Liesbeth Heylen.

LH Business Services - Entrepreneur Coaching. Online Sales Coaching | B2B Sales Coach

✳️ 𝗛𝗘𝗥𝗘 𝗜𝗦 𝗪𝗛𝗔𝗧 𝗜 𝗗𝗢: I help entrepreneurs to master the skills of Consultative Selling by creating their own BESPOKE SALES STRATEGY, so they have a tailor made, fail safe way of winning at sales. 

● My mission is to find people's own style in selling and to make you feel confident and comfortable doing it, so that you can increase sales and grow your business.

✳️ 𝗪𝗛𝗢 𝗠𝗬 𝗖𝗟𝗜𝗘𝗡𝗧𝗦 𝗔𝗥𝗘: Many professionals love their product or service and know it through and through, but are not selling as much as they would want to. They feel stuck as though they're going around in circles, getting too many rejections and they can't see a way past that.

● Over the years, I've seen how entrepreneurs struggle to find their own way of selling that matches their personality and style. I help to generate their own bespoke sales process, tailor made to their own entrepreneurial style, so that they can make growth easy and repeat it over & over again.

✳️ 𝗛𝗢𝗪 𝗜 𝗚𝗘𝗧 𝗧𝗛𝗜𝗡𝗚𝗦 𝗗𝗢𝗡𝗘: During private or group online coaching sessions, I help sales feel like second nature to you, so that you can be more confident, get your own sales proces sin place and save time and money doing it more effectively, efficiently and elegantly (my 3 Es!), increase sales and grow your business.

If you want to put together your own bespoke system that can double your revenue while increasing your close ratio to 50%+, then this is for you.

● My program will enable you to apply your personal strategy to win your prospects over through consultative selling.

✳️ 𝗚𝗘𝗧 𝗦𝗧𝗔𝗥𝗧𝗘𝗗 𝗛𝗘𝗥𝗘: Get on the way to finding your own bespoke sales strategy so you can turbo charge your business today: https://liesbethheylen.com/free-training

THE ENTREPRENEUR'S SALES COACH | Sales Performance Coaching| Online Sales Coaching| B2B Sales Coach

LH Business Services. B2B Sales Coach | Online Sales Coaching | Individual Sales Coaching

✳️ 𝗪𝗛𝗔𝗧 𝗠𝗬 𝗞𝗘𝗬 𝗦𝗘𝗥𝗩𝗜𝗖𝗘𝗦 𝗔𝗥𝗘:

➥ 𝗕𝗲𝘀𝗽𝗼𝗸𝗲 𝗦𝗮𝗹𝗲𝘀 𝗦𝘁𝗿𝗮𝘁𝗲𝗴𝘆 𝗙𝗼𝗿 𝗘𝗻𝘁𝗿𝗲𝗽𝗿𝗲𝗻𝗲𝘂𝗿𝘀
My mission is to find people's own style in selling & to make you feel confident and comfortable doing it, so that you can increase sales and grow your business with ease.

➥ 𝗕𝗲𝘀𝗽𝗼𝗸𝗲 𝗦𝗲𝗹𝗹𝗶𝗻𝗴 𝗦𝗽𝗲𝗮𝗸𝗲𝗿 | 𝗞𝗲𝘆𝗻𝗼𝘁𝗲 𝗦𝗽𝗲𝗮𝗸𝗲𝗿
Giving your audience a no-nonsense perspective on soulful selling, with actual take-aways for them to implement in their own business & see immediate impact in their own sales process.

➥ 𝗦𝗮𝗹𝗲𝘀 𝗣𝗮𝗿𝘁𝗻𝗲𝗿 𝗳𝗼𝗿 𝗘𝗻𝘁𝗿𝗲𝗽𝗿𝗲𝗻𝗲𝘂𝗿𝘀
I train people and sales teams in modern day consultative & persuasive sales techniques, so they can optimize their sales efforts and crush targets. Learn how to influence your prospects without it feeling awkward or unnatural. I provide sales training and coaching so you can focus on serving your clients.

