Eddy B.

thrii

Helping teams build LinkedIn® systems that turn cold connections into warm conversations and conversations into revenue.

Most sales pros use LinkedIn® to connect and pitch.

That’s not social selling.

That’s digital door-knocking.

Social selling is about creating trust, sparking curiosity, and turning engagement into pipeline with precision.

If your inbox is full of ignored messages or your posts get crickets, your social selling system is broken.

Or let's face it, just or non-existent.

I help you fix that.

With my end-to-end Social Selling System, we’ll transform your LinkedIn® into a revenue-generating channel that works while you sleep.

Here’s what we build together:

↳ Social selling connection strategy that fills your network with ideal buyers
↳ Messaging sequences that feel human, not salesy
↳ DM templates for cold, warm, and referral-based outreach
↳ Comment strategies that lead to conversations, not just impressions
↳ Follow-up system that keeps leads warm (and closes loops)
↳ Profile optimization aligned with social selling psychology
↳ Content + engagement integration for multi-touch awareness
↳ Objection-handling frameworks built into your DM flow
↳ Value-driven voice notes and video DM scripts
↳ KPI dashboard to track what converts and to refine weekly

I will also teach you how to improve your social selling index (SSI), which is the LinkedIn® metric for selling influence.

Because when your social selling game is dialed in, you won’t have to chase pipeline.

Pipeline will find you.

📩 DM me “SOCIAL SELLING” if you’re ready to build a system that books meetings, shortens sales cycles, and closes more deals.

LinkedIn® Social Selling Strategist

I help teams create content that fuels social selling, building trust, credibility, and pipeline without pitching in the DMs.

If your current content strategy is “posting and hoping,” you’re not social selling properly; you’re wishful thinking.

When done right, social selling content: 

→ Positions you as a trusted advisor
→ Builds relationships before the first DM
→ Warms up cold leads into booked calls

I help you build a repeatable content system that turns views into conversations and conversations into revenue.

My Social Selling Content Framework includes:

↳ Social selling content pillars to drive buyers' attention
↳ Content themes to create consistency and engagement
↳ Authority-building carousels, proof posts, and stories
↳ Hook formulas to stop the scroll and earn attention
↳ CTA structures designed for warm lead generation
↳ Comment strategies that turn engagement into conversations
↳ Repurposing to multiply your best content
↳ Multi-formatting to ship faster
↳ Analytics tracking to measure what converts (not just what gets likes)
↳ Personal storytelling frameworks that humanize your offer
↳ DM integration strategy to link your content with the pipeline
↳ Proven templates for engagement posts, problem-awareness content, and demand creation

With the right social selling content strategy, your prospects will already trust you before you show up in their inbox.

No more cold pitching. No more being ignored.

Just qualified conversations from content that sells without being salesy.

📩 DM me “CONTENT” if you’re ready to turn your LinkedIn® into a social selling magnet.

LinkedIn® Content Strategist

I specialize in transforming your LinkedIn® profile into a social selling powerhouse that attracts high-quality leads and opens real sales conversations.

In today’s world of social selling, your LinkedIn® brand is your digital first impression.

But most profiles read like a resume.

That’s a huge opportunity loss.

Your profile should be a personal landing page, authority builder, and trust accelerator—designed to convert profile views into pipeline.

I reveal all the secrets to driving inbound leads from LinkedIn® that most professionals don’t even know exist.

How?

By helping individuals and teams craft LinkedIn® brands that: 

→ Establish instant credibility
→ Attract high-intent buyers
→ Turn profile views into high-value leads

My proven Social Selling Branding Framework includes:

↳ SEO-optimized profile URL for discoverability
↳ High-converting LinkedIn® banner design for trust and attention
↳ Keyword-rich headline to improve search and positioning
↳ Profile photo best practices to increase engagement
↳ Optimized contact info for easier outreach
↳ Authority-building About section tailored for social selling
↳ Featured section that showcases proof, offers, and lead magnets
↳ Experience section rewritten like a sales-focused landing page
↳ Skills and endorsements that boost social selling credibility
↳ Keyword strategy woven throughout every section
↳ Guidance on how to generate strategic recommendations

Every part of your LinkedIn® presence is aligned with social selling best practices.

I’ll also show you how to improve your SSI Score (Social Selling Index), LinkedIn® algorithmic trust signal.

When we’re done, your profile will do the talking and the selling for you.

If you want a magnetic personal brand that powers your social selling success...

📩 DM me “BRANDING” to book your LinkedIn® Profile Power Hour.

LinkedIn® Branding Strategist

Social Selling Strategist | 2x Sales Leader | 8x SaaS Advisor | 18+ yrs in Sales | Coached 250+ Reps | $25+ mil in career sales | Helping people & teams Social Sell | Learn more 👇

Struggling to turn LinkedIn® CONNECTIONS into actual SALES through social selling?
If your social selling strategy is just posting and hoping, why not do something about it?


It’s the MAIN reason why your inbox is crickets instead of conversations.

Start treating LinkedIn® as the social selling engine it’s meant to be.

