Cognision

VP, Neuroscience & Digital Health

Brainformatika

Digital health advisory and consulting services focused on strategy, research, innovation, and medical affairs for healthcare & life sciences organizations, including startups and leading biopharmaceutical companies.

Digital Health Consultant

UConn Health

Inpatient, outpatient, & emergency psychiatric care.

Physician (Psychiatry)

Merck

Center for Observational & Real-World Evidence (CORE); data strategy, innovation, & partnerships; leading high-impact real-world data use cases across diverse therapeutic areas in support of research & operational objectives.

Associate Director (Data Science & Outcomes Research)

Roche

Using data science & real-world data to advance research, clinical trials, & patient care for neurodegenerative disorders (Alzheimer's, Parkinson's, & Huntington's disease).

Sr. Data Scientist (Neuroscience)

U.S. Department of Veterans Affairs

Research focused on using machine learning, predictive analytics, & EHR data for clinical decision support.

Medical Informatics Fellow

Jackson Health System

Provided patient care on psychiatry, neurology, & medicine services across inpatient, outpatient, & emergency settings and 3 hospitals (Jackson Memorial Hospital, University of Miami Hospital, Miami VA Medical Center).

Michigan State University

Completed medical & neuroscience graduate coursework and clinical training. Conducted clinical research on Alzheimer's disease using multimodal data, including structural & functional neuroimaging, & machine learning.

Physician-Scientist (D.O./Ph.D.) Training Program

University of Pennsylvania

Conducted neuroscience research on human memory & spatial navigation using a virtual reality paradigm & electroencephalography. Analyzed scalp & intracranial EEG data using scientific computing & MATLAB.

Research Associate (Computational Memory Lab, Dept. of Psychology)

Brandeis University

Resident Advisor (Dept. of Residence Life)

Research Assistant (Computational Memory Lab, Dept. of Psychology)

🧠 Physician/Neuroscientist with 20+ years of experience in Healthcare & Life Sciences with Digital Health, Data Science, and Clinical Research expertise.

🏥 Passionate about improving healthcare and health outcomes via science, technology, innovation, and education with a focus on brain, mental, and behavioral health (including Alzheimer's disease, dementia, depression).

🧬 Additional interests in Health & Wellness, Preventive Health, Public Health, Lifestyle Medicine, Longevity Medicine, Precision Medicine/Health, Translational Medicine, Biotechnology, Social Determinants of Health

💡 ADVISORY & CONSULTING for innovative digital health, medical device, and biotech / pharma companies

💬 LINKEDIN COACHING for Clinicians, Scientists, and Innovators

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DISCLAIMERS: The views expressed are my own and don't necessarily reflect those of my employers or other 3rd parties. Any health-related content shared is for informational and/or educational purposes only and should not be considered medical advice.

Fair Use Disclaimer Under Section 107 of the U.S. Copyright Act of 1976: Copyrighted content is sometimes shared on my profile under the "Fair Use" allowance for purposes such as criticism, comment, news reporting, education, teaching, scholarship, and research. All rights and credits belong to the owners and/or authors of copyrighted content. No copyright infringement intended.

#healthcare #health #wellness #medicine #publichealth #neuroscience #science #mentalhealth #digitalhealth #healthtech #medtech #biotech #clinicalresearch #biotechnology

Igor Korolev, DO, PhD 🧠

Medicem, Inc.

Stratigic Account Manager

Key Account Manager

FERRING PHARMACEUTICALS, Parsippany, NJ

Invited to join select national group of 24, charged with reinvigorating Ferring’s Women’s Healthcare business unit. Reestablished the bioidentical vaginal induction hydrogel insert Cervidil. Intensively working select Key Accounts throughout a six state New England territory.

▪	Excelled in first year of new business unit, earning Masters Club - Ferring National Award for top 10% in sales. 

▪	Twice selected Spotlight Award recipient for peer based on role model behaviors & contributions to team. Presented as Most Improved Player for greatest advancement in sales rankings.  awarded 21 Pride in Performance Awards for emulating Ferring’s Leadership Principles.

