CyberXtrain

Deliver web analytics, SEO and social media marketing for customers in sports and fitness fields.
•	Increase clients web site presence and update content.
•	Teach the value of web analytics and how to interpret data.
•	Create highlight lacrosse film for players to showcase to coaches.
•	Produced game highlights for the Monroe CC and Roberts Wesleyan College Lacrosse Teams, which helped increase our web and social media traffic

** Freelance Lacrosse Evaluator and Recruiter for a variety of companies. **

Internet Marketing Specialist & Lacrosse Evaluator

PrestoSports

I have used my experience as a Customer Success Manager to drive my success as an Accounting Specialist by consistent communication with customers and helping resolve issues quickly. 

I was the primary person on the project that helped Presto Sports collect $2.5M back in past-due invoices. In current accounting cycles, we are getting payments faster (average 20 days vs average 65 days before).

	•	Contacted customers with invoices over six months to three years old and collected $2.5M in late payments.
	•	Closed 300 open tickets that had been unresolved due to changes in accounting personnel.
	•	Updated and edited customer documents by contacting customers making it possible to collect payments.
	•	Updated customer records in Salesforce and Sage Intacct.
	•	Creating new processes to receive payments from customers in a timely manner.

Accounting Specialist

ScoreShots

As a Customer Success Manager, manage relationships with over 550 customers in the club, high school, college and professional athletic organizations with accountability for customer loyalty and retention. Additionally, provide quality assurance for development and design teams for new features and bug fixes.

•	Create new client lifecycle management system, starting from initial sale through all phases of on-boarding, implementation, training, and continued education.
•	Introduced CRM Tool (Close.IO), which helped retain 90% of customers during renewal period between 2019 and 2021. Including winning $250k of renewals between key period of May to September 2021. 
•	Provide demos, via Zoom for potential and current customers (club, high school, college and professional athletic organizations)
•	Coordinate and lead educational webinars, live events and email campaigns on updates and new features which has helped increase our Net Promoter Score (NPS) metric from 30 to over 80.
•	Investigate and resolve customer issues, ranging from simple to complex, in order to ensure client retention and satisfaction using Intercom (support chat).
•	Started implementing PandaDoc and Salesforce for new customers after ScoreShots partnership with Presto Sports.

Customer Success Manager (QA Analyst / Lead Tech Support and Account Executive)

Inside Lacrosse

Helping with live scoring for men’s D1, D2 and D3, as well as, D1 women’s lacrosse games. I also helped with high school score updates.

Consultant

Fellowship of Christian Athletes

Help the team with social media, website updates, marketing and more.

Marketing Specialist

St Bonaventure

Started social media accounts (Facebook and Instagram) and actively engaging audience on all channels. Have grown Instagram to over 600 followers in less then two months and have grown our Twitter audience by over 3400 since taking over.

Assistant Men's Lacrosse Coach and Director of Lacrosse Operations

Monroe Community College

- Coordinate all recruiting activities. My main goal is to increase awareness of our lacrosse program for players and families not only in NY state but also throughout the world via our website and social media. Our Twitter account is now the second most followed JUCO Lacrosse team. 

- Created Instagram and Google + accounts in February 2015. 

- Planning numerous fund raising activities including tournaments, clinics and other ideas for the MCC lacrosse program and community. (Face-Off Academy coming April 18th). 

- Created and maintain website for lacrosse team (re-designed in Feb 2015). Website is a way to keep fans, parents, alumni and MCC students update on our games as well as view our game photos, etc.

- Created video highlights from games during the 2011 to present seasons and posted to website and FB fan page. Also, provided game breakdowns for coaches and players. Posted taped games on our website for players and coaches to view. 

- Created Facebook fan page & custom landing page for the MCC lacrosse team (first for the college). We had a great response from fans, alumni, parents and students.

- I work primarily with the Offensive coach & Face-off coach. Also helped with conditioning drills.

- Game day setup of field, coordinated activities & arrivals with away team and all other coaching responsibilities. 

This is just a short list of the activities that I do when helping run the MCC Lacrosse Team.

Director of Lacrosse Operations & Assistant Lacrosse Coach

Rochester Rattlers

Producing content for website and graphic designs for website and social media (part time). 
Create game notes for local and national media. Helped coaching staff with getting game film.

Website Coordinator and Graphic Designer

Krossover

•	Review indexed games to ensure accuracy
•      Provided customer success to lacrosse coaches at all levels (high school, college, professional and youth)
•	Trained indexers and managers on the game of lacrosse and how to stat correctly
•	Led lacrosse sales – Grew this season from 1 NLL team to 6 NLL teams and all 8 MLL teams
•	In charge of obtaining all professional team game film for the NLL and MLL
•	Signing new lacrosse tournaments and club teams

Lacrosse Operations Analyst, Customer Success & Sales

•	Create monthly social media and website analytics reports for executives and staff members
•	Key member on implementing social media measurement tool (February 2015)
•	Manage the new store site (created in OpenCart)
•	Update the forums lacrosse website (forums.insidelacrosse.com)
•	Created how-to videos for easier navigation in the forums area
•	Led the charge on Social Media with daily contests leading up to the Konica Minolta Big City Classic (www.bigcityclassic.com) lacrosse games

Digital Media Consultant

Customer Success Manager @ ScoreShots | Helping athletic programs (youth, high school, college & professional) create better graphics. | Delivering top-notch and high quality customer service with a focus on technology.

