Employee training and mentoring are crucial for SME growth. 

68% of employees prefer to learn at work, with 90% of employees saying they won't quit their role if they receive training. 

76% of UK businesses say mentoring has been vital for growth, 60% note a boost in strategy, and 66% improve survival chances. 

Combining bespoke training with tailored mentoring delivers essential upskilling and the supported application for long-term sustained growth.

Here are some of the common hurdles I've helped leaders like you overcome.

➡️The daunting task of keeping up with digital advancements and AI integration
➡️The constant battle to generate new, consistent, qualified leads
➡️A pressing need to empower and upskill your team, especially in the realms of digital and AI marketing
➡️Striving to get sales and marketing aligned
➡️The isolation in decision-making roles, craving for support and guidance
➡️Increasing difficulties in recruiting and retaining top talent 

I'm Emma Ellse (BA (Hons.), PgDip IDM, PgDip DigM, PgDip HE, ILM7, FIDM, FCIM, FHEA, FABM

⭐️Deep-rooted marketing expertise from senior roles across B2B and B2C sectors since 2003
⭐️Trusted, Experienced and Qualified Consultant, Coach, and Mentor since 2015
⭐️Trained over 1100 SME Business Leaders and their teams
⭐️Qualified HE Academic Practitioner & Senior Consultant Business Lecturer

Here's how we can work together:

1. Book a 15-minute Call
For business leaders looking to upskill their teams or education /  business support hubs looking for training for their clients. Book in a chat let's get the ball rolling on your bespoke programme. 

2. Work with me privately 
To work with me directly on AI, marketing and growth strategies send me a message with the title 'Private'  and a little more info about your business and I'll send you some details. 

3. Talk to me about peer facilitation
Does your business support SME leaders? I run engaging peer to peer support circles where peer learning is collaborative, fun and value driven. 

4. Need an engaging speaker for your event? 
Everyone wants to know how AI can help them become more engaging. My talks are fun  engaging, informative amd loaded with value and takeaways. 

Hear from those who have worked alongside me. Scroll Down👇🏻

Emma Ellse

Today's Glimmer moment. 

Sometimes all you need for a reset is an early morning beach dog walk. 

Up and out at 6:30am this morning to catch the peace, tranquility and morning light. 

With so much going on in the world it's good to pause, breathe and make time each day for a glimmer. 

#Glimmer #Peace #MentalHealth #Reset

AI Training for SMEs | Founder, AI Business Growth Academy | AI Adoption & Business Resilience Trainer & Mentor. Workshops, leadership sessions and strategic mentoring for SMEs navigating AI-driven change and uncertainty

5:30am train, coffee in hand, bleary eyes, headed to Liverpool.

Today I’m delivering AI Leadership training to partners and senior leaders at a large law firm. 

My train journey is mostly deer spotting and thinking about the most important message I'll share today. 

AI adoption is not about the latest tools or shiny tech.

It’s a change management process.

The firms that get this right aren’t the ones chasing every shiny new tool…

They’re the ones building the right foundations:

I call it The AI Foundational 4 Ps: 

• People: mindset, skills, and confidence to actually use AI

• Processes: where AI fits into real workflows (not just experiments)

• Platform: choosing the right tools for your business, not just what’s trending

• Policy: governance, risk, and responsible use (especially critical in legal)

Today instead of focusing on “what tool should we use?” we'll work though; 

"How do we embed this into how we already work?"
 
"How do we identify the bottlenecks in our operations work out what's appropriate for AI and then embed AI where it will have the biggest impact?"

"How do we lead our teams through this change and grow more efficiently?"

#AI #AITraining #AILeadership #Leaders #AIAdoption

There are some rooms you walk into and you just know something special is happening.

Today in Liverpool was one of those days.

I've had the pleasure of delivering Day 1 of a bespoke AI Adoption programme created specifically for the partners and senior leaders at MSB, on behalf of MyPD. 

What stood out for me today wasn’t just the strategy…

It was the people.

Genuinely warm. Welcoming. Engaged. And most importantly truly supportive of each other.

As is always my way, we didn’t just sit and “learn AI.”

We talked, shared, listened and challenged ideas because AI adoption isn’t about jumping straight into tools. It’s about taking the time to step back first.