✳️ 𝗛𝗢𝗪 𝗜 𝗚𝗘𝗧 𝗧𝗛𝗜𝗡𝗚𝗦 𝗗𝗢𝗡𝗘:

➥ 𝗗𝗼𝗻𝗲-𝗪𝗶𝘁𝗵-𝗬𝗼𝘂 𝘀𝗲𝗿𝘃𝗶𝗰𝗲 - 𝗘𝗻𝘁𝗿𝗲𝗽𝗿𝗲𝗻𝗲𝘂𝗿𝘀 𝗦𝗮𝗹𝗲𝘀 𝗖𝗼𝗮𝗰𝗵𝗶𝗻𝗴: During private or group online coaching sessions, I'll help sales feel like second nature to you, so that you can be more confident, double your sales & grow your business more effectively, efficiently and elegantly (my 3 Es!).

✳️ 𝗠𝗬 𝗕𝗔𝗖𝗞𝗚𝗥𝗢𝗨𝗡𝗗: With over a decade in sales, me and my team consistently outperformed sales targets by 50% in some of the leading IT companies in the UK and across Europe. It’s a proven strategy & the exact same process where I saw a 200% increase in sales, over less than 2 years' time, as a B2B sales representative.

Today, I am a high performance sales coach for driven, service-based entrepreneur who want to achieve MORE. (Do check out their reviews/recommendations!)

✳️ 𝗚𝗘𝗧 𝗦𝗧𝗔𝗥𝗧𝗘𝗗: Get on the way to turbo charge your business today: https://liesbethheylen.com/free-training

BESPOKE SALES STRATEGY: COACHING & PARTNERSHIP| B2B Sales| Online Sales Coaching| B2B Sales Coach

LH Business Services - FREE SALES CHECKLIST. Online Sales Coaching | B2B Sales Coach | Elegant Sales

✳️ 𝗙𝗥𝗘𝗘 SALES BOOSTER TRAINING: How to transform your business into a predictable and scalable success story (...without turning into a pushy salesperson, making costly mistakes, or wasting time figuring it out on your own).

https://liesbethheylen.com/free-training/

FREE SALES BOOSTER TRAINING: Online Sales Coaching | Effective Sales Coaching | B2B Sales Coach 

LH Business Services - Bespoke Sales Coaching. B2B Sales Coaching | Sales Coaching UK

✳️ 𝗪𝗛𝗢 𝗦𝗛𝗢𝗨𝗟𝗗 𝗕𝗢𝗢𝗞 𝗠𝗘:  If you're looking for a keynote speaker for an upcoming event or conference for entrepreneurs, business owners or professionals selling to other businesses or service providers.

✳️ 𝗞𝗘𝗬𝗡𝗢𝗧𝗘𝗦: 

➥ Customer Centric Selling, the best way forward to sell your expertise and persuade your customers ethically
➥ 𝘐𝘵’𝘴 𝘯𝘰𝘵 𝘢𝘭𝘭 𝘢𝘣𝘰𝘶𝘵 𝘤𝘰𝘭𝘥 𝘤𝘢𝘭𝘭𝘪𝘯𝘨 & 𝘩𝘰𝘸 𝘴𝘢𝘭𝘦𝘴 𝘥𝘰𝘦𝘴𝘯’𝘵 𝘩𝘢𝘷𝘦 𝘵𝘰 𝘣𝘦 𝘴𝘰 𝘥𝘢𝘶𝘯𝘵𝘪𝘯𝘨
➥ 𝘗𝘦𝘰𝘱𝘭𝘦 𝘣𝘶𝘺 𝘧𝘳𝘰𝘮 𝘱𝘦𝘰𝘱𝘭𝘦 & 𝘩𝘰𝘸 𝘯𝘰 𝘰𝘯𝘦 𝘨𝘦𝘵𝘴 𝘮𝘢𝘳𝘳𝘪𝘦𝘥 𝘰𝘯 𝘵𝘩𝘦𝘪𝘳 𝘧𝘪𝘳𝘴𝘵 𝘥𝘢𝘵𝘦
➥ 𝑇𝘩𝑒 𝟧 𝑘𝑒𝑦 𝑓𝑎𝑐𝑡𝑜𝑟𝑠 𝑜𝑓 𝑎 𝑠𝑢𝑐𝑐𝑒𝑠𝑠𝑓𝑢𝑙 𝑠𝑎𝑙𝑒𝑠 𝑝𝑒𝑟𝑠𝑜𝑛’𝑠 𝑚𝑖𝑛𝑑𝑠𝑒𝑡