▪	Partnered extensively with northeast Account Director of Integrated Delivery Networks to surmount obstacles from a decade of Cervidil abandonment from institutional knowledge at key account teaching hospitals and vital Healthcare Systems.

▪	Recognized with Ferring career ladder promotion.

▪	Fulfilled role as New England Cervidil application training expert. Coaching insertion technique to OBGYN Resident programs in didactic settings, Labor & Delivery RNs, attending physicians in department meetings & individual consultations; increasing product efficacy, safety, reducing side effects & unnecessary costs.

▪	Representing Ferring Women’s Health at District 1 ACOG, NEOG, AWAHONN.

WOMAN’S HEALTH HOSPITAL SALES CONSULTANT 

Transitioned from contract sales rep to direct hire, promoting Firmagon, the antagonist form of Androgen Deprivation Therapy (ADT) treating advanced prostate cancer. Hired to manage territory of ME, NH, VT, MA north shore. Within five months, given RI and Central MA (east including south shore, Cape Cod, and the islands). Responsible for buy & bill.

▪	First year of eligibility, won Masters Club, Ferring National Award for top 10% in sales. 

▪	Earned Spotlight Award from peers based on teamwork, sales, and role model behaviors recognized with 6 Pride in Performance Awards.

▪	Rapidly opened 16 new accounts and revived 5 accounts that were two years dormant. Reestablished Boston as a viable territory for first time in years; expanded contacts, grew sales, and gained formulary acceptance.
 
▪	Gained formulary status and orders for Firmagon at three major teaching hospitals: Steward St. Elizabeth’s Hospital, Tufts Medical Center, and U of VT Medical Center (largest ADT account in VT).

▪	Trained physicians and medical personnel on the deep subcutaneous injection technique for Firmagon increasing efficacy while reducing side effects. Presented workshops on scientific research papers to Northeast sales team.

ONCOLOGY/UROLOGY SALES CONSULTANT 

PDI, INC., Parsippany, NJ

Hired as a Women’s Health Specialist covering Boston, MetroWest, Central MA, & Northeastern CT. Secured prescribers and expanded market share for Lysteda, a unique antifibrinolinic, non-hormonal therapy for the treatment of heavy menstrual bleeding.

▪	Increased sales 130%, broadened prescriber base 45% in first six months, and in 2012 gained 77 prescribers.

▪	Advanced 72 positions in Excellence Club rankings.

▪	Designated by manager as district expert on hormonal therapies (the competition), created & delivered an IUD primer workshop to northeast team, peer reviewed journals, mentored representatives per manager’s assignments.

CONTRACT SALES REP on assignment with Ferring Pharmaceuticals

PRIORITIZED FAMILY LEAVE

BAYER HEALTHCARE PHARMACEUTICALS (BERLEX LABORATORIES), Wayne, NJ

Earned promotion and marketed the Intrauterine System, Mirena, to OB/GYNs, primary care physicians, midlevels, clinics, & hospitals in Central & Western MA.

▪	Secured 22 new accounts in two-year period, gained formulary approval at a major Catholic teaching hospital, & achieved a #8/125 national ranking.

▪	Taught insertion technique to physicians & midlevels. Buy & bill involving interacting with ordering nurses and office managers.

▪	Created Success Book Club and dialogue base for customers; cultivated advocates to encourage use by peers. Collaborated with team members on dinner programs, CME events, Grand Rounds, lunch and learns.

SENIOR MEDICAL SALES SPECIALIST 

BAYER HEALTHCARE PHARMACEUTICALS (BERLEX LABORATORIES), Wayne, NJ	

Managed Central and MetroWest MA territory, while handling demanding role as Area Trainer following selection to newly formed national team. Launched and promoted full WHC product line of Yasmin, Yaz, Lev-Lite, Tri-Levlen, Levlen, Mirena, Climara, Climara Pro, and Menostar to OB/GYNs, family and general practice physicians, & midlevels.

▪	Excelled in sales role, earning CITE Awards and President’s Circle Award . Selected for high-profile Certified Medical Specialist pilot program focusing on female healthcare and subsequently rolled out company-wide.

