Reinvent Yourself

I specialize in helping people break into six-figure tech roles by implementing proven systems that deliver results. I am a PMP® and CSP®-SM certified tech professional with over 15 years of experience in program management across more than five industries. I previously worked as a Technical Program Manager at Amazon and a Techno-Functional Reporting Analyst at Harvard University. With over 15 years of experience in the field, I have developed a framework that has transformed the career journeys of over 50 clients, helping them land their dream job offers

My clients have landed positions at top companies such as:
- Amazon
- Microsoft
- Facebook
- Sonos
- Coinbase
- Uber
and many more.

I will help you:
✅ Gain clarity in your career  
✅ Build confidence in your career  
✅ Acquire the knowledge, tools, and skills to lead as a Program Manager successfully
✅Apply to jobs strategically
✅Build Your Personal Brand

Founder

Limelight

• Provide brand advice and recommendations for new features at Limelight.
• Support testing of new features and give recommendations on launch strategies.
• Collaborated with Founder teams to ensure successful feature launches.
• Provide advice on new features to be launched based on market trends to inform feature development decisions.

Advisor

Amazon

Technical Program Manager

Built Business Intelligence (BI) solutions including but not limited to ETL and Tableau Dashboarding.

Business Intelligence Engineer

Harvard University

-Collaborated with Business Analysts and the Student Information Systems team to assess Business Intelligence and reporting requirements and integrate into a cohesive delivery.
-Followed an Agile methodology, designed and delivered reporting solutions, including standard reports.
-Designed several OBIEE semantic layer data models, reports, and dashboards.
-Supported SIS internal teams, end users, and Product Owners with the design and delivery of business intelligence content; supported the implementation of production support mechanisms and the BI competency center for SIS and student .
- Provided support for my.Harvard and business intelligence, including in-depth analysis, troubleshooting, researching and recommending resolution options.
- Served as Scrum Master.

Techno Functional Reporting Analyst

The Ironside Group, Inc.

Data Integrator/ DI Developer Technical Environment: Microsoft Visual Studio 2008, MS SQL Server 2008

- Collaborated with the Data Architect to design and enhance Data Warehouse models for the      purpose of high performance Analytics.
- Developed  and implemented +20 ETL process using SQL Server Integration Services (SSIS) to  extract  from different sources.
- Provided detailed documentation and knowledge transfer to customers.
- Assisted the Project Manager to prepare project estimates, timelines and proposals.

Business Intelligence Consultant

AGS USA

Sovereign Bank– Produban/Santander
Data Analyst/Report Specialist, Technical Environment: Microsoft Visual Studio 2008, MS SQL Server 2008

- Responsible of the development and implementation of a new reporting platform in Microsoft BI Suite.
- Analyzed and understood critical data to create reports.
- Developed and implemented ETL process using SQL Server Integration Services (SSIS) to extract data from different sources.
- Worked in the database design and data modeling.
- Assembled reports related to application usage, incident tracking, system performance and others.

Data Analyst/Report Specialist

Delaware Consultoria S.L

Vodafone Spain
- Responsible for the strategic development and implementation of RDP design (OLAP Design) using     OBIEE Administration Tool.
- Developed +300 reports using OBIEE Presentation Layer.
- Designed  +5 Interactive Dashboards and Front End interface using OBIEE Presentation Layer.
- Analyzed all information business requirements and make a proposal to be approved.
- Gathered customer requirements and provided a constructive feedback.
- Supported technical incidents using OBIEE.

Senior Business Intelligence Consultant

VASS

Programmer Analyst (December 2009- March 2010)-AZKAR
•Developed reports using OBIEE Presentation Layer, design of Interactive Dashboards and Front End interface using OBIEE Presentation Layer.
Programmer Analyst (October 2009- December 2009)-ADIF
•Developed Web Application using Webfocus.
•Provided comprehensive system support, configuration, and maintenance using Webfocus.
Programmer Analyst (January 2009-September 2009) -OHSJD
•Developed +50 reports using OBIEE Presentation Layer, design of Interactive Dashboards and Front End interface using OBIEE Presentation Layer.
•Supported professionals while working.
Programmer Analyst (July 2007-December 2008) - HNA
•Analyzed data mart model checking the processes of load in the data Warehouse using SQL Server 2000/2005.
•Utilized Microsoft BI accomplishment of functions in alteration of the information in the data mart and resolved incidents in the same one 
•Created +20 Reports using Business Objects.
Programmer Analyst (February 2008- July 2008) ISBAN
•Developed of the extraction processes, transformation and load of information of multiple systems using DB2, files VSAM and Flat files using Informatica Power Center 7.5 for the analysis of the lending’s portfolio.
Programmer Analyst (December 2007- February 2008) ING Nationale-Nederlanden
•Analyzed the data mart model, checking the quality of the data.
•Developed +30 reports using OBIEE.
•Solved Incidents in the Data warehouse using Informatica Power Center 7.6
•Programmer Analyst (September 2007- October 2007) ING Nationale-Nederlanden
•Corrected +50 reports to adapt it from Siebel Analytics to OBIEE.
•Designed and developed +30 reports in OBIEE Presentation Layer.
•Designed OBIEE Presentation Layer (Interactive Dashboards).
Technologies: Oracle Business Intelligence 10 G, Siebel Analytics 7, Informatica Power Center 7.5, Microsoft BI 2000-2005, Business Objects 5, Business Objects XI

