Erica Stacy 🚀

I connect people — to solutions, to opportunity, and to results.

I’m a business development pro with an entrepreneurial spirit and a passion for scrappy teams with big visions. My career began as a founder and operator, and that foundation drives my strategic, hands-on approach to sales and growth.

I’ve helped startups scale from $1M to $3M ARR, built outbound processes from scratch, and consistently exceed quotas (we're talking 150–200%+ on the regular). Whether I’m booking over 400 meetings in a year or crafting email and LinkedIn sequences that fuel 100%+ growth, I thrive where hustle meets heart.

Currently, I’m part of the founding team at Pin, building a cutting-edge platform that transforms how recruiting agencies find and reach top talent. Before this, I’ve worn many hats across roles in growth, outbound consulting, and marketing — always with one goal: helping businesses grow smarter and faster.

Some of the companies I’ve worked with include:

Clearfind – Scaling GTM and outbound while leading marketing.

Included – Bringing AI-powered HR insights to life.

Drawbridge & Sprout – Creating impact in energy, IT, and healthcare sectors.

And at the root of it all: the original Interseller team.

When I’m not driving pipeline, you’ll find me kayaking, reading something inspiring, or hanging with my dogs.

Senior Sales Development Representative

Included uses AI to make HR data & decision making intuitive and helpful. Just ask "Hey Included, can I see my favorite HR metrics in real time & by forecast?"

Included provides instant answers, and proactively delivers insights on your most pressing issues.

For instance, Included tells you:
1. When someone is at risk of leaving the company (Often before they even know themselves!)
2. When the ratio of men to women falls too low one way or another.
3. When you have the perfect candidate sitting in your talent pool waiting for action!

Erica Stacy

Illuminare Solutions LLC

Fractional Chief Operating, Growth, and Marketing Officer strategy and execution

Co-Founder, Business Growth Consultant

The Difference Engine

Growth & Operations Consultant

Mac and Chonies

Self-produced artworks in various techniques and mediums; digital recreation of handmade art for e-commerce merchandise

Artist and Ecommerce Owner

Worldly Visions Photography

Portrait and event photography for the greater Central Florida region

Co-Founder, Principal Photographer, Head of Sales

Hulaween

Renown SE music & arts festival spanning four days with major music acts, stunning art installations, and community activities in Live Oak, Florida.

VIP Witch Program (Glamping Tents) Coordinator

VIP Campground Placement & Shuttle Driver

Customer.io

Top of funnel awareness building to help SMB to enterprise companies create lasting customer relationships through the Customer.io platform

Enterprise Sales Development Representative

OnSolve

Top of funnel awareness building to help enterprise companies secure physical asset protection through the OnSolve platform

TelAffects

Top of funnel awareness to insurance agencies on behalf of a national insurance brand for their mergers and acquisitions campaign

Lead Sales Development Representative

Creation and presentation of training materials based on strict adherence to local and state laws and regulations for the state of Florida's COVID vaccine initiative

Staff Trainer

Co-led a team of 100 customer service representatives facilitating vaccine appointments for the state of Florida's COVID vaccine initiative. Conducted daily team-wide meetings, performance analysis, and ongoing coaching/support.

Customer Service Team Lead

Setting appointments for Florida residents on the waitlist for the state's COVID vaccine initiative

Customer Service Representative

LeisurePro

• Led a team of ~10 content writers, editing all content for SEO for publishing to website, social media, and community forums
• Managed content calendar, publishing schedule, community forums, and social media channels
• Implemented A/B testing and optimization of Google & social media PPC awareness, brand, and retargeting ad campaigns

Head of Demand Generation

• Creation and management of content calendar for daily publishing of SEO-optimized digital content to website, community forums, and social media using effective keyword research & online content best practices
• Management of community forums and social media channels to improve NPS and increase sales
• Assisted Director of Digital Marketing with affiliate search and outreach

Senior Web Content Writer

Breaker of Silos | Creative Digital Marketer | Professional Artist | Experiential Event Production

Super passionate human who doesn’t believe in lying, cheating, or stealing to make a sale or promote a business. I'm a jack of many trades, working on being a master of all of them, and never get tired of learning new things. I'm working every day on being a better version of myself than the day before it!

A born helper, I crave success in my efforts to help others thrive at what they love. I’m analytical and always trying solve problems, even when they aren’t mine. If I think I can help, you can bet your ass I'll try. My leadership style encompasses personal responsibility, empathy, humor, and inspiration. I believe everyone has something to contribute to any project or idea, as a rising tide does indeed lift all boats.

Creativity and variety are huge values for me, and being able to fulfill those in my professional life is what gets me out of bed every morning. I know I was put on this rock to do beautiful, impactful things, and every day I work hard to make that my reality. Let's make some great things happen together!

Skills:
• Marketing Strategy
• Digital Content & Strategy
• Video Creation & Editing
• Podcast Creation & Editing
• Image Creation & Editing
• Art Production & Design
• Event Production & Management
• Project Management
• Ecommerce
• Team Leadership
• WordPress
• SaaS Sales
• Generative AI

taplio

The Battle

Erica Stacy

Creedence Gerlach

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