Experienced Customer Success Manager focused with helping my customers succeed. Throughout my career I've built productive relationships, increased revenue and ensured customer success and satisfaction. And due to my background in website analytics and digital marketing, I have been successful analyzing data, communicating with internal and external parties and executing on plans to help operations and business grow. 

Whether launching a new lacrosse program at the collegiate level, live scoring games or recruiting new players, I am constantly looking for ways to improve results. I want to see all athletes, programs and schools achieve the recognition they deserve.  

Over the past 2 years, I fulfilled multiple roles simultaneously - sales, customer / client success, quality assurance and operations for ScoreShots (based out of Fayetteville, NC). 

I’ve been a remote worker since 2007, working from my home office in upstate NY. I am a lifelong learner and have a true interest in learning new technologies and tools. And when I'm not editing film or evaluating lacrosse players, you can find me testing my limits in the gym. 
  
MY APPROACH TO CUSTOMER SUCCESS:

* Set clear expectations while working with clients and provide quick response times;

* Solve problems quickly while maintaining an upbeat and positive attitude;

* Go above and beyond to ensure customer questions regarding products and services are resolved and thoroughly answered;

* Partner collaboratively with internal team to fully satisfy customer needs.

✉ Doug . McSorley @ Gmail . com 
📱 +1-585-444-5833 (Office)

Doug McSorley

Lately I’ve been leaning into something that feels like a true calling for me.


Beyond website design and web accessibility, I’ve realized how much I genuinely enjoy helping people navigate their career journeys, especially those in transition or looking for a fresh start.

Over the past few months, I’ve had more conversations about careers, direction, and next steps than ever before… and it’s been enriching. It’s made me start exploring the idea of becoming a career coach more formally.

If you’re already a career coach or work in a similar space, I’d love to connect, learn from your experience, and hear any insights or advice you’re willing to share.

And for anyone on the job hunt or thinking about a transition: my door is always open. Happy to support however I can. 🙌

#careeradvice #careertransition #networking #recruiters #careercoach

vinnydsomedia

JSESSIONID

(1) Feed | LinkedIn

li_at

Talks about #adhd, #branding, #athletics, #remotework, and #careeradvice

Career Coach | Web & Accessibility Consultant | Helping People Find Clarity, Confidence & Their Next Step Forward | McSorley Designs

📣 Candidate Spotlight: Meet Laura Cantagallo
Accessibility & Assistive Technology Leader | EdTech Professional | Inclusive Systems Builder

Today’s spotlight features someone making a meaningful difference in education and accessibility, Laura Cantagallo. With over 15 years of experience helping schools and organizations implement inclusive technologies, she brings a rare blend of strategic vision, educator empathy, and hands-on technical knowledge.

I enjoyed talking to Laura right before Thanksgiving and can tell she will find a job very quickly. I loved her energy. 

🔹 Location: Collingswood, NJ
🔹 Open to: Full-time remote (EdTech roles), hybrid Philly region if mission-aligned
🔹 Target Roles: Accessibility, Assistive Technology, Professional Development, Project/Product Management, EdTech Operations
🔹 Let’s Connect: https://lnkd.in/gVmmZZ2W

⭐ Top Skills & Strengths
• Accessibility & AT (JAWS, NVDA, VoiceOver, WCAG reviews, VPATs)
• Professional Development & Adult Learning
• Instructional Technology Implementation
• Cross-Functional Collaboration & Relationship Building
• Systems Thinking + Clear, Effective Communication

🚀 Notable Highlights

• Led districtwide accessibility and AT implementation: training 100s of educators and building sustainable support structures
• Built and deployed a $500K statewide AT asset tracking system at Temple University to streamline lending, demos & reporting
• Organized and led Apple’s Accessibility Day, showcasing educator-driven AT practices and inclusive design

✨ Quick Snapshot

Laura is an educator, leader, and strategist dedicated to equitable access in education. She excels at guiding teams through complex challenges: operationalizing technology so that it actually supports the humans using it every day.

If your team is focused on accessible, inclusive educational technology, let’s get Laura in the room. She can help you create systems that empower both educators and learners. 💪✨

#Hiring #EdTech #Accessibility #AssistiveTechnology #InclusiveDesign #InstructionalTech #OpenToWork

Open article: Laura Cantagallo - Arcadia University | LinkedIn by linkedin.com

Laura Cantagallo - Arcadia University | LinkedIn

For all my friends and network searching for a new job, this post is for you. Thanks Robyn.

Amen.

Your Favorite Recruiter, Career Strategist, Coach & Author | Check out my website for free resources including my newsletter 👇

Today I’m praying for every person who is searching, waiting, and wondering “When will it be my turn?”

For the one who has been laid off…

For the one sending applications into what feels like a black hole…

For the one getting close, then hearing “we went in another direction”…

For the one battling doubt, fear, and exhaustion…

Please remember:

You are not your job title, paycheck, or current status.

Your value is unchanged. Your gifts are still needed. Your story is still unfolding.