LinkedIn Top Voice | #8 Female Creator USA | Technical Program Manager | PMP®| Keynote Speaker |Advisor | Ex Amazon, Harvard University | Helping People Pass The PMP Exam & Land Their Dream Jobs

As a first-generation immigrant, I am living proof that building your personal brand from scratch is possible. 

I did not speak English when I moved to the USA in 2011.

In 2012, I faced over 100 rejections in America. 

In 2014, I landed my dream job at Harvard University.

In 2017, I landed my dream job at  Amazon.

In 2020, I transitioned from Business Intelligence Engineer to Technical Program Manager.

In 2020, I started posting on Linkedin, grew on LinkedIn from 0 to 160,000+, and became a LinkedIn Top Voice in 4 years. 

Today, I am on a mission to help one million job seekers gain the confidence to become leaders, build their personal brand, and land their PM/TPM dream job offers.

Keep reading to learn how!

If you need help 
- transitioning to Big Tech, 
- building your Personal Brand, 
- moving forward in your career, 
- preparing for your following job interview or 
- improving your public speaking skills...

Join the 50+ Professionals who already landed their dream job offer!

Please book a session with me: https://calendly.com/d/cqqf-dmt-9r3



Get my FREE Resume Template
https://www.reinvent-yourself.org/

➡️ Accepting LinkedIn Sponsorships
email: elvicaperonis@reinvent-yourself.org

🎁Join Break Into TPM Newsletter 
https://elvi-caperonis-newsletter.beehiiv.com/subscribe 

➡️ Join the waiting list for my Signature Coaching Program
Landing Your TPM/PM Dream Job Offer. 🚀https://calendly.com/d/cqqf-dmt-9r3

Elvi Caperonis

Dear Hiring Managers & Recruiters,

It’s 2025.
We can send a rover to Mars,
use AI to write code,
and 3D-print a house in 24 hours.

But for some reason…
we still can’t put the salary in job ads.

Here’s the thing:
💡 Job seekers shouldn’t have to guess if a role can cover their bills.
💡 Salary transparency saves everyone time.
💡 It builds trust between employer and candidate before the first interview.

Every week, I hear from professionals who:
→ Spend hours applying to “dream jobs” only to find the pay is far below market.
→ Get ghosted after asking about salary.
→ Feel undervalued because pay is treated like a secret.

Putting the salary in the job posting isn’t just “nice to have.”
It’s respect. It’s equity. It’s the future of hiring.

So let’s normalize it.
Post the salary. Every time.

Please share this post so more companies get the message. Should salary be part of the job description?

Elvi Caperonis, PMP®

AI & Tech Leadership Career Coach | Leveraging AI to help job seekers & leaders build confidence land their dream $150k-$300K job offers, earn promotions, or launch thriving businesses | Keynote Speaker | DM me “PB”

I used to take rejection personally.

Every “no” felt like a verdict:
❌ Not smart enough.
❌ Not ready enough.
❌ Not enough.

But here’s what I learned after dozens of rejections —
Rejection isn’t always a dead end.
Sometimes, it’s a redirection.

A signal from the universe that you deserve:
→ More alignment.
→ More purpose.
→ More respect.

That “no” you’re facing today?
It might be the space being cleared for your “yes.”

Because the job that ghosted you…
The client who passed you over…
The opportunity that slipped away…

They weren’t the last chance.
They were the wrong fit.

Now, I help professionals rebuild after rejection,
and step into roles and businesses that finally feel right.

Have you ever been rejected and landed a better opportunity?

AI & Leadership Career Coach | Leveraging AI to help job seekers & leaders build confidence land their dream job, earn promotions, or launch thriving businesses | Keynote Speaker | DM me “PB”

Some people will only notice your value once you stop offering it to them.

