Ellis Bennett ACCA

Have you given up on managing accountancy & taxes for your business?

Setting up a business is no walk in the park, let alone managing the financial aspect of it.

It requires intense efforts to make sure you’re on the right track.

Miss one tax deadline, and you might end up paying double in penalty.

I know it’s overwhelming as a founder.

Now imagine you have an expert who takes care of all your accountancy and tax situation.

You don’t have to worry about taxes.
You don’t have to panic while planning your budget.
You know where you stand in terms of profits and losses.
You have someone you can rely on to manage the financials.

Amazing, isn’t it?

That’s what getting an expert feels like.

I’m Ellis, an ACCA Chartered Accountant, Director at EA Accountancy, and Author of The Solopreneur Start-Up Bible.

I help, advise, and guide start-ups, businesses, and young entrepreneurs through the whirlwind of accountancy and taxes.

I’ve served over 300+ satisfied clients, and I’m all in to help you!

Now, I’m not the accountant who speaks to you once a year in a robotic tone.

I’m more like your business partner.

I help you every step of the way (even acting like a therapist if you need one).

My services include:

• VAT
• Accounts
• Payroll
• Pensions
• Tax Advice
• Tax Planning
• Personal Tax
• Bookkeeping
• Accounting Software
• Company Incorporations
• Registered Office Address
• Capital Gains Tax Disclosures
• Business Planning And Advice

I also offer consultation for new business owners or people looking to hire an accountant so you have clarity for your next steps.

If you think I can help you with any of the above or would like to connect over a Discovery Call, feel free to drop me a DM.

Chartered Accountant

Went skiing recently.

Good news: I survived.
Bad news: I’m awful.

No natural ability.

No transferable skills.

Just me falling over while kids flew past me like it was nothing.

Very humbling.

Also weirdly enjoyable.

Being bad at something you don’t tie your identity to is underrated.

10/10 would embarrass myself again.

Ellis Bennett FCCA

Simplifying Accountancy and maximising Tax Efficiency for Business Owners | Director - EA Accountancy 👨🏼‍💻 💸

We said no to a client this month.

On paper, they were perfect:
– Good revenue
– Decent margins
– “Urgent” need for an accountant

But the red flags were obvious in the first conversation.

They wanted speed over clarity.

They wanted reassurance, not honesty.

They wanted someone to *clean things up*, not change how decisions were made.

That’s not a bad client.

It’s just not *our* client.

We’ve capped new work because I’d rather:
– Reply properly
– Think clearly
– Give advice that actually improves the business

Than grow for the sake of it.

Being selective isn’t arrogance.

It’s the only way professional services stay good.

Last year I made a conscious decision to simplify my life.

Not because I burned out.
Not because I had to.

Because I wanted to perform better.

Less noise.
Less forced social plans.
Less doing things out of obligation.

More:

– Work I actually care about
– Training properly
– Time with family
– Headspace

I’m taking the same approach into this year.

Probably even stricter.

It won’t look exciting to everyone.
It doesn’t need to.

If I want to humble myself emotionally, I’ll just watch Man Utd.

Job done.

We closed the books to new clients recently.

Not as a growth play.
Not as a marketing tactic.

Because unlimited growth is how service firms lose quality.

I like being able to:
– Reply without rushing
– Think before answering
– Give advice I’d actually stand by

That only works when capacity is respected.

Most firms chase “more”.

We protect standards.

And yes, that means saying no more often than saying yes.

Most accountants are paid to keep you calm.

Not to tell you the truth.

“You’re fine.”

“Nothing to worry about.”

“We’ll look at it at year-end.”

That isn’t advice.

It’s sedation.

If your margins are drifting, cash is tight, and decisions feel reactive, silence isn’t helping you, it’s delaying the problem.

Good advice is sometimes uncomfortable.

It forces trade-offs.

It challenges behaviour.

If your accountant has never made you pause and think,

they’re probably not advising, they’re just filing.

Just back from a stag do.

Here’s what it taught me about B2B sales:
1️⃣ Drink water
2️⃣ Pace yourself
3️⃣ Know when to leave the bar
4️⃣ Don’t trust the quiet bloke
5️⃣ Always have a plan

Only joking.

Not every life event is a “B2B sales lesson”.

Sometimes you just went on a stag do, got battered, and spent £11 on a vodka Red Bull.

LinkedIn… relax.

I keep seeing the same thing.

Agencies doing £400k–£600k turnover…
…but the founder still feels underpaid for the responsibility they carry.

The numbers usually look like this:
– Decent gross margin
– Team costs creeping up
– No forecasting
– Founder pay decided last, not planned

Revenue hides the problem.
Cash exposes it.

