CEO at 76 FENCE and Scout & Molly’s

With a foundation rooted in martial arts, I've spent my life mastering the disciplines of focus, resilience, and strategic thinking. Earning the title of Grandmaster and achieving multiple high-ranking black belts in Tang Soo Do, Hapkido, and Taekwondo, along with being a certified Krav Maga instructor, I have translated these values into my business career. The principles learned on the mat – commitment, leadership, and the relentless pursuit of excellence – have shaped my approach to entrepreneurship.

Today, my primary focus is leading two dynamic and fast-evolving brands: 76 FENCE and Scout & Molly's. At 76 FENCE, we're redefining the fencing industry by prioritizing quality, American-made materials and delivering a premium, 'White Glove' customer service experience. Scout & Molly's, our upscale women's boutique franchise, brings personalized fashion and empowering entrepreneurship to local communities across the country. These brands are more than just businesses; they represent my dedication to innovation, quality, and the success of our franchise partners.

My entrepreneurial journey spans over two decades in the franchise space, where I've been instrumental in launching and scaling multiple successful brands. I'm the CEO of Franchiseyourbusiness.com, where I provide strategic guidance and support to aspiring franchisors and franchisees, helping them navigate the complexities of the franchise world and achieve sustainable growth.

Certified as a franchise advisor and developer, my focus remains on driving the growth and success of 76 FENCE and Scout & Molly's. By integrating proven strategies with a hands-on approach, I aim to cultivate thriving business communities and empower other entrepreneurs to turn their visions into thriving realities.

My mission extends beyond building successful companies; it’s about creating opportunities for others to achieve their dreams, inspiring growth, and shaping the future of franchise entrepreneurship.

Ed Samane

Media and communications professional with over 20 years of experience spanning print journalism (Manipal Media Network Limited (Udayavani), The printers Mysore pvt ltd Bangalore ( Prajavani). All India radio, 
 digital media, content creation, and public communication strategy.
My career has taken me from ground reporting and editorial desks to digital campaign planning and media consultancy. I specialize in crafting content that connects—whether it's a radio campaign for a government initiative, a storytelling podcast, or a social media strategy for a brand.
Currently, I run Shwetha Initiative, a media consulting agency based in Bangalore. We create and manage content, digital strategies, advertising campaigns, and events for both public sector clients and private enterprises. Notable clients include National Health Mission, JIO Star,  Mysore Urban Development Authority, and Muliya Jewels, among others.
💡 What I bring to the table:
•	Digital-first content creation with a journalistic edge
•	End-to-end campaign planning (social, radio, print, video)
•	Experience across government communication, corporate branding, and public awareness campaigns
•	Passion for storytelling – through theatre, radio, podcasting, and literature
•	Strong leadership and team coordination experience across creative projects
Whether it’s building visibility for a brand, executing a media campaign, or telling a story that matters, I thrive at the intersection of creativity, clarity, and communication

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Ed Samane

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