Ellis Bennett ACCA

EA Accountancy

Chartered Accountant

TaxAssist Accountants

Working at TaxAssist Accountants has helped me tremendously in terms of my accountancy knowledge as well as enable me to build excellent client relationships. I carry out a wide range of services for my clients from the completion of Limited company accounts, self assessment tax returns, VAT returns, tax advice, book keeping, produce management accounts and payroll services.

I have now started studying my ACCA qualification, I am starting with the P papers as I have already gained 9 exemptions from the F papers. I have recently completed the P3 & P1 exams and now will study to complete the rest of the exams remaining.

Semi Senior Accountant

Senior Accountant

Have you given up on managing accountancy & taxes for your business?

Setting up a business is no walk in the park, let alone managing the financial aspect of it.

It requires intense efforts to make sure you’re on the right track.

Miss one tax deadline, and you might end up paying double in penalty.

I know it’s overwhelming as a founder.

Now imagine you have an expert who takes care of all your accountancy and tax situation.

You don’t have to worry about taxes.
You don’t have to panic while planning your budget.
You know where you stand in terms of profits and losses.
You have someone you can rely on to manage the financials.

Amazing, isn’t it?

That’s what getting an expert feels like.

I’m Ellis, an ACCA Chartered Accountant, Director at EA Accountancy, and Author of The Solopreneur Start-Up Bible.

I help, advise, and guide start-ups, businesses, and young entrepreneurs through the whirlwind of accountancy and taxes.

I’ve served over 300+ satisfied clients, and I’m all in to help you!

Now, I’m not the accountant who speaks to you once a year in a robotic tone.

I’m more like your business partner.

I help you every step of the way (even acting like a therapist if you need one).

My services include:

• VAT
• Accounts
• Payroll
• Pensions
• Tax Advice
• Tax Planning
• Personal Tax
• Bookkeeping
• Accounting Software
• Company Incorporations
• Registered Office Address
• Capital Gains Tax Disclosures
• Business Planning And Advice

I also offer consultation for new business owners or people looking to hire an accountant so you have clarity for your next steps.

If you think I can help you with any of the above or would like to connect over a Discovery Call, feel free to drop me a DM.

Zoom is convenient.

But it’ll never replace sitting across from someone, having a real chat, and realising they’re exactly why you started your business in the first place.

Last week, I finally met one of our clients, Sarah Yeary, in person for the first time.

We’ve worked together for over a year - countless calls, reports but sitting down face-to-face just hits differently.

You get to see the person behind the business.
The drive, the ideas, the long nights that don’t show up in a P&L.
And you realise something simple:
Business isn’t built on software or spreadsheets.
It’s built on trust.

In a world obsessed with speed, AI, and efficiency, it’s easy to forget that the most valuable thing you can give someone isn’t data - it’s your time.

And meeting Sarah reminded me of that.

She didn’t just talk about numbers.
We talked about growth, religion, challenges, and life outside of work.
It was one of those conversations that remind you why you do what you do.

So, thank you Sarah - for showing me around, for the brilliant conversation, and for being such a solid example of what happens when someone truly backs themselves.

You’ve built something special, and it’s been class watching you grow.

Here’s the truth:
Systems, reports, and dashboards are great.
But none of that matters if you don’t understand the person you’re helping.

Because people don’t remember what you did for them -
They remember how you made them feel.

Ellis Bennett FCCA

Simplifying Accountancy and maximising Tax Efficiency for Business Owners | Director - EA Accountancy 👨🏼‍💻 💸

You can have £40k months and still be broke. 📉

We had a client doing exactly that.
Looked incredible on paper - £40k/month revenue, nice office, growing team.
But when we dug in… they were losing £5k/month.

Just like a picture of a huge pumpkin but you cannot carry it to the car, so what is the point...

Why?
Because 80% of what came in went straight back out to freelancers, software, and overheads.

Here’s the uncomfortable truth:
If you’re not tracking your margins monthly, you’re flying blind.
Revenue means nothing. Profit means everything.

We fixed their pricing structure, tracked project margins, and three months later they were clearing £10k/month profit.

If you’re a service business, your gross margin should be 40%+ minimum.
Anything lower, and you’re not scaling - you’re surviving.

Stop bragging about turnover.
Start bragging about profit.

My favourite type of people?
The ones who just get on with it.

No drama.
No pity posts.
No “I’m protecting my energy” essays every time something gets hard.

They just execute.
Day in. Day out.

Meanwhile, we’ve built a culture of people who’d rather explain why they can’t than actually try.
They’ve all diagnosed themselves on TikTok.
They’re setting boundaries before they’ve ever hit burnout.
And they’ll spend more energy telling you how hard it is than it’d take to just do the work.