▪	Coordinated launch of Yasmin, including creating national training knowledge proficiency examination, masterminding national ‘Yasmin Bounty’ incentive program, instituting highly successful district-wide Yasmin water program, and creating Yasmin Wine Club for high-volume customers.

▪	Trained Level I and II Reps and incorporated knowledge gained from CMR certification into training materials. Used multiple modalities to instruct consultants on how to utilize new product materials and clinical data.

▪	Played key role in development of Berlex Women’s Healthcare (WHC) brand. Architected and championed Sail Boston 2000 – leading to  CITE Award which helped launch products & boost Berlex’s rise to prominence by linking the Tall Ships visit to Boston, 100 select customers & their families traveled to Boston to experience the new Berlex!

NEW ENGLAND AREA TRAINER / SENIOR SALES CONSULTANT

Built and managed healthcare accounts in Central and MetroWest MA, Eastern CT, and Northeast RI, presenting Betapace, Quinaglute, Tri-Levlen, Levlen, Deconamine, Climara, and Betaseron to OB/GYNs, electrophysiologists, cardiologists, neurologists, internal medicine, primary care physicians, & midlevels.

▪	Received prestigious President’s Circle Award,  honored as Sales Representative of the Year, , and rose to #2 of 360, nationally, in total sales of all products.

▪	Earned 3 President’s Cups for Quinaglute, Deconamine, and Tri-Levlen, greatest dollar increase. In first year as Senior Sales representative, won Quinaglute Marathon.

▪	Presented features and benefits of cardiovascular, respiratory, allergy, and otolaryngological drugs to electrophysiologists, cardiologists, internal medicine and primary care physicians, pulmonologists, allergists, otolaryngologists, and emergency medicine specialists.

▪	Consistently ranked in the top 20-30% in sales, year after year; achieved 100% of goals each year in both sales and account development.

SENIOR SALES REPRESENTATIVE / PROFESSIONAL SALES REPRESENTATIVE 

Medical Device, Pharmaceutical Sales Manager & Trainer
Top-performing, award-winning, profit-driven pharmaceutical sales leader & trainer with outstanding record of successfully launching new therapies, substantially driving account & revenue growth, consistently exceeding goals. National Award Winner in OB/GYN, Oncology/Urology, Cardiology. Managed territories, ranging from a single portion of Massachusetts to the Northeast.

▪ Managed & grew medical accounts in multistate territories, achieving triple-digit growth & securing formulary approval at major teaching hospitals.
▪	Earned numerous honors & awards, Twice Masters Club (Top 10% in Sales), Two time Sales Representative of the Year, Thrice President’s Circle (Top 10% in Sales), Three President’s Cups (#1 in sales volume), Twice awarded CITE (Creativity, Initiative, Teamwork, Excellence) Award; Three times selected by peers - Spotlight Award (role model behaviors & contributions to team), 27 Pride in Performance Awards (emulating Ferring’s leadership principles), 43 BRAVO Awards (Berlex role model behaviors). 
▪	Gained extensive knowledge of medical devices, pharmaceuticals, disease states, & treatment programs, with distinction as a Certified Medical Sales Representative with 3 concentrations.
▪	Excelled as Area Trainer, hiring, coaching, training, & mentoring new & seasoned sales consultants. Created content. Launch training: creation of workshops , wrote product training modules, national field proficiency exam. 
▪	Launched: Betapace – Cardiovascular; Betaseron – Neurology; Dilapan-S, Tri-Levlen, Levlen, LevLite, Climara, Climara Pro, Menostar, Mirena, Yasmin, Yaz, Angeliq, - OBGYN’; Prepopik – GI; Nocdurna – OBGYN/Uro

Core Competencies
Market Share Growth | Buy & Bill Sales | Sales & Customer Service Training | Medical Device  | Consultative Selling | Hospital sales | Trainer | Creative | Data & Territory Analytics | Product Launch | Account Management | Coach | Mentor | Formulary Approval | Field Supervision | New Business Development

MarkSullivan0317@aol.com


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The Battle

Igor Korolev, DO, PhD 🧠

Mark R. Sullivan, CMR

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