Turnover doesn’t fix poor structure.
And scaling a messy setup just makes the gaps bigger.

I don’t care if a business hits £1m.
I care how it got there.

If margins are thin,
decision-making is reactive,
and the founder can’t take money out consistently,
the number means nothing.

I run the firm the same way I train:
– Sustainable pace
– Clear limits
– Long-term thinking

Impressive screenshots don’t build good businesses.
Disciplined systems do.

Last week felt like everything that could’ve happened, happened.

Nothing went wrong.

Which somehow made it worse.

Just one thing after another:
“Oh and this as well.”

Inbox full.
Calendar stacked.
Brain running on low power mode.

Running a business is basically solving problems until you go to bed.

Then thinking about them anyway.

Still wouldn’t swap it.

Scale Trades Online

We help UK trades & home improvement businesses scale, save time, and generate exclusive leads every month through a three-step system we have developed specifically for trades.

steadily, without having to put any extra effort into the business.

Owner

Kaizen Five

At Kaizen Five, we're not just building websites, we're transforming the digital landscape for home-service businesses. Our comprehensive web solutions are more than just online spaces; they're strategic platforms designed to drive engagement, generate quality customer inquiries, and accelerate your business growth.

Our specialised knowledge extends beyond website development. We leverage our expertise in SEO to help your business dominate Google's first page, and our innovative marketing automation services streamline lead capture, nurturing, and closing processes. The result? A remarkable increase in organic traffic, improved online visibility, and sustainable business growth.

We pride ourselves on being more than a web design agency. We become an extension of your team, providing support and expertise whenever needed. From quick fixes to creating new pages or campaigns, we're always ready to go above and beyond to help you achieve your goals.

Our commitment to your success doesn't end when your project goes live. We consistently provide peace of mind and tangible results, making us one of the best partners for home service businesses in the UK.

With Kaizen Five, you're not just getting a service provider, you're gaining a partner committed to boosting your revenue through unique websites, driving business growth with SEO expertise, and automating marketing for effortless lead generation. Ready to revolutionise your online presence? Let's make things happen together!

Founder

Ryken

Ryken is a skincare brand for Men. We're here to stop the stigma around men caring about their skin and face. Whether it's applying makeup to cover-up you're acne, or creating a great skincare routine, we will be there to supply men with the products they need.

Our products are made and hand-poured in the UK. Our manufactures follow all of the best practices, meaning you will get the best skincare products for men possible. Our men’s skincare products packaging is designed to look fantastic in your bathroom, or on the go no matter where you are.

I've had bad skin all my life, and completely ignored skincare and wellbeing in general until I was in my late teen years. Now I have the ability to do something about it and start educating the men in the UK.

Check out our online store here: https://rykencare.com/

Director

BOXFX

At BoxFX I was a developer. The languages I specialised in were HTML, CSS, Java Script, Python.

I developed and managed a few of the sites that were there such as Bit-Tech and Cranble. These websites were built using a Python web framework called Django which I got very familiar with.

Day to day tasks could of been anything from meetings with the team, to implementing a new feature requested for one of the many sites.

While working at BoxFX I also got very familiar with GitHub and version control.

Apprentice Developer

Focus7 International Ltd.

At Focus7 International I handled the social media for multiple clients and Focus7 its self. I would create content for a clients need and then schedule multiple pieces of content at a time on multiple social media platforms at different times, depending on when I think they will perform at there best.

Aside from this I would also take calls that the office received, keep up to date with the news so I can post content on social media for our clients if it is relevant to them.

Web & Social Media Apprentice

AIM Sales & Marketing Solutions

Here at Aim Sales & Marketing, I am the Apprentice Web Developer. I help Develop and Maintain websites. I have learnt a lot of skills while being here at Aim such as HTML5, CSS3, JavaScript, PHP and Wordpress. I have also helped produce some video content and also post on Social Media. I can also communicate with clients as I have to do this on a regular basis while here at Aim to give them updates on how their website is going.

Apprentice Web Developer

I help scale your trade’s business without breaking the bank 💸

Qualified leads, faster growth, and a tailored system – making you the go-to trade in your area. Completely done for you, no need to lift a finger 👌🏻

From elevating your business image to generating high-quality, exclusive local leads, I can fully help transform your business from zero to hero in less than 4 weeks.

We've done it for multiple other companies before, so if you're a trade why not join us?

I also run a digital agency called Kaizen Five. This is a web design agency which focuses on the same thing, but for all businesses rather than just trades.

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The Battle

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