Divyansh Lohia

Katalyst

The AI agent for account development | Automate key workflows and get 80% time back talking to more customers.

Stealth - Feb to Sep

Co-Founder, CEO

RevGenius

RevGenius is a community of sales and gtm leaders.

Member

Datadog

Led GTM for Datadog Real User Monitoring, Session Replay and Mobile Application Testing taking them from 60m-100m ARR in <1 yr.

Product Marketing Manager

Eastrivr

Direct-to-Consumer brand that makes lifestyle products ethically & sustainably. 0-200k ARR in 2yrs w/ zero funding. Designed in NYC, made in India.

Founder & CEO

AB InBev

Product Owner of MarTech's mROI Project | Beer Garage Incubator.

Product Manager

Weill Cornell Medicine

Implemented dashboard monitoring cardiovascular and mental health of migrant asylum seekers via Fitbit & Apple Watch.

True Good Essentials LLP

1st Product Manager at True Good; Complete ownership of the “True Good” Android/IOS App

Aidapp

“Saledrive” enterprise SaaS that helps SMEs onboard and real-time manage on-field sales teams.

CEO & Co-Founder

Ginesys

- Full-stack implementation of internal app to manage client compliances

Software Engineer

Building getkatalyst.app. Automate account development and get 80% of time back talking to more customers.

Sign up for early access at getkatalyst.app

AEs spend 80% of their time in account development activities (daily meeting prep, client 1 pager, account research, follow-ups, CRM scribing). Katalyst does all that on your behalf, so you can handle 10x deal flow. 

DM me if you have any questions. 

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I've founded/worked at a couple of startups (Eastrivr, Aidapp, Truegood), a couple of big co's (Datadog, AB-InBev) and currently building in the future of sales tech @Katalyst. We are a top-tier team of (tech+gtm) ex-Datadog, Google, Tesla and as outsiders rethinking enterprise sales.    

My Journey in 1 line:  SWE --> PM --> PMM --> Founder doing everything.

Follow me to stay on top of future of enterprise sales with AI.

Co-Founder & CEO

Building a Direct-to-Consumer brand that makes lifestyle products ethically & sustainably. 

If you would like to work in setting the standard on how High Achievers live and move, please reach out!

GTM doesn’t break overnight.
It breaks slowly - in the whispers, not the alarms.

It breaks when reps stop following up consistently.
When deals stall in mid-funnel for ‘no reason.’
When CRM updates lag by a week.
When the team confuses activity with progress.
When leaders keep pushing for more top-of-funnel volume instead of fixing the leaks right in front of them.

For a long time, I confused a ‘busy’ pipeline with a ‘healthy’ one.

We had deals.
We had calls.
We had demos.
We had activity.

But deals weren’t moving.

The loud failure happens when revenue misses the quarter.
The quiet failure happens months before - when deals start losing momentum silently and you don’t notice.

The turning point for us was seeing deals die not because of product fit, but because of:
→ fragmented data
→ tool overload
→ lost context
→ slow engagement
→ lack of multi-threading
→ reps stretched too thin

The fix wasn’t more tools.
It wasn’t more leads.
It wasn’t more sequences.

It was simply this:
Care more about the deals you already have than the leads you don’t.

GTM teams rarely fail because they don’t generate enough interest.
They fail because they can’t convert the interest they already earned.

When did you realize your GTM wasn’t failing loudly - it was failing quietly?

Most teams obsess over top of funnel.
Very few obsess over the middle of the funnel - and that’s exactly where most deals die.

It’s comfortable to generate more leads, buy more lists, fire off more sequences, push volume. It feels like progress.

It’s much harder to admit that your existing opportunities aren’t moving because:

Your CRM is fragmented.
Your data lives in 6 different tools.
Your reps lose context.
Your follow-ups are inconsistent.
Your pipeline signals are weak.
Your team can’t multi-thread effectively.
and only the top 20% of sellers actually know how to build relationships.