I’ve been there, sitting at a table where I gave everything I had.
My ideas.
My energy.
My best work.

And still, I felt invisible.

I kept showing up, thinking consistency would earn clarity.
But all it did was teach me this truth:

“Some people don’t understand what you bring to the table until they see you at another table.”

I've learned that early in my career.


Here’s what I learned about knowing when it’s time to move on ⤵️

1️⃣ You’re always proving your worth.
If you have to explain your value over and over, you’re sitting at the wrong table. 
The right one recognizes contribution, not justification.

2️⃣ Your ideas are heard, not implemented.
When others get credit for what you built, it’s time to invest your energy elsewhere.

3️⃣ You’ve stopped growing.
The wrong environment doesn’t challenge you, it contains you.

✅ What I did instead:
→ I built my own table.
→ I surrounded myself with people who celebrated my progress.
→ I stopped asking for a seat, and started creating the space.

That decision changed everything.

Because when you choose respect over comfort, your career — and confidence, start to rise.

💡 Save this as a reminder: You don’t need to fight for a seat when you can build your own table.

I pray you land your dream job offer this week!

Job searching is one of the biggest tests of resilience you’ll ever face.

After facing 100+ rejections and helping hundreds of professionals, I’ve learned patterns that can completely change how you approach the search.
Here’s what I wish more people knew 👇

Because let’s be honest…
Job searching doesn’t just test your skills, it tests your patience, confidence, and sometimes even your hope.

I know how hard it can feel.
The self-doubt.
The ghosting.
The quiet mornings wondering if your next opportunity is even out there.

I’ve been there. And I see you.

Here’s what I’ve learned through experience 👇

1️⃣ You are not your job title. Your skills and value don’t disappear with a role.
2️⃣ Shift rejection into preparation. Update your resume, refine your story, keep moving.
3️⃣ Level up while you wait. A new skill, certification, or book can shift your entire perspective.
4️⃣ Talk to yourself kindly. You’d never call a friend a failure, don’t do it to yourself.
5️⃣ Rejections are redirections. Use them to improve yourself.
6️⃣ Your network is the main plan. Don’t just scroll, connect.

Say hi. Comment. DM. Show up.
Your next opportunity may not come from applying, it may come from a conversation.


Your dream job offer is coming soon. 💫

I’m praying for you, may the right door open soon. 🙏

Years ago, I remember scrolling through LinkedIn and seeing people share their wins:
→ New jobs
→ Speaking gigs
→ Book deals
→ Clients pouring in

I was happy for them, but I asked myself:

“Why not me?”
“Am I falling behind?”
“Will it ever be my turn?”

I wasn’t bitter, I was just tired.
Tired of doing the work and seeing no results.
Tired of clapping with empty hands.

But something shifted when I stopped treating other people’s success as a threat.
I started treating it as evidence.
Proof that it was possible.

So I clapped louder.
Not out of obligation, but out of hope.

Because if it’s happening for them,
It means it can happen for me.
And if I can celebrate others in their moment,
I’ll be more than ready when mine arrives.

Today, I don’t scroll with envy.
I scroll with belief.
I know my turn is coming, and when it does,
I hope you’ll hear the thunder of the people I clapped for…
clapping right back for me. 🙌🏽

→ Who’s someone you’re celebrating today?

If you have been laid off, this is for you.

Your value does not change based on your employment status. Take this time to reinvent yourself.

Here are 15 Remote Job Boards You Didn’t Know Existed.

These are hidden gems that actually post verified, high-quality remote jobs,  from startups to tech giants:

1. Remote OK — https://remoteok.com/
2. FlexJobs — https://www.flexjobs.com/
3. Wellfound — https://wellfound.com/
4. We Work Remotely — https://lnkd.in/e4cBn_vm
5. JustRemote — https://justremote.co/
6. JobTogether — https://jobtogether.com/
7. Remote.co — https://remote.co/
8. Remotive — https://remotive.com/
9. SkipTheDrive — https://lnkd.in/eUZwcuA6
10. BuiltIn — https://lnkd.in/ew3eh_GS
11. Underdog IO — https://lnkd.in/efbtYhah
12. StillHiringToday — https://lnkd.in/erYF-gDB
13. Jobspresso — https://jobspresso.co/
14. Working Nomads — https://lnkd.in/e5CSthGf
15. Web3 Jobs — https://web3.jobs/

💡 Tip: Bookmark at least 3 of these and set up alerts, as new roles appear daily.