Scrolling LinkedIn® without a social selling system to build trust and authority = LOST opportunities.

Missing quota is FRUSTRATING, and watching competitors win deals that should be yours is PAINFUL.

Imagine your perfect buyer is reading your profile right now.

But you don’t stand out.

You don’t engage them.

You’re blending in with every other salesperson pitching in the DMs, and they’re tuning you out.

With over 1 billion professionals on LinkedIn® daily, your social selling strategy must build credibility, trust, and real conversations.

Right now, if you’re just connecting and hoping....you’re:

→ REPELLING potential buyers.
→ LOSING to competitors who’ve mastered social selling.
→ MISSING out on revenue-driving conversations.

But if you take CONTROL and implement a proven social selling system, you:

→ ATTRACT inbound leads instead of chasing.
→ START conversations that turn into booked meetings.
→ BUILD relationships that shorten sales cycles and increase deal sizes.

LinkedIn® is the most powerful social selling TOOL today when used correctly.

"Salespeople who effectively use social selling on LinkedIn® generate 45% more opportunities per quarter."
LinkedIn® Sales Solutions

The right social selling system turns LinkedIn® into a pipeline-building machine.

But this isn’t about YOU; it’s about your BUYERS.

You need to be where they are, speak their language, and solve their problems through social selling.

To generate leads on LinkedIn® consistently, you need a repeatable social selling framework that includes:

→ A LinkedIn® profile optimized for social selling and trust-building.
→ Messaging that starts conversations instead of getting ignored.
→ A social selling content strategy that builds authority and warms up leads.
→ A connection strategy that grows your network with qualified buyers.
→ A DM strategy that turns engagement into booked meetings using social selling best practices.

Not convinced?

I guarantee results. If you don’t generate new sales conversations using social selling in your first 30 days, I’ll work with you until you do.

Let’s turn your LinkedIn® into a social selling pipeline-building machine.

DM me to get started.

P.S. Check out my FEATURED section for FREE RESOURCES

Advisor

Eddy Bahnam

Sabbatical

Working on my doctoral dissertation and spending more time with my wife and kids

Sabbatical break to work on my doctoral dissertation

ShareBuilder 401k

•	Led Sales, Marketing, Customer Service, Product, Finance, HR, Accounting, IT Infrastructure, & Facilities

•	Crafted a $200M acquisition of a competitor that has generated more than $25 million in profit

•	Drove M&A event from Capital One with an on-time closing, final price 50% under budget, & $3M in year 1 profit

•	Achieved more than 4X EBITDA/Net Income goal for fiscal 2020, 2021, 2022 & 2023

•	Grew assets at a compounded annual growth rate (CAGR) of more than 35%

•	Piloted sales increases of more than 20% annually

•	Created a customer success organization that saw FinTech SaaS renewals at a 99% rate

•	Constructed handbooks, manuals, & plan documents in house saving over $2 million at startup

•	Vetted & contracted all vendors (Insurance, HRIS, Payroll, VPN, Security, Salesforce, Five9, Jira, Meraki, etc.)

•	Oversaw modernization of all technological systems savings of more than $3 million annually while leading to greater efficiency, risk mitigation, & business continuity

•	Distilled brand partnership efforts to concentrate on affinity, ISV, strategic, and influencer efforts to dive a 12% increase in partner leads and 12 new national partner agreements

Chief Operating Officer (COO)

Capital One

•	Collaborated with 8 Director teams across 6 sites to create the rhythm of the business (ROB), resulting in improved execution alignment for 850+ associate stakeholders including Sales, Presales, Sales Operations, Partners, Marketing, Services, & Customer Success, 52% Y/Y pipeline growth, & an 11% reduction in account whitespace within 9 months

•	Directed cross-functional teams, bringing together small & mid-size (SMB) business customer data, expanding whitespace customer interaction opportunities by 30%, & driving an increase in SMB product penetration by 23%

•	Public relations media spokesperson for radio, TV, & events (SXSW, GROWCO, Dreamforce, etc.)

•	Grew revenue by 32% compounded annual growth rates (CAGR) over 8 consecutive years

•	Increased assets under management (AUM) by 35% CAGR over 8 consecutive years

•	Boosted customer acquisition by 18% CAGR over 8 consecutive years

Vice President, Business Strategy, Acquisition & Retention

•	Saved over $100M in annual spending by moving Capital One from 26 instances of Salesforce to 2 (Business & Consumer) while also increasing whitespace business customer opportunities by 47%

•	Mentored startup founders on business fundamentals, financial discipline, & the FinTech landscape as an advisor in Capital One Lab’s startup accelerator. Three advised companies generated $300 million in profit for COF

•	Delivered on aggressive sales growth of $500M & $750M Y/Y

Senior Director, Business Development & Retention

•	Led a cross-functional cohort to craft Capital One's first diversity, inclusion, & belonging mission (later DE&I)

•	Expanded external sales team to 6 regions capturing $1.5B in mid-market and enterprise accounts over 3 years resulting in $10M in new recurring annual revenue