I saw this firsthand.
Back when I was running sales alone with 15+ deals in the pipeline, I’d see prospects slowly reduce replies, lose context, or disappear altogether.

Not because the deal wasn’t a good fit.
But because I failed to engage them at the right moments.

Deals don’t fall through loudly.

They leak quietly.

The root cause?
People, process, and tooling - all misaligned.

The fix?
Shift from ‘more leads’ → ‘more momentum on existing deals.’

Because optimizing the middle of the funnel requires:

Consistent value at every touch.
Better signals.
Cleaner context.
Vertical AI that understands your pipeline and moves deals forward.
And leadership willing to invest in the hard things.

It’s not glamorous.
But it’s the difference between revenue engine and revenue theatre.

P.S. What’s one GTM problem you think companies still pretend doesn’t exist?

As a founder, I spent too long solving the wrong problem.

We thought our ‘customer’ was the salesperson - the rep trying to get through their daily workflow, juggling 6 different tools, updating CRM, fighting data redundancy, trying to squeeze more output out of broken systems. 

It made sense at the time. Engineers are trained to obsess over the end user. So we followed that instinct: fix the rep’s pain, improve their daily workflow, give them superpowers.

But the more we built, the more something felt off.

Reps loved the product. Usage was high. Feature requests kept coming.

But no one wanted to pay.

Because the real customer wasn’t the user.

It was the CRO - the person responsible for revenue, funnels, team performance, and targets.

Their pain was completely different.
- Deals stuck in mid-funnel.
- 60 - 70% of sellers are underperforming.
- Reps drowning in admin work.
- No visibility, no signals, no momentum.

We were solving workflow pain when the buying power cared about revenue pain.

The turning point?
When 50+ reps from enterprise companies onboarded to our platform and not a single one had the agency - or budget - to buy what they were using.

That’s when it clicked:
Build for the buyer. Not the user.

Once we shifted to enterprise sales, long cycles, custom pricing, value-based selling - everything changed.

Because we were finally solving the pain that actually mattered.

Today, our rule is simple:
Only build features that generate measurable revenue impact. Everything else is noise.

P.S. What’s one time you realized you were selling to the wrong ‘customer’?

quso.ai

vidyo.ai is now a part of quso.ai

We've helped 4M+ businesses and creators grow on social media with videos and more content. Our powerful AI helps you create 25+ pcs of content in less than 10 minutes. This means time savings, cost savings, and up to 10X growth on social media.

We're one of the top AI startups in the world, building a world-class AI experience with a nimble team.

You can experience the magic too: https://quso.ai

Co-Founder and CEO

Entrepreneur First

Entrepreneur in Residence

Josh Talks

Key Achievements:
- Led ideation, & launch for Josh Skills App
- Scaled revenue from zero to 3 million rupees/month
- Managed digital marketing budgets exceeding 20 Million INR annually
- Scaled product, marketing, content, and tech team to 30 members
- Led acquisition & product initiatives
- Managed PnL for the division at the organization level
- Assisted in new product development with RnD, Sales & CEOs Office

Josh Skills is Bharat's ed-tech app, aimed at providing high-quality learning and skilling courses to Indian users at extremely low costs. This ed-tech offering is completely focused on the next 500 Million users of Bharat.

Core Responsibilities: Product, Acquisition, Marketing,  PnL, Content.

Additional Responsibilities: Training & Recruitment, Culture, Tech, Team Leadership, Administration.

Head of Growth

Key Achievements:
- Developed content production and distribution engine
- Grew to 30 Million monthly views organically
- Formulated award-winning vernacular content stratgey 
- Scaled team to 20+ members from 4 & led internal training
- Executed key servicing projects with clients like Facebook, Google, ITC, etc.

Member of the Core Team at Josh Talks. 4th member of the team.
 
Our team grew our online presence from zero to 30 Million+ monthly views and 9 Million+ Subscribers across 8 Indian vernacular languages. We have achieved over 1 BILLION total views to date, and reached every corner of Digital Bharat. Our work has been covered and recognized by every media organization and think tanks.