Your next opportunitty is coming soon. Keep going!

PS: Which one will you try first?

Ehsan Ali 🚀

Careerly360

Who do I help?

Senior IT professionals, Managers and Leaders who are feeling UNDERVALUED, UNFULFILLED or INSECURE.

You want to overcome one or more of these challenges:
① You've hit your income ceiling
② You get ignored for promotions
③ You do not feel respected at work
④ You're in the same job for many years
⑤ You’re not growing despite changing jobs
⑥ You're performing roles below your capability
⑦ You get good, but not outstanding performance review
⑧ You’ve lost job and facing challenges in landing the right role  
⑨ You don't feel inspired by your work, you do it just to pay bills

Book a 10-minute discovery call with me to find out IF and HOW I can help you -  https://calendly.com/coachehsan/discovery

Certified Master Career Coach

Empowering Indian Expats Podcast

Australia's 1st Business & Career podcast featuring inspiring stories of Indian Expats who either successfully transitioned into entrepreneurship or excelled in their careers beyond the perceived limitations and ceiling

Podcast Host & Producer

TCS Australia

	Led multiple high-profile client engagements (Commonwealth Bank, Colonial First State, CommInsure, Westpac, St George) and generated over $50 million.

	Became an expert in building zero-to-10-million-dollar revenue in 24 months flat.

	Built and led large global delivery teams from zero to up to 150.

	Led delivery teams across multiple service lines – Software Development, Service Delivery, Proprietary and Third-party software implementation & integration, Process Optimisation, Legacy Systems Modernisation, Regulatory Compliance, CRM, Marketing…

Enterprise Account Manager

HCL Australia

	Led transition of a large application portfolio – 108 Enterprise Systems - across all divisions of Commonwealth Bank.

	Contributed to defining the organisation wide ITIL based Service Delivery Framework

	Led a portfolio of small to medium size projects with a peak team size of 100

Program Manager

	Led a technology upgrade of Standard Chartered Bank’s payment internet channel with peak team size of 35 and a budget of $1.4 million 

	Recruited and trained 100+ professionals to deliver Standard Chartered Bank’s ambitious hi-tech projects

Senior Project Manager

iNautix Technologies

	Led multiple projects in stock trading back office for its parent companies (Credit Suisse First Boston, Pershing, Bank of New York)
	Led the setup of first global delivery team for Bank of New York at iNautix India

Project Lead and Consultant

Top-Ranked Australian Career Coach | Helped 100+ Senior IT Pros Land $200K–$400K+ Roles | 2–4 Level Jumps. 30%–120% Raises. | Take the 3-Min Quiz & Uncover Your Hidden Growth Blockers

Still stuck under $200K in your senior IT career?
You’re not the problem. The playbook your're using is.

You followed the rules.
You worked hard.
You delivered.
And for a while, that worked.

But what got you here isn't taking you further.
Because the career playbook you were handed?
It was built for 2010, not 2025.

No one taught you how to:

❌ Articulate your value in a way leaders can’t ignore
❌ Build high-trust relationships with decision-makers
❌ Position yourself for the $250K–$400K+ roles you deserve

So now, despite all your credibility, you’re stuck.
Underpaid. Undervalued. Invisible.
Quietly wondering… Is this it?

I’ve been there.
22 years in IT. Leadership roles. $100M delivered.
𝐒𝐭𝐢𝐥𝐥 𝐡𝐢𝐭 𝐚 𝐰𝐚𝐥𝐥.

That’s why I decided to become the guide I once needed.
4 years later, after helping 120+  Senior IT professionals create leaps they didn’t think possible:

🚀 Tym, Senior Director: 18 months jobless → 2 offers over $300K in 8 weeks
🚀 Alka, Cyber Analyst: Burnt out → Big4 Director in 7 months; global thought leader in 12
🚀 Seema, IT PM: 11-year plateau → $100K raise and a career comeback
🚀 Urvish, S/W Engineer: Laid off → Director in under a year

𝐓𝐡𝐞 𝐂𝐚𝐫𝐞𝐞𝐫 𝐋𝐞𝐚𝐩 𝐒𝐲𝐬𝐭𝐞𝐦™

🧭 Clarity: Know your value, direction, and best-fit companies
🗣️ Communication: Craft a career story that opens high-level doors
🤝 Connection: Build trusted access to roles that never go public

This works even if you’re an introvert, migrant, late bloomer, or quiet achiever who’s always been capable but never fully seen.

