Improve & Grow, LLC

- Manage, retain, and grow both B2B and B2C client relationships (15-20 clients) throughout their lifecycle
- Lead the digital marketing team supporting my book of business (3-4 employees)
- Develop data-based digital marketing strategies and plans for assigned clients
- Monitor client performance metrics and adjust plans as needed to meet client goals
- Utilize market research and data analytics to craft campaigns and messaging that resonate with target personas and drive customer generation.

Senior Digital Marketing Strategist

Nardco

- Develop and implement digital marketing strategies that drive business growth and increased revenue generation.
- Conduct market research and identify target audiences, helping to unearth deep customer knowledge with an audience-centric approach.
- Measure and track marketing efforts using data and analytics dashboards, and delivering insights to continuously improve marketing strategies.
- Planning and execution of SEO, PPC, ABM & Event initiatives specific to individual business objectives.

Founder & Co-Owner | Digital Marketing Consultant

Directive

- Successfully led 5+ B2B consulting engagements, resulting in consistent client revenue growth through strategic positioning and go-to-market strategies.
- Analyzed campaign data, recommended optimizations, and delivered performance reports to inform decision making. 
- Conducted competitive analysis and market research to inform product/service positioning and marketing strategies.
- Developed and executed paid media strategies, creating campaigns and content that delivered revenue generating prospects to sales teams.

Senior Account Strategist | Paid Media

Level Agency

- Drove sustainable results via Paid Media for B2B, B2C, EDU & Non-Profit organizations across a variety of industries
- Spearheaded the development and execution of market strategies for SEM campaigns which included strategic planning, testing and analyzing results to create actionable next steps.
- Worked with the content creation, graphics/design, and web development teams to deploy high quality ad copy, display ads, and landing pages that improve lead-generation efforts.
- Analyzed campaign data, synthesizing results & recommending actions to optimize campaigns towards client's business-specific goals.
- Conducted A/B tests on all campaign elements in order to optimize performance toward tangible business KPI's.
- Produced insightful performance reports & effectively communicating to clients and executives to aid in further decision making.

Online Marketing Manager II

Synapse Marketing Solutions

- Leveraged data and analytics to develop and implement digital marketing strategies for SMB and Enterprise-level clients. 
- Management, optimization and analysis of multiple client PPC campaigns with monthly budgets totaling $125K 
- Dramatically increased marketing ROI by reducing cost-per-lead by up to 60%
- Performed comprehensive PPC management performing keyword research, bid optimization, copy-writing and A/B testing
- Created monthly SEO and PPC reports with analysis of campaign and/or website performance along with recommendations for improvements

Marketing Strategist - PPC Specialist

Drak Marketing

- Managed digital marketing strategies for clients utilizing both Facebook and Google Ads 
- Spearheaded design, implementation and optimization of a marketing campaign that directly resulted in a 112% increase in conversion rate 
- Successfully enhanced SEM, SMM and SEO tactics to improve digital performance

Digital Growth Analyst

With a decade of experience in digital marketing, I have honed my skills and expertise in the Technology, B2B, SaaS, and FinTech space. Having worked with numerous startups and enterprise clients in these industries, I understand the unique challenges and opportunities of marketing technology-focused companies. 

My background includes leading marketing efforts for several successful SaaS platforms, optimizing digital campaigns and funnels for FinTech organizations, and developing targeted paid media strategies to engage B2B Technology decision makers. I am deeply familiar with topics and trends relevant to these sectors.

Whether the goal is boosting brand awareness, generating qualified leads, or driving conversions and revenue, I have the specialized knowledge and hands-on experience to make it happen. My analytical mindset and passion for thinking outside of the box sets me apart. 

I am eager to partner with innovative companies looking to grow through smart, data-driven marketing. Let's connect to discuss how I can help take your business to the next level. The only limits are those we set ourselves.

Dillan Nardulli

Digital Marketing Consultant | Paid Media, Marketing Strategy | I help B2B and high ticket B2C organizations grow with simple & sustainable marketing.

View company: Speedwork -- LinkedIn Ads Agency

Operational & Executive Consultant | Fractional CXO | Marketing | Revenue | Operations | Business Development | AI Tech | 15+ Years Driving Results

As Chief Marketing Officer at Mid America Capital, I lead strategic marketing initiatives across a variety of industries, including specialized construction, gaming, media, and alternative agriculture. With over two years of experience at MAC, I focus on digital marketing, brand development, and data-driven customer engagement to deliver impactful campaigns and nurture audience connections.  

My work integrates expertise in mergers and acquisitions, strategic partnerships, and business growth. By leveraging data, creative storytelling, and technology, I aim to drive innovation and optimize marketing strategies that empower businesses to thrive in competitive markets.

Casey Copeland

How do you kill a $28B industry in a single weekend?

You don't do it in the light of day. You slip its execution into a "must-pass" bill to end a 41-day government shutdown. 

This isn't just a "hemp ban." It's a textbook "Bootlegger & Baptist" takedown.
The "Bootleggers" (Big Alcohol & Big Cannabis) want to kill their #1 competitor. 

The "Baptists" (Public Safety Groups) provide the political cover. 

The "Poison Pill" is the 0.4mg per container cap. It's written to sound like it only targets "intoxicating" products, but it's so low it will wipe out the entire non-intoxicating, full-spectrum CBD market. 

The result: a forced "collapse"  of a $28.4 billion market  and the vaporization of 325,000 American jobs. This is the playbook for modern regulatory capture, and it's happening right now.

See my full breakdown of the "Shutdown Gambit," the players involved, and the "poison pill" text in the article below.

#HempBan #Hemp #CBD #Shutdown #HRes5371 #FarmBill #Politics #Lobbying #USPolitics #BusinessNews

Chief Marketing Officer @ Mid America Capital

While the nation is focused on the 41-day government shutdown, a "must-pass" bill to reopen it has been turned into a weapon. This isn't a mistake. It

Open article: This Is How You Kill a $28 Billion Industry by Casey Copeland • 3 min read

This Is How You Kill a $28 Billion Industry

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