on-site Coffee with a Cop event, incl. creative files, store decor, and guest gifts.
•Prepared for Chick-fil-A’s national campaign launch: Summer of Cows and Code Moo game. 
•Served in Front of House during lunch rush with the goal of improving customer experiences.

Marketing Manager

Paychex

•Hired for nationwide team tasked with serving small-to-medium business (SMB) clients. 💼
•Part of Inactives Campaign team: called clients to express care for them and their account.
•Supported payroll specialists by assisting clients with simple payroll/account maintenance.
•De-escalated angry/impatient callers by listening, empathizing, and helping resolve issues.
•Prepared account notes, follow-up emails, and escalations to ensure clients were serviced. 
•Received 100% call evaluation and 10/10 client survey feedback scores within first 90 days.

National SMB Customer Service Representative (Part-Time)  

4KIDS

•Assisted HR director of Christian foster care agency with 100+ employees in six counties.
•Managed highly-regulated background screening/file process in strict adherence to laws.
•Requested/reviewed significant volume of legal documents to ensure agency compliance.
•Communicated with and cheered on candidates from pre-employment to onboarding. 🥳

•Scheduled/presented new employee orientations with a welcoming spirit and biblical lens.
•Coordinated select internal staff communications, incl. organization-wide emails/stories.
•Supported events designed to thank donors and volunteers and strengthen relationships.
•Uploaded and maintained employee data within Paycor HR & Payroll Solutions software.
•Covered for receptionist to answer phones and greet guests with care and attention.

Human Resources Coordinator

PausePrayEat.com 2017 - 2018, CristinaTeaches.com 2016

•Created and managed a Christian healthy living online monthly membership for women. 🎉
•Researched, strategized, and executed task-by-task plans for all B2C branding/marketing.
•Helped prospects understand subscription benefits. Replied to all sales/member inquiries.
•Set up and maintained CRM/CMS, incl. digital content, campaigns, emails, and automation. 
•Wrote lessons, filmed Zoom video teachings, and scheduled/distributed member resources.
•Used Kajabi with Stripe payment processing, and encouraged customers with a lot of love!

Founder / Brand Marketing & Membership Manager

Weight Loss Chica Enterprises, LLC

•Led brand development from concept to launch—consulted business/trademark attorneys.
•Planned and implemented an integrated faith-based marketing strategy for B2C campaigns.
•Aimed for consistent brand identity and positive customer experience across all channels.
•Invited by American Heart Association (AHA) to help as a national social media influencer.
•Served as AHA Multicultural Power Ambassador for campaigns, incl. #GoRedLATINO. ❤️

•Hired freelancers, prepared creative briefs, and managed projects. Issued payments/1099s.
•Handled all sales and customer service needs with care via email, text, phone, and social.
•Used WordPress with PayPal web integration for basic e-commerce processing/reporting.
•Wrote copy for digital channels, created and analyzed paid ads, and maintained CMS site. 
•Produced content, recorded remote video classes, and led virtual small group coaching.

Founder / Brand & Digital Marketing Director

3D Expertise 2009 - 2011, SolShine Expressions 2011 - 2012

•Helped solopreneurs and small businesses improve their online and print presence. 🤩
•Researched B2B/B2C market competition and presented recommendations for clients.
•Assisted a few owners of service-based companies with web, logo, and brochure design.
•Coordinated completion of complex technical needs with my husband who is oh so smart.

Freelance Marketing & Design Consultant

Epoch Residential

•Supported corporate/multisite branding, marketing, and ops, incl. HR, legal, finance, vendors.
•Assisted VP and senior management team with training and B2C/B2B communications. 💁‍♀️
•Strategized plans for assigned properties and budget to increase leases/resident retention.
•Reviewed/updated budgets and prepared variance reports for property owners/investors. 
•Worked with executives and creative agencies to redesign websites throughout portfolio. 
•Contributed to market research for new construction developments/corporate acquisitions.

•Purchased and approved multichannel B2C advertising. Introduced Facebook ad designs.
•Planned and led focus group to research consumer print and online marketing preferences. 
•Wrote columns/articles with short stories for corporate/apartment community newsletters.
•Hired on-site employees and helped with onboarding, policies, transfers, and terminations.

*I reported directly to the vice president of property management for Epoch Management, Inc. (now Epoch Residential). My official title was assistant regional supervisor.

Assistant Regional Supervisor - Corporate Marketing and Operations*

•Contacted leads with a welcoming and relational approach for leasing luxury apartments.
•Served people from their first visit to move-in day and from renewal to move-out day. 🚚
•Toured prospects on property with love and enthusiasm, helping them find a new home.
•Partnered with local businesses and merchants to increase cross-marketing opportunities.
•Coordinated small to medium events for resident appreciation and generating new leads.
•Reviewed/edited paid ads with the goal of showcasing the community in print and online.
•Wrote columns/articles with short stories for corporate/apartment community newsletters.

*Worked on site and promoted to corporate office while it was Epoch Management, Inc. (now Epoch Residential).

Marketing Specialist and Leasing Consultant*

Owens-Service.com

•Managed multimillion-dollar fee recovery project for 20+ hurricane claims - Orange County, FL. 
•Reported directly to company president and worked closely with executive vice president.
•Liaison between multiple federal, state, and local government agencies and departments.
•Collaborated with internal staff members and external stakeholders to meet client needs.
•Co-authored Disaster Recovery Plan to help county employees respond to damage.

•Participated in company’s Walt Disney World bid process that led to contract awarded.
•Established bilingual recruiting practices, incl. advertising, job fair event, and screenings.
•Created internal team member recognition/certificate program for facilities division.

*Hired title was commercial property manager, but primarily known by the client as a project manager/lead consultant for Orange County Government's FEMA Task Force. This involved large-scale project management. The HR manager position I served in as well was an internal dual role for OR&L.

Commercial Property Manager/Lead Consultant + HR Manager, Recruitment and Development*

Pointing women to Jesus and God's Word in the Bible. ✝️💜📖

taplio

The Battle

Dan Sanchez

Cristina Williams

Followers

Posts

Engagements

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Performance ScoreDan Sanchez's LinkedIn Performance

Ready to grow your LinkedIn presence?

taplio

The Battle

Dan Sanchez

Cristina Williams

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Dan Sanchez's LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance ScoreDan Sanchez's LinkedIn Performance