🎯 𝐖𝐚𝐧𝐭 𝐭𝐨 𝐤𝐧𝐨𝐰 𝐞𝐱𝐚𝐜𝐭𝐥𝐲 𝐰𝐡𝐚𝐭’𝐬 𝐡𝐨𝐥𝐝𝐢𝐧𝐠 𝐲𝐨𝐮 𝐛𝐚𝐜𝐤?

Take the free 3-minute Growth Readiness Quiz (1,200+ professionals already have):
👉 careerly360.scoreapp.com

Ehsan Ali

He was jobless for 3 months.
Then landed a role in 30 days.
One level up and $70,000 more.

I asked him, “How are you feeling?”

He said,

“I’m happy with the result.
But not with your coaching.”

I was caught off guard.
So I asked, “What was missing?”

He smiled and said,

“You hardly put in any effort.”

At first, I didn’t know what to say.
Then it clicked.

To him, fast results felt like low value.
Because somewhere along the way,
We were taught that effort equals worth.

If it feels hard, it must be valuable.
If it feels fast, it must be luck.

But that’s not how real value works.

If I can solve a problem in 30 minutes,
it’s because I spent 22 years learning how.
You’re not paying for the minutes.
You’re paying for the mastery.

And, yet so many professionals tie their worth to time.
That’s why they stay underpaid.

Because in today’s market, effort ≠ reward.

Impact = reward.

✔ Revenue growth
✔ Cost savings
✔ Risk reduction
✔ Reputation protection
✔ Faster delivery

That’s what companies pay for.
That’s what decision-makers notice.

Time isn’t the metric.
Results are.

Curious what’s one result you can deliver in minutes —
that took you years to master?

♻️ Repost if this shifted your mindset
➕ Follow Ehsan Ali for real $250K–$400K+ career strategy

Top-ranked Australian Career Coach | Helping Senior IT pros land $200K–$400K+ roles in ~90 days | 120+ client wins | Take the growth readiness quiz: uncover your real blockers

12 “Lazy” Habits That Skyrocket Your Career 
(While Others Grind) 

It took me 25 years to learn this.
You’ll get it in 5 minutes.

High achievers don’t hustle harder.
They win by working smarter. 
Quietly. Deliberately. Consistently.

While others grind for hours...
They use these “lazy” habits to create leverage and rise.

1. The "Minimum Effective Dose" Rule

→ Do less, but better.
→ Focus on the 20% that drives 80% of results.

2. The "Effortless Influence" Technique

→ Solve high-value problems quietly.
→ Let the right people see, without bragging.

3. The "Career Arbitrage" Strategy

→ Spot industry shifts before others do. 
→ Move where demand is high and competition low.

4. Cross-Pollination Mastery

→ Blend skills across domains.
→ That’s how you go from replaceable to rare.

5. The "Lazy" Networking Formula

→ Skip events. Master meaningful digital outreach.
→ Build deep trust without leaving your desk.

6. 10-Minute Power Planning

→ End each day by mapping tomorrow.
→ Start with clarity. Execute with intent.

7. The "High-Leverage Focus" Rule

→ Say no to low-impact work. 
→ Prioritize tasks that compound your value.

8. The "Lazy" Leadership Hack

→ You don’t need to dominate meetings.
→ Lead with one smart question. Let it ripple.

9. The "Swipe File" Hack

→ Save winning templates, responses, assets.
→ Repurpose fast. Deliver smarter.

10. Automate or Eliminate

→ If it’s repeatable, automate it.
→ If it’s not valuable, eliminate it.

11. The 2-Minute Rule

→ Do it now if it takes under 2 minutes.
→ Prevent tiny tasks from piling up.

12. The Power of ‘No’

→ Your time is your edge.
→ Protect it like your career depends on it. Because it does.


Hard work isn’t the secret. Smart work is.

Which one are you already using?
Which one will you try next?

♻️ Repost to help someone break free from the grind
🔔 Follow Ehsan Ali for career success, without selling your soul.

12 Lazy Success Habits That Skyrocket Your Career

It’s not your job to fix a toxic workplace from the bottom.

If leadership won’t change, stop bleeding to keep things running.

You didn’t break it.
But you keep holding it up.
For the team.
For the project.
For peace.

Here’s the cost:

You’re always calm.
But never okay.
Always strong.
But slowly disappearing.

They call you reliable.
You call it survival.

You are not the fixer.
Not the sponge.
Not the sacrifice.

You’re allowed to stop.
You’re allowed to leave.
You’re allowed to choose yourself.

Leadership starts with protecting your spark.
Not dying for someone else’s mess.

♻️ Repost if you’ve lived this and stayed silent.
🔔 Follow Ehsan Ali for belief shifts that save careers before they burn out.

