Elliot Scott

Content, Social Media & Marketing

Founder & CEO at ElliotDigital | Retention marketing for DTC brands | Email & SMS marketing

Hey, I’m Elliot — founder of ElliotDigital, a multi award-winning retention marketing agency helping leading eCommerce brands turn browsers into loyal customers through world-class email & SMS.

Since launching in 2021, we’ve had the pleasure of working with some of the most loved DTC brands on the planet, including:

- CRAFTD London
- Candy Kittens
- Magic Mind
- Untamed
- Cake Box
- Heights
- Free Soul
- SURREAL
- Days brewing

Too many brands treat retention as an afterthought. They pour time and budget into paid ads, but leave money on the table with clunky email design, shallow segmentation, or disconnected customer journeys.

That’s where we come in.

We combine data-driven strategy with beautiful, high-converting creative, to boost LTV, drive repeat orders, and make retention a brand-building channel.

Founder & Owner

Been looking back at our work in 2025…

Thousands of emails.
Dozens of launches.
Unbelievably cool brands.
(Some very full inboxes.)

Proud of everything we’ve shipped for our partners!
The strategy, the copy and the design.

It was hard to pick, but here are 24 of my favourite emails we sent in 2025 ✉️

Scroll through and tell me which one’s your favourite 👉

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#retention #emailmarketing #ecommerce #klaviyo #emaildesign

Retention marketing for DTC brands | Founder & CEO at ElliotDigital | Email & SMS marketing

ElliotDigital - Emails of the Year 2025

I studied Biomedical Science at university…

So it’s no surprise we have a real affinity for health & wellness brands at ElliotDigital.

When brands talk ingredients, mechanisms, claims, or compliance -
I genuinely love it.

It also means:
• We don’t oversimplify
• We don’t over-claim
• And we know how to turn science into clear, compelling email storytelling

Because great health & wellness marketing isn’t about hype.

It’s about trust, education, and long-term retention!

And if design matters to you as much as science does…

Here’s a look at some of the work we’ve done for leading health & wellness brands 👉 

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If you’re a health or wellness brand looking for email that respects the science and still converts - Shoot me a DM.

ElliotDigital | Retention Marketing Agency

#retention #emailmarketing #healthandwellness #ecommerce #klaviyo

Health and Wellbeing Design inspo - ElliotDigital

Churn will always catch up with you

But the brands that slow it down don’t just rely on reminders or discounts.

They build stickiness into the subscription itself.

That’s why it’s encouraging to see loyalty finally being treated as part of the subscription system - Not just a hopeful bolt-on.

When loyalty, credits, tiers and referrals all live inside the subscription portal.

1. Customers see the value as they manage their orders

2. You can surface rewards at the exact moment someone is considering cancelling (and what they lose if these do)

3. And you can actually measure how loyalty impacts CLTV and churn, not just points issued

That connection matters.

I’m also a big believer that referrals help break the subscription death curve - that moment where growth flattens and you’re just replacing churn.

Using subscribers as an acquisition channel is powerful.

And when referrals are native to the subscription experience, it becomes frictionless.

The more loyalty is embedded into how subscriptions work, the more resilient the program becomes.

Big shout out to the Skio team who just launched all of these features in their new Loyalty update!!

We’ve been quietly using Skio Loyalty with a few select brands over the last few months, and needless to say, we're rolling it out across more & more brands.

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Wanna talk subscriptions? DM me.

#subscriptions #retention #loyalty #ecommerce #skio

Innovation Council, SIBM Pune

Junior Team

Upwork

DTC retention expert with over $500,000 in revenue driven for e-commerce brands. Utilising email and sms channels to fuel growth for 6+ figure brands.

Email Marketing Manager & Designer

Without™ (by Ashaya)

Business Analyst

The Mend Packaging

Marketing Design Intern

aMend

Head Of Design & Events

Socialstreez

Graphic Design Internship

Email Marketer Manager

Hi there :) My name is Rohan Bhatia and I am an Email Marketer with a passion for creating visually striking designs that communicate a message effectively.

I have 2+ years of experience in the designing and managing DTC email campaigns and have worked with a variety of clients. My expertise lies in the following areas-

👉 Klaviyo and Mailchimp expert for email design and consultation
👉 Website banners, ads, and graphic assets
👉 Digital catalog design
👉 Brand presentations, brochures
👉 Instagram stories and post templates

I strive to create designs that are not only aesthetically pleasing but also strategic and effective in achieving my client's goals. I am a problem-solver at heart and enjoy the challenge of tackling complex design projects.

I am always looking for new design inspiration and ways to improve my skills, and I am excited to bring my passion and dedication to any project I work on.

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Elliot Scott

Rohan Bhatia

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The Battle

Elliot Scott

Rohan Bhatia

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Elliot Scott's LinkedIn Performance

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