✳️ 𝗧𝗔𝗞𝗘 𝗔𝗪𝗔𝗬: Giving your audience a no-nonsense perspective on soulful selling, with actual take-aways for them to implement in their own business and see immediate impact in their own sales process.

Bespoke Selling Speaker | Keynote Speaker | Customized Sales Strategy & B2B Sales Speaker

LH Business Services - Strategy Call. B2B Sales| Online Sales Coaching| Sales Performance Coaching

✳️ 𝗚𝗘𝗧 𝗖𝗟𝗔𝗥𝗜𝗧𝗬 𝗜𝗡 𝗬𝗢𝗨𝗥 𝗦𝗔𝗟𝗘𝗦 𝗣𝗥𝗢𝗖𝗘𝗦𝗦: During the call, we'll look at your current situation and I'll give you clarity on your sales strategy. I'll identify what the problem is and what needs fixing.

➥ If you're looking for someone who can smash your business development and sales, and you want to discuss how we can get you the results you badly want and need, then we can get the ball rolling for you immediately.
 
➥ If  you want coaching and we're a great fit, we'll start working together quickly to get you on your way to finding your tailored made way of selling, that suits your personal style and that will give you the tools to repeat it over and over again and make growth easy. 

➥ If not, I promise that you'll leave the session with more clarity on what you need to do next and actionable steps to improve your sales… all you have to lose is 45 minutes of your time… so what do you say?

✳️ 𝗥𝗘𝗦𝗨𝗟𝗧 𝗕𝗔𝗦𝗘𝗗 𝗣𝗥𝗢𝗖𝗘𝗦𝗦: My strategy is the exact same process I've used to consistently outperform sales targets by 50% in some of the leading companies in the UK and across Europe. 

It’s a proven strategy and the exact same process where I saw a 200% increase in sales, in less than 2 years time, as a B2B sales representative.

It's not a mere theory, but a strategy that's tested and proven multiple times in different industries by me and my clients.

✳️ 𝗕𝗢𝗢𝗞 𝗬𝗢𝗨𝗥 𝗦𝗘𝗦𝗦𝗜𝗢𝗡: Send me a direct message here on LinkedIn and let's get the ball rolling!

BOOK A STRATEGY CALL & Let's Talk About Your Own Bespoke Sales Strategy

Lightspeed Commerce

● Providing 'Go-To-Market' sales training and creating on-demand training programs for the sales team.
● Ensuring the sales team has all the training support to perform at the highest level and help Lightspeed to stay number one in their market.
● Onboarding and training new starters across the GTM sales organisation: Sales Development Reps (inbound/outbound), Account Executives (incl. full circle reps), Account Management Reps.
● Training the GTM Sales organisation on updates concerning internal processes, tech stack, product feature releases, training or updates relating to the Lightspeed financial services suite. 
● Work with the Rev Ops Managers and Competitive Analyst to develop and update educational and training materials. This includes sales scripts, case studies, presentations
● Promote feedback and ‘constant improvement’ culture by actively gathering feedback from training programs from trainees and managers
● Support Sales leadership with ongoing training for the sales teams

Sales Trainer EMEA

Jolt.io

● Teaching 'Sales Techniques for B2B' via remote workshops as part of Jolt’s incredible ‘Bluebird’ program*.  More specifically, I train students in: The Influence Model, Questioning Techniques, Overcoming Customer Objections & Conflicts and Sales Interactions
● These workshops are a combination of theory and practical exercises to get them ready to go out and apply it in their new found jobs in the Tech industry.