Top-ranked Aussie Career Coach | Helping Senior IT pros land $200K–$400K+ roles in 90 days | 120+ breakthroughs | Take the quiz to find what’s holding you back

7 Brutal Reasons You’re Still Not in That Senior Role
Read this if you’re done being the best-kept secret.

You’ve delivered.
You’ve led teams.
You’ve done the hard work for years.

But others keep landing the big roles.
The ones you know you’re ready for.

It’s not about talent.
It’s not about effort.
It’s about how visible and trusted you are by the people who decide.

Here are 7 brutal reasons great people still get passed over.

👇 Slide through and tell me:
What holds most people back from big roles?
Drop your take in the comments.

—

♻️ Repost to help someone who’s quietly stuck
🔔 Follow me (Ehsan Ali) for career moves that actually work

7 Brutal Signs You're Still Not in That Senior Role

When I left my 22-year IT career, 
I didn’t just leave a job.

I left an identity.
Unintentionally, I left a circle too.

Suddenly, I was no one.
The check-ins stopped.
Only a few stayed.

But in that quiet, I rebuilt.
I found people who valued growth, not just titles.
People who saw potential where others saw risk.
That new circle changed everything.

Now, I help senior professionals do the same.
Because career growth doesn’t happen in isolation.
You need an environment that fuels it.

Ask yourself:
Is your circle lifting you up or holding you back?

Here’s what helped me:

✅Spend more time with those who support your growth.
✅Step back from those who resist your change.
✅Surround yourself with people who reflect where you're going.

The people around you matter more than you think.
They will either lift you or limit you.
Choose wisely.

👇Tag someone who’s helped you grow.
♻️Repost to remind someone they’re not alone.
Follow Ehsan Ali for real stories on career clarity and growth.

7 Things You Tolerate That Are Quietly Shrinking Your Career

You may not have built this cage —
but you’re holding the key.

Here’s what it often looks like:

🔴 A boss who praises you — but never advocates for you
🔴 Work that keeps you busy — but doesn’t grow your value
🔴 A brand that’s respected — but only inside your team
🔴 Loyalty that gets applauded — but not rewarded
🔴 Visibility that ends at your job title

These aren’t small annoyances.
They’re slow leaks — draining your momentum, visibility, and belief.

👉 Each of these has a fix.
Swipe through to learn how to start shifting them.

📩 DM ACCESS and I’ll send you the 90-day roadmap helping mid–senior IT professionals land $250K–$400K roles — without burnout or job board chaos.

♻️ Repost if someone in your network deserves more than they’re currently settling for.
🔔 Follow Ehsan Ali for career moves that actually work in today’s market.

7 Things You Tolerate That Are Shrinking Your Career

Why Most IT Pros Over 40 Are at Real Risk of Redundancy (and How to Make Yourself Impossible to Replace)

Being 40+ in IT isn’t a disadvantage.
But staying the same at 40?
That’s career suicide.

Here’s the truth:
The market doesn’t push people out because of age.
It pushes out those who stop evolving.
And sometimes… even those who have evolved, but don’t look like it.

Because let’s be honest.
Sometimes it’s not you.
It’s the system.

👉 The “fresh energy” bias — which is really code for “you’re too experienced.”
👉 The finance team that sees cost before contribution.
👉 The leadership culture that promotes familiarity over capability.

You can’t rewrite the system.
But you can rewrite how the system sees you.

That’s where most senior IT pros lose their edge.
Not in skill, but in story.

Here’s the new playbook:
1️⃣ Rebrand your experience — highlight what matters now, not what mattered ten years ago.
2️⃣ Specialize in a painful niche — become the person who solves problems no one else can.
3️⃣ Speak business, not just tech — executives don’t speak Kubernetes; they speak growth.
4️⃣ Stay visible — invisibility breeds irrelevance.
5️⃣ Build options — consulting, mentoring, advisory work; always have a parachute.
6️⃣ Stay curious — adaptability beats experience, every single time.

The market doesn’t reward time served.
It rewards relevance communicated.

I’ve coached senior IT pros with world-class track records who were labeled “outdated.”
Not because they were —
but because their story didn’t tell the full truth of their value.

If you’re 40+ and feeling replaceable, you’re not.
You just need a new playbook.

📩 DM me LEAP and I’ll show you how 100+ senior IT professionals have rebuilt their positioning, regained visibility, and landed premium roles without shouting, bragging, or chasing endless certifications.