God, give them strength to keep showing up… even when the rejections pile up.

Give them discernment to spot scams, empty promises, and roles that are not aligned with who they are.

Give them peace in the waiting, in the silence, in the “no’s” that are actually protection and redirection.

Open the right doors with the right people at the right time.

Close the ones that would drain their spirit or dim their light.

Surround them with people who speak life into them, who remind them of their strengths when they forget, and who will celebrate loudly when their YES finally arrives.

For every jobseeker reading this, I pray for clarity, courage, and confidence… to advocate for yourself, to rest when you’re tired, and to believe that a better chapter is ahead, even when you can’t see it yet.

Your YES is coming.

May you feel that hope in your heart today.

Amen. 🙏

If you’re in the job search right now, save this post for encouragement and drop a 🙏 or share your target role in the comments so I can keep you in my prayers this week continue to encourage you throughout your journey.

Happy Sunday, my friends. A few months ago, I shared a simple way to support those who have been laid off, and it remains true today.  

When someone is job hunting, it’s a challenging process. It can feel isolating.  

But small actions can make a big difference.  

Take a few minutes. Reach out.  

Write a LinkedIn recommendation or endorse their skills. It boosts their profile.  

Think about your network. Make an introduction to someone who’s hiring or could offer advice.  

I’ve seen these little acts turn into new opportunities.  

Remember, we all start somewhere.  

Supporting each other builds a stronger community.  

What’s one thing you’ve done to help someone recently?
  
Let’s keep the momentum going. Together, we can lift each other.  

End the week with kindness and action. It matters.

LinkedIn Login, Sign in | LinkedIn

Hey friends — quick question for you!  I’m thinking about adding a second weekly job-posting post to help more of you find roles you’re excited about.


Before I do… what types of job openings would be most helpful for you?

Are there certain industries, career paths, or skill areas you’d love to see more of?

I want these posts to support you all so drop your thoughts in the comments below. Feel free to tag others who may be interested. 

Your feedback will help shape what I share next. 🙌 
Thanks everyone!

#JobSearch #CareerGrowth #Careers #JobOpportunities

Thriving in chaos: How my ADHD fuels my ability to support others.

Living with ADHD isn't always a walk in the park. Our minds buzz with a thousand thoughts, ideas, and tasks, often all at once. It's like a symphony playing at triple the pace, chaotic, yet fascinating.

But here’s the truth: this chaos becomes my superpower. When everything feels overwhelming, I learn to prioritize what truly matters. I have developed the ability to switch focus quickly, adapt on the fly, and think creatively.

Of course, it’s not always smooth. Distractions can derail progress. However, I’ve turned those moments into opportunities for creative problem-solving.

Supporting others with this mindset means understanding that resilience and agility matter. It’s about embracing chaos and harnessing it for growth, rather than fighting it. Do you agree? 

What’s your take? How does your perspective turn chaos into opportunity?

#ADHD

Happy Thanksgiving post. 

I’m thankful for today: family, friends, my great network, food, and football. 

But stepping away from the traditional, there's something else I'm immensely grateful for: my unique ability to juggle multiple tasks, thanks to my ADHD. It's not often seen as a gift, but it's time we shed light on the unconventional blessings in our lives. 

Remember, what sets you apart can be your strength. On this day of gratitude, let's celebrate every facet of ourselves. Now, I challenge you: What’s the unconventional blessing you're thankful for today?

Such great advice. Thank you for posting Robyn Punko

I was talking to a jobseeker today and they asked me a question I wish more people would ask: “What can I do to help other jobseekers?”

First of all… I love this! 💜
Second… you have so much more power than you think.

The bonus? When you help other jobseekers, you ALSO help your own visibility, reputation, and network. 

Let’s talk about how. 

Don’t just scroll… like and comment.
A like is a quiet “I see you.”
A comment is “I’m standing with you.”
Do both and you:
Boost THEIR post in the algorithm
Put YOUR name + face in front of their network (and sometimes recruiters 👀)

Comments don’t have to be fancy: “I’m rooting for you.” “Thank you for sharing this.” “I relate to this so much.” 

And here’s the secret most people forget: More substantial comments show people more about you… your values, your experience, how you think.

“I’m rooting for you, I went through something similar last year…”

“Thank you for sharing this, here’s what helped me when I was in this spot…”

Short. Human. A little bit of story. That’s how people remember you.

Honestly? Some days I get more impressions from thoughtful comments I leave on other people’s posts than I do on my own content. Your comments travel.

Hit repost, it’s a free referral: When you repost someone’s “I’m job searching” update or a role they’re excited about, you extend their reach into entirely new circles. Show your network you’re someone who lifts others up. That’s the kind of thing people remember when they’re hiring.

Tag like a connector 🔗 See a role that fits someone you know? Tag them. Know a recruiter who hires in their space? Tag them too. You become the bridge between opportunity and talent… and connectors are rarely forgotten.

Refer when you can: If your company has a role that fits someone you trust: Share the link. Offer to refer them. Send their resume to the right person.
Referrals change lives and yes, people notice who consistently shows up for others.

Celebrate everyone’s wins! 🎉New job? First interview in months? Final round after a long dry spell? 