*The goal of the Bluebird program is to launch more people into a career as a Sales Development Rep in the Tech industry. The Students go through the whole program where they learn from industry experts how to be an SDR, how to sell and all the different techniques that come with it. They get training on how the industry works and how they can best represent themselves on their job interviews, so they can nail the best jobs. At the end of the program, all the students have job interviews set up for them, so they can immediately start in their new roles as a Sales Development Rep.

Jolter (aka Lecturer)

LH Business Services: Professional B2B Sales| Sales Coaching| Business Development

✳️ 𝗖𝗢𝗠𝗣𝗔𝗡𝗜𝗘𝗦 𝗜 𝗪𝗢𝗥𝗞𝗘𝗗 𝗪𝗜𝗧𝗛: Varonis, Würth Belux, Battery Supplies NV, Xirrus, Intigriti.

✳️ 𝗞𝗘𝗬 𝗥𝗘𝗦𝗣𝗢𝗡𝗦𝗜𝗕𝗜𝗟𝗜𝗧𝗜𝗘𝗦:

➥ Team Leader TDR BE / NL / Nordic
𝗪𝗛𝗔𝗧 𝗜 𝗗𝗜𝗗: Manage the inside sales team for Belgium, The Netherlands & the Nordic region. 
𝗔𝗖𝗛𝗜𝗘𝗩𝗘𝗠𝗘𝗡𝗧𝗦: By coaching my team and optimizing their sales process, we were able to exceed the targets set out by the company by 50%.

➥ Business Development for Belgium / The Netherlands
𝗪𝗛𝗔𝗧 𝗜 𝗗𝗜𝗗: Present and sell SaaS products and services to potential and current clients. Identifying customer’s planning concerning Data Governance/Security projects, understanding key business drivers behind IT projects, mapping the best solution and ensuring success criteria are met.
𝗔𝗖𝗛𝗜𝗘𝗩𝗘𝗠𝗘𝗡𝗧𝗦: Through my own developed sales strategy, I exceeded the target set out by the company by 30%.

➥ Territory Development Representative | New Business Development Representative Belgium
𝗪𝗛𝗔𝗧 𝗜 𝗗𝗜𝗗: I built the territory plan and executed against the plan, identifying decision makers amongst the targeted leads in order to start the sales process and commence relationships with new potential clients. 
𝗔𝗖𝗛𝗜𝗘𝗩𝗘𝗠𝗘𝗡𝗧𝗦: Exceeding my personal target by 45% and in the first year of business our team achieved a revenue of $2.4 Million.

➥ Technical-Commercial Representative B2B
𝗪𝗛𝗔𝗧 𝗜 𝗗𝗜𝗗: Full responsibility for the sales and revenues within Flemish Brabant for the Maintenance Services division. Active prospecting and building a long-term relationships with customers, working with public and private companies including Councils.
𝗔𝗖𝗛𝗜𝗘𝗩𝗘𝗠𝗘𝗡𝗧𝗦: High level sales of technical products to existing and new customers resulting in a growth of revenue of 200% for my territory in a time period of 2 years.

B2B Sales & Business Development| Sales Process Training|Sales Performance Coaching| B2B Sales Coach

Helping Service-Based Business Owners Boost Sales, Confidence & Revenue ✦ Bespoke Strategies That Deliver Results Without the Sleaze

▶️𝐂𝐨𝐧𝐬𝐮𝐥𝐭𝐚𝐧𝐭𝐬, 𝐄𝐱𝐩𝐞𝐫𝐭𝐬, 𝐒𝐚𝐚𝐒 & 𝐒𝐞𝐫𝐯𝐢𝐜𝐞-𝐁𝐚𝐬𝐞𝐝 𝐁𝐮𝐬𝐢𝐧𝐞𝐬𝐬 𝐎𝐰𝐧𝐞𝐫𝐬 (𝐰𝐢𝐭𝐡 𝐨𝐫 𝐰𝐢𝐭𝐡𝐨𝐮𝐭 𝐚 𝐭𝐞𝐚𝐦)

You’ve built something incredible—a service or solution you’re proud of. But success doesn’t just come from passion or expertise. It comes from mastering the art of selling.

