Nick Lawrence

Sales Academy, Global Sales Enablement

I build "Enablement Environments" that enable reps to produce the outputs that determine performance.

As a certified Master Instructional Designer, Change Management and Sales Effectiveness Professional, my experience in Human Performance Management and sales best practices enable me to design highly relevant sales programs made up of accessible information, support assistance, communication, reinforcement, scenario-based eLearning courses, performance training, and OTJ coaching that accelerate and maintain sales productivity. 

I spent five years on the Purdue wrestling team, where I received All Big Ten honors, qualified for the NCAA tournament, and won the 2015 Most Dedicated Wrestler award at Purdue University. The sport of wrestling has instilled exceptionally high levels of accountability, ownership and dedication in me. The most influential lesson I took away from the sport was to "get comfortable while being uncomfortable." I'm able to maintain a high-degree of energy and enthusiasm when adversity strikes.

Most importantly, I'm a husband and father of two young daughters. Sharing my love of exploring nature, hiking through the woods, and reading books with my family has been the most enjoyable and rewarding experiences of my life. In fact, I'm so passionate about learning and development that my wife and I are homeschooling our daughters.

Sales Enablement Professional

Menlo Security Inc.

Manager, Sales Enablement

Sales Enablement Senior Program Manager

Tanialee Gonzalez Photography

·	Owner and lead photographer 
·	Personal and corporate photography - specializing in headshots, portraits, & lifestyle photography 
·	Maintain website + social media sites with updates, current events, and content marketing
· Instagram: https://instagram.com/tanialee.photo

If you're interested in booking, please visit my website and FAQ page for more details: www.tanialeegonzalez.com

Photographer

Bazaarvoice

• Cultivated strong cross-functional relationships with subject-matter experts across the company to advise and develop sales and client success training and onboarding globally
• Developed all aspects of foundational and continuous learning programs for SMB and
Enterprise sales & client success, including but not limited to training content creation, scheduling, delivery of on-demand courses, and instructor-led training
• Facilitated and conducted training for new hire onboarding and on-going trainings for global sales and client success
• Created content in Articulate Rise 360 and Vyond, managed and organized training content created in-house to the LMS, Mindtickle
• Maintained continuous improvement and revisions to global sales and client success onboarding
program to help reps reduce ramp time
• Provided extensive knowledge and implemented modern sales methodologies, sales process, and buyer’s journey alignment to the field
• Applied strong project management skills to improve the enablement intake process and to identify and mitigate risks/issues as they arise
• Member of the DEI extended task force and founding member of the LGBTQIA+ ERG.

Senior Program Manager, Global Sales and Client Success Enablement

Senior Program Manager, NA Sales and Client Success Enablement

Senior Program Manager, North America Sales Enablement 

Web.com

•	Developed buyer personas, go-to-market strategy, product positioning, and sales enablement for premium ads product for SMBs
•	Established a deep understanding of customer through ongoing market research, product analysis and customer feedback, influencing the product roadmap + customer journey
•	Fronted the creation of competitor decks, including their value props and differentiations
•	Collaborated closely with product management to launch new features through prospect and client communications
•	Assisted in mobile app launch strategy, exceeding quarterly goal of 25% client adoption and increase percentage of active users from 25% to 50% through targeted messaging and onboarding strategies
•	Partnered with creative team to develop compelling prospect and client-facing emails, e-books, e-newsletters, videos, including website copy and content to drive action
•	Spearheaded all email marketing campaigns and marketing automation: including A/B testing, delivery, trigger-based targeting, customer segmentation and reporting on its analytics/performance
•	Collaborated with acquisition channel and content marketing team to create lead magnets and develop nurture strategy to help drive prospects down the top of funnel
•	Project managed and executed our SEO strategy to improve website ranking + blog with keywords, content, and link building
•	Led product credibility efforts by increasing online reviews, and creating 8 video testimonials and 4 case studies

Product Marketing Manager

Yodle

·	Worked alongside Sales Performance Team to write and develop sales scripting for Yodle/Web.com’s industry solution products: Lighthouse360 + TORCHx
·	Conducted various trainings with sales reps on the sales scripting and processes
·	Tested and piloted various initiatives for the company in a controlled environment, while managing a sales team of 4-15 reps, in preparation for general acceptance
·	Worked closely with product marketing, program management, and product managers to report on findings and implement new ideas, and provide feedback in order to achieve a successful product launch

Sales Lab Manager

Through Yodle, pioneered LH360 as one of the first 15 outbound sales representatives dental practices all across the country. www.lh360.com

·     Awarded President's Club in 2015 as a Top Sales Rep

Account Executive

·     Outbound calls to small and medium sized businesses across the nation introducing Yodle organic placement and SEO. 
·     Pioneered Yodle organic sales in the lab by producing heavy outbound calls during December, being one of the top agents with the most sales.

Inside Sales Representative

PEMBERTON TOWNSHIP SCHOOLS

Substitute teacher as needed, for grades K-6

Substitute Teacher

Bridgeton Public Schools

Second Grade Bilingual Teacher

I am a creative, results-driven, and detail-oriented sales enablement professional with a diverse background in onboarding, virtual learning, sales methodology, brand reputation, content strategy, market intelligence, and photography. 

I'm passionate about mentoring, learning and development, and creating e-learnings with an empathetic approach to amplify and share knowledge to help learners grow, excel, and succeed. 

I'm able to strategically identify gaps and improve processes and procedures to help increase efficiency/productivity. I'm extremely adaptable to new platforms, have strong communication skills, and a flexible, cross-functional team player. 

I'm known to be involved in the company as much as possible, whether it's starting an ERG, helping to manage Hackathon, or planning and facilitating Sales Kick Off - I'm your (hype) gal! 

Enneagram 2w3
Myers-Briggs: INFJ
DiSC: SC
Gallup's Strengthsfinder: Intellection, Developer, Positivity, Empathy, Individualization

Sales Methodologies:
-Force Management
-BANT/Meddpicc

Technical Skills:
-Mindtickle
-Showpad
-Docebo
-Articulate Rise
-Vyond
-Confluence
-Camtasia/Movavi
-Audacity
-Salesforce
-Salesloft
-ExecVision
-Gong.io
-Marketo
-Adobe Lightroom & Photoshop

taplio

The Battle

Nick Lawrence

Tanialee G.

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