Drop a “CONGRATS!!” Leave some 🎉💜🙌 Share their win and say, “More of this, please.” You’re telling the algorithm and your network: “This is the energy I believe in.”

If you’re still waiting on your own “YES,” it can feel like you have nothing to give. But you do.

Your like. Your comment. Your share. Your tag. Your referral.

Any one of those could be the thing that keeps someone going one more day and while you’re helping them be seen, you’re quietly building your brand.

Generous. Supportive. Community-minded. 
The kind of person people want on their team. 

If you’re committed to lifting up at least one other jobseeker this week, drop a 💜 in the comments so they know they’re not alone and repost this so others know how they can help.

Have you wondered how a hobby can turn into a full-time career? There are many pathways to actualize this, but let's delve into a few key strategies. 

1. Identify the Value: Determine what's unique about your hobby that can be monetized. Is it a rare skill? Can it solve a problem? 

2. Education: Home in on your craft. Take courses, read books, and strive to learn everything you can about your passion.

3. Network: Connect with others in the field. Attend events, join online communities, and don't shy away from asking for guidance.

4. Start Small: Launch your career as a side hustle first. It's low risk, and you'll get valuable feedback to help fine-tune your venture.

Your hobby could be your life's work. It’s uncharted territory, and that’s the beauty of it. Ready to embark on the journey? Dream big, start small, but most importantly, start now.

Hey friends, I’m looking to chat with folks who’ve transitioned out of the college athletics world (coaches, SIDs, ADs, operations staff, etc.).

I’d love to hear what you’re doing now, what that transition was like, and some of the lessons you’ve learned since leaving the college scene.

I’m compiling a series of posts and conversations about life after college athletics: the ups, the challenges, and how those skills continue to manifest in everyday life and work.

If you’d be up for a quick chat in the next few weeks, send me a message or comment below, I’d love to reconnect and swap stories.

Are you looking for your next move? Here’s my weekly edition. 

Whether you want to stay connected to sports or explore new fields like technology, business, or leadership, opportunities are available. 

A few roles that recently caught my eye: 

1️⃣ Snap! Raise – Account Executive (PA and NY locations): https://lnkd.in/eVgYFFqX

2️⃣ NFL – Director, Media Strategy and Business Development (NYC): https://lnkd.in/eQU8qiwJ | Thanks to my friend Lee for sending to me. 

3️⃣ Boost My School – Multiple openings (Remote): https://lnkd.in/edtTVVci

4️⃣ SportsRecruits – Full Cycle Sales Specialist (Remote): https://lnkd.in/eaZvJr5u

5️⃣ HUDL – Multiple roles open (Some are remote and some are based in the Omaha office): https://lnkd.in/e9RnyP9s

These aren't just jobs. They're opportunities to turn your passion into purpose.

Every role is a chance to grow, learn, and make an impact.
It's not about switching jobs for the sake of it; it's about finding something that truly energizes you.

If you're feeling stuck or thinking about a change, don’t wait.
The right opportunity is out there, waiting for someone like you.

Ask yourself: what excites me? What skills can I bring to something new?
Now’s the time to act on those answers.

Reach out or comment below, let’s explore your options.
Together, we can find the perfect fit.

And if you know of companies hiring, share the list.
Let’s help each other move forward.

The future waits for those who take action. Are you in?

If you know of any companies hiring, feel free to add to the list. Thank you all.

#Coaching 
#CareerTransition 
#SportsTech 
#RemoteJobs

As we head into this season of gratitude, I want to say how genuinely thankful I am for the friends, colleagues, and connections I’ve made here on LinkedIn. 

Your support, conversations, and encouragement mean more than you know.
I also know many people are walking through hard seasons right now: personally, professionally, or emotionally. If that’s you, I see you. And you’re not alone.

I recently created a Facebook page called “Hope for Hard Days” :  a place filled with encouragement, scripture, and daily reminders that even in the most challenging moments, there is still hope, still purpose, and still light ahead.

If you or someone you know could use a little encouragement, you’re welcome to join us: Hope for Hard Days. The link is in my comments. 

 💛 One post at the right time can make a world of difference.

Wishing you all peace, strength, and brighter days ahead.

It’s been awesome seeing so many of my friends and connections land new roles this week and even starting next week. I love hearing these wins.

For everyone still in the search right now, please remember this: your time is coming.

The right opportunity has a way of showing up exactly when it’s supposed to.
If I can support you in any way: reviewing your resume, offering feedback, sharing resources, or just being someone to talk things through with, please reach out. I’m always happy to help.

Keep going. You’re closer than you think. 💛💼✨

Hi all, I’ve pulled up a number of fully remote / remote-friendly roles spanning customer success, healthcare admin/ops, SaaS/tech, and mission-driven companies. 

Please note, I am not a recruiter :) 

If you or someone you know is looking for flexibility and a meaningful work environment, these could be a great fit.