That’s where I come in.

As someone born and raised by entrepreneurs, I know firsthand that simply having an amazing service isn’t enough. If you’re not putting the same thought and strategy into your sales process as you are into your craft, you’re leaving growth (and money) on the table.

Let’s fix that with a bespoke sales strategy tailored to you.

💡 𝐖𝐡𝐚𝐭 𝐈 𝐃𝐨:

I help service-based businesses sell with 𝘊𝘰𝘯𝘧𝘪𝘥𝘦𝘯𝘤𝘦, 𝘌𝘭𝘦𝘨𝘢𝘯𝘤𝘦 𝘢𝘯𝘥 𝘐𝘮𝘱𝘢𝘤𝘵. My approach is all about customer-centric selling:

  • No pushy tactics
  • No sleazy strategies
  • Just proven, straightforward methods that deliver consistent results

❝...Liz delivered what I was looking for—a sales process tailored for my business that doubled my conversion rate from about $1M/month to over $2M❞ - Abe McAllister

💡 𝐇𝐨𝐰 𝐖𝐞 𝐖𝐨𝐫𝐤 𝐓𝐨𝐠𝐞𝐭𝐡𝐞𝐫:

𝟏) 𝐖𝐈𝐓𝐇𝐎𝐔𝐓 𝐚 𝐒𝐚𝐥𝐞𝐬 𝐓𝐞𝐚𝐦:
Join my coaching program to create your own bespoke sales strategy that fits your style and goals:
✔ Feel confident in your sales conversations
✔ Convert more than 50% of your leads
✔ Radically increase your revenue—all while staying true to your values

Sales don’t have to feel overwhelming. Using my 𝐁𝐎𝐎𝐒𝐓 𝐅𝐫𝐚𝐦𝐞𝐰𝐨𝐫𝐤, we’ll align your sales process with your strengths and give your business the competitive edge it deserves.

👉 𝙉𝙚𝙭𝙩 𝙎𝙩𝙚𝙥 𝙒𝙞𝙩𝙝𝙤𝙪𝙩 𝙖 𝙎𝙖𝙡𝙚𝙨 𝙏𝙚𝙖𝙢:
Watch my FREE training today: https://liesbethheylen.com/free-training
OR 📩 Message me for a no-pressure chat about building your bespoke sales strategy.

𝟐) 𝐖𝐈𝐓𝐇 𝐚 𝐒𝐚𝐥𝐞𝐬 𝐓𝐞𝐚𝐦:
Looking to optimise your team’s efforts? My High-Performance Sales Coaching equips your sales team with a bespoke strategy to drive consistent revenue growth while staying aligned with your brand values.

👉 𝙉𝙚𝙭𝙩 𝙎𝙩𝙚𝙥 𝙒𝙞𝙩𝙝 𝙖 𝙎𝙖𝙡𝙚𝙨 𝙏𝙚𝙖𝙢:
Message me to discuss how to transform your sales team into a high-performing revenue machine. See what’s possible for your business.

❝Liz has been a huge asset to our business. I'd strongly recommend her to anyone looking for a trusted sales partner❞ - Dr. Marilisa Conese

Liesbeth  Heylen.

Sui Foundation

Partnerships Marketing Coordinator

Syncara

Building Syncara, a digital health platform that helps Canadians manage health records, appointments, medications, providers, and more—all in one place.