I’ve got no problem with people struggling - we all do.
But there’s a difference between facing it and feeding it.

At some point you’ve got to decide:
👉 Do you want to feel better or get better?

Because the people who win aren’t the loud ones.
They’re the quiet ones in the corner, cracking on while everyone else is talking.

You’re not rich - you’re just holding HMRC’s money. 💸

I see this all the time.
A business gets VAT registered, starts charging 20%, and suddenly thinks they’re rolling in cash.
“Mate, the bank balance is flying!”

Then three months later… the VAT return hits.
And suddenly it’s:
“Wait… where’s all my money gone?”

Here’s the truth:
That money was never yours.
VAT is a pass-through. It flows through you, not to you.

The fix is simple:
✅ Open a separate VAT account
✅ Move 20% of every invoice into it
✅ Pretend it doesn’t exist

If you can’t see it, you can’t spend it.

VAT shouldn’t surprise you.
If it does, your problem isn’t cash flow - it’s discipline.

You’re Not Unemployable. You’re Undisciplined.

Everyone keeps saying they’re “unemployable” these days.
Let’s be honest - most of the time, it’s rubbish.

You’re not “unemployable.”
You’re just:

- Not as good at your job as you think
(TikTok convinced you otherwise.)

- You can’t take feedback
The minute someone gives advice, they’re “toxic.”

- You don’t listen to clients
You hear what you want. Ignore what matters.

- You hate structure
But structure is literally the reason businesses function.

- You think freedom = doing whatever you want
Running a business requires more discipline than employment.

The whole “I’m too smart for a job” narrative is getting embarrassing now.
Some people are genuinely built for business.

Most people just don’t want to admit they weren’t great employees…
and running a business exposed the same habits.

Being “unemployable” isn’t the flex you think it is.

Being accountable, reliable, coachable, and actually good at your craft - that’s the flex.

In my experience working with growing agencies…
The founders who scale the fastest?
They’d be great employees and great business owners.

Because the skillset is the same:
✔ Discipline
✔ Listening
✔ Execution
✔ Communication
✔ Ownership

Call it employable. Call it entrepreneurial.

Just stop pretending ego, lateness and chaos are traits of a “visionary.”

I grow brands on Insta, TikTok + Pinterest 📈 reaching over 67 MILLION impressions every MONTH for my clients 🔥 Track Record of Scaling Brands on Social | Not just your average marketer 💅

I don’t do trends. I do traction.

You won’t find me pushing hacks, follower goals, or 30-day content calendars.

I work with brands who care more about consistency than chaos - and want their marketing to mean something.

🔹 Fractional CMO (by application only)
For brands ready to grow sustainably, with systems that don’t fall apart in 3 months.
I guide the strategy. Your team executes. Together we scale - cleanly and profitably.

🔹 In-House Marketing Consulting/Management
I coach + run internal teams to run like agencies - without burning out or drowning in busywork.
Structure. Clarity. Direction. All data-driven to your store's backend to optimise for revenue growth.

📌 I’ve helped brands hit 7 figures without paid ads
📌 Generated 1B+ organic impressions across client accounts.
📌 I build systems that do the heavy lifting - so your team doesn’t have to.

Right now, I’m quietly building something new. Stay tuned 👀

Danielle Theobald 🍪

I burnt out chasing 7 figs at 23

(whilst everyone clapped lmao)

LinkedIn made me feel like a FAILURE for taking Sundays off.

'I posting 5 times a week!'
'He just launched his 4th startup!'
'They're already at £2M ARR!'

the constant chase for 'success' was REAL

working literal 80 hr weeks thinking happiness was waiting at the next rev goal 💀

spoiler alert: it wasn't

NOW

I don't speak about my Biochemistry degree much on here

(but yes, I'm a qualified Biochemist 🧬)

I got digging, and strap in because I'm gonna speak in nerd for a bit:

DMN = Default Mode Network (in your brain)
DMN = NEEDED for our creativity, long-term planning, self-reflection, idea generation
= essentially, we RELY on our DMN as entrepreneurs

and the punchline...

