Marketing Strategy & Growth Leader | Marketing Career Coach | Fractional CMO | B2B SaaS

Discover more on how I help marketers transform their careers (+ free resources) 👉 linktr.ee/erikharb
Industries I've helped market: eCommerce, Pharma, B2B SaaS, D2C, EdTech, HRTech, HealthTech

💡  My 25+ year career journey as a marketer is now focused on helping other marketers in a few ways...

👉 As Digital Marketing practitioner and fractional CMO:  An experienced marketing leader that can help you assess, hire or develop your marketing team, or establish marketing operations to help your marketing scale.

If you manage a business, digital marketing agency or marketing team, I can help you with...

✅  Identifying, and connecting you with, the right marketing talent to fill your open roles or pipeline (entry level to executive)
✅  Creating personalized development plans for your existing team
✅  Identifying and helping you hire the right marketing professionals for your company
✅  Creating processes to help scale your lead generation, conversion and revenue growth


👉 As a Marketing Career Coach: the person you contact if you want to find, define or refine your ideal marketing job or career path.  Or your marketing team has hit a performance plateau, and needs a growth-focused reset.

I've coached and mentored thousands of marketers throughout their careers to achieve promotions, ideal roles and entrepreneurial pursuits.

If you are a marketer seeking to launch, navigate or change the trajectory of your marketing career - I can help with:

✅ Defining your starting point
✅ Marketing Interview tips and guides
✅ Marketing Career advancement direction
✅ Access to hiring managers for marketing roles
✅ Guide your hard skill and leadership skill development


   
🤝 How I Can Help You:

𝑼𝒏𝒅𝒆𝒓𝒔𝒕𝒂𝒏𝒅 𝒀𝒐𝒖𝒓 𝑻𝒂𝒓𝒈𝒆𝒕 𝑨𝒖𝒅𝒊𝒆𝒏𝒄𝒆𝒔
- Building digital marketing strategies
- Persona development
- Marketing research
 
𝑪𝒂𝒑𝒕𝒖𝒓𝒆 𝑪𝒐𝒏𝒔𝒖𝒎𝒆𝒓 𝑨𝒕𝒕𝒆𝒏𝒕𝒊𝒐𝒏
- Strategic and tactical understanding of digital marketing channels
- Developing measurable brand awareness
- Product marketing strategy and execution
- Building and executing demand generation
- Building go-to-market marketing plans

𝑫𝒓𝒊𝒗𝒆 𝑨𝒄𝒕𝒊𝒐𝒏
- Developing high-converting lead funnels
- Develop high performing teams
- ROI based marketing programs

💬 𝑨𝒔𝒌 𝒎𝒆 𝒂𝒃𝒐𝒖𝒕:
- Developing the first merchandising Facebook page for NFL
- Selling my boutique digital agency
- How becoming a certified wedding officiant helped me close 3 new clients

Erik Harbison

I’m Cris Guido, a US-based app builder specializing in fast, modern apps using vibe coding tools and AI-assisted development.Describe your idea in natural language — I turn your vibe into functional iOS/Android/web apps without traditional heavy coding. Perfect for MVPs, prototypes, indie projects, or quick launches.Expertise: no-code/low-code AI workflows, rapid prototyping, clean UI/UX, app deployment.Let’s build your next app — message me your vision!

Chris Guido

Second app approved on the Apple App Store: PunchPal 🥊Learned the hard way that prompting is the skill. The CJTD framework changed everything:

Context — clearly defining the problem and user
Journey — mapping the full user flow end-to-end
Technology — backend, database, APIs, integrations
Design — UI structure, screens, and visual clarity

Vibe coding isn’t magic.
It’s structured thinking and shipping anyway.

Cris Guido

AI code tools don’t make you a founder.
They give you a shot at becoming one if you’re willing to learn in public.

No-code projects are hard, but a life without creating is harder.

Few things beat the fulfillment of automating real problems and helping people ship faster.

Open article: Bricko by bricko.lovable.app

Started a new app from scratch and posting it live 🧵

Step 1 - Ideation with Bricko.dev - I went for PantryPal an AI-powered mobile app that transforms your fridge contents into delicious recipes, helping you reduce food waste and save money. Simply snap a photo of your available ingredients and get instant, personalized meal ideas.

Me: 'AI will 10x my speed!' Also me: staring at why OpenAI Vision isn't parsing the image right for the 47th time. Humbling.

AI code tools are making it so more people can ship apps fast. Soon way more builders out there. That means distribution & actually getting users is gonna matter 10x more than "cool tech." Product parity is coming quick. I'm just trying to ship before I get buried in the noise lol.

So many AI coding tools now (Cursor, Bolt, Replit, etc). 

Easy to spend days comparing prompts & outputs instead of actually building.

My simple rule lately: pick one that feels least painful today → build something → switch only if it truly blocks you.

What's your go to AI code tool right now?

A month ago, I didn’t know how to build a mobile app.

No coding background. No prior app launches.

Today, my app is live.

I used no-code and AI tools like Vibecode and Claude code.

It wasn’t smooth. I hit roadblocks, made mistakes, rebuilt things, and learned fast.

But the biggest lesson was this: you don’t need to wait until you “know enough” to start.

Right now is one of the best times in history to start creating.

The information is there. The tools are accessible. AI removes a massive amount of friction.

If you’ve been sitting on an app idea because you think it’s “too technical” or “too late,” it’s not.

If you’re curious about building a web or mobile app, I’m offering free app prototyping to help people turn ideas into something real.

Message me if you want to build.

Hiitopia is now available on the Apple app store!

My last idea flopped because I skipped validation.

This time, I'm using Bricko for blueprints and Lovable prompts.

It's time to build smarter:

Sometimes, an idea only looks big because you haven’t validated it yet.

That’s why every builder needs Bricko outside the guesswork.

Get competitor insights, pricing, and growth tactics fast.

To evaluate a no-code idea, ask three questions:
• What problem is valuable to solve?
• What can I uniquely build fast?
• What is nobody else automating?

Sounds like great advice for builders too.

The ability to keep iterating through failed builds is a trait of a successful no-code founder.

My first app crashed hard.
My second one got zero users.
People love success stories, but failure teaches more about building in no-code.

Top skill for no-code creators: ignoring doubters who say “you need to code.”

First app accepted on the Apple AppStore. LFG!

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So I’m gonna be posting how to build cool apps on X/Twitter in case you want to follow @thecrisguido

Building with AI is humbling.
You think it’s done in minutes.
Then reality shows up in edge cases and broken flows.

AI doesn’t remove learning curves.
It just changes where they are.

I’m building apps with AI code tools while still figuring things out.
Not an expert. Just shipping, breaking, fixing, and learning in public.

Shipping something imperfect beats thinking about the perfect setup for weeks. I’m learning that the hard way.

taplio

The Battle

Erik Harbison

Chris Guido

Followers

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Performance ScoreChris Guido's LinkedIn Performance

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taplio

The Battle

Erik Harbison

Chris Guido

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Chris Guido's LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance ScoreChris Guido's LinkedIn Performance