♻️ Repost to remind a 40+ IT pro their story isn’t over, it’s just getting upgraded.
🔔 Follow Ehsan Ali for playbooks that help senior IT pros reclaim relevance, confidence, and premium roles.

How IT Pros Become Irreplaceable Over 40

Very few grow their career past 40.
Want to know why?

It’s not skill.
It’s strategy.

Early career?
Show up. Do the work. Get promoted.

That worked.
Then it stopped.

The game changed.
But no one told you.

So you worked harder.
Longer hours. More certs.

Still stuck.

You look around.
Someone less experienced moves ahead.
Someone less capable gets the role.

And you believe the excuses:
“The market’s rough.”
“Bad timing.”
“Be grateful.”

Here’s the truth:

You don’t need more talent.
Or to grind harder.
You need a new game plan.
The game plan that works in the second half of your career.

Top performers?
They’re not doing more.
They’re doing different.

They’ve stopped waiting.
Stopped hoping effort is enough.

They play by the second half rules.

Are you ready?

🎯 Self-assess your growth readiness in 3 minutes. 
Get your scorecard instantly careerly360.scoreapp.com

♻️ Know someone stuck in first-half mode? Share this.
🔔 Follow Ehsan Ali for real career moves.

You’re not lazy.
You’re not unskilled.
You’re just invisible.

And it’s not your fault.

You were taught to work hard, not how to be seen.

You show up.
You finish what others delay.

You hold teams together.
You stop chaos before it spreads.

But still...

You’re not in the room when key decisions are made.
You’re not the name people bring up when it matters.

That’s not a performance issue.
It’s a visibility issue.

Your career doesn’t need more grind.
It needs more edge.

Here’s what I see far too often:

• Brilliant minds with no positioning
• Years of impact buried under generic titles
• People solving complex problems who can’t explain their worth in 3 sentences

And then?
➡️ They keep applying
➡️ Keep tweaking the CV
➡️ Keep refreshing job boards and calling it a strategy

Meanwhile, someone else with half the experience lands the role.

Not because they’re better.
But because they’re visible.

Visibility isn't arrogance.
It’s insurance.

If decision-makers don’t know your value:
You get overlooked.
You get replaced.
You get forgotten.

If your work is solid and your career still feels stuck,
It’s not about what you do.
It’s about who sees it.

That shift changes everything.

Most people scroll past posts like this.
But the ones who shift things?

They stop. They reflect.
They write in comments what resonated with them. ☺️

What was it for you?

♻️ Repost to remind someone they’re not invisible.
➕ Follow me (Ehsan Ali) for unapologetic career clarity and strategy for IT professionals ready to level up.

Still believe your title drives your pay?

Let’s talk facts:

It’s 2025. Titles don’t set salaries. Value does.

Want to hit $300K+? Here’s what actually counts:

• How much leaders trust you
• Clear proof you deliver on hard jobs
• How big the problems are that you solve

Most senior IT pros waste years chasing more skills, certifications, or fancy resumes.

News flash: That might have worked in 2010. Not now.

Today, business leaders aren’t tracking your career. 
They’re hunting someone who solves real business pain. Fast.

True story:

A client lost his senior software engineer job during massive tech layoffs.

Niche skill. Tough market. Confidence low.

Did we pile on certifications? No.
We built a razor-sharp value story.
Named the exact problems he fixed.
Showed the commercial impact, in numbers.

Results:

• Senior Principal in 2 months
• +$100K raise
• Director promotion 12 months later

Want this kind of leap?

Stop stacking titles. Start stacking wins.

Your turn:

What business problem did you solve that the market cares about?
Drop it below. I’ll help you sharpen it and get noticed.

♻️ Reshare if this helps someone.
🔔 Follow Ehsan Ali for no-fluff $250K–$400K+ playbooks that work.

What really stops Senior IT Pros From Hitting $300K?

You’ve updated your resume.

Reworded it.

Even paid to get it professionally reviewed.

Still nothing?

I read 50+ resumes and LinkedIn profiles every week.

Even Director-level professionals are making the same quiet mistake.

→ They lead with responsibilities.
→ They try to look impressive instead of clear.
→ They sound qualified, but not valuable.

And while they’re stuck in that loop...
Less qualified candidates keep getting the calls.

This carousel breaks down why.

But here’s the truth most people miss:

You don’t need a better resume.
You need a clearer story. A stronger narrative. A sharper positioning in the market.

That’s what gets attention.
That’s what opens doors.

👉 Swipe through the 5 reasons your resume is being ignored.

And feel free to drop your thoughts or questions in the comments — I read every one.