Customer Success Manager, Northeast/NY: MagicSchool AI (remote): https://lnkd.in/eKe5pkiZ

Digital Accessibility Specialist: Software Technology, INC (remote): https://lnkd.in/eZVWSgnC

Director of Customer Success (Enterprise): Edmentum (remote): https://lnkd.in/e99jeruX

Creative Director: Big Mouth, INC (remote): https://lnkd.in/eajVv8y5

Customer Success Manager: Infobase Holdings (EdTech, remote): https://lnkd.in/efg-vaCw

Digital Marketing: Lyfe Marketing (remote): https://lnkd.in/ewdh6TR6

Accounting Manager: Cadmium (remote): https://lnkd.in/eeHetDux

Customer Success Manager: Relishiq (SaaS, remote): https://lnkd.in/e3pKZHk6

Retention Specialist: Dandy (remote): https://lnkd.in/eYw8NB4b

Accessibility Specialist: Vision Solution, LLC (remote): https://lnkd.in/eGq9QUMM

Project Coordinator / Data Quality / Admin roles: Integra Connect (healthcare/operations, remote): https://lnkd.in/eJm5qp-T

Customer Success Manager: Maplewood Software (remote): https://lnkd.in/ex7J-g2R

Partner Account Manager: ArcSite (remote): https://lnkd.in/ewXj8mXX

Other remote-friendly EdTech / SaaS / mission-driven / support-oriented roles currently listed on major job boards: https://lnkd.in/ebVxVQNY

If you’re interested or know someone who might be, feel free to pass along. I’m happy to help. If you know of any other openings, feel free to comment below and let people know. 

🔁 Please feel free to share, tag, or forward to anyone who might benefit!

#RemoteWork #Opentowork #EdTech #SaaS #CustomerSuccess #AdminJobs #CareerChange #JobSearch

Are you looking for your next move? Let’s continue to the weekly Wednesday post. 

Whether you want to stay connected to sports or explore new fields like technology, business, or leadership, opportunities are available.  

A few roles that recently caught my eye:  

1️⃣ SportsBiz – Director of Analytics (Remote): https://lnkd.in/dcMzT6sf

2️⃣ Teamworks – Manager, Product Success (Remote): https://lnkd.in/dTs6w_CW

3️⃣ Optimum Sports – Associate Director, Sports Marketing (NYC): https://lnkd.in/d4EvVZJn

4️⃣ Tagboard – Account Executive (Remote): https://lnkd.in/dkzrR5ZJ

5️⃣ Baden Sports, INC – Sales Director, Team (Remote): https://lnkd.in/dp75T6di

These aren’t just jobs. They’re chances to leverage your passion and skills in new ways.  

If you’re thinking about a change, now’s the time to act.  

Are you ready to explore? Reach out or comment below, let’s find the right fit for you.  

If you know of any companies hiring, feel free to add to the list. Thank you all.

#CoachingCareer #RemoteJobs #CareerTransition #opentowork

Candidate Spotlight: Meet Jalisa Gray
Creative Director | Brand Designer | Digital Product Innovator

I’m excited to kick off this new spotlight series with someone I’ve had the privilege to work with for over four years, Jalisa Gray. 

She is not only incredibly talented but also someone who brings empathy, strategy, and creativity into everything she touches.

🔹 Open to: Remote roles (salary or contract)
🔹 Location: North Carolina
🔹 Target Roles: Creative Director, Associate Creative Director, Brand Creative Lead, Product Designer

🔗 Connect w/ Jalisa: (LinkedIn) https://lnkd.in/eZNqjgg7

⭐ Top Skills & Strengths

• Creative Direction
• Brand Identity & Design Systems
• Innovative Problem-Solving
• Strong Cross-Functional Collaboration
• Empathy-Led Leadership

🚀 Notable Highlights

• Led brand identity, voice, and website design for women-led beauty & lifestyle brands, boosting audience alignment and conversions
• Built and managed a 15-website template library as Creative Director: cutting production time, increasing product sales, and elevating the company’s digital presence

✨ Quick Snapshot

A multidisciplinary Creative Director & Designer with 7+ years of experience developing meaningful design solutions that connect with audiences and drive results. Jalisa blends strategic vision with hands-on leadership, and her work consistently raises the creative bar.

🎙️ Personal Note from Me

Having worked closely with Jalisa at ScoreShots and Presto Sports, she makes every team better. Her creative ideas are top-notch, clients love her work, and she’s the kind of teammate you’re thankful to have in the room. Any organization would be lucky to have her.

If you or someone in your network is hiring in the creative space, please take a moment to check out Jalisa’s work and connect with her.

Let’s help more talented people land where they’re meant to be. 💪✨

#Hiring #CreativeDirector #BrandDesign #OpenToWork #DesignJobs #CreativeCommunity

linkedin.com

Jalisa Gray - Gray State of Mind Studio | LinkedIn

How do you embrace your ADHD chaos? 

This isn't about denying the struggle; it's about finding beauty in the disorder.

Some of my most creative ideas have emerged during those bursts of frenetic energy. It's like a surge of inspiration that propels me into uncharted territories.

I’ve learned to harness these moments, turning potential chaos into productivity. I focus on tasks that align with my passions, channeling that energy where it's needed most.

Planning and structure help, but they’re not my only tools. I lean into flexible schedules and embrace change. It’s about turning what could be a hindrance into a unique strength.

How do you transform your challenges into advantages?

#ADHD

I had a fantastic conversation earlier this week with Jessica Poole 

I walked away with a ton of insight into where college athletics is headed, especially around NIL, athlete education, and the industry's evolving structure.