Core Responsibilities: Content Strategy (YouTube, Facebook, Instagram), Community Building, Digital Growth, Vernacular Expansion, Team Leadership

Additional Responsibilities: Organizational Strategy & Culture, Training & Recruitment

Online Growth Manager

Headout

Headout (www.headout.com) is an on-demand travel concierge app with a presence in 14 cities across the world. Headout is backed by some of finest investors like 500 Startups, Nexus & Arena Ventures.

- Second Stint at Headout Inc. in the People Ops Team.
- Processed hiring needs across all teams within in the organization, >500 applications processed.
- Streamlined the Tech Hiring pipeline for improving efficiency of the hiring team.
- Conceptualized and co-created the On-Boarding procedure & kit for all new employees of the organization.
- Fulfilled all People Management needs.

People Operations

Headout (www.headout.com) is an on-demand travel concierge app with a presence in 14 cities across the world. Headout is backed by some of finest investors like 500 Startups, Nexus & Arena Ventures.

- Sixth member of the Headout India Team.
- Worked directly with the COO for setting up and optimization of the primary customer acquisition channel for the app Google SEM, using Google Adwords.
- Expanded the presence of Headout Marketing to New York and Las Vegas. Co-managed a monthly budget of $40,000, bringing down CPA by 20% and improving CTR and Click-to-Conversion rate significantly.
- Set up primary Facebook Remarketing and feedback campaigns for customers. 
- Created the website: concierge.headout.com for concierge onboarding in New York.

Growth Marketing (SEM)

Appscrip

Appscrip (www.appscrip.com) is a mobile app development company with over 8 years of experience in creating apps for clients all over the world. Appscrip also deals in white-label clones of popular apps already in the market for aspiring entrepreneurs.

- Created and Managed content on www.appscrip.com for on-page SEO, whilst using off-page SEO to drive traffic to the same. 
- Drove the Unique Daily Visitors up by 100% in two months.
- Product Development & Content Development.
- CRO

Digital Marketing (SEO)

quso.ai helps coaches, SMB owners & marketing teams turn their videos into 24/7 sales engines.

Our AI lets you convert your raw recordings into branded, social ready clips, blog posts, insta carousels, newsletters, and schedule them on social media directly.

You can create and plan your entire weeks' social media in 30 mins or less with quso.ai

Try it for free today!

Vedant Maheshwari

Biggest change I made building my company that has rewarded 100x


❌Stopped chasing VCs, valuations, hype

☑️Started obsessing over customers, workflows and unmet needs

Suddenly my work as a founder feels more rewarding, insightful and less fomo driven.

Video taken at the first in-person exhibit we did for our company (landing us some pretty incredible clients)

CEO @ quso.ai | We help Coaches, Consultants & SMBs reach new clients with social media

Post “perfect” content on socials is terrible advice if you want to grow.

Here's what 15 years in this game has taught me:

🫣Perfect content doesn't exist. 
It never has, and it never will.

You know what does exist? 

Content that connects. 
Content that starts conversations. 
Content that gets posted.

I've watched countless creators spend weeks crafting the "perfect" post while their competitors published 20 pieces of "good enough" content and built genuine relationships with their audience.

THE HARD TRUTH

❌The algorithm doesn't reward perfection. 
☑️It rewards consistency and engagement.

Those perfectly polished posts you agonize over? They often perform worse than the raw, authentic content you throw together in 10 minutes because you had something real to say.

Your first 100 posts will likely suck. 

Your next 100 maybe slightly be better. 

By post 500, you'll have found your voice, understood your audience, and developed a rhythm that works.

But you can't get to post 500 if you're still perfecting post 1. 😢

The creators who win aren't the ones with perfect content. They're the ones who:

👉Post consistently, even when it's not perfect
👉Learn from what works (and what doesn't)
👉Iterate quickly based on real feedback

Done is better than perfect.

Posted is better than drafted.

Agree?

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