•	Initiated business banking referral program including crafting all messaging, training, & program details to increase customer whitespace opportunities by 78%

Director, Sales & Customer Services

•	Pushed external sales team to 3 regions & captured $180M in new SMB & enterprise sales in the first 12 months
 
•	Began managing call center customer service teams, quickly solving customer issues & driving an increase in Net Promoter Score (NPS) from +11 to +42 over 12 months

•	Created a Fee Fighters superhero campaign (piggybacking on the superhero movie craze) where employers & employees could receive social badges by uploading newly legislated fee disclosure documents increasing upmarket leads by 29

Senior Manager, Sales & Customer Service

•	Initiated & led a multi-year partnership with Costco resulting in a 57% annual increase in sales

•	Established external sales role to push "upmarket” resulting in the company's first $1M, $2M, $5M, & $10M sales

•	Segmented sales roles by customer type & associate experience creating 5 sales roles & 8 customer archetypes resulting in sales gains of 13% Y/Y & increased revenue of 26%

•	Led partnership acquisition strategy (affiliate, affinity, cross-marketing, distribution, influencer, ISV, strategic, referral, & white label) resulting in 47 agreements in the first 12 months and a 27% increase in qualified leads

•	Launched a reseller program, collaborating with external firms as authorized resellers to increase product reach resulting in a sales boost of 19%

Senior Manager, Sales & Marketing

•	Refined sales process & technique to increase sales by 234% in 12 months

•	Crafted dynamic customer journeys resulting in a 94% conversion increase & a 56% gain in sales Y/Y

•	Reformed product marketing messaging & voice driving a 187% increase in leads, 119% increase in opportunity creation, & a 62% increase in sales Y/Y

Manager, Sales & Marketing

AutoNation

•	Built, optimized, & refined sales processes & engagement framework for internet sales departments across multiple regions & then nationwide, reducing engagement time from days to minutes, resulting in sales increases of 387%

•	Designed & deployed Microsoft Dynamics, Customer Relationship Management (CRM), increasing revenue by 7% & earnings by 15%

•	Led product team that evaluated paper processes for digitization, eliminated $30M in annual spending, & increased on-time financial EOM close by 26%

•	Developed positioning, messaging, & campaign materials to propel AutoNation's $21 billion revenue, including messaging, pitch decks, creative, & datasheets.

Director, Sales Process & Operations

Younger Kitchens

Founder/Owner

People Leader | COO | CRO | CEO | Creating Efficiency | Accelerating Growth & Revenue | Satisfying Customers | Change Management | GTM Strategy | Fintech | Capital One | ING | AutoNation | Founder

An inclusive hands-on executive focused on finding talented people, optimizing processes, and disrupting markets with winning strategies. This is an approach that has equaled 20 years of explosive sales growth, brand-loving customers, and huge increases in revenue and earnings. Always examining challenges with a creative entrepreneurial approach while also applying business fundamentals through a rigorous financial lens. Utilizing Organizational Change and Leadership expertise acquired through doctoral studies at the University of Southern California to achieve impactful and lasting change!

Known for:

✓ Ability to Get Things Done
    • Always Meeting Deadlines & Quota
    • Providing Targeted Problem-Solving
    • Influencing Cross-Functionally Throughout Organizations

✓ Leading Initiatives that Spark Significant Gains in: 
    • Efficiency
    • Productivity
    • Operational Effectiveness

✓ Leveraging Interpersonal Acumen & Superior Communications Skills to Establish Relationships of Trust that Drive Growth & Exceed Objectives

✓ Bringing Extensive Enterprise SaaS sales, Go-To-Market, Product Marketing, Business Development, Customer Success, Finance, Accounting, & Partnering Expertise to Ignite Transformational Growth

✓ Being an Intellectually Curious Problem-Solver who is Successful in Identifying & Overcoming Business Obstacles

✓ Creating Diverse & Inclusive Cross-Functional Cultures that Empower and Instill a Shared Vision – Aligned with Aggressive Business Objectives & Goals

✓ Managing by the Numbers by Directing the Creation of Ambitions, Concrete, & Aligned OKRs/KPIs to Create Action-Oriented Achievement

✓ Being an Excited Father, Dedicated Husband, Early Adopting Technology Enthusiast, Sports Junkie, Whiskey Connoisseur, Indulgent Epicurean, & Flawed, but Ever-Evolving Man

Specialties: Revenue Growth | Strategy | Profit Optimization | Go-To-Market Leadership | Technology Solution Innovation | Account Management | Growth Strategy | Major Project Management | Sales and Marketing | B2B | B2C | Multichannel | Executive Vision | Organizational Development | Business Turnaround | Customer Acquisition | Customer Retention | Operations | Operational Excellence | P&L | Strategic Planning | Tactical Execution | Digital Transformation | Global Go-to-Market Planning | GTM Leadership | Continuous Improvement | Customer Success Management | Process Engineering | Digital Channels | Brand Strategy | Team Building | Analytics | Business Development | Client Relations

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The Battle

Eddy Bahnam

Robert Younger

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