I loved her energy, passion, and knowledge. Jessica shared how her consulting business is helping nonprofits, companies, and especially parents of youth athletes better understand the constantly changing NIL landscape. 

One thing she emphasized: education is everything.
Parents and athletes are receiving mixed messages, and getting the fundamentals right: finances, taxes, branding, and long-term planning, matters more than ever.

A few takeaways that really stood out:

🔹 NIL is becoming an entry point to entrepreneurship. Student-athletes are learning skills that translate directly into marketing, business ownership, and life after sports.

🔹 Financial literacy is critical. Taxes aren’t optional, and many athletes aren’t prepared. Jessica talked about how schools and advisors can do a better job of preparing athletes and families early.

🔹 SIDs and administrators have incredible transferable skills. Communication, crisis management, budgeting, and leadership: these translate directly into consulting, operations, HR, and more. Jessica encouraged SIDs not to sell themselves short and to explore opportunities beyond traditional roles.

It was refreshing to talk to someone who not only understands the heart of college athletics but also sees clearly where things are heading. I loved our conversation. 

If you’re working in college athletics: coaching, SID, admin, ops, or navigating NIL with your athletes or family, Jessica is absolutely someone worth learning from.

#collegeathletics #NIL #AthleteBranding #StudentAthletes #CollegeSports

Fuel up this Saturday! Let's not limit ourselves to the prescribed script. 

Sprinkle some spontaneity into your life! Veer off the planned path and explore the unknown. It could be as simple as trying a new hobby or as significant as learning a new skill; unpredictability can spark creativity, my friends.

Living with ADHD, I've learned that routines can be comforting, but breaking away from them occasionally offers a refreshing perspective. This enriches our professional life, opening up a plethora of opportunities that reside outside our comfort zones. 

So, this Saturday, how about we shake things up a bit? Dive into that project you've been avoiding, take a course on web design, or perhaps, read up on a project you’ve wanted to do around the house.

Now comes the fun part, share your experience with us! What were the challenges you faced? What did you learn? Remember, it's about growth, not perfection. 

Let's fuel up this Saturday, and as always, be awesome!

Job loss is not just headlines; it's a reality many face. 

Each day, the 'layoff' wave seems to grow, tightening the knot in our stomachs. 

We're in this together, more than ever. 

You may be familiar with my thoughts through my frequent posts and know my penchant for helping others. 

What if we could change the narrative? 

Swap 'layoff' fear for 'skill' focus?

Let's transform this into an opportunity. To learn, to re-skill, to adapt to this new normal.

Because when we stop fearing change and start embracing it - that's when magic happens.

Ready to make magic?

Christian Bacasa

FlyFishFinder | App

Helping Anglers and Businesses Overcome Key Challenges and Achieve Exceptional Results
At FlyFishFinder™, I combine my expertise in marketing, brand development, and sales with a passion for fly fishing to solve critical pain points for both anglers and businesses:

How I Help Anglers Succeed
Becoming a Better Fly Fishing Angler: Deliver tools and insights to enhance skills and improve success on the water.
Optimizing Time: Provide solutions to help anglers and businesses focus on what matters most.
Quickly Target Species Waters: Empower anglers with data-driven resources to locate ideal fishing spots efficiently.
Communicating with Other Anglers: Build connections and foster community through innovative platforms and features.
Key Achievements
Marketing Strategy: Designed and executed advanced App Store Optimization (ASO) and Social Media Optimization (SMO) strategies, driving digital visibility and increasing user engagement.
Brand Development: Spearheaded branding efforts that established FlyFishFinder™ as a go-to resource for anglers, ensuring consistency and impact across all platforms.
Partnerships: Cultivated strategic partnerships to expand reach, enhance credibility, and deliver value to both anglers and business partners.
Sales Excellence: Drove revenue growth through targeted campaigns, optimized sales funnels, and exceptional customer engagement.
Content Marketing: Developed compelling content that captivated audiences and strengthened brand loyalty within the angling community.
How I Help Businesses Succeed
Marketing Strategy: Build comprehensive campaigns tailored to the unique needs of anglers and fly fishing businesses.
Brand Development: Create memorable and consistent branding to resonate with users and stand out in a competitive market.
Sales: Optimize sales strategies to increase user acquisition, retention, and revenue.
Partnerships: Forge meaningful collaborations to broaden opportunities and drive mutual success.
Let’s connect!

Chief Sales and Marketing Officer

Bacasa Consulting, LLC

Owner

Bacasa Consulting is a cutting-edge business consultancy firm specializing in leveraging artificial intelligence and data-driven approaches to optimize Go-To-Market (GTM) strategies, B2B LinkedIn prospecting, sales optimization, and digital product development. Our team of expert consultants combines deep industry knowledge with advanced AI technologies to deliver transformative solutions for businesses across various sectors.

Why Choose Bacasa Consulting?
Data-Driven Insights: Our AI-powered analytics provide deep, actionable insights that drive business growth.

Customized Solutions: We tailor our strategies to each client's unique needs and market position.

Continuous Improvement: Our AI systems continuously learn and adapt, ensuring our solutions evolve with market changes.