We focused on:

*Leading AI adoption responsibly and ethically
*Putting safety first, especially with teams already experimenting
*Taking a strategic approach before any tech decisions
*Identifying the right tasks to optimise before choosing tools
*Bringing people with you on the journey, not leaving them behind

I left the day feeling really energised (even after a 4:30am alarm) and already looking forward to Day 2. 

Thanks for a great day MSB I can’t wait to come back, hear your progress and build on what we’ve started.

#AI #AIleadership #AIAdoption #AIStrategy #AITraining

No AI Today!! 

Today I'm flying solo, no AI to assist me in this little (massive) DIY job.  

Suns out, drills out, tunes on .. garden makeover is a go go 😎🪛🔨

What’s the main AI platform you’re using right now?

I use ChatGPT, Claude, Perplexity, Gemini and Copilot, each have different strengths and I use them for different jobs.

Until recently though, my go-to all-rounder for running my business was ChatGPT.

But I’m now shifting more of my workflows to Claude (especially for integrations + automation potential).

The Claude outage on Monday was a timely reminder for me to also revisit my contingency planning. 

If you’ve got business-critical workflows running on one LLM, you need a contingency plan for when it goes down.

Before you roll AI across your business, sort the boring stuff:

Who owns the workflow (and who fixes it when it breaks)?

What’s the fallback (second model, manual process, or “good enough” template)?

What’s your minimum service level (what must keep running no matter what)?

Do you have a back up plan for when your favourite AI tool has a wobble?

#AI #AIGovernance #SME #Productivity

If you were a biscuit what biscuits would you be? 

Me? apparently, according to my two lovely teens, I'd be a Jammy Dodger 😂💖

Yesterday was spent mostly eating this amazing cheese cake they made me. 

AI can't make cheesecake (day 2 of my 'No AI weekend') 

#Family #Cake #NoAIDay

Pearson Hydraulics

Sales Business Development

Trusted Hydraulic Solutions Since 1964

At Pearson Hydraulics, we have been a trusted partner in the hydraulic industry for over half a century, delivering excellence through high-quality products, expert advice, and unmatched service—available globally, 24/7.

As part of the R&G Fluid Power Group, we took a major step forward in 2023, relocating our Lincoln Head Office to a state-of-the-art 30,000 sq. ft facility, complete with full workshop capabilities. 
This expansion enables us to provide local, national, and international customers with a comprehensive range of distributor products and services, from individual components to full-scale electro-hydraulic solutions.

In addition to our Lincoln headquarters, we operate trade counters and depots across the UK, including Grantham, Norwich and Gateshead; ensuring accessibility and rapid support.

A key milestone in our journey was February 13th, 2013, when Pearson Hydraulics was appointed the Danfoss Power Solutions Sales and Service Partner for the UK—a status we’ve proudly upheld for over a decade. 
This recognition solidifies our position as a Platinum distributor for Danfoss Power Solutions in the UK.

We are also major distributors of industry-leading brands, including OMT hydraulic accessories, Luen threaded cartridge valves, Intertraco hose and fittings, and White Drives steering units and pumps.

With a strong foundation built on expertise, innovation, and customer commitment, Pearson Hydraulics continues to set the standard for hydraulic solutions across the UK and beyond.

Customer Service Representative

KIMBERLEY PERFORMING ARTS CENTRE LTD.

Voluntary Board Director 

Wren Kitchens

Installations Coordinator 

Amcor

Lincoln & York

Production Planner

Nelipak Healthcare Packaging

Customer Service Coordinator - Food Packaging 

Direct Workforce

Recruitment Consultant

DANDI'S DINER LIMITED

Part of the team, serving customers, preparing food & drinks, reception duties, party hosting/arranging, mascot duties & domestic cleaning duties.

Team Member

I’m all about delivering the best results in customer service, sales, and planning. Keeping things simple, staying focused, and always looking for ways to make a positive impact. 

Whether it’s building great relationships or finding the right solutions, I love helping businesses grow by understanding what really matters to their customers. 

Let’s work together to achieve success that feels genuine and lasting!

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Emma Ellse

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The Battle

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Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Emma Ellse's LinkedIn Performance

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