THE DMN IS ONLY ACTIVE WHEN YOU'RE NOT BUSY

= SCIENTIFICALLY, YOU ARE A BETTER ENTREPRENEUR IF YOU REST MORE

(sorry for shouting, but I'm screaming it at my laptop rn hehe)

Most people reading this are GASPING for a breakthrough in their business right now

but that's because you're chasing other people's success

no wonder we're all perfectionist mindset prisoners:
- constant feed of what we 'should' be doing
- less and less people showing real life
- 532 new 'productivity apps' being launched every day

(or maybe you're in escapist mode: binge watching Selling Sunset, retail therapy, always brainstorming instead of doing)

a few months ago I switched to full rest mode

no socials on my phone
working 2-5 hours a day
practiced the art of being bored

my DMN = more active than ever before

and guys I've had more breakthroughs in the last few months than I had of 5 years in business

Post inspired by a video from Anne-Laure Le Cunff, PhD - will link it below x

Danielle Theobald

I guarantee 1M+ impressions in 90 days 💰 Scaling health + wellness brands to 7 figs with strategy that sells on Instagram + Pinterest 🧬 BSc in Biochemistry with Hons

A naked person on the street offers you a shirt 

Would you take it? 

No

Why would you trust them, if they can’t provide a shirt for themselves?

Obvious, right? 

Now look at your LinkedIn feed

The entrepreneurs you’re comparing yourself to

The guru videos you’re watching on YouTube 

Now ask yourself the same question

Suddenly you’re following a ‘how to become a millionaire in 30 days’ video

Sorry where’s the proof you’re a millionaire?

Where’s the backend data? 

Where’s your context? 

Oh wait… it’s because they’re not a millionaire

You’re CHOOSING to put yourself into a never-ending rat race when you pay attention to this content

You compare, you get imposter syndrome, you feel ‘behind’ and ‘unsuccessful’ 

All because you trusted a random naked person offering you a T-shirt 

(Don’t be that person, and start thinking x)

No alternative text description for this image

£50k on productivity tools last year

(and I still couldn't find my own client contract)

Old client wants to renew. 

‘Just send over that contract we used before?’

My Google Drive? Giving digital crime scene.

I'm scaling brands to 7 figures but DMing clients:
‘Hey bestie, could you... send me the contract? 🙃’
THE MORTIFICATION.

She sent it back. We both pretended it didn't happen.

Rock bottom as a 'professional' 🤡

Enter Documents by Readdle.

Literal life hack I wish I knew sooner…

I can see all my Google Drive folders INSIDE the Documents app on my Mac

No switching tabs, no endless searching, it’s just there when I need it.

Omg and also? 

I can even keep private stuff locked with Face ID so it actually feels safe.

When I outsource? Share the Google Drive folders. No sensitive docs leaked. Done.

I manage:
- 1000s of PNG files
- Hours of video content  
- Excel calendars from hell

All in ONE app.

That embarrassing contract?

Now lives in: Documents > Legal > [Client Name]

Found in 3 seconds.
Signed at 30,000 feet.
Accessed from a Canggu cafe.

Last week: ‘Can you send that Pinterest audit from 8 months ago? We lost it’

Found it. Updated it. Sent it.

While waiting for my massage 💅

(she doesn't need to know)

Quick challenge:

Search 'contract' in your Google Drive.

How many 'final_FINAL_actualfinal_v2' versions?

Mine was 47.

FORTY. SEVEN!!!!

Now it's zero

Your file chaos isn't quirky.
It's costing you credibility.

Documents is literally FREE

but get a 7 day premium trial and discount here: https://lnkd.in/e-syPjVV 

Perfect timing to stop being the person who asks clients for their own paperwork.

(yes I'm still traumatised. yes she is still a client. no I never made that mistake again)

From refuge to 7 figures at 23

Sounds like a LinkedIn dream story, right?

Plot twist: I was miserable 💀

The culprit? WhatsApp.

(bear with me, this gets good)

2023: Banking my first million, but pinging 24/7 with clients in US, UK, Dubai

My personal WhatsApp = my work

WhatsApp = my mental breakdown waiting to happen

Every notification could be:
- mum asking about Sunday lunch
- our freelancers needing file access asap
- bestie sending memes
- Dubai client at 3am needing 'urgent' changes

The constant context switching was literally killing brain cells

Bought a work phone thinking I was smart

(spoiler: carrying 2 phones everywhere isn't the flex you think it is)

Then I found Zenzap  

ONE app with an OFF switch

Now I have:

- personal WhatsApp for actual humans I like
- work comms app that I can literally switch OFF (and hide my number if needed)
- my sanity back (priceless tbh)

The best part? 

Clients have had the same issues with their WhatsApp/Slack comms, and also prefer this new system

I just... stop existing after 6pm

Then, I thrive ✨

Because guess what happens when you're not available 24/7?

You become better at what you do x

Nike opened a SOUP stall for runners in China

Not another bore fest billboard. A SOUP STALL!

They're serving traditional Cantonese recovery soups to runners on Ersha Island

with Nike-branded spoons??

That's it. That's the campaign.