Measurable Results: We deliver quantifiable improvements in sales, lead generation, and overall business performance.

Partner with Bacasa Consulting to unlock the full potential of AI-driven business strategies and propel your organization towards unprecedented success in the digital age.

ReBrand Gurus

Helping Small to Mid-Sized Businesses Solve Critical Pain Points and Drive Growth

At ReBrand Gurus, I specialize in helping businesses transform their web and phone application presence and optimize LinkedIn strategies to overcome key challenges:
• Increasing website and phone traffic to attract more qualified leads
• Gaining new customers by enhancing digital presence and sales strategies
• Gaining more prospects with advanced LinkedIn prospecting techniques and tools
• Improving client retention with tailored strategies for long-term growth

Key Achievements
• Revenue Growth: Delivered a 19% increase in revenue across all business units through a comprehensive approach to sales, marketing, and operations.
• Client Retention: Improved client retention rates by 8% by implementing innovative strategies and meaningful partnerships.
• Digital Transformation: Enhanced website and phone app strategies to increase traffic and improve customer acquisition.
• LinkedIn Optimization: Helped businesses of all sizes improve prospecting, and optimize LinkedIn practices for better outcomes.
• Rapid Results: Successfully launched a new office, achieving revenue generation within 30 days.

How I Help Businesses Succeed
• Website and Phone Traffic: Develop targeted strategies to boost visibility, engagement, and lead conversions.
• Sales Enablement: Optimize sales processes to drive pipeline growth and secure more customers.
• LinkedIn Best Practices: Equip teams with tools, techniques, and personalized strategies to maximize LinkedIn’s potential for prospecting and networking.
• Sales Strategy: Craft data-driven sales strategies that align with business goals, improve efficiency, and drive revenue growth.
• Marketing Strategy: Design and execute comprehensive marketing campaigns to enhance brand visibility, generate leads, and improve customer retention.

Let’s connect to discuss how we can solve your challenges and drive meaningful results for your business!

Revenue Management and Demand Generation Officer

As Head Consultant at Rebrand Gurus, I drive significant business value by collaborating closely with the CEO and leading strategic initiatives. My role encompasses overseeing sales and operational strategies for our website and iOS app solutions, ensuring alignment with broader business goals. Externally, I manage key strategic partnerships and client relationships, providing expert guidance on digital solutions and additional services. My focus is on enhancing our market position, delivering tailored strategies that address client needs, and fostering strong, long-term partnerships.

Head Consultant

As a Senior Consultant at Rebrand Gurus, I play a dual role in both internal operations and external consulting. Internally, I lead sales and operational strategies to enhance sales of website and iOS app offerings, ensuring streamlined processes and exceptional service delivery. Externally, I work directly with prospects and customers, driving business growth through expert consulting on website development, iOS app solutions, and additional services. My focus is on delivering tailored strategies that meet client needs and fostering long-term relationships.

Sr. Consultant

Fly Fishing Insider Podcast

The Fly Fishing Insider Podcast is the best source of how to learn fly fishing. Our guests share their stories, tips, tricks, tactics, and techniques to help make you a better angler on any water for any species. From world-class anglers to everyday fishy guys and gals, we cover everything you need to know about fly fishing. So whether you’re a beginner or an advanced angler, sit back and enjoy all the tips and advice you can handle!

Owner, Operator and Host of Podcast, BLOG and eCommerce Store

LoopingBack

I empower executive leaders to enhance company communication through transformational change that delivers measurable results and aligns seamlessly with the organization's vision.

Revolutionize Leadership Engagement with Video Surveys and AI-Driven Insights
Easily execute on gathering meaningful insights that drive change.

VP of Sales and Marketing

Radical Imaging LLC

Spearheaded critical initiatives to streamline sales processes, enhance market positioning, and drive strategic growth. 

Key Achievements:
• Providing expert guidance on marketing and sales strategies, driving impactful campaigns that boosted pipeline growth
• Successfully integrated two HubSpot instances with custom-engineered pipeline methodologies, significantly improving sales efficiency
• Conducted in-depth GTM assessments and formulated strategic plans, leading to multiple potential acquisitions/mergers

This role advanced my expertise in marketing, demand generation, operations, and branding by allowing me to spearhead critical initiatives to streamline sales processes, strengthen market positioning, and drive strategic growth.

Sales and Marketing Leader

Strider Technologies

• Collaborated with VP internals to drive strategic conversations in oil and gas, airline, and manufacturing sectors.
• Implemented pipeline strategies and led sales demonstrations for quota achievement.
• Worked with prospects and clients to grow territory footprint in various industry sectors.

Enterprise Sales Executive (Medical Leave)

Expivi

Led the re-engineering, documentation, and training of a high-performing sales team, ensuring they were equipped with the tools and strategies needed to excel. Developing and implementing a refined selling process, driving measurable improvements in proposal accuracy and deal profitability. Responsibilities included managing both net new business and renewals quotas, with a focus on maximizing sales renewals, increasing margin, and strengthening our U.S. go-to-market strategy.