♻️ Repost to help someone who's tired of getting rejection after rejection

🔔 Follow Ehsan Ali for career strategies that actually work in today's market

5 Reasons Your Resume Is Getting Ignored...

Australia’s job market is shaking.

The biggest employers are cutting hundreds.

Layoffs are loud.
The silence of no callbacks is louder.

Every week, more names get added to the list.

I speak with dozens of Senior IT Pros every week.
Most haven’t had even a single callback.
Yet some landed multiple offers just this month.

Many tell me:

“I’ve survived 20 years. I’ve thrived before. Shouldn’t I figure this out myself?”

I get it.
I used to think the same.

But here’s the truth:

This isn’t 2010 anymore.
The rules have changed.

Hard work doesn’t get you seen.
Certifications don’t get you chosen.

The pros who are winning in 2025?
They’re not smarter.
They've stopped competing… and started positioning.

They learnt how to...
✅ Craft a value story that sets you apart
✅ Get it in front of the right people
✅ Turn conversations into offers

That’s the difference between waiting months for a callback…
And landing offers that didn’t even get advertised.

Just this month, many of my clients made their biggest career breakthroughs yet:

💥 A Senior BA locking in a $1,200/day contract
💥 A Delivery Manager now interviewing for a VP role
💥 A Tech Sales Manager breaking past $400K for first time
💥 A Data Consultant, new to the country, securing $1,100/day

Not luck.
Not magic.
A proven system I’ve refined for 4 years.

Yes, the market is tough.
But hopeless?
Not if you know the how.

If you’re serious, DM me STRATEGY — I’ll send the short guide that explains the HOW. 
No pitch.

Or prefer to self-assess first?
Take the free quiz to get your readiness scorecard: [link in comments]

🔔 Follow Ehsan Ali for $250K–$400K+ IT Career Playbooks that work.
♻️ Repost so more professionals stop waiting for callbacks.

If you’re still operating like a $180K professional…
You’ll never be invited into $400K+ rooms.

It isn't your IQ.
It isn't how hard you work.
It is your operating system.

Most smart people don’t stay stuck because they’re lazy.
They stay stuck because they’re using the wrong playbook.

They focus on delivery — not demand.
Activity — not authority.
Output — not outcome.

After helping 100+ mid–senior IT professionals break the $250K ceiling…

High earners don’t work harder.
They operate differently.

🔽 Swipe the 7 real behavior shifts that changed everything.

These aren't fluffy tips.

They’re hard-won shifts I’ve seen in professionals earning 2–3x more — without working 2–3x harder.

📩 DM “400K” and I’ll send you the exact roadmap I built from 22 years in corporate and 4 years coaching 100+ professionals into $250K–$400K+ roles.

No fluff. No guesswork. Just what works.

♻️ Repost for the quiet high-performer who’s ready to move different.
🔔 Follow Ehsan Ali for clarity, visibility, and quiet career power.

What the $400K Professionals Do That $180K Crowd Doesn't, 

Feeling the pressure of being 40+ in IT?
It’s not your age holding you back. It’s how the system sees you.

𝐓𝐡𝐞 𝐒𝐡𝐢𝐟𝐭 | 𝐈𝐬𝐬𝐮𝐞 #𝟕 drops a practical playbook for senior IT pros ready to stay relevant, respected, and impossible to replace.

Three modern moves.
Clear steps.
Real career protection.

📩 Read the Irreplaceable Playbook below.
♻ Share this with a 40+ IT pro who’s too good to be overlooked.
🔔 Follow Ehsan Ali for $250K–$400K+ career playbooks that turn experience into opportunity.

The 40+ IT Pros’ Playbook for Staying Irreplaceable Being 40+ in IT isn’t a setback. But staying the same at 40? That’s career suicide. The market doe

Open article: The Shift | Issue #7 by Ehsan Ali • 3 min read

Someone out there still tells your story
because you were kind.

Not soft.
Not “nice.”
Kind.

Kindness is performance fuel:

↳ Say their name in the room.
↳ Give credit in public, coach in private.
↳ Ask, “What do you need from me?”
↳ Protect their time.
↳ Back them when it’s hard.

People don’t forget how leaders made them feel.
That memory decides effort, loyalty, and stretch.

Never stop being that leader.

Who did this for you? Tag them.

♻️ Repost if this is the standard you hold.
🔔 Follow me, Ehsan Ali, for straight-talk on leadership and career growth.

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The Battle

Elvi Caperonis

Ehsan Ali

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Posts

Engagements

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Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Elvi Caperonis's LinkedIn Performance

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