While everyone's throwing £millions at 'immersive experiences', Nike partnered with Olympic sprinter Su Bingtian to serve... soup.

location: where runners ACTUALLY run (spoiler alert: not Times Square)
product: what runners actually NEED (recovery, not another tracker app)
branding: Subtle AF (just a weird spoon, not a billboard)

meanwhile Nike's competitors are fighting for BFCM CPMs on Meta 😂

(be like Nike, not everyone else x)

This ONE pin makes me $700/month

no, not hookbait - here's how:

1. pin gets ~100k impressions/month
2. 5.4k clicks on said pin
3. translating to 1.35k outbound clicks every 30 days

this particular pin hyperlinks to my Stan store 

conversion on my stan store is ~2% from Pinterest

so now we do some math:

1.35k outbound clicks with a 2% conv rate = 27 purchases per month
average AOV of $25 means:

‼️ 27 purchases x 25 AOV = $700 PER MONTH FOR 1 PIN ‼️

I post at least 60 pins per month... I'll let you do that math for yourself 

yet all I hear is: PiNtErEsT wOnT wOrK fOr Me

won't it? or can you just not be bothered?

you keep your extortionate meta ads that give you a mediocre ROI

I'll stick to my Pinterest with a 100% ROI x

FOMO is one of the greatest marketing tactics...

but FOBO is where you're losing money

we've all heard of FOMO, right?

how you want your customers to FEEL like they're missing out if they don't have your product

more FOMO = more sales

but once you've nailed that it's time to start thinking about FOBO

✨ fear of better options ✨

(no I didn't make it up - it's a real thing x)

aka: analysis paralysis

it happens VERY often in pretty much every market in 2025

there's so many options for anything we could possibly want or need

it gets... overwhelming

whether it's a new coffee machine or a Tesco meal deal, we're literally flooded with options

what this looks like on the back end:

- cart abandonment
- high bounce rates

how you can fix it:

1. reduce choice overload (think how much nicer it is to order at a resturant with a 1 page menu, not a 20 page book)

2. add subtle confidence boosters to their choice (things like 'best seller', 'most value' etc)

3. remove regret (guarantees, money back offers, good refund policies - this reduces the pressure on them to make a 'final' product decision)

FOBO is a WHOLE other ball park in marketing

but something most people miss, and don't speak about

and you already know imma come bring the best info to your feed

because I want us all to win ⭐️

Babe are you okay? 

ur losing thousands of £ every month x

4 things working on Pinterest right now:

(you’ll get 1m impressions in 90 days)

1. long chain keywords - get super specific about what keywords you’re adding to your pins

2. recommended searches - Pinterest is pushing this for users

3. listipins (think clean, readable checklist and list content for your niche) 

4. Insta feed linking - link ur insta feed besties!! This content is getting SO much traction

Pinterest is making my clients 5-figures per month, within 6 months of management

(it’s not hard, you can do it for yourself easily) 

wake up besties x

POV: You're still asking clients to print contracts in 2025

bestie what is this, the stone age?

My client yesterday:
‘Can you send it as a PDF? I need to print, sign, scan, and send back’

Me: 👁️👄👁️

You're telling me...
- You have an eCom store making 200k/month
- You have 3 monitors on your desk
- You have GEMMA COLLINS as an influencer

But you're making people find a PRINTER?

The math isn't mathing.

Documents by Readdle said let me fix your life:

✍️ Sign with your finger
📱 Send from your phone
⚡ Done in 30 seconds
🏝️ From literally anywhere

Last week's wins:
- £5k contract signed at a cafe
- New corporate client onboarded
- Fractional CMO proposal edited and sent

While you're saying ‘I'll send it when I'm at my desk’...

I'm closing deals from the back of my motorbike 💅

Your clients don't have printers.
They have phones.
Act accordingly.

Documents is FREE and has a 7-day premium trial

(and yes, it can do so much more than just edit PDFs!)

stop making business hard.

(ps - if you're still converting PDFs on sketchy websites, we need to talk)

https://lnkd.in/e-syPjVV

taplio

The Battle

Ellis Bennett ACCA

Danielle Theobald 🍪

Followers

Posts

Engagements

Likes

Performance ScoreEllis Bennett ACCA's LinkedIn Performance

Performance ScoreDanielle Theobald 🍪's LinkedIn Performance

Ready to grow your LinkedIn presence?

taplio

The Battle

Ellis Bennett ACCA

Danielle Theobald 🍪

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Ellis Bennett ACCA's LinkedIn Performance

Performance ScoreDanielle Theobald 🍪's LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance ScoreEllis Bennett ACCA's LinkedIn Performance