Key Achievements:
• Successfully re-engineered and coached a team of sales directors and managers, significantly enhancing team performance.
• Implemented a structured selling process that improved proposal accuracy and increased deal margins.
• Achieved over 100% growth in pipeline, contributing to substantial revenue expansion.
• Drove improved forecasting accuracy, enhancing visibility and decision-making for the sales team.
• Cultivated relationships with notable clients, including Tesbros, Zippo Lighters, Crocs, Manhole Covers, Ear Micro, and Alex and Ani. 

This role not only advanced my ability to drive national sales strategy but also reinforced my commitment to achieving operational excellence and revenue growth.

National Director of Sales and Marketing

Proofpoint

Responsible for leading the sales team to drive revenue growth and streamline the sales process across the commercial organization. I focused on refining sales tactics, managing key client relationships, and optimizing strategies to improve both sales velocity and close ratios. My role involved working closely with high-profile clients, guiding the team to meet ambitious quarterly goals, and enhancing pipeline management for consistent growth.

Key Achievements:
• Led the organization in completed sales during Q4 2020, driving significant revenue and setting a new standard for sales success.
• Outperformed all other sales leaders with an ASP that was 68% higher, contributing to exceptional revenue outcomes.
• Redesigned the sales process and tactics, leading to improved sales velocity and higher close ratios, resulting in top performance across the company.
• Expanded the sales pipeline by over 300%, securing a stronger foundation for future growth and increased deal flow.
• Successfully partnered with notable customers including Caterpillar, MYR Group, Entrust Datacard, Tsubaki, McMaster Carr, SAC Wireless, Aspire Systems, TEAM Industries, Sargent & Lundy, Smart Care Equipment Solutions, Steel Technologies, and Luther Automotive.

In this role, I developed a deep understanding of how strategic sales leadership, refined processes, and customer-focused relationship building drive sustained revenue growth and create a high-performing, results-driven sales organization.

Sr. Manager of Sales

JobNimbus

Enhanced the efficiency and effectiveness of the sales organization by implementing strategic initiatives, optimizing the sales process, and driving consistent revenue growth. I worked closely with the sales team to refine techniques, streamline operations, and ensure high-quality customer engagement, all contributing to improved performance and measurable results.

Key Achievements:
• Developed and implemented a discount minimization program and benefits-based selling techniques, resulting in a 41% increase in average MRR.
• Reduced time to first contact for MQLs by 36%, accelerating lead engagement and strengthening the sales pipeline.
• Redesigned the sales process to improve close ratios, increase the percentage of contracted closes, and drive substantial growth in ARR.
• Trained the sales team on new methodologies, equipping them to maximize value in customer interactions and deliver stronger, more consistent results.

Through this role, I gained invaluable experience in designing and executing high-impact sales strategies that not only drive revenue growth but also foster a culture of efficiency, value-based selling, and measurable success across the sales organization.

Sr Director of Sales Operations (Affected by COVID)

As a proven Revenue Management Officer and Sales and Marketing Leader, I specialize in helping B2B businesses overcome key challenges in prospecting, networking, and revenue generation. With over two decades of experience driving growth, optimizing strategies, and building brands, I’m passionate about turning complex problems into innovative solutions that deliver measurable results.
Your Pain Points, Solved
1. LinkedIn Profile Optimization:
Struggling to stand out? I craft profiles that transform LinkedIn into your personal sales engine. By aligning your brand with customer expectations, I ensure you make a lasting impression.
2. LinkedIn Prospecting Techniques:
Finding the right clients is tough. My proven techniques help you identify, engage, and convert ideal prospects with precision and efficiency.
3. LinkedIn Prospecting Tools & AI Integration:
Not sure how to use tools like Sales Navigator or AI prospecting apps? I implement cutting-edge technologies that streamline your outreach, saving time and boosting ROI.
4. Website & Digital Creativity – Rebrand Gurus:
 A weak online presence limits growth. I offer digital branding solutions that establish authority, attract traffic, and convert visitors into loyal clients.
5. Video Survey Tools – LoopingBack.io:
Struggling with customer feedback? Our interactive video tools provide actionable insights to refine your approach and improve customer satisfaction.
6. Sales & Marketing Consulting for Small and Mid-Sized B2B Businesses:
Unsure how to scale? I develop customized strategies that increase revenue, optimize workflows, and position your brand as an industry leader.
What Sets Me Apart
Increased client pipelines by over 300% using advanced LinkedIn strategies.
Drove 19% overall revenue growth by integrating sales and marketing for mid-sized businesses.
Built demand-generation strategies leveraging LinkedIn, Google, podcasting, and email marketing.
Achieved world-recognized branding success through innovative content creation and storytelling.
Designed and implemented sales enablement strategies that increased pipeline by 25% and sales conversion by 8%
Let’s Connect
Whether you’re a small business looking to grow, a professional seeking to optimize your LinkedIn presence, or an enterprise needing advanced tools and strategies, I’m here to help. Let’s explore how we can transform challenges into opportunities together.

Heading the sales and marketing initiatives for Radical Imaging and FlexView.
We provide comprehensive consulting to make medical imaging technology more accessible by creating easy to use viewer tools and helping our customers adapt them to their particular needs.

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Doug McSorley

Christian Bacasa

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taplio

The Battle

Doug McSorley

Christian Bacasa

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Doug McSorley's LinkedIn Performance

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