✅ Self-funded & bootstrapping
✅ 100+ early access signups
✅ 2,000+ followers & 1.5M+ views across socials
✅ Steady beginning organic traffic (SEO is the long game)
✅ Startup Programs: BITS YCEO, YSpace Venture Catalyst, Innovation Factory Concept Catalyst

Founder

Avra

Co-Founder

AXIA

Digital Marketing Coordinator

Marketing Consultant

CryptoDevs

Working with a crypto developer community of 14k+ members

Marketing Communications Lead

Search Engine People Inc.

‣ Plan, execute, and optimize paid media campaigns across multiple channels, including search engines (Google Ads, Bing Ads), and social media platforms (Facebook, Instagram, LinkedIn, Twitter, etc.)
‣ Develop and present campaign reports and insights to clients, including performance metrics, campaign analysis, and recommendations for improvement.
‣ Conduct research and analysis to develop campaign strategies and identify target audiences, keywords, placements, and other campaign parameters.
‣ In charge of creative development across B2C Team for social graphics, including video ads, carousel ads, and sponsored content.

Campaign Manager

Wellness First Physiotherapy and Chiropractic

‣ Develop and manage the marketing budget, ensuring the marketing activities align with business goals and budget
‣ Develop and implement offline marketing campaigns, including print advertising, direct mail, and events, to reach potential customers in the local market
‣ Manage the clinic's website, ensuring that it is up-to-date, engaging, and optimized for search engines and user experience
‣ Manage paid media campaigns, including pay-per-click (PPC) advertising and display ads, to drive traffic (Facebook & Google)
Manage the clinic's social media accounts to increase engagement and followers, and build the brand's online reputation.
‣ Create and design the clinic's website from WordPress & manage website updates and maintenance, ensuring that the website is up-to-date, secure, and fully functional.

Marketing Manager

kaia naturals

‣ Manage and execute paid digital advertising campaigns, including Google Ads, Facebook Ads, and Instagram Ads. Creating ad content, setting up ad campaigns, tracking ad performance, and optimizing ad spend.
‣ Creating email content, managing email lists, segmenting audiences, and tracking email metrics.
‣ Manage the e-commerce platform, including inventory management, order fulfillment, and customer service. 
‣ Monitor and analyze website and social media metrics, such as website traffic, conversion rates, engagement rates, and ROI.
‣ Monitor competitor websites and search engine rankings to identify opportunities for improvement and optimization.
‣ Monitor website technical issues impacting SEO performance, such as broken links, page speed, and mobile responsiveness.

Digital Coordinator

SharpMinds Academy

‣ Plan, create, and manage paid media campaigns on Facebook and Google Ads platforms.
‣ Continuously monitor and optimize campaigns for maximum performance, including bid management, ad placement, and ad creatives
‣ Provide regular reports and analysis on campaign performance and ROI, including recommendations for improvement and future strategies.
‣ Led the re-branding and redesign of the website. Led design, content, and development, to plan and execute the website redesign project.
‣ Monitored website analytics to track website performance and user behavior, and made recommendations for improvement.

Marketing Coordinator

Hey there, I'm Zarrah 👋 located in Toronto, Canada 🍁

I’m a full-stack marketer with 5+ years of experience growing tech products across Web3, consumer, and early-stage markets.

I’ve worked across the full funnel:
➡ Leading content, social, and brand strategy
➡ Running paid campaigns across platforms
➡ Building communities
➡ Managing email, SEO/SEM, and analytics
➡ Building product positioning, launches, and GTM strategy

Currently, I’m building Syncara — a personal health record platform that helps patients and caregivers stay organized across fragmented care systems. It’s a mission-driven project inspired by lived experience, focused on clarity, accessibility, and giving Canadians control over their health data.

⚡ Over time working with and founding startups I’ve learned:
How to operate with speed and focus, even in ambiguity
That execution beats ideas and consistency beats hype
That the best products solve real human pain
How to earn trust from users, partners, and early adopters
Driving organic growth on limited budgets, especially in the early stages of product-market validation
How to prototype and ship quickly

☕ Let's connect!

taplio

The Battle

Liesbeth Heylen.

Zarrah Uy

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