AlikeAudience

With our mission to accelerate the connection of consumer identity and digital universe for brands through continuous augmentation of trusted data, we strive to empower marketers to reach the right customers being as easy as autopilot.

Footprints across the US, AU, JP, and HK. Partners of Global DSPs (DV360, TradeDesk, Xandr, VerizonMedia, AdColony, MediaMath, Adobe, Amobee, Twitter, CCI).

Chief Strategy Officer

K-Matrix Digital Intelligence Limited

Chief Operating Officer

Sales force transformation and change management for the group. Strategized product re-positioning (big data analytics, digital strategy, social CRM etc) , drove revenue and market share growth, re-organization, strategic partnership and alliance with Global 4As & brands.

Director, Corporate Development

ARBA Holdings Ltd. (A WPP-Ogilvy Company)

Business expansion and development for the group on user-journey centric advisory and solutions in digital landscape for global brands.

Non Executive Director

Innoverz Limited

P&L responsibility for the group. Led sales and marketing team to drive e-commerce, mobile commerce, digital media platform development business.

Director, Business Development (S.E.A.)

Asia Jet

Senior Manager

International SOS

Business Development Manager

Immersed in running Startups and Mindfulness training.

10+ years of experience in scaling tech startups. Specialty: Business Strategy, Key Members onboarding, Operation Systems, Talents

Meditation: Monastic training with Sayadaw Revata, Pak Au Tradition (Myanmar), Luang Po Gunah  (Thailand), Dalai Lama (Dharamsala, India) Non ordained. (2018-2020) 

Mindfulness: Google SIY, MBSR, IMS 

Certified Face Yoga teacher 

Certified in whole food plant-based (WFPB) diet nutrition 

Certified Swedish Massage at Chivasom School (Bangkok)

Elice Lau

Creatory by MoneyHero Group

- Oversee full P&L responsibility for Creatory HK 
- Build and scale creator partnerships to enhance Moneyhero's market presence across banking & insurance verticals in Hong Kong 
- Oversee over 200+ affiliates/ creators/ partners 
- Collaborate with financial institutions, channel partners & creators to optimize user acquisition
- Develop and execute influencer marketing strategies
- Identify and develop new revenue streams to achieve business targets
- Provide analysis, reports to affiliates, financial institutions & internal teams to optimise the business performance of Creatory

Head of Creatory (Hong Kong)

Partnership Lead

MoneyHero

Partnership Lead, Creatory

RFI Asia (a Ruder Finn company)

•	Contribute to content and marketing strategy through research with an active role in monitoring trends,  tools, and applications
•	Help advocate, manage and monitor social media presence and community
•	Support Chinese copywriting and content development to Account Services team
•	Receive on-job training in marketing and creative strategy & processes
•	Support PR related work, including PR clippings, reports and media events. 
•	Support social media campaigns for different brands, e.g. HSBC, Fitbit, SOGO etc.

Marketing Intern 

adidas

Intern - Talent Acquisition APAC 

Testra Limited

Marketing Intern

Public Television Service Foundation

Summer Intern - Program Acquisition Session

taplio

The Battle

Elice Lau

Vivian Chan

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